Wikipedia

Kellogg's: Difference between revisions

Browse history interactively
← Previous edit
Content deleted Content added
VisualWikitext
Notifying subject page of move discussion on Talk:Kellogg's
KMaster888 (talk | contribs)
2,218 edits
 
(95 intermediate revisions by 53 users not shown)
Line 1:
{{short description|American multinational food company}}
{{about|the global snack and cereal company|the North American cereal company spun off from it|WK Kellogg Co}}
{{other uses|Kellogg (disambiguation)}}
</noinclude>{{pp-sock|small=yes}}▼
<noinclude>{{User:RMCD bot/subject notice|1=Kellanova|2=Talk:Kellogg's#Requested move 9 October 2023}}
{{Use mdy dates|date=February 2024}}
▲</noinclude>{{pp-sock|small=yes}}
{{Use mdyAmerican datesEnglish|date=December 20222024}}
{{Use American English|date=June 2018}}
{{Infobox company
| name = Kellanova
| logo = KellanovaLogoKellanova logo.svg
| image =
| image_size =
| image_caption =
| former_name =Battle Creek Toasted Corn Flake Company (1906–1909)<br>Kellogg Toasted Corn Flake Company (1909–1922)<br>Kellogg Company (1922–2023)
| type = [[Public company|Public]]
| trade_name =
| traded_as = {{ublist |{{nyse|K}} |[[S&P 500]] component}}
| industry = [[Food processing]]
| founded = {{Start date and age|1906|02|19}} (as Battle Creek Toasted Corn Flake Company) in<br />[[Battle Creek, Michigan]], U.S.
| founder = [[Will Keith Kellogg]]
| hq_location_city = [[Chicago]], [[Illinois]]
| hq_location_country = U.S.
| area_served = Worldwide
| key_people = Steven Cahillane<br />(Chairman[[chairman]] & [[Chief executive officer|CEO]])
| products = {{ublist |[[Breakfast cereal|Cereals]] (outside North America) |[[Cracker (food)|Crackers]] |[[Toaster pastries]] |Cereal bars |Fruit-flavored snacks |[[Waffles|Frozen waffles]] |[[Vegetarian cuisine|Vegetarian foods]]}}
| brands = {{ublist |Kellogg's|[[Eggo]] |[[Gardenburger]] |[[Pringles]] |[[SunshineRxbar]]| Biscuits[[Pop-Tarts]] |[[Rice Krispies Treats]]<br>[[Cheez-It]]|}}
| revenue = {{increase}} US$13.1&nbsp;billion
| revenue = {{increase}} US$13.547 billion<ref name=10K>{{cite report|url=https://www.sec.gov/Archives/edgar/data/55067/000162828019001864/k-2018q410xk.htm|title=Kellogg Company Form 10-K for 2018 Annual Report|website=SEC.gov|publisher=[[U.S. Securities and Exchange Commission]]|access-date=September 26, 2019|archive-date=May 16, 2019|archive-url=https://web.archive.org/web/20190516193111/https://www.sec.gov/Archives/edgar/data/55067/000162828019001864/k-2018q410xk.htm|url-status=live}}</ref>
| revenue_year = 20182023
| operating_income = {{increase}} US$1.706 51&nbsp;billion<ref name=10K/>
| income_year = 20182023
| net_income = {{increasedecrease}} US$1.344 billion<ref name=10K/>951&nbsp;million
| net_income_year = 20182023
| assets = {{increasedecrease}} US$1715.780 6&nbsp;billion<ref name=10K/>
| assets_year = 20182023
| equity = {{increasedecrease}} US$3.159 37&nbsp;billion<ref name=10K/>
| equity_year = 20182023
| num_employees = 34{{circa|23,000 <ref name=10K/>}}
| num_employees_year = 20182023
| owners = {{ublist |[[W. K. Kellogg Foundation]] (17.6%)|[[Gordon Gund]] (6.1%)|[[KeyCorp]] (6.1%)}}<br>(Sale to [[Mars Inc.]] pending)
| owner = [[W. K. Kellogg Foundation]] (18.3%)<br />[[Gordon Gund]] (6.4%)<ref>{{Cite web |url=https://www.sec.gov/Archives/edgar/data/55067/000162828022004921/a2022definitiveproxy.htm#ieea90b33f58f4be38281342dbf5a8d7d_220 |title=Proxy Statement |access-date=March 27, 2023 |archive-date=July 15, 2022 |archive-url=https://web.archive.org/web/20220715033309/https://www.sec.gov/Archives/edgar/data/55067/000162828022004921/a2022definitiveproxy.htm#ieea90b33f58f4be38281342dbf5a8d7d_220 |url-status=live }}</ref>
| website = {{URL|www.kellanova.com}}▼
| subsid = {{ubl|[[Kashi (company)|Kashi]]|[[Rxbar]]}}
| footnotes = <ref name=10K>{{cite report|url=https://www.sec.gov/ix?doc=/Archives/edgar/data/55067/000162828024005583/k-20231230.htm|title=Kellanova 2023 Annual Report (Form 10-K)|website=SEC.gov|publisher=[[U.S. Securities and Exchange Commission]]|date=February 20, 2024|access-date=February 21, 2024}}</ref><ref name=owners>{{Cite web |url= https://www.sec.gov/ixviewer/ix.html?doc=/Archives/edgar/data/55067/000162828023006053/k-20230302.htm#ica54dcf0e22344dda059d9950a115ea0_217 |title=Proxy Statement |access-date=February 21, 2024 |date=March 2, 2023}}</ref>
▲| website = {{URL|www.kellanova.com}}
}}
[[File:Kellogg's-Logo.svg|thumb|Kellogg's brand logo used by both Kellanova and [[WK Kellogg Co]], formerly used as a corporate logo until 2023.]]
[[File:Kellogg's Cafe 17th St jeh.jpg|thumb|Former Kellogg's Café, [[Union Square (Manhattan)]]]]
 
'''Kellanova''', (formerly known as the '''Kellogg Company''') and commonly known as '''Kellogg's''', is an American [[Multinational corporation|multinational]] food manufacturing company headquartered in [[Chicago]], [[Illinois]], United StatesUS. Kellogg'sKellanova produces [[cereal]]and (outsidemarkets Northconvenience America)foods and conveniencesnack foods, including [[cracker (food)|crackers]] and [[toaster pastry|toaster pastries]], [[breakfast cereal|cereal]], and markets their products by several well-known brands including the Kellogg's brand itself, [[Rice Krispies Treats]], [[Pringles]], [[Eggo]], and [[Cheez-It]],. along withOutside cerealNorth America, Kellanova markets internationallycereals such as [[Corn flakes|Corn Flakes]], [[Rice Krispies]], [[Frosted Flakes|Frosties]] and [[Coco Pops]]. Kellogg's mission statement is "Nourishing families so they can flourish and thrive."<ref>{{cite web |url = http://www.kelloggcompany.com/en_US/our-vision-purpose.html |title = Our Vision & Purpose |website = Kelloggcompany.com |access-date = December 3, 2016 |archive-date = January 16, 2018 |archive-url = https://web.archive.org/web/20180116040506/http://www.kelloggcompany.com/en_US/our-vision-purpose.html |url-status = live }}</ref>
 
Kellogg's products are manufactured and marketed in over 180 countries.<ref>{{cite web |urllast=<!--no author attribution--> |date=<!--not specified--> |title=Kellogg Company Fact Sheet (PDF) |url=http://newsroom.kelloggcompany.com/download/K+fact+sheet_FINAL+2+11+14+%282%29.pdf |title url-status= Kellogg Company Fact Sheet (PDF)dead |publisher archive-url= kelloggcompanyhttps://web.archive.org/web/20140425090324/http://filecache.drivetheweb.com/mr5mr_kelloggs/194590/download/K+fact+sheet_FINAL+2+11+14+%282%29.pdf |accessarchive-date =April 25, 2014 |access-date=April 24, 2014 |website=filecache.drivetheweb.com |publisher=KelloggCompany}}</ref> KelloggKellanova's largest factory is at [[Trafford Park]] in [[Greater Manchester|Trafford]], [[Greater Manchester]], United Kingdom, which is also the location of its UK headquarters.<ref name="trafford">{{Cite news |title = Global brand, local values |url = http://menmedia.co.uk/manchestereveningnews/news/business/s/1051202_global_brand_local_values |newspaper = [[Manchester Evening News]] |date = May 27, 2008 |access-date = August 3, 2011 |archive-date = July 19, 2012 |archive-url = https://web.archive.org/web/20120719122135/http://menmedia.co.uk/manchestereveningnews/news/business/s/1051202_global_brand_local_values |url-status = dead }}</ref> Other corporate office locations outside of Battle Creek include [[Chicago]] include Battle Creek, [[Dublin]] (European Headquarters), [[Shanghai]], and [[Querétaro City]], [[Mexico]].<ref>{{cite web |title = Our Locations |url = http://www.kelloggcareers.com/global/locations.html |website = kelloggcareers.com |access-date = May 27, 2018 |archive-date = May 28, 2018 |archive-url = https://web.archive.org/web/20180528133615/http://www.kelloggcareers.com/global/locations.html |url-status = live }}</ref> Kellogg's held a [[Royal warrant of appointment (United Kingdom)|Royal Warrant]] from [[Elizabeth II|Queen Elizabeth II]] until her death in 2022.<ref>{{Cite web|url=https://www.royalwarrant.org/company/kellogg-marketing-sales-co-uk-ltd|title=Kellogg Marketing & Sales Co (UK) Ltd|publisher=Royal Warrant Holders Association|website=royalwarrant.org|language=en|access-date=January 28, 2018|archive-date=January 28, 2018|archive-url=https://web.archive.org/web/20180128132844/https://www.royalwarrant.org/company/kellogg-marketing-sales-co-uk-ltd|url-status=live}}</ref>
 
Kellogg's was split into two companies inon October 2, 2023., with [[WK Kellogg Co]] owning the North American cereal division, and the existing company being rebranded to '''"Kellanova'''", owning snack brands such as [[Pop-Tarts]] and [[Pringles]], alongside the international cereal division. The purpose of the split was to separate the faster-growing convenience food, and international cereal products market, from the slower growth North American cereal market. "Kellogg's" itself would becomebecame a brand name of both companies.
 
