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{{advert|date=November 2016}}
{{Infobox company
{{Infobox company
| name = Bullfrog Power
| name = Bullfrog Power
| logo = [[Image:BULLFROG-logo.PNG|220px|Bullfrog Power]]
| logo = [[Image:BULLFROG-logo.PNG|220px|Bullfrog Power]]
Line 6: Line 6:
| foundation = 2005
| foundation = 2005
| location = [[Toronto]], [[Ontario]], Canada
| location = [[Toronto]], [[Ontario]], Canada
| key_people = Sean Drygas (President), Tom Heintzman (co-founder), Greg Kiessling (co-founder)
| key_people = Suha Jethalal (President), Tom Heintzman (co-founder), Greg Kiessling (co-founder)
| industry = Energy retailer
| industry = Energy retailer
| products = [[Green energy]]
| products = [[Green energy]]
Line 13: Line 13:
| net_income =
| net_income =
| num_employees =
| num_employees =
| parent = Spark Power Corp.
| parent = Envest
| subsid =
| subsid =
| homepage = [http://www.bullfrogpower.com/ www.bullfrogpower.com]
| homepage = [http://www.bullfrogpower.com/ www.bullfrogpower.com]
| footnotes =
| footnotes =
}}
}}
{{renewable energy sources}}
{{renewable energy sources}}
'''Bullfrog Power''', a Spark Power company, is a Canadian [[green energy]] retailer operating in Canada. Bullfrog offers its customers power from [[renewable energy]] sources, such as [[wind power|wind]], low-impact [[hydroelectricity|hydro]] and green natural gas, a renewable [[biogas]] product that serves as an alternative to fossil fuel-based natural gas. Bullfrog only sources electricity from generation sources that meet or exceed the [[Government of Canada|federal government]]'s [[Environmental Choice Program]] EcoLogo standard for renewable electricity.<ref>{{cite web|url=http://www.ecologo.org/en/certifiedgreenproducts/details.asp?product_type_id=14|title=EcoLogo Program Certified : Green Products : Electricity - Marketer, Residential Power|accessdate=2008-09-28|publisher=[[TerraChoice]]}}</ref> Bullfrog's green natural gas product is produced at facilities that have met environmental standards as defined by [[ICF International]].<ref name="Operating Criteria and Quantification Methodology for Green Natural Gas.">[http://www.bullfrogpower.com/products/green_natural_gas_operating_criteria_and_quantification_methodology.pdf Operating Criteria and Quantification Methodology for Green Natural Gas.] {{Webarchive|url=https://web.archive.org/web/20120522033539/http://www.bullfrogpower.com/products/green_natural_gas_operating_criteria_and_quantification_methodology.pdf |date=2012-05-22 }} ICF International. Retrieved 2012-03-12.</ref>
'''Bullfrog Power''', an Envest company, is a Canadian [[green energy]] retailer operating in Canada. Bullfrog offers green electricity from [[renewable energy]] sources such as [[wind power|wind]], solar, and low-impact [[hydroelectricity|hydro]], as well as green fuel and green natural gas, a renewable [[biogas]] product that serves as an alternative to fossil fuel-based natural gas. Bullfrog only sources electricity from generation sources that meet or exceed the [[Government of Canada|federal government]]'s [[Environmental Choice Program]] EcoLogo standard for renewable electricity.<ref>{{cite web|url=http://www.ecologo.org/en/certifiedgreenproducts/details.asp?product_type_id=14|title=EcoLogo Program Certified : Green Products : Electricity - Marketer, Residential Power|accessdate=2008-09-28|publisher=[[TerraChoice]]}}</ref> Bullfrog's green natural gas product is produced at facilities that have met environmental standards as defined by [[ICF International]].<ref name="Operating Criteria and Quantification Methodology for Green Natural Gas.">[http://www.bullfrogpower.com/products/green_natural_gas_operating_criteria_and_quantification_methodology.pdf Operating Criteria and Quantification Methodology for Green Natural Gas.] {{Webarchive|url=https://web.archive.org/web/20120522033539/http://www.bullfrogpower.com/products/green_natural_gas_operating_criteria_and_quantification_methodology.pdf |date=2012-05-22 }} ICF International. Retrieved 2012-03-12.</ref>


Across Canada, Bullfrog's electricity comes exclusively from regionally sourced wind and hydro facilities.{{citation needed|date=July 2017}}
Across Canada, Bullfrog's electricity comes exclusively from wind, solar, and low-impact hydro facilities.


