Midnights: Difference between revisions

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It's a completely notable fact. The album artwork is a DIRECT recreation of Ultra Chilled. Worth noting.
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== Artwork and aesthetics ==
The standard edition's cover artwork contains a square photo of Swift in blue [[eye shadow]], black [[eye liner]], and red lipstick, holding the flickering flame of a lighter close to her face.<ref name="HB">{{Cite magazine |last=Sanchez |first=Chelsey |date=September 1, 2022 |title=A Comprehensive Guide to ''Midnights'', Taylor Swift's Upcoming 10th Album |url=https://www.harpersbazaar.com/culture/art-books-music/a41020770/taylor-swift-new-album-midnights-release-date-details-ts10/ |url-status=live |magazine=[[Harper's Bazaar]] |archive-url=https://web.archive.org/web/20220903152031/https://www.harpersbazaar.com/culture/art-books-music/a41020770/taylor-swift-new-album-midnights-release-date-details-ts10/ |archive-date=September 3, 2022 |access-date=September 2, 2022}}</ref> The photo is at the bottom right corner, occupying half of the cover, and bordered on the top and left sides by off-white [[negative space]].<ref name="taylor-swift-midnights-everything-we-know">{{Cite magazine |last=Dailey |first=Hannah |date=October 20, 2022 |title=Everything We Know About Taylor Swift's ''Midnights'' So Far |url=https://www.billboard.com/lists/taylor-swift-midnights-everything-we-know/ |access-date=November 30, 2023 |magazine=[[Billboard (magazine)|Billboard]] |archive-date=November 13, 2022 |archive-url=https://web.archive.org/web/20221113133112/https://www.billboard.com/lists/taylor-swift-midnights-everything-we-know/ |url-status=live }}</ref> The tracklist is on the bottom left, and the title ''Midnights'' is written in a blue gradient, printed on top of Swift's photo.<ref name="HB" /> The cover's design directly references the ''Ultra Chilled'' series of dance compilation albums released by [[Ultra Records]] in the early 2000s.<ref>{{cite magazine |url=https://www.rollingstone.com/music/music-features/taylor-swift-midnights-questions-rob-sheffield-1234586065/ |title=22 Things We Absolutely Do Not Know About Taylor Swift’sSwift's ‘Midnights’'Midnights' |date=October 18, 2022 |last=Sheffield |first=Rob |magazine=Rolling Stone |access-date=September 13, 2024}}</ref> Publications found the track-list presentation to evoke the 1970s vinyl [[Record sleeve|album jackets]].<ref name="Willman-2022">{{Cite magazine |last=Willman |first=Chris |date=August 29, 2022 |title=Taylor Swift Announces All-New Album, ''Midnights'', Set for October |url=https://variety.com/2022/music/news/taylor-swift-announces-all-new-album-for-fall-2022-1235352890/ |url-status=live |magazine=[[Variety (magazine)|Variety]] |archive-url=https://web.archive.org/web/20220829072145/https://variety.com/2022/music/news/taylor-swift-announces-all-new-album-for-fall-2022-1235352890/ |archive-date=August 29, 2022 |access-date=August 31, 2022}}</ref><ref name="Willman">{{Cite web |last=Willman |first=Chris |date=September 1, 2022 |title=Taylor Swift Unveils Three More Album Covers for ''Midnights'' |url=https://variety.com/2022/music/news/taylor-swift-midnights-more-album-covers-vinyl-color-variants-1235356563/ |access-date=August 1, 2023 |website=[[Variety (magazine)|Variety]] |archive-date=August 1, 2023 |archive-url=https://web.archive.org/web/20230801072122/https://variety.com/2022/music/news/taylor-swift-midnights-more-album-covers-vinyl-color-variants-1235356563/ |url-status=live }}</ref> The fashion critic [[Jess Cartner-Morley]] found the cover to evoke the artwork of the English band [[Roxy Music]]'s 1974 album ''[[Country Life (Roxy Music album)|Country Life]]'' and the French artist [[Guy Bourdin]]'s photographs for ''[[Vogue France]]'',<ref name="Snapes" /> and [[Alex Bilmes]] of ''Esquire'' found Swift reminiscent of the English model [[Jean Shrimpton]] in the 1970s.<ref name="Esquire" /> Some publications commented that the cover artwork was [[Minimalism|minimalist]]<ref name="HB"/><ref name="taylor-swift-midnights-everything-we-know"/> and aligned it with the [[indie sleaze]] trend.