NoBroker: Difference between revisions
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In May 2023, NoBroker secures financial support from [[Google]] to enhance its home search and society management services.<ref>{{Cite web |last=Paul |first=Binu |date=2023-03-01 |title=Google backs online real estate portal NoBroker |url=https://www.businesstoday.in/latest/corporate/story/google-backs-online-real-estate-portal-nobroker-371916-2023-03-01 |access-date=2023-11-11 |website=[[Business Today]] |language=en}}</ref> |
In May 2023, NoBroker secures financial support from [[Google]] to enhance its home search and society management services.<ref>{{Cite web |last=Paul |first=Binu |date=2023-03-01 |title=Google backs online real estate portal NoBroker |url=https://www.businesstoday.in/latest/corporate/story/google-backs-online-real-estate-portal-nobroker-371916-2023-03-01 |access-date=2023-11-11 |website=[[Business Today]] |language=en}}</ref> |
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| ⚫ | In late 2015, the Bengaluru office of the company experienced an assault orchestrated by over 40 local property agents and brokers. The group not only threatened the employees but also attempted to physically harm them.<ref>{{Cite news |last=Sarkar |first=Debashis |date=18 September 2015 |title=Sign of things to come? Property brokers rough up NoBroker.in CEO and employees |work=[[The Indian Express]] |url=https://indianexpress.com/article/technology/tech-news-technology/sign-of-things-to-come-property-brokers-rough-up-nobroker-in-ceo-and-employees/ |url-status=live |access-date=11 November 2023}}</ref><ref>{{Cite web |date=2015-09-16 |title=NoBroker office attacked by 40-50 real-estate brokers in Bangalore |url=https://www.financialexpress.com/business/industry-nobroker-office-attacked-by-40-50-brokers-136367/ |access-date=2023-11-11 |website=[[The Financial Express]] |language=en}}</ref> The brokers had to vacate the premises as staff called in local law enforcement for assistance.<ref>{{Cite web |last=Poovanna |first=Mihir Dalal,Sharan |date=2015-09-15 |title=NoBroker office attacked in Bengaluru |url=https://www.livemint.com/Companies/L4O6Z8weBdn38y5oEtciYI/NoBroker-office-attacked-in-Bengaluru.html |access-date=2023-11-11 |website=[[Mint (newspaper)|Livemint]] |language=en}}</ref> |
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| ⚫ | In 2020, NoBroker initiated legal proceedings against [[MyGate]], alleging that the latter unlawfully acquired NoBroker's exclusive customer database. MyGate was accused of reaching out to NoBrokerHood customers with the intention of promoting its services.<ref>{{Cite web |last=Chengappa |first=Sangeetha |date=2020-06-30 |title=NoBroker, MyGate in legal tangle amid Covid crisis |url=https://www.thehindubusinessline.com/companies/nobroker-mygate-in-legal-tangle-amid-covid-crisis/article31951263.ece |access-date=2023-11-11 |website=[[Business Line]] |language=en}}</ref> Conversely, MyGate had alleged NoBroker of engaging in comparable data theft.<ref>{{Cite web |last=Bhalla |first=Tarush |date=2020-06-29 |title=NoBroker, myGate accuse each other of data theft, file FIRs |url=https://www.livemint.com/companies/news/nobroker-mygate-accuse-each-other-of-data-theft-file-firs-11593430515328.html |access-date=2023-11-11 |website=[[Mint (newspaper)|mint]] |language=en}}</ref> |
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== Publications == |
== Publications == |
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* {{cite journal |last1=Bajaj |first1=Preeti |date=2017 |title=NoBroker: The Real Estate Disruptor |url=https://www.thecasecentre.org/products/view?id=145047 |journal=[[The Case Centre]] |location=[[New Delhi]] |publisher=[[Amity University]] |doi=}} |
* {{cite journal |last1=Bajaj |first1=Preeti |date=2017 |title=NoBroker: The Real Estate Disruptor |url=https://www.thecasecentre.org/products/view?id=145047 |journal=[[The Case Centre]] |location=[[New Delhi]] |publisher=[[Amity University]] |doi=}} |
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* {{cite journal |last1=Ramakrishna |first1=N |date=2020 |title=Technology Startups in Real Estate Broking: The Case of NoBroker |url=https://www.researchgate.net/publication/349589699_Technology_Startups_in_Real_Estate_Broking_The_Case_of_NoBroker |journal=Portfolio Organizer |location=[[Pune]] |publisher=[[National Institute of Construction Management and Research]] |volume=XVII |issue=6 |pages=25-31}} |
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| ⚫ | |||
