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Open Call 2024: A New Decade of Opportunities

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Open Call 2024 Overview


We’re proud that more than two-thirds of our annual product spend is on goods made, grown, or assembled in the United States. But we wanted to do more, so three years ago, we committed to investing an additional $350 billion over 10 years in more such goods. This investment will also assist the creation of over 750,000 U.S. jobs. To support this commitment and our America at Work initiative, Walmart hosts an annual Open Call event for innovative, shelf-ready products.


Follow along for highlights of the event by searching #WalmartOpenCall on your favorite social media platform.


Day One Highlights: Tuesday, Sept. 24


8:15-9:15 a.m.: Executive Session

Watch here as Walmart welcomes Open Call finalists and kicks off the event!


1:30-2:00 p.m.: Innovation Session


2:00-3:15 p.m.: Supplier Resource Roundup


3:30-4:15 p.m.: Supplier Mentoring


Day Two Highlights: Wednesday, Sept. 25


8:00 a.m.-5:30 p.m.: One-on-One Product Pitch Meetings with Walmart and Sam's Club merchants


All times are in CDT.

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At Walmart, we are dedicated to strengthening American jobs and communities. That's why we have committed an additional investment of $350 billion in products made, grown, or assembled in America, supporting the creation of over 750,000 U.S. jobs.* Join us in this exciting journey and be part of the Walmart family!


*Per Boston Consulting Group using data from the Economic Policy Institute and Bureau of Labor Statistics.

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