== History ==
{{See also|Will Keith Kellogg}}
[[File:CornFlakesPackage1906.jpg|thumb|right|First Battle Creek Toasted Corn Flake Co. [[corn flakes]] package (1906), later to become the Kellogg Food Company in 1908]]
In 1876, [[John Harvey Kellogg]] became the superintendent of the [[Battle Creek Sanitarium]] (originally the Western Health Reform Institute founded by [[Ellen G. White|Ellen White]]), and his brother, [[W. K. Kellogg]], worked as the bookkeeper. This is where corn flakes were created and led to the eventual formation of the Kellogg Company.
 
For years, W. K. Kellogg assisted his brother in research to improve the vegetarian diet of the Battle Creek Sanitarium's patients, especially in the search for wheat-based granola. The Kelloggs are best known for the invention of the famous breakfast cereal [[corn flakes]]. The development of the flaked cereal in 1894 has been variously described by those involved: Ella Eaton Kellogg, John Harvey Kellogg, his younger brother Will Keith Kellogg, and other family members. There is considerable disagreement over who was involved in the discovery, and the roleroles that they played.<ref name="Markel">{{cite book |first=Howard |last=Markel |title=The Kelloggs: The Battling Brothers of Battle Creek |year=2017 |isbn=978-0307907271 |publisher=Pantheon |url=https://books.google.com/books?id=3siXDQAAQBAJ |pages=110–112, 129–133 |access-date=March 27, 2023 |archive-date=March 27, 2023 |archive-url=https://web.archive.org/web/20230327164549/https://books.google.com/books?id=3siXDQAAQBAJ |url-status=live }}</ref> It is generally agreed that, upon being called out one night, John Kellogg left a batch of wheat-berry dough behind. Rather than throwing it out the following day, he sent it through the rollers and was surprised to obtain delicate flakes, which could then be baked.<ref name="Markel"/>
 
W. K. Kellogg persuaded his brother to serve the food in a flake form. Soon the flaked wheat was being packaged to meet hundreds of guest mail-order requests after they left the Sanitarium. However, Dr. John Harvey forbade his brother Will fromto distributingdistribute the cereal beyond his own consumers. As a result, the brothers fell out, and W. K. launched the '''Battle Creek Toasted Corn Flake Company''' on February 19, 1906.<ref name="ShurtleffAoyagi2014">{{cite book|url=https://books.google.com/books?id=enWfAgAAQBAJ&pg=PA995|title=History of Seventh-day Adventist Work with Soyfoods, Vegetarianism, Meat Alternatives, Wheat Gluten, Dietary Fiber and Peanut Butter (1863-20131863–2013): Extensively Annotated Bibliography and Sourcebook|first1=William|last1=Shurtleff|first2=Akiko|last2=Aoyagi|date=January 6, 2014|publisher=Soyinfo Center|isbn=978-1-928914-64-8|pages=994–95|access-date=August 20, 2018|archive-date=March 27, 2023|archive-url=https://web.archive.org/web/20230327174524/https://books.google.com/books?id=enWfAgAAQBAJ&pg=PA995|url-status=live}}</ref><ref name="Benjamin2013">{{cite book|first=André|last=Benjamin|title=Conquer The Recession|url=https://books.google.com/books?id=iLQ5ljuaLjAC&pg=PA27|date=June 30, 2013|publisher=Andre J Benjamin|page=27|id=GGKEY:6SA764GJCF1|access-date=August 20, 2018|archive-date=March 27, 2023|archive-url=https://web.archive.org/web/20230327164800/https://books.google.com/books?id=iLQ5ljuaLjAC&pg=PA27|url-status=live}}</ref> On July 4, 1907, a fire destroyed the main factory building. W. K. Kellogg had the new plant in full operation six months after the fire.<ref>{{Cite web |url=https://atoday.org/the-kelloggs-the-battling-brothers-of-battle-creek/ |title=The Kelloggs: The Battling Brothers of Battle Creek, book review on Adventist Today website |date=October 18, 2017 |access-date=March 27, 2023 |archive-date=March 14, 2023 |archive-url=https://web.archive.org/web/20230314073230/https://atoday.org/the-kelloggs-the-battling-brothers-of-battle-creek/ |url-status=live }}</ref>
 
Convincing his brother to relinquish rights to the product, Will's company produced and marketed the hugely successful Kellogg's Toasted Corn Flakes and was renamed to the '''Kellogg Toasted Corn Flake Company''' in 1909, takingand on the current name ofto the '''Kellogg Company''' in 1922.<ref name="ShurtleffAoyagi2014" /> By 1909, Will's company produced 120,000 cases of Corn Flakes daily. John, who resented his brother's success, filed suit against Will's company in 1906 for the right to use the family name. The resulting legal battle, which included a trial that lasted an entire month, ended in December 1920 when the [[Michigan Supreme Court]] ruled in Will's favor.<ref>''Kellogg v. Kellogg Toasted Corn Flake Co.'', 212 Mich. 95. 180 N.W. 397 (1920)</ref>
 
In 1931, the Kellogg Company announced that most of its factories would shift towards 30-hour work weeks from the usual 40. W. K. Kellogg stated that he did this so that an additional shift of workers would be employed to support people through the depression era. This practice remained until [[World War II]] and continued briefly after the war, although some departments and factories remained locked into 30-hour work weeks until 1980.<ref>{{cite web |first = Jeffrey |last = Kaplan |date = May–June 2008 |url = http://www.orionmagazine.org/index.php/articles/article/2962 |title = The Gospel of Consumption |access-date = June 25, 2010 |archive-date = November 14, 2014 |archive-url = https://web.archive.org/web/20141114060858/http://www.orionmagazine.org/index.php/articles/article/2962/ |url-status = dead }}</ref>▼
By 1909, Will's company produced 120,000 cases of Corn Flakes daily. John, who resented his brother's success, filed suit against Will's company in 1906 for the right to use the family name. The resulting legal battle, which included a trial that lasted an entire month, ended in December 1920 when the [[Michigan Supreme Court]] ruled in Will's favor.<ref>''Kellogg v. Kellogg Toasted Corn Flake Co.'', 212 Mich. 95. 180 N.W. 397 (1920)</ref>
 
In 1964, Kellogg's introduced its first non-cereal product: a pastry which can be heated in a toaster, called Pop-Tarts.<ref>{{Cite web |title=1964 : Kellogg's Pop Tarts Unleashed on Cleveland, Instant Hit (2020-09-14) |url=https://harris23.msu.domains/event/1964-kelloggs-pop-tarts-released-to-public-instant-hit/ |access-date=November 24, 2023 |language=en}}</ref> From 1969 to 1970, the slogan “Kellogg's puts more into your day” was used on Sunday morning TV shows. From 1969 to 1977, Kellogg's acquired various small businesses, including [[Salada tea|Salada Tea]], Fearn International, [[Mrs. Smith's Pies]], [[Eggo]], and Pure Packed Foods;<ref>{{cite web |url=http://www.fundinguniverse.com/company-histories/kellogg-company-history/ |title=Kellogg Company History |work=FundingUniverse.com |access-date=November 28, 2019 |archive-date=February 17, 2020 |archive-url=https://web.archive.org/web/20200217003750/http://www.fundinguniverse.com/company-histories/kellogg-company-history/ |url-status=live }}</ref> however, it was later criticized for not diversifying further, likeas [[General Mills]] and [[Quaker Oats]] werehad. After underspending its competition in marketing and product development, Kellogg's US market share hit a low of 36.7% in 1983. A prominent [[Wall Street]] analyst{{who|date=February 2024}} called it "a fine company that's past its prime" and the cereal market was being regarded as "mature". Such comments stimulated Kellogg chairman William E. LaMothe to improve, which primarily involved approaching the demographic of 80 million [[baby boomer]]s rather than marketing children-oriented cereals. In emphasizing cereal's convenience and nutritional value, Kellogg's helped persuade U.S. consumers aged 25 to 49 to eat 26% more cereal than people of that age ate five years prior. The U.S. ready-to-eat cereal market, worth $3.7 billion at retail in 1983, totaled $5.4 billion by 1988 and had expanded three times as fast as the average grocery category. Kellogg's also introduced new products, including [[Crispix]], Raisin Squares, and [[Nutri-Grain]] Biscuits, and reached out internationally with [[Just Right]] aimed at [[Australians]] and Genmai Flakes for Japan. During this time, the company maintained success over its top competitors:, [[General Mills]], which largely marketed children's cereals, and [[Post Foods|Post]], which had difficulty in the adult cereal market.<ref>{{cite web |last1 = Sellers |first1 = Patricia |title = How King Kellogg Beat the Blahs |url = httphttps://archivemoney.fortunecnn.com/magazines/fortune/fortune_archive/1988/08/29/70950/index.htm |work = [[Fortune (magazine)|Fortune]] |date = August 29, 1988 |access-date = June 10, 2015 }}</ref>▼
▲In 1931, the Kellogg Company announced that most of its factories would shift towards 30-hour work weeks from the usual 40. W.K. Kellogg stated that he did this so that an additional shift of workers would be employed to support people through the depression era. This practice remained until [[World War II]] and continued briefly after the war, although some departments and factories remained locked into 30-hour work weeks until 1980.<ref>{{cite web |first = Jeffrey |last = Kaplan |date = May–June 2008 |url = http://www.orionmagazine.org/index.php/articles/article/2962 |title = The Gospel of Consumption |access-date = June 25, 2010 |archive-date = November 14, 2014 |archive-url = https://web.archive.org/web/20141114060858/http://www.orionmagazine.org/index.php/articles/article/2962/ |url-status = dead }}</ref>
 
In 1964, Kellogg's introduced its first non-cereal product. A pastry which can be heated in a toaster called Pop-Tarts.<ref>https://harris23.msu.domains/event/1964-kelloggs-pop-tarts-released-to-public-instant-hit/</ref>
 