| ⚫ | In late 2015, the Bengaluru office of the company experienced an assault orchestrated by over 40 local property agents and brokers. The group not only threatened the employees but also attempted to physically harm them.<ref>{{Cite news |last=Sarkar |first=Debashis |date=18 September 2015 |title=Sign of things to come? Property brokers rough up NoBroker.in CEO and employees |work=[[The Indian Express]] |url=https://indianexpress.com/article/technology/tech-news-technology/sign-of-things-to-come-property-brokers-rough-up-nobroker-in-ceo-and-employees/ |url-status=live |access-date=11 November 2023}}</ref><ref>{{Cite web |date=2015-09-16 |title=NoBroker office attacked by 40-50 real-estate brokers in Bangalore |url=https://www.financialexpress.com/business/industry-nobroker-office-attacked-by-40-50-brokers-136367/ |access-date=2023-11-11 |website=[[The Financial Express]] |language=en}}</ref> The brokers had to vacate the premises as staff called in local law enforcement for assistance.<ref>{{Cite web |last=Poovanna |first=Mihir Dalal,Sharan |date=2015-09-15 |title=NoBroker office attacked in Bengaluru |url=https://www.livemint.com/Companies/L4O6Z8weBdn38y5oEtciYI/NoBroker-office-attacked-in-Bengaluru.html |access-date=2023-11-11 |website=[[Mint (newspaper)|Livemint]] |language=en}}</ref> |
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| ⚫ | In 2020, NoBroker initiated legal proceedings against [[MyGate]], alleging that the latter unlawfully acquired NoBroker's exclusive customer database. MyGate was accused of reaching out to NoBrokerHood customers with the intention of promoting its services.<ref>{{Cite web |last=Chengappa |first=Sangeetha |date=2020-06-30 |title=NoBroker, MyGate in legal tangle amid Covid crisis |url=https://www.thehindubusinessline.com/companies/nobroker-mygate-in-legal-tangle-amid-covid-crisis/article31951263.ece |access-date=2023-11-11 |website=[[Business Line]] |language=en}}</ref> Conversely, MyGate had alleged NoBroker of engaging in comparable data theft.<ref>{{Cite web |last=Bhalla |first=Tarush |date=2020-06-29 |title=NoBroker, myGate accuse each other of data theft, file FIRs |url=https://www.livemint.com/companies/news/nobroker-mygate-accuse-each-other-of-data-theft-file-firs-11593430515328.html |access-date=2023-11-11 |website=[[Mint (newspaper)|mint]] |language=en}}</ref> |
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== References == |
== References == |
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Revision as of 07:41, 11 November 2023
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| Company type | Private |
|---|---|
| Industry | Informational technology & services |
| Founded | 2016 |
| Headquarters | , |
| Products | Real-estate services, Consumer services |
| Website | www |
NoBroker is a Bangalore-based brokerage-free proptech company that provides all sorts of real estate services under a marketplace, which includes buying, renting, packers & movers, and housekeeping.[1]
History
The company was founded in 2013 by Indian Institute of Technology alumni Amit, Akhil Gupta, and Saurabh Garg as a real estate search portal directly connecting flat owners and tenants. In October 2015, the company expanded its operations to include the resale of properties.[2] In November 2021, it became 36th unicorn in India for that year.[3]
NoBroker's broker-free operation is based on consumer-to-consumer (C2C) marketplace model. Unlike a business-to-consumer (B2C) model where brokers contribute supply and the startup focuses on demand, a C2C approach necessitates the company to handle both supply and demand.[4] The company's C2C model employs a proprietary property discovery algorithm, considering commute and livability scores, along with property features. A machine learning algorithm then determines the suitable rental amount based on listing attributes, livability score, and historical data.[5]
As of 2022, the company clocks more than 5 00,000 transactions yearly, and more than 75 lakh properties are registered on the portal.[3] Currently, the company's services are available in Mumbai, Bangalore, Pune, Chennai, Hyderabad, and Delhi National Capital Region.[6]
Products
- NoBrokerhood, a “gated-community” app for society management.[7] In 2021, the app introduced the explore feature, enabling homeowners in listed societies to access essential services in addition to buying and selling their used items.[8] By 2023, the application became a part of the Government of India's Open Network for Digital Commerce.[9][10]
Funding
To date, the company has secured a total of $361 million in funding from a variety of investors, including Tiger Global Management, General Atlantic, Beenext, KTB Ventures, Moore Capital Management, Elevation Capital, Anand Chandrasekaran, Elevation Capital and Vijay Shekhar Sharma, the founder of Paytm.[11]
In May 2023, NoBroker secures financial support from Google to enhance its home search and society management services.[12]
Controversies
In late 2015, the Bengaluru office of the company experienced an assault orchestrated by over 40 local property agents and brokers. The group not only threatened the employees but also attempted to physically harm them.[13][14] The brokers had to vacate the premises as staff called in local law enforcement for assistance.[15]
In 2020, NoBroker initiated legal proceedings against MyGate, alleging that the latter unlawfully acquired NoBroker's exclusive customer database. MyGate was accused of reaching out to NoBrokerHood customers with the intention of promoting its services.[16] Conversely, MyGate had alleged NoBroker of engaging in comparable data theft.[17]
Publications
Case studies
- Bajaj, Preeti (2017). "NoBroker: The Real Estate Disruptor". The Case Centre. New Delhi: Amity University.
