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{{Short description|American video game developer}}
{{Use mdy dates|date=April 2012}}
{{Use mdy dates|date=April 2012}}
{{Infobox dot-com company
{{Infobox dot-com company
| name = Crowdstar
| name = Crowdstar
| screenshot =
| collapsible = Yes
| caption = <div style="text-align:center;">[[Screenshot]] of Fish With Attitude.</div>
| url = {{URL|https://web.archive.org/web/20140210134133/http://www.crowdstar.com/|crowdstar.com}}
| url = {{URL|https://web.archive.org/web/20140210134133/http://www.crowdstar.com/|crowdstar.com}}
| type = [[Video Game Developer]]
| type = [[Video Game Developer]]
Line 10: Line 8:
| language = [[Multilingualism|Multilingual]] (70)
| language = [[Multilingualism|Multilingual]] (70)
| launch_date = {{Start date|2009}}
| launch_date = {{Start date|2009}}
| current_status = Active
| current_status = Inactive
}}
}}


'''CrowdStar''' is a developer of [[Facebook]] and [[Mobile device|mobile]] games, based in [[Burlingame, California]], United States and [[Dublin, Ireland]]. The company has developed several titles for the Facebook platform, with some of its most popular titles being "Happy Aquarium", "Happy Pets", "Wasteland Empires" and "It Girl", and a number of titles on mobile for the iOS, Android and Windows Markets, including "Design Home", "Fish With Attitude", "Phuzzle", "Top Girl", and ''Covet Fashion''.
'''CrowdStar''' is a former developer of [[Facebook]] and [[Mobile device|mobile]] games, based in [[Burlingame, California]], United States and [[Dublin, Ireland]]. The company developed several titles for the Facebook platform, with some of its most popular titles being ''Happy Aquarium'', ''Happy Pets'', ''Wasteland Empires'' and ''It Girl'', and a number of titles on mobile for the [[iOS]], Android and Windows Markets, including ''Design Home'', ''Fish With'' ''Attitude'', ''Phuzzle'', ''Top Girl'', and ''[[Covet Fashion]]''. It was acquired by Glu Mobile in 2016.


== Founding and History ==
== Founding and History ==
Founded by Suren Markosian and Jeff Tseng,<ref>[https://venturebeat.com/2010/03/05/crowdstar-launches-rapid-expansion-to-gain-ground-in-facebook-games/ "Crowdstar launches rapid expansion to gain ground in Facebook games"]. VentureBeat. Retrieved July 13, 2010.</ref> it has ranked 4th among developers with the most [[monthly active users]] for Facebook applications, with 31 million daily active users.<ref>[http://www.appdata.com/devs/30679 "Developer Leaderboard"] {{Webarchive|url=https://archive.is/20120723052423/http://www.appdata.com/devs/30679 |date=July 23, 2012 }}. AppData. Retrieved April 27, 2011.</ref> The company turned down an offer from [[Microsoft]] to acquire the company for more than US$200 million.<ref>[http://www.businessweek.com/news/2010-03-31/crowdstar-said-to-break-off-talks-to-be-bought-by-microsoft.html "CrowdStar Said to Break Off Talks to Be Bought by Microsoft"]. Bloomberg. Retrieved July 13, 2010.</ref> Its current CEO is Jeffrey Tseng, who was appointed to the position in October 2012.<ref>{{cite web|title=Mobile Game Developer Crowdstar Chooses A CEO From One Of Its Own|url=https://techcrunch.com/2012/10/03/crowdstar-jeff-tseng-ceo/|work=Tech Crunch|accessdate=19 December 2012|date=October 3, 2012}}</ref> He succeeded Peter Relan, who became CEO in January 2011 from Niren Hiro.<ref>{{cite web|last=Duryee|first=Tricia|title=CrowdStar CEO Steps Down; Peter Relan Appointed CEO|url=http://emoney.allthingsd.com/20110117/crowdstar-ceo-steps-down-peter-relan-appointed-to-ceo/?mod=ATD_search|work=All Things D|date=2011-01-17}}</ref>
Founded by Suren Markosian and Jeff Tseng,<ref>[https://venturebeat.com/2010/03/05/crowdstar-launches-rapid-expansion-to-gain-ground-in-facebook-games/ "Crowdstar launches rapid expansion to gain ground in Facebook games"] {{Webarchive|url=https://web.archive.org/web/20211024152928/https://venturebeat.com/2010/03/05/crowdstar-launches-rapid-expansion-to-gain-ground-in-facebook-games/ |date=October 24, 2021 }}. VentureBeat. Retrieved July 13, 2010.</ref> it has ranked 4th among developers with the most [[monthly active users]] for Facebook applications, with 31 million daily active users.<ref>[http://www.appdata.com/devs/30679 "Developer Leaderboard"] {{Webarchive|url=https://archive.today/20120723052423/http://www.appdata.com/devs/30679 |date=July 23, 2012 }}. AppData. Retrieved April 27, 2011.</ref> The company turned down an offer from [[Microsoft]] to acquire the company for more than US$200 million.<ref>[https://web.archive.org/web/20100406004646/http://www.businessweek.com/news/2010-03-31/crowdstar-said-to-break-off-talks-to-be-bought-by-microsoft.html "CrowdStar Said to Break Off Talks to Be Bought by Microsoft"]. Bloomberg. Retrieved July 13, 2010.</ref> Its current CEO is Jeffrey Tseng, who was appointed to the position in October 2012.<ref>{{cite web|title=Mobile Game Developer Crowdstar Chooses A CEO From One Of Its Own|url=https://techcrunch.com/2012/10/03/crowdstar-jeff-tseng-ceo/|work=Tech Crunch|accessdate=19 December 2012|date=October 3, 2012|archive-date=October 5, 2012|archive-url=https://web.archive.org/web/20121005233147/http://techcrunch.com/2012/10/03/crowdstar-jeff-tseng-ceo|url-status=live}}</ref> He succeeded Peter Relan, who became CEO in January 2011 from Niren Hiro.<ref>{{cite web|last=Duryee|first=Tricia|title=CrowdStar CEO Steps Down; Peter Relan Appointed CEO|url=http://emoney.allthingsd.com/20110117/crowdstar-ceo-steps-down-peter-relan-appointed-to-ceo/?mod=ATD_search|work=All Things D|date=2011-01-17|access-date=March 6, 2011|archive-date=October 19, 2018|archive-url=https://web.archive.org/web/20181019152044/http://emoney.allthingsd.com/20110117/crowdstar-ceo-steps-down-peter-relan-appointed-to-ceo/?mod=ATD_search|url-status=live}}</ref>