▲From 1969 to 1970, the slogan “Kellogg's puts more into your day” was used on Sunday morning TV shows. From 1969 to 1977, Kellogg's acquired various small businesses, including [[Salada tea|Salada Tea]], Fearn International, [[Mrs. Smith's Pies]], [[Eggo]], and Pure Packed Foods;<ref>{{cite web |url=http://www.fundinguniverse.com/company-histories/kellogg-company-history/ |title=Kellogg Company History |work=FundingUniverse.com |access-date=November 28, 2019 |archive-date=February 17, 2020 |archive-url=https://web.archive.org/web/20200217003750/http://www.fundinguniverse.com/company-histories/kellogg-company-history/ |url-status=live }}</ref> however, it was later criticized for not diversifying further like [[General Mills]] and [[Quaker Oats]] were. After underspending its competition in marketing and product development, Kellogg's US market share hit a low of 36.7% in 1983. A prominent [[Wall Street]] analyst called it "a fine company that's past its prime" and the cereal market was being regarded as "mature". Such comments stimulated Kellogg chairman William E. LaMothe to improve, which primarily involved approaching the demographic of 80 million [[baby boomer]]s rather than marketing children-oriented cereals. In emphasizing cereal's convenience and nutritional value, Kellogg's helped persuade U.S. consumers aged 25 to 49 to eat 26% more cereal than people of that age ate five years prior. The U.S. ready-to-eat cereal market, worth $3.7 billion at retail in 1983, totaled $5.4 billion by 1988 and had expanded three times as fast as the average grocery category. Kellogg's also introduced new products, including [[Crispix]], Raisin Squares, and [[Nutri-Grain]] Biscuits, and reached out internationally with [[Just Right]] aimed at [[Australians]] and Genmai Flakes for Japan. During this time, the company maintained success over its top competitors: [[General Mills]], which largely marketed children's cereals, and [[Post Foods|Post]], which had difficulty in the adult cereal market.<ref>{{cite web |last1 = Sellers |first1 = Patricia |title = How King Kellogg Beat the Blahs |url = http://archive.fortune.com/magazines/fortune/fortune_archive/1988/08/29/70950/index.htm |work = [[Fortune (magazine)|Fortune]] |date = August 29, 1988 |access-date = June 10, 2015 }}</ref>
 
===21st century===
In 2001, Kellogg's acquired the [[Keebler Company]] for $3.87 billion.<ref>{{cite web |url=https://www.wsj.com/articles/SB985932422438251466 |date=March 30, 2001 |title=Kellogg Plans to Cut 470 Jobs As Part of Keebler Acquisition |work=[[The Wall Street Journal]] |access-date=September 11, 2019 |archive-date=December 31, 2019 |archive-url=https://web.archive.org/web/20191231212828/https://www.wsj.com/articles/SB985932422438251466 |url-status=live }}</ref> Over the years, it has also gone on to acquire [[Morningstar Farms]] and [[Kashi Company|Kashi]] divisions or subsidiaries. Kellogg's also owns the [[Bear Naked]], Natural Touch, [[Cheez-It]], Murray, Austin cookies and crackers, [[Famous Amos]], [[Gardenburger]] (acquired 2007), and Plantation brands. Presently, Kellogg's is a member of the [[World Cocoa Foundation]].<ref>{{cite web |title=What are you doing about sustainable cocoa? |url=https://www.kelloggs.com/en_US/sustainability/what-are-you-doing-about-sustainable-cocoa.html |website=Kelloggs |access-date=October 3, 2021 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003203912/https://www.kelloggs.com/en_US/sustainability/what-are-you-doing-about-sustainable-cocoa.html |url-status=live }}</ref>
 
In 2012, Kellogg's became the world's second-largest snack food company (after [[PepsiCo]]) by acquiring the [[potato crispschip]] brand [[Pringles]] from [[Procter & Gamble]] for $2.7 billion in a cash deal.<ref>{{cite news |url = https://www.reuters.com/article/us-kellogg-pringles-idUSTRE81E0S620120215 |title = Kellogg to buy Pringles for $2.7 billion |date = February 15, 2012 |work = Reuters.com |access-date = March 27, 2023 |archive-date = August 26, 2022 |archive-url = https://web.archive.org/web/20220826004829/https://www.reuters.com/article/us-kellogg-pringles-idUSTRE81E0S620120215 |url-status = live }}</ref>
 
In 2017, Kellogg's acquired [[Chicago]]-based food company [[Rxbar]] for $654 million.<ref>{{Cite news |url = https://www.forbes.com/sites/peterandrewwilkins/2017/10/13/what-the-600m-rxbar-acquisition-by-kelloggs-says-about-chicagos-simple-food-beverage-industry/#eaa714416757 |title = What $600M RXBar Acquisition By Kellogg's Says About Chicago's Simple Food And Beverage Industry |last = Wilkins |first = Peter |work = Forbes |access-date = January 28, 2018 |language = en |archive-date = August 15, 2020 |archive-url = https://web.archive.org/web/20200815205505/https://www.forbes.com/sites/peterandrewwilkins/2017/10/13/what-the-600m-rxbar-acquisition-by-kelloggs-says-about-chicagos-simple-food-beverage-industry/#eaa714416757 |url-status = live }}</ref> Earlier that year, Kellogg's also opened new corporate office space in Chicago's [[Merchandise Mart]] for its global growth and IT departments.<ref>{{cite web |last2 = Trotter |first1 = Ryan |last1 = Ori |first2 = Greg |title = Kellogg opens 50-employee Merchandise Mart office |url = https://www.chicagotribune.com/business/ct-kellogg-merchandise-mart-0404-biz-20170403-story.html |website = chicagotribune.com |date = April 3, 2017 |access-date = March 1, 2021 |archive-date = January 28, 2021 |archive-url = https://web.archive.org/web/20210128121056/https://www.chicagotribune.com/business/ct-kellogg-merchandise-mart-0404-biz-20170403-story.html |url-status = live }}</ref> In the UK, Kellogg's also released the W. K. Kellogg brand of organic, vegan and plant-based cereals (such as granolas, organic wholegrain wheat, and "super grains") with no added sugars.<ref>{{cite web |title= Kellogg targets health-conscious consumers with W.K.Kellogg line |url= https://www.foodbev.com/news/kellogg-targets-health-conscious-consumers-w-k-kellogg-line/ |access-date= August 23, 2018 |work= Foodbev.com |publisher= Foodbev Media |date= November 14, 2017 |archive-date= August 24, 2018 |archive-url= https://web.archive.org/web/20180824040049/https://www.foodbev.com/news/kellogg-targets-health-conscious-consumers-w-k-kellogg-line/ |url-status= live }}</ref>
 
In 2018, Kellogg's decided to cease their operations in Venezuela due to the [[Crisis in Venezuela|economic crisis]] in the country is facing.<ref>{{Cite news|title=Kellogg Says It's Discontinuing Venezuela Operations|work=Bloomberg|url=https://www.bloomberg.com/news/articles/2018-05-15/kellogg-leaves-venezuela-as-breakfast-falls-victim-to-disaster|access-date=May 17, 2018}}{{dead link|date=August 2023|bot=medic}}{{cbignore|bot=medic}}</ref> Their factories were taken by the Venezuelan state under the [[Nicolás Maduro]] administration. In mid-2019, Venezuelan Kellogg's cereal boxes began portraying the Venezuelan flag and a motto from Maduro: "Together, everything is possible" ({{Lang-Langx|es|Juntos todo es posible}}) alongside Kellogg's logo and mascots were sold all over the country. Kellogg's considers it as an illicit use, and the company stated they would take legal action.<ref>{{Cite news|last=Olmo|first=Guillermo D.|date=November 15, 2019|title=Kellogg's: cómo los cereales más famosos del mundo se volvieron chavistas en Venezuela|language=es|trans-title=Kellogg's in Venezuela: how the world's most famous cereals became Chavez-ian|work=BBC.com|url=https://www.bbc.com/mundo/noticias-america-latina-50147163|access-date=December 9, 2019|archive-date=January 1, 2020|archive-url=https://web.archive.org/web/20200101133819/https://www.bbc.com/mundo/noticias-america-latina-50147163|url-status=live}}</ref>
 
On April 1, 2019, it was announced that Kellogg's was selling [[Famous Amos]], Murray's, [[Keebler Company|Keebler]], [[Mother's Cookies|Mother's]], and Little Brownie Bakers (one of the producers of the [[Girl Scout Cookies|cookies for the Girl Scouts of the USA]]) to [[Ferrero SpA]] for $1.4 billion.<ref>{{cite news |last1=Hirsch |first1=Lauren |title=Kellogg to sell Keebler, Famous Amos to Nutella-owner Ferrero |url=https://www.cnbc.com/2019/04/01/kellogg-to-sell-keebler-and-famous-amos-business-to-nutella-owner-ferrero.html |access-date=April 6, 2019 |work=CNBC.com |date=April 1, 2019 |archive-date=January 28, 2021 |archive-url=https://web.archive.org/web/20210128185045/https://www.cnbc.com/2019/04/01/kellogg-to-sell-keebler-and-famous-amos-business-to-nutella-owner-ferrero.html |url-status=live }}</ref><ref>{{cite web |last1=Reddy |first1=Arjun |title=Kellogg has agreed to sell its Keebler and Famous Amos businesses to Ferrero for $1.3 billion |url=https://markets.businessinsider.com/news/stocks/kellogg-reportedly-agreed-to-sell-keebler-famous-amos-to-ferrero-2019-4-1028075005 |website=Business Insider |access-date=April 2, 2019 |archive-date=August 12, 2020 |archive-url=https://web.archive.org/web/20200812100229/https://markets.businessinsider.com/news/stocks/kellogg-reportedly-agreed-to-sell-keebler-famous-amos-to-ferrero-2019-4-1028075005 |url-status=live }}</ref><ref>{{cite web |last1= Yu |first1= Douglas |title= Ferrero Enters U.S. Snack Aisle With $1.3 Billion Acquisition Of Kellogg's Brands |url= https://www.forbes.com/sites/douglasyu/2019/04/01/ferrero-enters-u-s-snacks-aisle-with-1-3-billion-acquisition-of-kelloggs-brands/#2d100861bbe8 |work= Forbes |access-date= April 2, 2019 |archive-date= November 7, 2020 |archive-url= https://web.archive.org/web/20201107234027/https://www.forbes.com/sites/douglasyu/2019/04/01/ferrero-enters-u-s-snacks-aisle-with-1-3-billion-acquisition-of-kelloggs-brands/#2d100861bbe8 |url-status= live }}</ref> On July 29, 2019, that sale was completed.<ref>{{cite web |url=https://seekingalpha.com/news/3482663-kellogg-closes-keebler-sale |last=Schultz |first=Clark |date=July 29, 2019 |title=Kellogg closes on Keebler sale |work=Seeking Alpha |access-date=September 8, 2019 |archive-date=December 22, 2020 |archive-url=https://web.archive.org/web/20201222000159/https://seekingalpha.com/news/3482663-kellogg-closes-on-keebler-sale |url-status=live }}</ref> Kellogg's kept the Keebler cracker line and replaced the Keebler name on their crackers with the Kellogg's name.
 
