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|style="text-align: left;"|—''Mega 'Zines'', [[Macworld]] (1995)<ref>{{cite journal|last=Pogue|first=David|author-link=David Pogue|date=May 1995|title=Mega 'Zines: Electronic Mac Mags make modems meaningful|journal=Macworld {{subscription}}|pages=143–144|access-date=2011-02-23|quote=It's amazing how inexpensive a publication can be if it doesn't need to pay for writing, editing, design, paper, ink, or postage.|url=http://www.highbeam.com/doc/1G1-16739580.html}}{{dead link|date=February 2019|fix-attempted=yes}}{{cbignore|bot=medic}}</ref>
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Many general interest online magazines provide free access to all aspects of their online content, although some [[publishers]] have opted to [[pay wall|require a subscription fee to access]] premium online article and/or multimedia content. Online magazines may generate revenue based on targeted search ads to [https://traffic-stampede.com website visitors], banner ads ([[Display advertising|online display advertising]]), affiliations to retail web sites, classified advertisements, product-purchase capabilities, advertiser directory links, or alternative informational/commercial purpose.
Due to their low cost and initial non-mainstream targets, The original online magazines, e-zines and [[disk magazine]]s (or diskmags), may be seen as a [[disruptive technology]] to traditional publishing houses. The high cost of print publication and large Web readership has encouraged these publishers to embrace the [[World Wide Web]] as a marketing and content delivery system and another medium for delivering their advertisers' messages.
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