The company currently develop new titles for the iOS, Android, and Windows 8 tablet and smartphone market. They maintain and release new content in existing games on their Facebook platform.
The company currently develop new titles for the iOS, Android, and Windows 8 tablet and smartphone market. They maintain and release new content in existing games on their Facebook platform.{{Citation needed|date=March 2023}}


=== Shift to Mobile ===
==Funding ==
⚫
In February 2012, the company announced its desire to focus upon the mobile market,<ref>{{cite web|last=Duryee|first=Tricia|title=CrowdStar Lands $11.5 Million to Support Its Shift From Social to Mobile Gaming|url=http://allthingsd.com/20120502/crowdstar-lands-11-5-million-to-support-its-shift-from-social-to-mobile-gaming/|work=All Things D|accessdate=19 December 2012|date=May 2, 2012|archive-date=December 15, 2012|archive-url=https://web.archive.org/web/20121215214044/http://allthingsd.com/20120502/crowdstar-lands-11-5-million-to-support-its-shift-from-social-to-mobile-gaming/|url-status=live}}</ref> and thus would not be creating any new titles for the Facebook platform, laying off two dozen developers,<ref>{{cite web|last=Takahashi|first=Dean|title=CrowdStar raises $11.5M for mobile games but will lay off Facebook developers|url=https://venturebeat.com/2012/05/02/crowdstar-raises-11-5m-for-mobile-games-but-will-lay-off-facebook-developers/|work=Venture Beat|accessdate=19 December 2012|date=May 2, 2012|archive-date=July 1, 2022|archive-url=https://web.archive.org/web/20220701191019/https://venturebeat.com/2012/05/02/crowdstar-raises-11-5m-for-mobile-games-but-will-lay-off-facebook-developers/|url-status=live}}</ref> yet still maintain existing titles to this day. With the new funding, the company decided to "pursue mobile games targeting the female audience and focusing on shopping and fashion." The games will be distributed using Facebook’s social graph, the Gree social gaming network<ref>{{cite web|last=Takahashi|first=Dean|title=Crowdstar teams up with Gree for social mobile games|url=https://venturebeat.com/2012/04/30/crowdstar-teams-up-with-gree-for-social-mobile-games/|work=Venture Beat|date=April 30, 2012|access-date=May 16, 2024|archive-date=July 3, 2022|archive-url=https://web.archive.org/web/20220703025837/https://venturebeat.com/2012/04/30/crowdstar-teams-up-with-gree-for-social-mobile-games/|url-status=live}}</ref> and Apple’s Game Center and Google Play. Since its focus on the mobile market, it has produced several new titles, such as "Top Stylist", "Phuzzle", "Fish With Attitude" and "Mermaid World.{{Citation needed|date=March 2023}}
In May 2011 the company raised an additional $23 million.<ref>{{cite news|last=Hoge|first=Patrick|title=CrowdStar raises $23 million|url=http://www.bizjournals.com/sanfrancisco/news/2011/05/23/crowdstar-raises-23-million.html|accessdate=19 December 2012|newspaper=San Francisco Business Times|date=May 23, 2011}}</ref>