In JuneOctober 2019, Kellogg's announcedpartnered theirwith next-generation[[GLAAD]] ''Kellogg's®by Better"launching Days''a globalnew commitment,limited focusingedition on"All hunger,Together children,Cereal" and farmersdonating $50,000 withto specificsupport targetsGLAAD's anti-bullying and LGBTQ advocacy efforts". The All Together cereal combined six mini cereal boxes into one package to reachbring byattention 2030to anti-bullying.<ref>{{Cite press release|publisher=Kellogg Company|title=Kellogg Company unveilsPartners ambitiousWith next-generationGLAAD Kellogg's®For Better Days global commitment to address food security; driving positive change forSpirit peopleDay, communitiesLaunching andNew the2019 planetEdition byof the'All end ofTogether' 2030Cereal|url=https://www.prnewswire.com/news-releases/kellogg-company-unveilspartners-ambitiouswith-next-generation-kelloggs-better-days-global-commitment-to-address-food-security-driving-positive-changeglaad-for-peoplespirit-communitiesday-andlaunching-thenew-planet2019-byedition-theof-endall-oftogether-2030cereal-300860780300940179.html|access-date=July 11, 2020|website=prnewswire.com|language=en|archive-date=July 1211, 2020|archive-url= https://web.archive.org/web/2020071223480820200711065049/https://www.prnewswire.com/news-releases/kellogg-company-unveilspartners-ambitiouswith-next-generation-kelloggs-better-days-global-commitment-to-address-food-security-driving-positive-changeglaad-for-peoplespirit-communitiesday-andlaunching-thenew-planet2019-byedition-theof-endall-oftogether-2030cereal-300860780300940179.html|url-status=live}}</ref>
 
In October 2019, Kellogg's partnered with [[GLAAD]] by "launching a new limited edition "All Together Cereal" and donating $50,000 to support GLAAD's anti-bullying and LGBTQ advocacy efforts". The All Together cereal combined six mini cereal boxes into one package to bring attention to anti-bullying.<ref>{{Cite press release|publisher=Kellogg Company|title=Kellogg Company Partners With GLAAD For Spirit Day, Launching New 2019 Edition of "All Together" Cereal|url=https://www.prnewswire.com/news-releases/kellogg-company-partners-with-glaad-for-spirit-day-launching-new-2019-edition-of-all-together-cereal-300940179.html|access-date=July 11, 2020|website=prnewswire.com|language=en|archive-date=July 11, 2020|archive-url=https://web.archive.org/web/20200711065049/https://www.prnewswire.com/news-releases/kellogg-company-partners-with-glaad-for-spirit-day-launching-new-2019-edition-of-all-together-cereal-300940179.html|url-status=live}}</ref>
 
In January 2020, Kellogg's decided to work with suppliers to phase out the use of [[glyphosate]] by 2025, which some farmers have used as a drying agent for wheat and oats supplied to Kellogg's.<ref>{{Cite news|title=Kellogg's pledges to reduce glyphosate, active ingredient in Roundup, in its supply chain|newspaper=The Washington Post|url=http://www.washingtonpost.com/business/2020/01/27/kelloggs-quietly-commits-reducing-widely-used-herbicide-supply-chain-only-farmers-didnt-know-about-it/|access-date=July 11, 2020|via=webcache.googleusercontent.com|archive-date=July 14, 2020|archive-url=https://web.archive.org/web/20200714053346/https://webcache.googleusercontent.com/search?q=cache%3AaVp3dt448O4J%3Ahttps%3A%2F%2Fwww.washingtonpost.com%2Fbusiness%2F2020%2F01%2F27%2Fkelloggs-quietly-commits-reducing-widely-used-herbicide-supply-chain-only-farmers-didnt-know-about-it%2F+&cd=8&hl=en&ct=clnk&gl=us|url-status=dead}}</ref>
Line 87 ⟶ 81:
In October 2021, workers at all of Kellogg's cereal-producing plants in the United States [[2021 Kellogg's strike|went on a strike]] conducted by the [[Bakery, Confectionery, Tobacco Workers and Grain Millers' International Union]] over disagreements over the terms of a new labor contract.<ref>{{Cite web|last=Funk|first=Josh|date=October 5, 2021|others=With contributions from Dee-Ann Durbin|title=Workers at all of Kellogg's U.S. cereal plants go on strike|url=https://apnews.com/article/kelloggs-cereal-plants-strike-d9185eb8fa9054d34a078063c3db6c33|url-status=live|access-date=October 6, 2021|website=[[AP News]]|publisher=[[Associated Press]]|language=en|archive-date=October 6, 2021|archive-url=https://web.archive.org/web/20211006125833/https://apnews.com/article/kelloggs-cereal-plants-strike-d9185eb8fa9054d34a078063c3db6c33}}</ref> On December 3, 2021, a tentative deal was struck to end the worker strike,<ref>{{Cite news|last=Hernandez|first=Joe|date=December 2, 2021|title=Kellogg and its cereal workers union reach a tentative deal to end 2-month strike|language=en|work=NPR|url=https://www.npr.org/2021/12/02/1060954313/kellogg-and-its-cereal-workers-union-reach-a-tentative-deal-to-end-2-month-strik|access-date=December 4, 2021|archive-date=December 4, 2021|archive-url=https://web.archive.org/web/20211204000608/https://www.npr.org/2021/12/02/1060954313/kellogg-and-its-cereal-workers-union-reach-a-tentative-deal-to-end-2-month-strik|url-status=live}}</ref> but the union members overwhelmingly rejected the tentative agreement<ref>{{Cite web|last=Bandur|first=Michelle|date=December 7, 2021|title=No Deal: Union says it has rejected latest offer from Kellogg's|url=https://www.ketv.com/article/no-deal-union-says-it-has-rejected-latest-offer-from-kelloggs/38450539|url-status=live|access-date=December 8, 2021|work=[[KETV]]|language=en-US|archive-date=December 12, 2021|archive-url=https://web.archive.org/web/20211212140319/https://www.ketv.com/article/no-deal-union-says-it-has-rejected-latest-offer-from-kelloggs/38450539}}</ref> and Kellogg's management announced they would seek to replace all 1,400 striking workers.<ref>{{Cite web|date=December 7, 2021|title=Kellogg to replace 1,400 strikers as deal is rejected|url=https://www.theguardian.com/us-news/2021/dec/07/kellogg-strike-workers-pay|url-status=live|access-date=December 8, 2021|work=[[The Guardian]]|language=en-US|archive-date=December 12, 2021|archive-url=https://web.archive.org/web/20211212140528/https://www.theguardian.com/us-news/2021/dec/07/kellogg-strike-workers-pay}}</ref> On December 21, 2021, about 1,400 Kellogg workers approved a collective bargaining agreement, ending the strike, which had lasted 77 days.<ref>{{Cite news|last=Scheiber|first=Noam|date=December 21, 2021|title=Kellogg workers ratify a revised contract after being on strike since October.|language=en-US|work=The New York Times|url=https://www.nytimes.com/2021/12/21/business/economy/kellogg-union-strike-contract.html|access-date=December 21, 2021|issn=0362-4331|archive-url=https://web.archive.org/web/20211224123725/https://www.nytimes.com/2021/12/21/business/economy/kellogg-union-strike-contract.html|archive-date=December 24, 2021}}</ref><ref>{{Cite web|date=December 21, 2021|title=Kellogg's Strike Ends: BCTGM Members Ratify New Contract|url=https://bctgm.org/2021/12/21/kelloggs-strike-ends-bctgm-members-ratify-new-contract/|access-date=December 21, 2021|website=BCTGM {{!}} The Bakery, Confectionery, Tobacco Workers and Grain Millers International Union|language=en-US|archive-url=https://web.archive.org/web/20211224124037/https://bctgm.org/2021/12/21/kelloggs-strike-ends-bctgm-members-ratify-new-contract/|archive-date=December 24, 2021}}</ref><ref name="kelloggnews">{{Cite web|url=https://newsroom.kelloggcompany.com/2021-12-16-Kellogg-Company-Reaches-New-Tentative-Agreement-with-Union|title=Kellogg Company Reaches New Tentative Agreement with Union|publisher=Kellogg|date=December 16, 2021|archive-url=https://web.archive.org/web/20211221222216/https://newsroom.kelloggcompany.com/2021-12-16-Kellogg-Company-Reaches-New-Tentative-Agreement-with-Union|archive-date=December 21, 2021}}</ref>
 
