Suso (drink): Difference between revisions
No edit summary |
Aferguson464 (talk | contribs) Added pronunciation Tags: Mobile edit Mobile web edit |
||
| Line 10: | Line 10: | ||
}} |
}} |
||
'''SUSO''' is a carbonated fruit juice drink manufactured and sold in the UK. It is made by London-based Suso Drinks Ltd, run by a team comprising former [[Red Bull]] managing director Harry Drnec, former co-founder and General Manager of [[Relentless (drink)|Relentless]] Sean Uprichard, former CEO at [[PJ Smoothies]] Andrew King, and former L'Oreal UK Sales Director Jamie Farrell. |
'''SUSO''' is a carbonated fruit juice drink manufactured and sold in the UK. It is made by London-based Suso Drinks Ltd, run by a team comprising former [[Red Bull]] managing director Harry Drnec, former co-founder and General Manager of [[Relentless (drink)|Relentless]] Sean Uprichard, former CEO at [[PJ Smoothies]] Andrew King, and former L'Oreal UK Sales Director Jamie Farrell. It is pronounced soo-so by normal people but weirdos (like Callum Brown) pronounce it like suss-o. |
||
Launched into the UK market with a £4 million marketing budget in February 2008, SUSO is currently distributed to over 600 UK secondary schools and national supermarkets including [[Tesco]], [[Sainsbury's]], [[Asda]], [[Morrisons]], [[Waitrose]] and [[Superdrug]].<ref name="marketingweek1">[http://www.marketingweek.co.uk/cgi-bin/item.cgi?id=59270&u=pg_dtl_art_news&m=pg_hdr_art News: Suso Drinks hunts agency to handle £4m account - Marketing Week]</ref> |
Launched into the UK market with a £4 million marketing budget in February 2008, SUSO is currently distributed to over 600 UK secondary schools and national supermarkets including [[Tesco]], [[Sainsbury's]], [[Asda]], [[Morrisons]], [[Waitrose]] and [[Superdrug]].<ref name="marketingweek1">[http://www.marketingweek.co.uk/cgi-bin/item.cgi?id=59270&u=pg_dtl_art_news&m=pg_hdr_art News: Suso Drinks hunts agency to handle £4m account - Marketing Week]</ref> |
||
Revision as of 12:48, 9 October 2017
| Type | Carbonated fruit juice |
|---|---|
| Manufacturer | SUSO drinks Ltd. |
| Introduced | 2008 |
SUSO is a carbonated fruit juice drink manufactured and sold in the UK. It is made by London-based Suso Drinks Ltd, run by a team comprising former Red Bull managing director Harry Drnec, former co-founder and General Manager of Relentless Sean Uprichard, former CEO at PJ Smoothies Andrew King, and former L'Oreal UK Sales Director Jamie Farrell. It is pronounced soo-so by normal people but weirdos (like Callum Brown) pronounce it like suss-o.
Launched into the UK market with a £4 million marketing budget in February 2008, SUSO is currently distributed to over 600 UK secondary schools and national supermarkets including Tesco, Sainsbury's, Asda, Morrisons, Waitrose and Superdrug.[1]
It comes in a 250ml can size available in a variety of flavours: Berry; Orange; Apple; Lemon; Tropical; Mango & Passion Fruit; Forest Fruits. The can is marked as supplying "One of your five-a-day", a reference to the UK government's programme to encourage people to consume five portions of fruit and/or vegetables per day.[2][3][4][5]
In 2012, the brand was sold to Cott Beverages.[6]
References
- ^ News: Suso Drinks hunts agency to handle £4m account - Marketing Week
- ^ Red Bull man back with Suso - Morning Advertiser
- ^ News: Suso Drinks hunts agency to handle £4m account - Marketing Week
- ^ Will Suso inject sparkle into carbonated drinks?
- ^ foodanddrinktechnology.com - News for the International Food and Drinks Manufacturing Industry
- ^ http://www.themanufacturer.com/articles/cott-beverages-expands-branded-product-portfolio-with-suso-acquisition/
External links
 | This soft drink–related article is a stub. You can help Wikipedia by expanding it. |