{{efn|Attributed to the ''[[Dallas Observer]]'',<ref>{{Cite news |last=Gravley |first=Carly May |date=September 2, 2022 |title=Why Taylor Swift Is (Probably) About to Bring Back Indie Sleaze |newspaper=[[Dallas Observer]] |url=https://www.dallasobserver.com/music/are-we-entering-the-taylor-swift-indie-sleaze-era-14732953 |url-status=live |access-date=October 22, 2022 |archive-url=https://web.archive.org/web/20221022012523/https://www.dallasobserver.com/music/are-we-entering-the-taylor-swift-indie-sleaze-era-14732953 |archive-date=October 22, 2022}}</ref> the ''[[Alternative Press (magazine)|Alternative Press]]'',<ref>{{Cite web |date=August 30, 2022 |title=Daniel Radcliffe Goes All In As 'Weird Al' Yankovic, Taylor Swift's ''Midnights'' Album Cover Evokes Indie Sleaze and More |url=https://www.altpress.com/daniel-radcliffe-weird-the-al-yankobic-story-trailer-taylor-swift-midnights/ |access-date=August 1, 2023 |website=[[Alternative Press (magazine)|Alternative Press]] |archive-date=August 1, 2023 |archive-url=https://web.archive.org/web/20230801100818/https://www.altpress.com/daniel-radcliffe-weird-the-al-yankobic-story-trailer-taylor-swift-midnights/ |url-status=live }}</ref> and ''Pitchfork''<ref name="Pitchforkpodcast">{{Cite web |date=October 27, 2022 |title=The ''Pitchfork Review'' Podcast Tackles Taylor Swift's ''Midnights'' |url=https://pitchfork.com/features/podcast/the-pitchfork-review-podcast-tackles-taylor-swifts-midnights/ |access-date=August 1, 2023 |website=[[Pitchfork (website)|Pitchfork]] |archive-date=June 4, 2023 |archive-url=https://web.archive.org/web/20230604200753/https://pitchfork.com/features/podcast/the-pitchfork-review-podcast-tackles-taylor-swifts-midnights/ |url-status=live }}</ref>}} After Swift unveiled the cover on her social media, it created a trend and was parodied by many brands, celebrities, and athletic teams.<ref>{{Cite magazine |last=Burke |first=Sammi |date=September 3, 2022 |title=The Internet's Best Parodies of Taylor Swift's ''Midnights'' Album Cover |url=https://parade.com/news/internets-best-parodies-taylor-swifts-midnights-album-cover-twitter |access-date=September 5, 2022 |magazine=[[Parade (magazine)|Parade]] |archive-date=September 5, 2022 |archive-url=https://web.archive.org/web/20220905134224/https://parade.com/news/internets-best-parodies-taylor-swifts-midnights-album-cover-twitter |url-status=live }}</ref><ref>{{Cite web |last=Darney |first=Caroline |date=October 22, 2022 |title=Taylor Swift's ''Midnights'' Album Cover Is the New Sports Meme And It's Wonderful |url=https://ftw.usatoday.com/lists/taylor-swift-midnights-album-cover-sports-meme |access-date=October 30, 2022 |magazine=[[USA Today]] |archive-date=October 30, 2022 |archive-url=https://web.archive.org/web/20221030095042/https://ftw.usatoday.com/lists/taylor-swift-midnights-album-cover-sports-meme |url-status=live }}</ref>
 
Other promotional visuals for ''Midnights'' also have 1970s-inspired aesthetics.<ref>{{Cite web |last=Cohen |first=Danielle |date=October 13, 2022 |title=Everything We Know About Taylor Swift's ''Midnights'' |url=https://www.thecut.com/2022/10/taylor-swift-midnights-release.html |url-status=live |archive-url=https://web.archive.org/web/20221016065749/https://www.thecut.com/2022/10/taylor-swift-midnights-release.html |archive-date=October 16, 2022 |access-date=October 16, 2022 |website=[[The Cut (website)|The Cut]]}}</ref><ref>{{Cite magazine |last=Huff |first=Lauren |date=October 23, 2022 |title=Everything You Need to Know About Taylor Swift's ''Midnights'' Album |url=https://ew.com/music/everything-to-know-taylor-swift-midnights-album/ |access-date=August 1, 2023 |magazine=[[Entertainment Weekly]] |archive-date=May 23, 2023 |archive-url=https://web.archive.org/web/20230523200232/https://ew.com/music/everything-to-know-taylor-swift-midnights-album/ |url-status=live }}</ref> The photographs and videos that Swift posted onto social media featured a clock face, family-room furniture with retro [[upholstery]], and a [[Rust (color)|rust]] velvet curtain in the background.