On June 21, 2022, Kellogg's announced that the company would spin off its three cereal, snacks, and plant-based food divisions into separate companies.<ref>{{cite news|last=Ott|first=Matt|title=Kellogg to split into 3; snacks, cereals, plant-based food|url=https://apnews.com/article/chicago-michigan-battle-creek-kellogg-co-cc6e8bb271de40337a0b8fec4a0aa011|work=Associated Press|date=June 21, 2022|access-date=June 21, 2022|archive-date=June 21, 2022|archive-url=https://web.archive.org/web/20220621114614/https://apnews.com/article/chicago-michigan-battle-creek-kellogg-co-cc6e8bb271de40337a0b8fec4a0aa011|url-status=live}}</ref><ref>{{cite press release| title=KELLOGG COMPANYKellogg ANNOUNCESCompany SEPARATIONAnnounces OFSeparation TWOof BUSINESSESTwo ASBusinesses BOLDas NEXTBold Next Steps in STEPSPortfolio INTransformation PORTFOLIO TRANSFORMATION|url=https://www.prnewswire.com/news-releases/kellogg-company-announces-separation-of-two-businesses-as-bold-next-steps-in-portfolio-transformation-301571883.html|publisher=Kellogg Company|date=June 21, 2022|via=PR Newswire|access-date=March 27, 2023|archive-date=July 12, 2022|archive-url= https://web.archive.org/web/20220712053524/https://www.prnewswire.com/news-releases/kellogg-company-announces-separation-of-two-businesses-as-bold-next-steps-in-portfolio-transformation-301571883.html|url-status=live}}</ref> The North American cereal and plant-based food spin-off companies will keep Battle Creek as their headquarters and the new snack and international cereal company will be based in Chicago.<ref>{{cite news |last1=Miller |first1=Kevin |title= Kellogg Will Split Into Three Companies to Promote Growth |url=https://www.bloomberg.com/?sref=CIpmV6x8 |access-date=June 21, 2022 |work= Bloomberg.com |date=June 21, 2022 |language=en |archive-date=March 12, 2023 |archive-url= https://web.archive.org/web/20230312211557/https://www.bloomberg.com/?sref=CIpmV6x8 |url-status=live }}</ref> The successor company, known as Global Snacking Co. temporarily, represents 80 percent or $11.4 billion of Kellogg's sales. 60 percent of Global Snacking's business was snacks, and nearly half of the company's business was in the United States. The cereal business, temporarily called North America Cereal Co., would be the second-largest American cereal company and the largest in Canada and the Caribbean, with 5 of the top 11 brands and $2.4 billion in annual sales. Plant-based foods, representing $340 million in annual sales, would be called "Plant Co." and could even be sold.<ref>{{cite news |last1=Springer |first1=Jon |title=Kellogg bets on snacking—what the breakup means for brands: The food giant will spin off breakfast cereal and plant-based units |work =[[Ad Age]] |date=June 27, 2022 |volume=93 |issue=10 |page=1 }}</ref>

In January 2023, Kellogg's shelved its plans to spin off its plant food business and would retain it as part of Global Snacking Co.<ref>{{cite web|url=https://www.reuters.com/business/retail-consumer/kellogg-beats-quarterly-sales-estimates-2023-02-09/|first=Mehr|last=Bedi|title=Kellogg's sales and profit beat estimates, to retain plant-based meat business|work=Reuters|date=February 9, 2023|access-date=February 18, 2023|archive-date=February 18, 2023|archive-url=https://web.archive.org/web/20230218225401/https://www.reuters.com/business/retail-consumer/kellogg-beats-quarterly-sales-estimates-2023-02-09/|url-status=live}}</ref> On March 15, 2023, Kellogg's announced that North America Cereal Co. branch will be named [[WK Kellogg Co]] and Global Snacking Co. branch will be called Kellanova. The split was structured with Kellanova as the surviving company, using the [[ticker symbol]] "K" will be used by Kellanova on the NYSE.<ref>{{cite web|url=https://www.cnn.com/2023/03/15/business/kellogg-kellanova-spin-off-brands|first=Jordan|last=Valinsky|title=Cheez-It and Pringles company gets a new name| work= CNN.com |date=March 15, 2023|access-date=March 15, 2023|archive-date=March 15, 2023|archive-url= https://web.archive.org/web/20230315171410/https://www.cnn.com/2023/03/15/business/kellogg-kellanova-spin-off-brands/|url-status=live}}</ref> The WK Kellogg Co took the NYSE stock symbol "KLG".<ref>{{Cite web |last=Lucas |first=Amelia |date=October 2, 2023 |title=Kellogg's cereal business begins trading as stand-alone company WK Kellogg |url=https://www.cnbc.com/2023/10/02/kelloggs-cereal-business-wk-kellogg-begins-trading.html |access-date=November 24, 2023 |website=CNBC |language=en}}</ref> The split was completed on October 2, 2023.<ref>{{Cite news |lastlast1=Oguh |firstfirst1=Chibuike |last2=Vanaik |first2=Granth |date=October 2, 2023 |title=Kellanova, WK Kellogg shares slump on first day after spinoff |url=https://www.reuters.com/business/retail-consumer/kellanova-wk-kellogg-shares-slump-first-day-after-spinoff-2023-10-02/ |agencywork=Reuters}}</ref><ref>{{Cite webpress |last=Companyrelease |firstpublisher= Kellogg Company |title=KELLOGG COMPANYKellogg BOARDCompany OFBoard DIRECTORSof APPROVESDirectors SEPARATIONApproves INTOSepartion TWOinto COMPANIESTwo Companies, KELLANOVAKellanova ANDand WK KELLOGGKellogg COCo |url=https://www.prnewswire.com/news-releases/kellogg-company-board-of-directors-approves-separation-into-two-companies-kellanova-and-wk-kellogg-co-301922760.html |access-date=2023-09-September 19, 2023 |website=www.prnewswire.com |language=en}}</ref> The WK Kellogg Co has the NYSE stock symbol "KLG".<ref>https://www.cnbc.com/2023/10/02/kelloggs-cereal-business-wk-kellogg-begins-trading.html</ref>
 
On August 14, 2024, it was announced that [[Mars Inc.]], the owner of [[M&M's]] and [[Snickers]], agreed to purchase Kellanova for nearly $30 billion. The deal is expected to close in the first half of 2025.<ref>{{Cite web|url= https://apnews.com/article/b47c6906bea9c285c2a94711a543f6c7|last1=Durbin |first1=Dee-Ann |last2=Chapman |first2=Michelle |date=August 14, 2024 |title=Sweet and salty deal worth $30 billion would put M&M's and Snickers alongside Cheez-Its and Pringles |access-date=August 14, 2024 |website=Associated Press |language=en}}</ref>
 
== Finances ==
Line 102 ⟶ 100:
|980
|10,575
|<ref name="stockanalysis">{{Cite web |title=Kellanova Co Revenue 1994–2024 |url=https://stockanalysis.com/stocks/k/revenue/ |access-date=2024-05-13 |website=Stock Analysis |language=en}}</ref>
|
|-
|2006
Line 108 ⟶ 106:
|1,004
|10,714
|<ref name="stockanalysis" />
|
|-
|2007
Line 114 ⟶ 112:
|1,103
|11,397
|<ref name="stockanalysis" />
|
|-
|2008
Line 120 ⟶ 118:
|1,148
|10,946
|<ref name="stockanalysis" />
|
|-
|2009
Line 126 ⟶ 124:
| 1,212
|11,200
|<ref name="stockanalysis" />
|
|-
|2010
Line 132 ⟶ 130:
| 1,287
|11,847
|<ref name="macrotrends">{{Cite web |title=Kellogg Revenue 2010-20222010–2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www. macrotrends.net |archive-date=April 4, 2022 |archive-url= https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2011
Line 138 ⟶ 136:
|866
|11,943
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2012
Line 144 ⟶ 142:
|961
|15,169
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2013
Line 150 ⟶ 148:
|1,807
|15,474
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2014
Line 156 ⟶ 154:
|632
|15,153
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2015
Line 162 ⟶ 160:
| 614
|15,251
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2016
Line 168 ⟶ 166:
|694
|15,111
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2017
Line 174 ⟶ 172:
|1,269
|16,351
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2018
Line 180 ⟶ 178:
|1,336
|17,780
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2019
Line 186 ⟶ 184:
|960
|17,564
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2020
Line 192 ⟶ 190:
|1,251
|17,996
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|-
|2021
Line 198 ⟶ 196:
|1,488
|18,178
|<ref name="macrotrends"/>
|<ref>{{Cite web |title=Kellogg Revenue 2010-2022 {{!}} K |url=https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |access-date=June 14, 2022 |website=www.macrotrends.net |archive-date=April 4, 2022 |archive-url=https://web.archive.org/web/20220404175008/https://www.macrotrends.net/stocks/charts/K/kellogg/revenue |url-status=live }}</ref>
|}
 
Line 208 ⟶ 206:
* [[Fruit Winders]]
* Fruity Snacks
* [[Kashi (company)]]
* [[Krave (cereal)|Krave]]
* [[Morningstar Farms]]
* [[Club Crackers]]
Line 219 ⟶ 215:
* Town House
* Zesta Crackers
* [[Carr's]] (US only)
* [[Rice Krispies Treats]]
* Incogmeato
* [[Froot Loops]]
* Joybol
* [[All-Bran]]
* [[Apple Jacks]]
* Austin Sandwich Cookies
* [[Corn Pops]]
* [[Cracklin' Oat Bran]]
* [[Crispix]]
* [[Frosted Mini-Wheats]]
* [[Gardenburger]]
* [[Honey Smacks]]
* Jumbo Snax Cereal
* [[Frosted Flakes]]
* [[Corn flakes]]
* Frozen Breakfast
* [[Raisin bran]]
* Mueslix Cereal
* Pure Organic Fruit Bars
* Smart Start Cereal
* [[Smorz]]
* Toasteds Crackers
* [[Special K]] (snack bars)
{{div col end}}
 
Line 249 ⟶ 232:
<!--The items listed are more accurately "products" sold under the Kellogg's brand. Most are trademarked, and some are licensed to Kellogg's by other companies, such as Disney and Non-Disney's Stan Lee's and The Stan Lee Media's Spiderman (Marvel Comics), but all are sold under the Kellogg's brand.-->
[[File:BlotterKelloggsCornFlakesAdvertizement1910s.jpg|thumb|right|250px|Advertisement, 1910s]]
AHere is a list of cerealKellanova's productscereals produced(international by Kellogg's,only) with available varieties:
{{div col|colwidth=22em}}
* [[All-Bran]]: All-Bran Original, All-Bran Bran Buds, All-Bran Bran Flakes (UK), All-Bran Extra Fiber, All-Bran Guardian (Canada)
Line 329 ⟶ 312:
* Vector (Canada only)
* Yeast bites with honey
* Kringelz (formerly known as ZimZ!): mini cinnamon-flavored spirals. Only sold in Germany and Austria<ref>{{cite web| url= http://www.kelloggs.at/produkte/language-DE/detail-38074.html| archive-url= https://web.archive.org/web/20110706092944/http://www.kelloggs.at/produkte/language-DE/detail-38074.html|url-status=dead|archive-date=July 6, 2011| title=Kringelz -– Produkte |website= Kelloggs.de |date=July 6, 2011}}</ref><ref>{{cite web|url=http://www.kelloggs.de/produkte/language-FR/detail-38074.html| archive-url=https://web.archive.org/web/20110719052343/http://www.kelloggs.de/produkte/language-FR/detail-38074.html|url-status= dead| archive-date=July 19, 2011|title=Kringelz -– Produkte |website= Kelloggs.at |date=July 19, 2011}}</ref>
{{div col end}}
 
