Social proof — is there a stronger cognitive bias?

Celebrate your community and inspire browsers to buy

  • Businesses

    Conversion rates on product pages that include visual reviews can increase by 30%

    Discover the power of the 3rd voice: Candid™ joins with Instagram to help create honest, inspiring e‑commerce experiences powered by creators and customers alike. Mastering 'social proof' has never been simpler.

      How it Works →

Our customers prove it: community content drives stunning business results

But it's disruptive pricing and automation that delivers an unprecedented and sustainable ROI

Built by and for the world's most innovative brands

How can we help grow your brand?

  • We help you sell more with your best community content (on & off social)
  • We reduce the time and effort required to manage evergreen experiences
  • We help brands understand, manage, and discover social audiences
  • We help advertisers generate 6.9x higher engagement than brand-generated content
  • We help marketers see the ROI for all paid, owned and earned content
  • We save teams thousands in UGC platform fees
  • Unlock new, incremental revenue by automating social proof and visual influence via user‑generated and influencer‑generated content 

  Request Demo

Our brand faces an extreme volume of off-brand content and we really need a provider that can adapt and evolve to simplify our social discovery so we're not having to look at thousands of unrelated posts to get to what matters to our business. Candid has invested a lot in this area and is always keen to implement new & smarter filtering functionality.
Katie Lively, Senior Consumer Marketing Design Manager, Human Rights Campaign
The integration assistance you provided was a rare bright spot in that process and is probably some of the best support I've ever gotten from any vendor ever, and I'm not sure if I ever got the chance to properly thank you for that. So thanks again.
Daniel Toman, PUBLIC Bikes
Candid continues to provide Hockey Shot with incredible value. User generated content is being shared to our website each day and, using Candid, we can ensure that our social displays are current, relevant, and consistent across the customer e-commerce experience.
Brody Constantine, Marketing and E-Commerce Manager

Marketers: It's 2025. In the post-covid era, telling your story through user‑generated content is not optional. Why Candid?

  • We specialize in helping Apparel, Furniture, Beauty, Outdoor & DMO brands improve UGC usage rates — 1% isn't enough
  • We transform brands into content-driven businesses with better assets and activation options
  • We provide enhanced discovery and spam detection to sift through high-volume hashtags
  • We leverage learning techniques to streamline moderation and merchandising
  • We connect marketing teams around the globe, enabling content re-usability and localization
  • We automate influencer contributions to improve consistency and quality of marketing mix

 12+ Years of Visual Influence R&D

Committed to refining Earned Content and delivering depth and versatility under Plug & Play packages since 2012

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