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{{Use mdy dates|date=August 2022}}
{{Infobox newspaper
|name = Abante:
|motto = ''Una sa Balita''
|type = Daily [[newspaper]]
|logo = Abante Logomasthead.jpgsvg
|logo_size = 230px
|image = Abante frontpage.jpg
|caption = August 7, 2024 front page issue
|format = [[Tabloid journalism|Tabloid]]
|owners = PRAGE[[Prage|Prage Management Corporation]]
|newseditor = Jeane Lacorte<br>Jose Randy Hagos<br>Elvira Altez<br>Fernando Jadulco<br>Dindo Matining, Jr. (Online)
|foundation = {{BirthStart yeardate and age|1987|5|27}}
|language = Tagalog
|headquarters = 325 Naranghita Street, Project 2,<br>[[Quezon City]] (Main office)<br /F>Fortunata 3316Building Karrivin1, PlazaVitalez Bldg.Compound, ChinoBrgy. RocesSan AvenueIsidro, ExtensionSucat,<br>[[MakatiParañaque]], [[Philippines]] (Plant office)
|website = {{official URL|www.abante.com.ph}}
|publishing_country = [[Philippines]]
}}
 
'''''Abante''''' (lit. ''Move forward'') is a daily [[Filipino language|Filipino]] [[tabloid (newspaper format)|tabloid]] [[publication]] in the [[Philippines]]. Its [[office|offices]] is in [[MakatiQuezon City]] and [[Parañaque]] and it is owned by [[Prage|Prage Management Corporation]], a media company owned by two veteran journalists who took over the management and operations of Abante and its sister tabloid, Abante Tonite from the Monica Publishing Corporation of the Macasaet family in October 2017.<ref>{{cite news|url=https://tnt.abante.com.ph/prage-management-services-bagong-may-ari-ng-abante/|title=Prage Management Services bagong may-ari ng Abante|publisher=Abante TNT|access-date=July 11, 2018}}</ref> Aside from Abante, Abante Tonite and NewsKo, the newspaper also operates Abante: TNT (Tunay na Tabloidista), a real-time online news website and its sister websites Bilyonaryo, Politiko, Fastbreak and Abogado, Radyo Tabloidista online radio, Teletabloidista, and Celebrity Radar, an entertainment magazine.
 
Aside from Abante, Abante Tonite and NewsKo, Prage Management Corporation also manage and operates Abante: TNT (Tunay na Tabloidista), a real-time online news website and its sister websites Bilyonaryo, Milyonaryo, [[Politiko (website)|Politiko]], Fastbreak, Atletiko, Bankero and Abogado, Teletabloid, and two new ventures since 2024, ''[[Bilyonaryo News Channel]]'' and ''[[DWSS-AM|Abante Radyo 1494]]''.
''Abante'', founded in 1987, was first published by the Banahaw Publishing Corporation, owned by [[National Artist of the Philippines|national artist]] [[Virgilio Almario]]. The tabloid was bought in 1988 by Amado Macasaet, chairman of Monica Publishing Corporation (MPC), whose son, Allen, became the company's president.<ref name="Amom">{{cite web |url=https://philippines.mom-gmr.org/en/media/detail/outlet/abante/ |title=Abante |date=2016 |website=Media Ownership Monitor |publisher=MOM-GMR |access-date=May 3, 2023}}</ref><ref name="Abs" /> At that time, MPC was already publishing a weekly magazine for students.<ref name="Abs">''[http://intprin.blogspot.com/2008/07/abante-output-written-report.html?m=1 "People's Journal Newspaper"]'' Retrieved May 3, 2023.</ref>
 
''Abante'', founded in May 27, 1987, was first published by the Banahaw Publishing Corporation, owned by [[National Artist of the Philippines|national artist]] [[Virgilio Almario]]. The tabloid was bought in 1988 by Amado Macasaet, chairman of Monica Publishing Corporation (MPC), whose son, Allen, became the company's president.<ref name="Amom">{{cite web |url=https://philippines.mom-gmr.org/en/media/detail/outlet/abante/ |title=Abante |date=2016 |website=Media Ownership Monitor |publisher=MOM-GMR |access-date=May 3, 2023}}</ref><ref name="Abs" /> At that time, MPC was already publishing a weekly magazine for students.<ref name="Abs">''[http://intprin.blogspot.com/2008/07/abante-output-written-report.html?m=1 "People's Journal NewspaperAbante"]'' Retrieved May 3, 2023.</ref>
 
''Abante'' is published every morning.<ref name="ATmom" /> In 1989, MPC began publishing '''''Abante Tonite''''', its afternoon edition, with the elder Macasaet as its founder.<ref name="Amom" /><ref name="Abs" /><ref name="ATmom">{{cite web |url=https://philippines.mom-gmr.org/en/media/detail/outlet/abante-tonite/ |title=Abante Tonite |date=2016 |website=Media Ownership Monitor |publisher=MOM-GMR |access-date=May 3, 2023}}</ref>
 
Abante has been targeting readers, mostly of low-income class. Upon its success in circulation, it later reduced its most dubious content to reach more advertisers and readers, a strategy later adopted by other tabloids.<ref>{{cite book |last=Kusaka |first=Wataru |author-link= |date=2017 |title=Moral Politics in the Philippines: Inequality, Democracy and the Urban Poor |url=https://books.google.com/books?id=hb7WDgAAQBAJ&dq=abante+front+page&pg=PA65 |location=[[Singapore]] |publisher=[[NUS Press]] |pages=64–65 |isbn=978-981-4722-38-4 |access-date=May 13, 2023 |via=[[Google Books]]}}</ref>
 
Its online platform was launched in 2006.<ref name="Amom" />
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On September 9, 2019, four armed men burned the ''Abante Tonite'' printing house in [[Parañaque City]]. It was the first violent attack on the newspaper since its inception in 1987. The incident was condemned by the [[National Union of Journalists of the Philippines]].<ref>{{cite news |title=Abante Tonite printing house stormed, burned by 4 armed men |url=https://www.rappler.com/nation/239703-abante-tonite-printing-house-stormed-burned-armed-men-september-2019/ |access-date=10 October 2022 |work=RAPPLER |date=9 September 2019}}</ref>
 
On October 10, 2022, ''Abante'' launched is online morning newscast called ''Abante Teletabloid'' and public service show ''I-Abante Mo!'' both shown on the tabloid's social media accounts. Later on July 8, 2024, they established a standalone radio station and gaining a partnership with Supreme Broadcasting Systems to air [[DWSS-AM|Abante Radyo]] thru its current frequency 1494 KHz.<ref>{{cite news |last1=Villanueva |first1=Angelica |title=Abante Teletabloid pilots newscast, public service programs |url=https://manilastandard.net/pop-life/314267162/abante-teletabloid-pilots-newscast-public-service-programs.html |access-date=10 October 2022 |work=Manila Standard |date=9 October 2022}}</ref>
 
==References==
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[[Category:Newspapers published in Metro Manila]]
[[Category:1988Newspapers establishmentsestablished in the Philippines1987]]
[[Category:1987 establishments in the Philippines]]
[[Category:Companies based in Manila]]
[[Category:Daily newspapers published in the Philippines]]
 
 
{{Asia-newspaper-stub}}