=== Discontinued cereals and foods ===
{{More citations needed section|date=June 2015}}
{{overly detailed|section|date=February 2024}}
[[file:1917 ad for Kellogg's Krumbles.jpg|right|thumb|1917 advertisement for Krumbles]]
 
{{div col|colwidth=22em}}
* Banana Bubbles<ref>{{cite web |last1=Week |first1=Marketing |title=Kellogg to axe weakest brands |url=https://www.marketingweek.com/kellogg-to-axe-weakest-brands/ |website=Marketing Week |access-date=October 3, 2021 |language=en |date=November 22, 1996 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003202927/https://www.marketingweek.com/kellogg-to-axe-weakest-brands/ |url-status=live }}</ref>
: Banana-flavouredflavored variation of Rice Krispies. First appeared in the UK in 1995, but discontinued shortly thereafter.
* Banana Frosted Flakes<ref>{{cite web |title=Discontinued Cereals List -– Kellogg's, Post, General Mills, Nabisco, Ralston, Quaker Cereal |url=https://www.discontinuedfavorites.com/discontinued-cereals/ |website=Discontinued Favorites |access-date=October 3, 2021 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003202928/https://www.discontinuedfavorites.com/discontinued-cereals/ |url-status=live }}</ref>
* [[Bart Simpson]]'s No Problem-O's and [[Bart Simpson]]'s Eat My Shorts<ref>{{cite web |title=Kellogg's Bart Simpson's No Problemo's Cereal UK 2002 Advert |url=https://www.youtube.com/watch?v=RDSbkOeudF4 | archive-url=https://ghostarchive.org/varchive/youtube/20211030/RDSbkOeudF4| archive-date=October 30, 2021|website=Youtube |access-date=October 3, 2021 |language=en}}{{cbignore}}</ref><ref>{{cite web |title=What's In The Box? -– 2003 Kelloggs Bart Simpsons Eat My Shorts Cereal |url=https://www.youtube.com/watch?v=JwvX2ZyAZxA | archive-url=https://ghostarchive.org/varchive/youtube/20211030/JwvX2ZyAZxA| archive-date=October 30, 2021|website=Youtube |access-date=October 3, 2021 |language=en}}{{cbignore}}</ref>
: Sold in the UK for a limited period
* [[Bart Simpson]] Peanut Butter Chocolate Crunch Cereal<ref name="grub.gunaxin.com">{{cite web |url = http://grub.gunaxin.com/a-tribute-to-discontinued-cereals/11570 |title = A Tribute to Discontinued Cereals |work = Gunaxin Grub |date = March 5, 2009 |access-date = March 30, 2014 |archive-date = August 23, 2018 |archive-url = https://web.archive.org/web/20180823114334/https://grub.gunaxin.com/a-tribute-to-discontinued-cereals/11570 |url-status = dead }}</ref>
Line 346 ⟶ 330:
* Buckwheat & Maple<ref>{{cite web| work= The Ottawa Journal| title= [Kellogg advertisement]| date= March 8, 1975| via= Newspapers.com| url= https://www.newspapers.com/newspage/48500058/| access-date= March 1, 2021| archive-date= January 16, 2021| archive-url= https://web.archive.org/web/20210116214130/https://www.newspapers.com/newspage/48500058/| url-status= live}}</ref>
* Buzz Blasts (based on [[Buzz Lightyear]] from the ''[[Toy Story]]'' movies)<ref name="grub.gunaxin.com" />
* [[C-3PO]]'s cereal: Introduced in 1984 and inspired by the multi-lingual droid from ''[[Star Wars]]'', the cereal called itself "a New (crunchy) Force at Breakfast" and was composed of "twin rings phased together for two crunches in every double-O". In other words, they were shaped like the digit 8. After severing the cereal's ties to ''[[Star Wars]]'', the company renamed it Pro-Grain and promoted it with sports-oriented commercials.<ref>{{cite web |title=1984 -– Kellogg's -– Canada -– C-3PO Cereal Cards |url=http://starwarscards.net/checklists/1984-kelloggs-canada-c-3po-cereal-cards/ |website=StarWarsCards.net |access-date=October 3, 2021 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003204432/http://starwarscards.net/checklists/1984-kelloggs-canada-c-3po-cereal-cards/ |url-status=live }}</ref>
* [[Cinnamon Crunch Crispix]]
* [[Cinnamon Mini-Buns]]
Line 367 ⟶ 351:
* Heartwise (which contained [[psyllium]], an Indian-grown grain used as a laxative and cholesterol-reducer)<ref>{{cite web |url = http://www.mrbreakfast.com/cereal_ucp_slideshow.asp?id=721&picid=2642 |title = Heartwise (Kellogg's): Heartwise Cereal Box |work = MrBreakfast.com |access-date = March 30, 2014 |archive-date = May 5, 2021 |archive-url = https://web.archive.org/web/20210505225726/https://www.mrbreakfast.com/cereal_ucp_slideshow.asp?id=721&picid=2642 |url-status = live }}</ref>
* Homer's Cinnamon Donut Cereal (based on ''[[The Simpsons]]'' TV cartoon)<ref name="grub.gunaxin.com" />
* Kenmei Rice Bran cereal<ref>{{cite web |url = https://www.buzzfeed.com/briangalindo/26-cereals-from-the-90s-you-will-never-eat-again |title = 26 Cereals From The '90s You'll Never Be Able To Eat Again |work = BuzzFeed.com |date = May 4, 2013 |access-date = September 2, 2017 |archive-date = April 23, 2017 |archive-url = https://web.archive.org/web/20170423121512/https://www.buzzfeed.com/briangalindo/26-cereals-from-the-90s-you-will-never-eat-again/ |url-status = live }}</ref>
* KOMBOs (orange, strawberry and chocolate flavors)<ref name="grub.gunaxin.com" /><ref name="cbsnews.com">{{cite web |url = https://www.cbsnews.com/pictures/breakfast-cereal-mascots-beloved-and-bizarre/17/ |title = Breakfast cereal mascots: Beloved and bizarre |work = cbsnews.com |date = April 7, 2013 |access-date = March 27, 2023 |archive-date = October 31, 2020 |archive-url = https://web.archive.org/web/20201031234139/https://www.cbsnews.com/pictures/breakfast-cereal-mascots-beloved-and-bizarre/17/ |url-status = live }}</ref>
* [[Kream Krunch]]
* Krumbles cereal:<ref>{{cite web |url = http://www.mrbreakfast.com/cereal_detail.asp?id=216 |title = Krumbles Cereal |work = MrBreakfast.com |access-date = March 30, 2014 |archive-date = December 4, 2020 |archive-url = https://web.archive.org/web/20201204081050/https://www.mrbreakfast.com/cereal_detail.asp?id=216 |url-status = live }}</ref> Manufactured from approximately the 1920s to the mid-1960s; based on shreds of wheat but different from shredded wheat in texture. Unlike the latter, it tended to remain crisp in milk. In the Chicago area, Krumbles was available into the late 1960s. It was also high in fiber, although that attribute was not in vogue at the time.
Line 378 ⟶ 362:
* OKs cereal (early 1960s): Oat-based cereal physically resembling the competing brand Cheerios, with half the OKs shaped like letter O's and the other half shaped like K's, but did not taste like Cheerios. OKs originally featured Big Otis, a giant, burly Scotsman, on the box; this was replaced by the more familiar Yogi Bear.
* [[Pep Cereal|Pep]]: Best remembered as the sponsor of the [[The Adventures of Superman (radio)|Superman]] [[radio serial]].
* [[Pokémon]] Cereal: A limited edition cereal that containedpromoted marshmallowthe shapesPokémon infranchise. theIt formsconsisted of GenO-shaped Icereal Pokémonand marshmallows shaped liked [[Pikachu]], Oddish, Poliwhirl and Ditto. They later returned during Gen II with marshmallows formed like Cleffa, Wobbuffet and Pichu for a short time.
* Pop-Tarts Crunch<ref name="urlesque.com" />
* [[The Powerpuff Girls|Powerpuff Girls]] Cereal
* [[Product 19]]: Discontinued in 2016
* Pro Grain<ref>{{cite web |title=PRO GRAIN |url=https://www.mrbreakfast.com/cereal_detail.asp?id=1154 |website=MrBreakfast.com |access-date=18 September 18, 2023}}</ref>
* [[Puffa Puffa Rice]] (late 1960s–early 1970s)
* Raisin Squares<ref>{{cite web |url = http://www.mrbreakfast.com/cereal_detail.asp?id=306 |title = Raisin Squares Cereal |work = MrBreakfast.com |access-date = March 30, 2014 |archive-date = December 12, 2020 |archive-url = https://web.archive.org/web/20201212013218/https://www.mrbreakfast.com/cereal_detail.asp?id=306 |url-status = live }}</ref>
Line 404 ⟶ 388:
== Marketing ==
[[File:Sample Kellogg's Sans typeface.png|thumbnail|right|Kellogg's Sans (typeface used by Kellogg's)]]
Various methods have been used in the company's history to promote the company and its brands. Foremost among these is the design of the Kellogg's logo by Ferris Crane under the art direction of famed type guru Y. Ames. Another was the well-remembered jingle "K E double-L, O double-good, Kellogg's best to you!".{{citation needed|date=February 2024}}
 