=== Acquisition ===
In May 2012 the company raised a further $11.5M in Venture Round funding.<ref>{{cite web|last=Curtis|first=Tom|title=CrowdStar secures $11.5M in funding following major shift to mobile|url=http://www.gamasutra.com/view/news/169665/CrowdStar_secures_115M_in_funding_following_major_shift_to_mobile.php|work=Gamasutra|accessdate=19 December 2012|date=May 2, 2012}}</ref>
In 2016, [[Glu Mobile]] acquired CrowdStar, effectively killing the company.<ref>{{cite web | url=https://www.businesswire.com/news/home/20161103006727/en/Glu-Mobile-Acquires-Controlling-Interest-in-Crowdstar | title=Glu Mobile Acquires Controlling Interest in Crowdstar | date=November 3, 2016 | access-date=May 16, 2024 | archive-date=January 23, 2023 | archive-url=https://web.archive.org/web/20230123030231/https://www.businesswire.com/news/home/20161103006727/en/Glu-Mobile-Acquires-Controlling-Interest-in-Crowdstar | url-status=live }}</ref>


== Shift to Mobile ==
==Funding ==
In May 2011, the company raised an additional $23 million.<ref>{{cite news|last=Hoge|first=Patrick|title=CrowdStar raises $23 million|url=http://www.bizjournals.com/sanfrancisco/news/2011/05/23/crowdstar-raises-23-million.html|accessdate=19 December 2012|newspaper=San Francisco Business Times|date=May 23, 2011|archive-date=July 11, 2011|archive-url=https://web.archive.org/web/20110711093345/http://www.bizjournals.com/sanfrancisco/news/2011/05/23/crowdstar-raises-23-million.html|url-status=live}}</ref> In May 2012, the company raised a further $11.5M in Venture Round funding.<ref>{{cite web|last=Curtis|first=Tom|title=CrowdStar secures $11.5M in funding following major shift to mobile|url=http://www.gamasutra.com/view/news/169665/CrowdStar_secures_115M_in_funding_following_major_shift_to_mobile.php|work=Gamasutra|accessdate=19 December 2012|date=May 2, 2012|archive-date=November 9, 2012|archive-url=https://web.archive.org/web/20121109175248/http://www.gamasutra.com/view/news/169665/CrowdStar_secures_115M_in_funding_following_major_shift_to_mobile.php|url-status=live}}</ref>
⚫
In February 2012, the company announced its desire to focus upon the mobile market,<ref>{{cite web|last=Duryee|first=Tricia|title=CrowdStar Lands $11.5 Million to Support Its Shift From Social to Mobile Gaming|url=http://allthingsd.com/20120502/crowdstar-lands-11-5-million-to-support-its-shift-from-social-to-mobile-gaming/|work=All Things D|accessdate=19 December 2012|date=May 2, 2012}}</ref> and thus would not be creating any new titles for the Facebook platform, laying off two dozen developers,<ref>{{cite web|last=Takahashi|first=Dean|title=CrowdStar raises $11.5M for mobile games but will lay off Facebook developers|url=https://venturebeat.com/2012/05/02/crowdstar-raises-11-5m-for-mobile-games-but-will-lay-off-facebook-developers/|work=Venture Beat|accessdate=19 December 2012|date=May 2, 2012}}</ref> yet still maintain existing titles to this day. With the new funding, the company decided to "pursue mobile games targeting the female audience and focusing on shopping and fashion." The games will be distributed using Facebook’s social graph, the Gree social gaming network<ref>{{cite web|last=Takahashi|first=Dean|title=Crowdstar teams up with Gree for social mobile games|url=https://venturebeat.com/2012/04/30/crowdstar-teams-up-with-gree-for-social-mobile-games/|work=Venture Beat|date=April 30, 2012}}</ref> and Apple’s Game Center and Google Play. Since its focus on the mobile market, it has produced several new titles, such as "Top Stylist", "Phuzzle", "Fish With Attitude" and "Mermaid World.