<ref name="Willman-2022-2" /><ref name="Princiotti-2022">{{Cite web |last=Princiotti |first=Nora |date=October 10, 2022 |title=13 Questions About Taylor Swift's Upcoming Album, ''Midnights'' |url=https://www.theringer.com/music/2022/10/10/23396011/taylor-swift-midnights-13-questions |url-status=live |archive-url=https://web.archive.org/web/20221012090804/https://www.theringer.com/music/2022/10/10/23396011/taylor-swift-midnights-13-questions |archive-date=October 12, 2022 |access-date=October 12, 2022 |website=[[The Ringer (website)|The Ringer]]}}</ref><ref>{{Cite web |last=Merinuk |first=Madeline |date=October 18, 2022 |title=Taylor Swift's Eras: What She Was Trying to Say with Each Album's Style |url=https://www.today.com/popculture/music/taylor-swifts-album-eras-aesthetics-rcna51915 |access-date=December 4, 2023 |website=[[Today.com]] |archive-date=December 4, 2023 |archive-url=https://web.archive.org/web/20231204085234/https://www.today.com/popculture/music/taylor-swifts-album-eras-aesthetics-rcna51915 |url-status=live }}</ref> Her wardrobe incorporated embellishments that [[Vogue (magazine)|''Vogue'']] identified as "disco [[sequin]]s" and "[[corduroy]] flare".<ref>{{Cite magazine |date=October 7, 2022 |title=Taylor Swift's ''Midnights'' Will Feature a Lana Del Rey Collab and a Tribute to Her Six-Year Relationship With Joe Alwyn |url=https://www.vogue.com/article/taylor-swift-midnights-what-we-know-so-far |url-status=live |magazine=[[Vogue (magazine)|Vogue]] |archive-url=https://web.archive.org/web/20221012084900/https://www.vogue.com/article/taylor-swift-midnights-what-we-know-so-far |archive-date=October 12, 2022 |access-date=October 12, 2022}}</ref> The covers for three other physical editions all feature 1970s memorabilia: a retro piano, a [[push-button telephone]], and a [[Panelling|wood-paneled]] wall.<ref name="HB" /><ref name="Willman" /> Their reverse sides each portray a quarter sector of a dial and, when assembled together and combined with a [[Clockwork|clock mechanism]] sold separately, form a functioning clock.<ref>{{Cite magazine |last=Brandle |first=Lars |date=September 16, 2022 |title=Taylor Swift's ''Midnights'' LPs Assemble to Make a Clock |url=https://www.billboard.com/music/music-news/taylor-swift-midnights-artwork-clock-1235140079/ |url-status=live |magazine=[[Billboard (magazine)|Billboard]] |archive-url=https://web.archive.org/web/20220916080125/https://www.billboard.com/music/music-news/taylor-swift-midnights-artwork-clock-1235140079/ |archive-date=September 16, 2022 |access-date=September 18, 2022}}</ref> The [[music video]]s for "Anti-Hero", "Bejeweled", and "Lavender Haze" all feature Swift in [[1970s in fashion|1970s fashion]]: [[houndstooth]] polo sweaters, ribbed knit trousers, and sequined bodysuits.{{efn|As noted by ''[[Grazia]]''<ref>{{Cite web |last=Chandra |first=Shikha |date=November 15, 2022 |title=A Breakdown Of The Aesthetics Of Taylor Swift's Album ''Midnights'' |url=https://www.grazia.co.in/fashion/a-breakdown-of-the-aesthetics-and-fashion-of-taylor-swifts-album-midnights-10208.html |access-date=August 1, 2023 |website=[[Grazia]] |archive-date=August 1, 2023 |archive-url=https://web.archive.org/web/20230801155814/https://www.grazia.co.in/fashion/a-breakdown-of-the-aesthetics-and-fashion-of-taylor-swifts-album-midnights-10208.html |url-status=live }}</ref> and ''[[Vogue (magazine)|Vogue]]''<ref>{{Cite web |last1=Rennert |first1=Jenna |last2=Valenti |first2=Lauren |date=October 21, 2022 |title=Tracing Taylor Swift's Beauty Evolution, From Country Curls to Bombshell Bangs |url=https://www.vogue.com/slideshow/taylor-swift-beauty-evolution-red-lipstick-vogue-cover |url-access=limited |access-date=November 30, 2023 |website=[[Vogue (magazine)|Vogue]] |archive-date=May 11, 2023 |archive-url=https://web.archive.org/web/20230511175211/https://www.vogue.com/slideshow/taylor-swift-beauty-evolution-red-lipstick-vogue-cover |url-status=live }}</ref><ref>{{Cite web |date=January 27, 2023 |title=Does Taylor Swift's 'Lavender Haze' Video Have a Deeper Meaning? |url=https://www.vogue.com/article/taylor-swift-lavender-haze-video-deeper-meaning |url-access=limited |access-date=November 30, 2023 |website=[[Vogue (magazine)|Vogue]] |archive-date=May 11, 2023 |archive-url=https://web.archive.org/web/20230511175207/https://www.vogue.com/article/taylor-swift-lavender-haze-video-deeper-meaning |url-status=live }}</ref>}} Light said the "head-faking" 1970s visuals were contrary to the "contemporary" electropop sound of ''Midnights'',<ref name="Light-2022" /> and Willman wrote that the 1970s sensibilities were at least complemented by the music's use of analog synthesizers.<ref name="Willman-2022-2" />