With the rising popularity of patent medicine in early 20th century advertising, [[The Kellogg Company]] of Canada published a book named ''A New Way of Living'' that showed readers "how to achieve a new way of living; how to preserve vitality; how to maintain enthusiasm and energy; how to get the most out of life because of a physical ability to enjoy it". It touted the All-Bran cereal as the secret to leading "normal" lives free of constipation.<ref>{{cite book| year= 1932| url= https://fishercollections.library.utoronto.ca/islandora/object/patent%3APatMed_a_0214| title= A New Way of Living| publisher= Kellogg Company of Canada| page= 2| access-date= October 19, 2018| archive-date= October 20, 2018| archive-url= https://web.archive.org/web/20181020011700/https://fishercollections.library.utoronto.ca/islandora/object/patent%3APatMed_a_0214| url-status= live}}</ref>
Line 412 ⟶ 396:
Kellogg's is a sponsor of USA Gymnastics and produced the Kellogg's Tour of Gymnastics, a 36-city tour held in 2016 after the Olympic games and featured performances by recent medal-winning gymnasts from the United States.<ref>{{cite web |url = http://www.kelloggstour.com |title = Kellogg's Tour of Gymnastics Champions |website = Kelloggstour.com |access-date = December 3, 2016 |archive-url = https://web.archive.org/web/20160930205501/http://www.kelloggstour.com/ |archive-date = September 30, 2016 |url-status = dead }}</ref>
 
Kellogg's is currently the title sponsor of three college football [[bowl game]]s. First, it was announced inIn 2019 that, Kellogg's would becomebecame the new title sponsor of the [[Sun Bowl]] game, with the game being branded as the "[[Tony the Tiger]] Sun Bowl".<ref>{{Cite web|url=https://www.elpasotimes.com/story/news/2019/08/20/sun-bowl-tony-the-tiger-sponsor-university-of-texas-at-el-paso/2063685001/|title=It's official: The Sun Bowl grabs 'Tony the Tiger' as a sponsor|last1=Bedoya|first1=Aaron A.|last2=Bloomquist|first2=Bret|work=El Paso Times|language=en|access-date=September 4, 2019|archive-date=March 27, 2023|archive-url=https://web.archive.org/web/20230327164755/https://www.elpasotimes.com/story/news/2019/08/20/sun-bowl-tony-the-tiger-sponsor-university-of-texas-at-el-paso/2063685001/|url-status=live}}</ref> This was followed in 2020 by the company using its Cheez-It brand to sponsor of the game now known as the [[Pop-Tarts Bowl]].<ref>{{cite press release |url=https://cheezitbowl.com/2020/05/26/cheez-it-bowl-heads-to-orlando-to-join-florida-citrus-sports-beginning-with-2020-season/ |title=Cheez-It® Heads To Orlando To Join Florida Citrus Sports Beginning With 2020 Season |publisher=Cheez-It Bowl |date=May 27, 2020 |access-date=May 27, 2020 |archive-date=September 28, 2020 |archive-url=https://web.archive.org/web/20200928110452/https://cheezitbowl.com/2020/05/26/cheez-it-bowl-heads-to-orlando-to-join-florida-citrus-sports-beginning-with-2020-season/ |url-status=dead }}</ref> In 2022, Kellogg's added the [[Citrus Bowl]] to its bowl sponsorships, with the game branded as the "Cheez-It Citrus Bowl".<ref>{{cite press release|url=https://dmedmedia.disney.com/cheez-it_joins_citrus_bowl_as_title_partner_for_the_newly_named_cheez-it_citrus_bowl|title=Cheez-It® Joins Citrus Bowl As Title Partner for the Newly Named Cheez-It® Citrus Bowl|publisher=Disney Media & Entertainment Distribution|date=November 15, 2022|url-status=dead|access-date=February 26, 2023|archive-date=December 8, 2022|archive-url=https://web.archive.org/web/20221208120912/https://dmedmedia.disney.com/cheez-it_joins_citrus_bowl_as_title_partner_for_the_newly_named_cheez-it_citrus_bowl}}</ref>
 
=== Premiums and prizes ===
Line 447 ⟶ 431:
 
=== Merchandising ===
Kellogg's has used some merchandising for their products. Entertainer [[Jimmy Durante]] appeared in some Kellogg's commercials in the 1960s. Kellogg's once released ''Mission Nutrition'', a [[video game|PC game]] that came free with special packs of cereal. It played in a similar fashion as ''[[Donkey Kong Country]]''; users could play as Tony the Tiger, Coco the Monkey, or Snap, Crackle, and Pop.{{citation Kellogg'sneeded|date=February has also released "Talking" games. The two current versions are Talking Tony and Talking Sam. In these games, a microphone is used to play games and create voice commands for their computers. In Talking Tony, Tony the Tiger, one of Kellogg's most famous mascots, would be the main and only character in the game. In Talking Sam, Toucan Sam, another famous mascot, would be in the game, instead. Some [toy cars] have the Kellogg's logo on them, and occasionally their mascots.2024}}
 
Kellogg's has also released "Talking" games. The two current versions are Talking Tony and Talking Sam. In these games, a microphone is used to play games and create voice commands for their computers. In Talking Tony, Tony the Tiger, a famous Kellogg's mascot, would be the main and only character in the game. In Talking Sam, Toucan Sam, would be in the game, instead. Some [toy cars] have the Kellogg's logo on them, and occasionally their mascots. There was also a Talking Snap Crackle and Pop software.{{citation needed|date=February 2024}}
There was also a Talking Snap Crackle and Pop software.
 
=== Olympic Games ===
Kellogg's frequently partners with the [[Olympic Games]] to feature American athletes[[athlete]]s from the Olympic Games on the packages of their cereal brands.<ref>{{Cite magazine |url = httphttps://time.com/4450219/rio-2016-olympics-simone-biles-final-five-kelloggs-box/ |title = Simone Biles and the Final Five Land a Cereal Box—And It's Not Wheaties |magazine = Time |language = en |access-date = January 28, 2018 |archive-date = February 27, 2017 |archive-url = https://web.archive.org/web/20170227032723/http://time.com/4450219/rio-2016-olympics-simone-biles-final-five-kelloggs-box/ |url-status = live }}</ref> In 2017, the company announced its marketing campaign for the [[2018 Winter Olympics|2018 Winter Olympic Games]] featuring American [[athlete]]sathletes [[Nathan Chen]], [[Kelly Clark]], [[Meghan Duggan]] and Mike Schultz.<ref>{{Cite news |url = http://adage.com/article/cmo-strategy/kellogg-s-olympic-push-begins-winter-games/311072/ |title = Kellogg's Olympic Push Begins Well Before the Winter Games |work = Ad Age |access-date = January 28, 2018 |language = en |archive-date = December 28, 2017 |archive-url = https://web.archive.org/web/20171228135209/http://adage.com/article/cmo-strategy/kellogg-s-olympic-push-begins-winter-games/311072/ |url-status = live }}</ref>
 
== Misleading claims ==
Line 486 ⟶ 470:
The suspected chemical that caused the illnesses was [[2-methylnaphthalene]], used in the cereal packaging process. Little is known about 2-methylnaphthalene's impact on human health as the [[Food and Drug Administration]] has no scientific data on its impact on humans, and the [[United States Environmental Protection Agency]] (EPA) also does not have health and safety data. This is despite the EPA having sought information on it from the chemical industry for 16 years. 2-Methylnaphthalene is a component of crude oil and is "structurally related to [[naphthalene]], an ingredient in mothballs and toilet-deodorant blocks" that the EPA considers a possible human carcinogen.<ref>{{cite news |newspaper = Washington Post |title = US regulators lack data on health risks of most chemicals |date = August 2, 2010 |first = Lyndsey |last = Layton |url = https://www.washingtonpost.com/wp-dyn/content/article/2010/08/01/AR2010080103469.html |access-date = September 2, 2017 |archive-date = February 24, 2018 |archive-url = https://web.archive.org/web/20180224052005/http://www.washingtonpost.com/wp-dyn/content/article/2010/08/01/AR2010080103469.html |url-status = live }}</ref><ref>{{cite web |url = http://www.epa.gov/iris/subst/1006.htm |title = 2-Methylnaphthalene (CASRN 91-57-6) |date = May 3, 2007 |publisher = [[United States Environmental Protection Agency]] |website = EPA.gov |access-date = October 27, 2010 |archive-date = September 6, 2010 |archive-url = https://web.archive.org/web/20100906021407/http://www.epa.gov/IRIS/subst/1006.htm |url-status = live }}</ref>
 
''Kellogg's'' offered consumers refunds in the meantime.<ref>{{cite news |last1=Hunter |first1=Aina |title=Kellogg's Cereal Recall: Full List (Apple Jacks, Corn Pops, Froot Loops, Honey Smacks) |url=https://www.cbsnews.com/news/kelloggs-cereal-recall-full-list-apple-jacks-corn-pops-froot-loops-honey-smacks/ |access-date=October 3, 2021 |work=www. cbsnews.com |publisher=ViacomCBS |date=June 29, 2010 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003203421/https://www.cbsnews.com/news/kelloggs-cereal-recall-full-list-apple-jacks-corn-pops-froot-loops-honey-smacks/ |url-status=live }}</ref> Only products with the letters "KN" following the use-by date were included in the recall.<ref>{{cite web |last1=Flynn |first1=Dan |title=Kellogg's Recalls 28 Million Boxes of Cereal |url=https://www.foodsafetynews.com/2010/06/kelloggs-recalls-some-popular-cereals/ |website=Food Safety News |access-date=October 3, 2021 |date=June 26, 2010 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003203422/https://www.foodsafetynews.com/2010/06/kelloggs-recalls-some-popular-cereals/ |url-status=live }}</ref> The products were distributed throughout the US and began arriving in stores in late March 2010. Products in Canada were not affected.<ref>{{cite web |title=Kelloggs Recall -– Cereal -– 2010 |url=https://www.themarysue.com/kelloggs-recall-cereal/ |website=The Mary Sue |access-date=October 3, 2021 |language=en |date=June 25, 2010 |archive-date=October 3, 2021 |archive-url=https://web.archive.org/web/20211003203431/https://www.themarysue.com/kelloggs-recall-cereal/ |url-status=live }}</ref>
 
=== 2012 cereal recall ===
Line 494 ⟶ 478:
 