==References==
==References==
Line 32: Line 31:


==External links==
==External links==
* [http://www.crowdstar.com/ Official Crowdstar website]
* [http://www.crowdstar.com/ Official Crowdstar website] (redirects to [[Glu Mobile]])
* [http://www.covetfashion.com/ Covet Fashion website]


[[Category:Facebook applications]]
[[Category:Meta Platforms applications]]
[[Category:Mobile game companies]]
[[Category:Mobile game companies]]

Latest revision as of 03:27, 25 May 2024

Crowdstar
Type of site
Video Game Developer
Available inMultilingual (70)
Area servedWorldwide
URLcrowdstar.com
Launched2009 (2009)
Current statusInactive

CrowdStar is a former developer of Facebook and mobile games, based in Burlingame, California, United States and Dublin, Ireland. The company developed several titles for the Facebook platform, with some of its most popular titles being Happy Aquarium, Happy Pets, Wasteland Empires and It Girl, and a number of titles on mobile for the iOS, Android and Windows Markets, including Design Home, Fish With Attitude, Phuzzle, Top Girl, and Covet Fashion. It was acquired by Glu Mobile in 2016.

Founding and History

[edit]

Founded by Suren Markosian and Jeff Tseng,[1] it has ranked 4th among developers with the most monthly active users for Facebook applications, with 31 million daily active users.[2] The company turned down an offer from Microsoft to acquire the company for more than US$200 million.[3] Its current CEO is Jeffrey Tseng, who was appointed to the position in October 2012.[4] He succeeded Peter Relan, who became CEO in January 2011 from Niren Hiro.[5]

The company currently develop new titles for the iOS, Android, and Windows 8 tablet and smartphone market. They maintain and release new content in existing games on their Facebook platform.[citation needed]

Shift to Mobile

[edit]

In February 2012, the company announced its desire to focus upon the mobile market,[6] and thus would not be creating any new titles for the Facebook platform, laying off two dozen developers,[7] yet still maintain existing titles to this day. With the new funding, the company decided to "pursue mobile games targeting the female audience and focusing on shopping and fashion." The games will be distributed using Facebook’s social graph, the Gree social gaming network[8] and Apple’s Game Center and Google Play. Since its focus on the mobile market, it has produced several new titles, such as "Top Stylist", "Phuzzle", "Fish With Attitude" and "Mermaid World.[citation needed]

Acquisition

[edit]

In 2016, Glu Mobile acquired CrowdStar, effectively killing the company.[9]

Funding

[edit]

In May 2011, the company raised an additional $23 million.[10] In May 2012, the company raised a further $11.5M in Venture Round funding.[11]

References

[edit]
  1. ^ "Crowdstar launches rapid expansion to gain ground in Facebook games" Archived October 24, 2021, at the Wayback Machine. VentureBeat. Retrieved July 13, 2010.
  2. ^ "Developer Leaderboard" Archived July 23, 2012, at archive.today. AppData. Retrieved April 27, 2011.
  3. ^ "CrowdStar Said to Break Off Talks to Be Bought by Microsoft". Bloomberg. Retrieved July 13, 2010.
  4. ^ "Mobile Game Developer Crowdstar Chooses A CEO From One Of Its Own". Tech Crunch. October 3, 2012. Archived from the original on October 5, 2012. Retrieved December 19, 2012.
  5. ^ Duryee, Tricia (January 17, 2011). "CrowdStar CEO Steps Down; Peter Relan Appointed CEO". All Things D. Archived from the original on October 19, 2018. Retrieved March 6, 2011.
  6. ^ Duryee, Tricia (May 2, 2012). "CrowdStar Lands $11.5 Million to Support Its Shift From Social to Mobile Gaming". All Things D. Archived from the original on December 15, 2012. Retrieved December 19, 2012.
  7. ^ Takahashi, Dean (May 2, 2012). "CrowdStar raises $11.5M for mobile games but will lay off Facebook developers". Venture Beat. Archived from the original on July 1, 2022. Retrieved December 19, 2012.
  8. ^ Takahashi, Dean (April 30, 2012). "Crowdstar teams up with Gree for social mobile games". Venture Beat. Archived from the original on July 3, 2022. Retrieved May 16, 2024.
  9. ^ "Glu Mobile Acquires Controlling Interest in Crowdstar". November 3, 2016. Archived from the original on January 23, 2023. Retrieved May 16, 2024.
  10. ^ Hoge, Patrick (May 23, 2011). "CrowdStar raises $23 million". San Francisco Business Times. Archived from the original on July 11, 2011. Retrieved December 19, 2012.
  11. ^ Curtis, Tom (May 2, 2012). "CrowdStar secures $11.5M in funding following major shift to mobile". Gamasutra. Archived from the original on November 9, 2012. Retrieved December 19, 2012.
[edit]
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