Run to the Beat
| Run to the Beat | |
|---|---|
| Date | October 5, 2008 |
| Location | London, United Kingdom |
| Event type | Road |
| Distance | Half Marathon |
| Established | 2008 |
| Official site | Run to the Beat |
Run to the Beat was the first half marathon event to be held in London.[1] It is organized by IMG.[2]
2008 Race
Organisers expected more than 12,000 runners to take part in the inaugural race in the London borough of Greenwich on October 5, 2008.[3] But bad weather on the day and tube delays saw just 7252 runners cross the startline. Of those 55% were female and 45% were male.[4]
Winner of the men's race
- 2008 John McFarlane, 1:10:12
Winner of the women's race
- 2008 Birhan Dagne, 1:18:22
Event information
The route started and finished at The O2. Runners then headed along the river towards the Thames Barrier, past Firepower - The Royal Artillery Museum, the Royal Artillery Barracks and Greenwich Park. A main stage was located next to the start–finish line and music was played at 16 stages along the route.
The theory behind the event comes from Dr Costas Karageorghis,[5] associate professor of sport psychology at Brunel University. His research[6] depending on a number of factors.[clarification needed]
Official Charity
Leukaemia Research is a British charitable organisation, established in 1960, dedicated to the fight against Leukaemia, Hodgkin's and other lymphomas and myeloma. More than 24,500 people in the UK are diagnosed with a blood cancer each year.[7] Anyone at any age can be diagnosed with a blood cancer, but it is the main cause of cancer death in the under 35’s.[8]
Sponsorship
On July 16, 2008 Sony Ericsson were named as the title sponsor of the event.[9]
References
- ^ London's First Official Half Marathon, Tri247, 23 January 2008
- ^ IMG CHALLENGER WORLD ANNOUCES NIKE+ AS NEW RUN TO THE BEAT SPONSOR
- ^ Metro UK, 15 July 2008
- ^ Run to the Beat Official Results
- ^ Dr Costas Karageorghis Biography - Brunel University
- ^ The Science Behind "0A&oref=slogin/ "They’re Playing My Song. Time to Work Out." - New York Times, January 10, 2008
- ^ http://www.lrf.org.uk/en/1/disstahome.html
- ^ http://www.cancerindex.org/medterm/medtm2.htm
- ^ Sony Ericsson backs half-marathon event, Ed Kemp Marketing, Brand Republic, 15 July 2008