=== Human right violations of palm oil in 2016 ===
According to [[Amnesty International]] in 2016, Kellogg's [[palm oil]] provider [[Wilmar International]] profited from 8 to 14-year-old [[child labor]] and [[forced labor]]. Some workers were extorted, threatened or not paid for work. Some workers suffered severe injuries from chemicals such as [[Paraquat]].<ref>{{cite web| url= https://www.amnesty.org/en/documents/asa21/5184/2016/en/| website= amnesty.org| title= The Great Palm Oil Scandal: Labour Abuses Behind Big Brand Names| publisher= [[Amnesty International]]| date= November 30, 2016| access-date= | archive-date= April 23, 2018| archive-url= https://web.archive.org/web/20180423210624/https://www.amnesty.org/en/documents/asa21/5184/2016/en/| url-status= live}}</ref><ref>{{cite web |url = http://www.ibtimes.co.uk/amnesty-report-slams-popular-brands-profiting-labour-abuses-wilmar-1594102 |title = Amnesty report slams popular brands for profiting from labour abuses at Wilmar |first = Divya |last = Kishore |date = November 30, 2016 |access-date = December 3, 2016 |archive-date = December 3, 2016 |archive-url = https://web.archive.org/web/20161203061058/http://www.ibtimes.co.uk/amnesty-report-slams-popular-brands-profiting-labour-abuses-wilmar-1594102 |url-status = live }}</ref> Kellogg's alleged not being aware of the child abuses due to traceability; Amnesty's human rights director replied that "Using mealy-mouthed excuses about 'traceability' is a total cop-out."<ref>{{cite news |first1 = Rob |last1 = Davies |title = Firms such as Kellogg's, Unilever and Nestlé 'use child-labour palm oil' |url = https://www.theguardian.com/law/2016/nov/30/kelloggs-unilever-nestle-child-labour-palm-oil-wilmar-amnesty |date = November 30, 2016 |access-date = December 2, 2016 |work = The Guardian |archive-date = December 2, 2016 |archive-url = https://web.archive.org/web/20161202053632/https://www.theguardian.com/law/2016/nov/30/kelloggs-unilever-nestle-child-labour-palm-oil-wilmar-amnesty |url-status = live }}</ref>
 
=== 2021 strike ===
Line 502 ⟶ 486:
== Political involvement ==
 
=== Genetically modified foods labellinglabeling ===
Kellogg's donated around [[United States dollar|US]]$2 million opposing [[California Proposition 37 (2012)|California Proposition 37]], a 2012 ballot initiative that, if enacted, would have required compulsory labeling of [[Genetic engineering|genetically engineered]] food products.<ref>{{cite web |url = http://votersedge.org/california/ballot-measures/2012/november/prop-37/funding |archive-url = https://web.archive.org/web/20121108081304/http://votersedge.org/california/ballot-measures/2012/november/prop-37/funding |url-status = dead |archive-date = November 8, 2012 |title = Prop. 37: Requires labeling of food products made from genetically modified organisms. &#124; Voter's Edge |publisher = Votersedge.org |date = November 6, 2012 |access-date = August 25, 2013 }}</ref> In March 2016, though, they vowed to label all of their products with genetically modified organisms as such by 2020.<ref>{{Cite news| url= https://www.thedailymeal.com/eat/kellogg-label-all-gmos-nationwide/032216| title= Kellogg to Label All GMOs Nationwide| work= The Daily Meal| access-date= June 14, 2018| language= en| archive-date= June 14, 2018| archive-url= https://web.archive.org/web/20180614171520/https://www.thedailymeal.com/eat/kellogg-label-all-gmos-nationwide/032216| url-status= live}}</ref>
 
Line 529 ⟶ 513:
** [[London, Ontario]] – manufacturers and distributes cereals (including Corn Flakes) in Canada. Closed at end of 2014,<ref>{{cite web |url = http://london.ctvnews.ca/kellogg-s-to-close-their-london-plant-by-the-end-of-2014-1.1582862 |title = Kellogg's to close London plant by the end of 2014 |work = CTVNews.ca |date = December 10, 2013 |access-date = March 1, 2021 |archive-date = March 27, 2023 |archive-url = https://web.archive.org/web/20230327164557/https://london.ctvnews.ca/kellogg-s-to-close-london-plant-by-the-end-of-2014-1.1582862 |url-status = live }}</ref>
** [[Belleville, Ontario]] – cereal production plant opened 2009 and upgraded 2011; took over some operations from London after 2014
* China: Shanghai – Joint venture with agribusiness and food company [[Yihai Kerry]]
* Ecuador: [[Guayaquil]]
* France: [[Noisy-le-Grand]], Paris<ref>{{cite web |url = http://www.kelloggs.fr/fr_FR/contact_us_fr.html |title = Nous contacter |work = kelloggs.fr |access-date = May 6, 2014 |archive-date = May 6, 2014 |archive-url = https://web.archive.org/web/20140506235719/http://www.kelloggs.fr/fr_FR/contact_us_fr.html |url-status = live }}</ref>
* Germany: [[Hamburg]] (sales and marketing for Germany, Austria, Switzerland, and Scandinavia; production in Germany shut down in 2018)<ref>{{cite news |last=Beneke |first=Maren |url=https://www.weser-kurier.de/bremen/politik/bremer-kellogg-werk-wird-geschlossen-doc7e3ronidvkpgw2p86el |title=Bremer Kellogg-Werk wird geschlossen |work=Weser-Kurier, Bremen |date=October 10, 2016 |access-date=December 21, 2021 |archive-date=December 21, 2021 |archive-url=https://web.archive.org/web/20211221161422/https://www.weser-kurier.de/bremen/politik/bremer-kellogg-werk-wird-geschlossen-doc7e3ronidvkpgw2p86el |url-status=live }}</ref>
* India: [[Mumbai]]
* Republic of Ireland: European Head Office -– Kellogg Europe Trading, [[Swords, Dublin]]<ref name=ketl>{{cite web |url = http://www.kelloggs.ie/company/recruitment/vacancies/kellogg-european-headquarters.aspx |title = Kellogg Europe Trading Ltd (KETL) |publisher = Kellogg Company |access-date = August 25, 2011 |url-status = dead |archive-url = https://web.archive.org/web/20110831022542/http://www.kelloggs.ie/company/recruitment/vacancies/kellogg-european-headquarters.aspx |archive-date = August 31, 2011 }}</ref>
* Italy: [[Milan]]
* Japan: [[Shinjuku, Tokyo]]<ref>{{cite web |url = http://www.kellogg.co.jp/company/about/index.html |title = いい朝食がいい日をつくる -– 日本ケロッグ |work = kellogg.co.jp |language = ja |trans-title = Make a good day with a good breakfast -– Kellogg Japan |access-date = June 26, 2008 |archive-date = July 4, 2008 |archive-url = https://web.archive.org/web/20080704103446/http://www.kellogg.co.jp/company/about/index.html |url-status = live }}</ref>
* Malaysia: [[Bandar Enstek]], [[Negeri Sembilan]]<ref>{{cite web |url = http://www.vcpost.com/articles/20688/20140110/kellogg-invest-130m-malaysia-plant-eyes-asia-pacific-expansion.htm |title = Kellogg to invest $130M in Malaysia plant, eyes Asia-Pacific expansion |work = Venture Capital Post |date = January 10, 2014 |access-date = January 20, 2014 |archive-date = February 2, 2014 |archive-url = https://web.archive.org/web/20140202114409/http://www.vcpost.com/articles/20688/20140110/kellogg-invest-130m-malaysia-plant-eyes-asia-pacific-expansion.htm |url-status = live }}</ref><ref>{{cite news |url = http://www.themalaymailonline.com/money/article/kellogg-to-invest-us130m-in-malaysia |title = Kellogg Company to invest US$130m in Malaysia |work = The Malay Mail Online |date = January 10, 2014 |access-date = January 20, 2014 |archive-date = January 22, 2014 |archive-url = https://web.archive.org/web/20140122205356/http://www.themalaymailonline.com/money/article/kellogg-to-invest-us130m-in-malaysia |url-status = live }}</ref>
* Mexico: [[Querétaro, Querétaro|Querétaro]]
Line 557 ⟶ 541:
* Poland: [[Kutno]]<ref>{{cite web |url = http://gosiahill.com/2012/12/06/kelloggs-to-build-a-new-factory-in-poland/ |title = Kellogg's to build a new factory in Poland |website = Gosiahill.com |access-date = August 13, 2013 |archive-date = October 22, 2014 |archive-url = https://web.archive.org/web/20141022191857/http://gosiahill.com/2012/12/06/kelloggs-to-build-a-new-factory-in-poland/ |url-status = live }}</ref>
* Portugal: [[Lisbon]]
* Russia: Kellogg Rus LLC<ref name=ketl /> (Sold to the Russian company Chernogolovka in July 2023)<ref>{{Cite web|url=https://www.rbc.ru/business/14/07/2023/64b138c09a79475e560cb768|title=«Черноголовка» закрыла сделку по покупке производителя чипсов Pringles|language=ru|date=2023-07-July 14, 2023|website=Rbc.ru}}</ref>
* South Africa: [[Springs, Gauteng|Springs]]<ref>{{cite web|url=http://www.kelloggs.co.za/about_sa.aspx|archive-url= https://web.archive.org/web/20091213041344/http://www.kelloggs.co.za/about_sa.aspx|url-status=dead|archive-date=December 13, 2009| title= Kellogg in South Africa |date=December 13, 2009}}</ref>
* South Korea: [[Seoul]]
Line 594 ⟶ 578:
== External links ==
{{Commons category}}
* {{official website|www.kellanova.com}} (Kellanova)
{{Finance links
| name = Kellogg'sKellanova
| symbol = K
| sec_cik = K55067
| yahoo = K
| google = K:NYSE
}}
<!--======================== {{No more links}} ============================
Line 615 ⟶ 599:
|======================== {{No more links}} ==========================|
-->
* [http://www.headington.org.uk/adverts/breakfast_cereals.htm Old Kellogg's adverts] (UK only)
* [https://web.archive.org/web/20170213164151/http://gogd.tjs-labs.com/gallery-view?advertiser=kellogg Collection of mid-twentieth century advertising featuring Kellogg products] from The TJS Labs Gallery of Graphic Design (archived 13 February 2017)
 
{{Kellogg's}}
{{Authority control|state=expanded}}
 
[[Category:Kellogg's| ]]
Line 635 ⟶ 617:
[[Category:Former Seventh-day Adventist institutions]]
[[Category:British royal warrant holders]]
[[Category:Announced mergers and acquisitions]]
Retrieved from "https://en.wikipedia.org/wiki/Kellogg%27s"