Your Style Rut Ends Here.

...so that a more authentic, powerful, and stylish YOU can emerge. 

Hello! I'm Elysha.

Since you're here, I'm just gonna say it....

You don't have a clothing problem.



YOU HAVE AN INTIMACY ISSUE. 



YOU'VE LOST TOUCH WITH YOUR STYLE.

After styling thousands of women for three decades, I noticed something.

When you disconnect from your style... 


...you're not just disengaging with what you wear.


...you're drifting away from who you are!


Your uniqueness goes away.

And you replace it with what the world wants you to be.


You dress to fit in.



I know what it’s like trying to fit in.

On the LES, NYC in 1995. (I still live there!)

At 24, as a fresh-faced stylist assistant, I quickly recognized that I didn’t fit in with the fashion industry.

While the other girls obsessed over designers and wore heels, I was thrift shopping and doing my own thing.



Yet, I still landed an assistant gig to a high-fashion stylist who worked on super-glam, high-profile jobs!!

Can you see which is me?

One shoot, my boss got a dress right off the runway. 

Everyone oooh’ed and aaah’ed over the intricacies of the garment, and this dress became the most important thing in the room….


“Don’t breathe on it!”

My boss told the model.


I didn’t get it.

Why is the dress the main character?


I never said that though.

I couldn't say things like that on fashion shoots.

I pretended to be someone I'm not.

 A couple of months later, my boss made an exciting offer...


A two-week gig on a Caribbean fashion shoot!

The prospect of steady work and a tropical location was exciting —> cha-ching!


But then I got a call from a tiny agency. 


They needed a stylist for a low-budget ad shoot, with “real people” instead of models. 


And even though they had a shoestring budget..


 I was intrigued by the idea of working with “real people”— not models. 


I took this job because it was a different type of styling!


In stark contrast to fashion jobs, where clothing is the main character and models are mere mannequins…


On the ad job, I styled the “real people” so they looked great in their clothes, but I also made sure that the clothing itself stayed in the background. 


The attention was not on the clothes. 


It was on the person wearing the clothes. 

styled by me👇


It's not that I don’t appreciate fashion


I view it as a tool to get us where we want to go. 

Clothing is a way to:

  • Express individuality
  • Have fun
  • Energize yourself
  • Be creative
  • Feel confident

My focus will always be on the woman wearing the dress. 

It’s she who should be celebrated, highlighted and viewed as the main character. 

My client used to always hear, "Cute top!" Now she hears, "You look AMAZING!" Click here for how MaryAnn has fewer clothes, but triple the number of outfits.

My client didn't lose weight in between these photos. She just learned how to make fashion work for her. Click here for how Laura went from feeling frumpy to learning how to make fashion work for her.


Still, don't get me wrong....

I love clothes!

To this day, one of my favorite things is to see what I can create with clothing.


But I know it’s not like this for many women.

I saw this firsthand when I started working privately with clients.



Fashion makes them feel LESS THAN.



So getting into their closet is heavy, and reminds them of everything they see wrong with themselves…


❌Their outfit-making incompetence.


❌Their body shame.


❌Their attachment to all their old stuff.



MAYBE YOU FEEL THIS WAY TOO.



Do you believe that fashion isn’t for people like you?

Because you're too much. 


Or not enough.


(Or do you see yourself like this👇?)

My boobs are too big.

I'm too short.

My legs are too thick.

I'm too busy.

I'm frumpy.

I'm too old.

Maybe you also feel like you don’t know what you’re doing when it comes to getting dressed. 


The struggle is real…


Until you equip yourself with the tools to turn it around. 

Which is exactly how I help my clients.

I show my clients how to use their clothing so it ENERGIZES THEIR EVOLVING IDENTITIES.


By using fashion to its fullest potential, my clients feel excited for what's next!, 


Whether you love fashion or hate it,

it's a part of life. 

What if you could transform all those micro moments of feeling LESS THAN?

And turn them into micro moments where you feel...  MORE.

MORE powerful. 

MORE confident. 

MORE charismatic.

MORE inspired.

MORE dynamic.

MORE YOU.

And every time you see yourself… 


Or notice somebody else seeing you… 


It becomes a moment of pride, self expression, authenticity and joy.

This is available to you!

Investing in your personal style isn't superficial...
 
It's about reclaiming your energy and feeling confident and empowered in your daily life.


Each day you ignore your style rut…

You're letting it drain your energy and diminish your self-esteem.

This shows!

When you see yourself in the mirror, you look tired.

You know that’s not the REAL YOU!

Ready to discuss how to make fashion work for you so you feel energized and confident in your life?

You may have seen my work in:

Here's My Official Stylist Bio


Elysha Lenkin is THE personal stylist for midlife women who are ready to be seen as extraordinary. With 30 years of experience in the fashion industry —  starting out as a magazine editor and then transitioning to freelance styling — she has worked with some of the biggest names in business and entertainment, including AT&T, Carrie Underwood, Good Morning America, Kiplinger's, Serena Williams, Tina Fey, O, The Oprah Magazine and  Verizon. Her expertise shines through in lively workshops and private client sessions, where she empowers women to make confident fashion choices that lead to an unforgettable personal style and a versatile, effortless wardrobe. 


As FIRST for Women magazine's resident fashion expert, Elysha shares her wisdom in a monthly "Style Pro" column. Her styling insights have also graced the pages of InStyle, The New York Times, and People Magazine. Off-duty, Elysha loves shopping vintage and hanging out with her family in downtown Manhattan.


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