- Ramakrishna, N (2020). "Technology Startups in Real Estate Broking: The Case of NoBroker". Portfolio Organizer. XVII (6). Pune: National Institute of Construction Management and Research: 25–31.
References
- ^ Singh, Manish (2021-11-23). "NoBroker becomes India's first proptech unicorn with fresh $210 million funding". TechCrunch. Retrieved 2023-11-11.
- ^ Venkatesh, Shruti (27 October 2015). "NoBroker.com Ventures Into Property Resale". Forbes India. Retrieved 2023-11-11.
- ^ a b Shanthi, S. (2022-01-13). "NoBroker's Journey To Becoming India's First Proptech Unicorn". Entrepreneur. Retrieved 2023-11-11.
- ^ Meghani, Varsha. "How NoBroker Turned House-hunting On Its Head". Forbes India. Retrieved 2023-11-11.
- ^ Madanapalle, Aditya (2017-09-11). "How NoBroker uses data science and machine learning to help users identify suitable properties-Tech News , Firstpost". Firstpost. Retrieved 2023-11-11.
{{cite web}}: CS1 maint: url-status (link) - ^ Rudra, Tapanjana (2022-03-31). "Proptech Unicorn NoBroker Enters Home Interiors Market With An INR 100 Cr Budget". Inc42 Media. Retrieved 2023-11-11.
- ^ Gupta, Arbind (12 December 2022). "How NoBroker.com changed the course in real estate". Business India. Retrieved 2023-11-11.
- ^ Khan, Sobia (2021-08-16). "NoBrokerHood introduces Explore, becomes superapp for neighborhood". The Economic Times. ISSN 0013-0389. Retrieved 2023-11-11.
- ^ Bureau, BL Bengaluru (2023-09-20). "NoBrokerHood, a visitor, society and payment management app joins the ONDC network". The Hindu Business Line. Retrieved 2023-11-11.
{{cite web}}:|last=has generic name (help) - ^ Desk, Outlook Start-Up (2023-09-25). "NoBrokerHood Onboards The ONDC Network". Outlook India. Retrieved 2023-11-11.
{{cite web}}:|last=has generic name (help) - ^ Choudhury, Deepsekhar (24 November 2021). "Proptech start-up NoBroker enters unicorn club with $210 mn funding". Business Standard. Retrieved 11 November 2023.
{{cite news}}: CS1 maint: url-status (link) - ^ Paul, Binu (2023-03-01). "Google backs online real estate portal NoBroker". Business Today. Retrieved 2023-11-11.
- ^ Sarkar, Debashis (18 September 2015). "Sign of things to come? Property brokers rough up NoBroker.in CEO and employees". The Indian Express. Retrieved 11 November 2023.
{{cite news}}: CS1 maint: url-status (link) - ^ "NoBroker office attacked by 40-50 real-estate brokers in Bangalore". The Financial Express. 2015-09-16. Retrieved 2023-11-11.
- ^ Poovanna, Mihir Dalal,Sharan (2015-09-15). "NoBroker office attacked in Bengaluru". Livemint. Retrieved 2023-11-11.
{{cite web}}: CS1 maint: multiple names: authors list (link) - ^ Chengappa, Sangeetha (2020-06-30). "NoBroker, MyGate in legal tangle amid Covid crisis". Business Line. Retrieved 2023-11-11.
- ^ Bhalla, Tarush (2020-06-29). "NoBroker, myGate accuse each other of data theft, file FIRs". mint. Retrieved 2023-11-11.