Less Emission is a subsidiary of Bullfrog "that works to limit the environmental impact of air travel–an important service for festivals and conferences across Canada."<ref>{{cite journal |last1=Morton |first1=Tanner |title=RAIC Report - Striving for Net-Zero |journal=SABMag |volume=Winter 2020 |issue=66 |page=6 |url=https://issuu.com/sabmagazine/docs/sabmag66digitalsample |access-date=13 December 2020}}</ref>
Bullfrog's green natural gas is produced at the Dépôt Rive-Nord, a biogas facility in Quebec.{{citation needed|date=July 2017}}


==Operation==
==Operation==
{{More citations needed section|date=July 2020}}
⚫
Bullfrog Power does not inject the green electricity, green natural gas, or green fuel directly into a customer's home or facility, as doing so would require building parallel energy distribution systems, which are observed to be neither environmentally nor financially sound.


⚫
Instead, Bullfrog ensures that the electricity being put onto the grid on its customers' behalf is from renewable sources. For every MWh of clean, renewable electricity that is produced and injected onto the grid by a green power generator, a corresponding Green Electricity Certificate (GEC) is created to represent the positive environmental benefits (such as emissions reductions) associated with producing that green power.
⚫
Bullfrog Power does not inject the green electricity or green natural gas directly into a customer's home or facility, as doing so would require building parallel energy distribution systems, which are observed to be neither environmentally nor financially sound.

⚫
Instead, Bullfrog ensures that the electricity being put into the grid on its customers' behalf is from renewable sources. For every MWh of clean, renewable electricity that is produced and injected onto the grid by a green power generator, a corresponding Green Electricity Certificate (GEC) is created to represent the positive environmental benefits (such as emissions reductions) associated with producing that green power.

⚫
Bullfrog uses a customer's premium to secure and retire Green Electricity Certificates from wind or low-impact hydro generators on the customer's behalf. This entitles the customer to claim the GECs—or green energy and associated emissions reductions—on his or her behalf.


⚫
Bullfrog uses a customer's premium to secure and retire Green Electricity Certificates from wind, solar, or low-impact hydro generators on the customer's behalf. This entitles the customer to claim the green energy and associated emissions reductions.
The price premium for a residential customer to purchase green electricity from Bullfrog can be as low as 20 cents per day.


Similar to the way its green electricity offering works, Bullfrog secures and retires Green Natural Gas Certificates on behalf of customers, enabling customers to claim the green energy and associated environmental benefits.
Similar to the way its green electricity offering works, Bullfrog secures and retires Green Natural Gas Certificates on behalf of customers, enabling customers to claim the green energy and associated environmental benefits.


Bullfrog Power's sister company, Less Emissions Inc., provides [[CDM Gold Standard]] and VER+ Standard-certified [[carbon offsets]].<ref>{{Cite web|last=|first=|date=|title=ELEVATE Innovation and Less Emissions announce groundbreaking carbon offset commitment {{!}} Markets Insider|url=https://markets.businessinsider.com/news/stocks/elevate-innovation-and-less-emissions-announce-groundbreaking-carbon-offset-commitment-1028768366|archive-url=|archive-date=|access-date=2020-07-28|website=markets.businessinsider.com|language=en-us}}</ref><ref>{{Cite web|title=Reality check: Do carbon offsets work?|url=https://globalnews.ca/news/5503566/carbon-offsets-climate-change/|access-date=2020-07-28|website=Global News|language=en}}</ref>
Bullfrog Power's sister company, Less Emissions Inc., provides [[CDM Gold Standard]], [[EcoLogo]] and VER+ Standard-certified [[carbon offsets]].


==Customers and supporters==
==Customers and supporters==


Bullfrog Power currently has more than 8,000 residential customers and more than 1,300 commercial customers. Well-known residential customers include [[Measha Brueggergosman]], [[Rachel McAdams]], [[Andrew Ference]], [[Kristina Groves]], [[Thomas Homer-Dixon]], and [[Nino Ricci]].<ref name="Bullfrog Founders Club">[http://www.bullfrogpower.com/powered/interviews.cfm Bullfrog Founders Club.] {{Webarchive|url=https://web.archive.org/web/20120312164428/http://www.bullfrogpower.com/powered/interviews.cfm |date=2012-03-12 }} Bullfrog Power. Retrieved 2012-03-12.</ref> Notable bullfrogpowered organizations include Unilever Canada, [[AutoShare]], [[Walmart Canada]], Kraft Foods Canada, and [[Lake Ontario Waterkeeper]].<ref name="bullfrogpowered Green Index">[http://www.bullfrogpower.com/powered/greenindex.cfm bullfrogpowered Green Index.] Bullfrog Power. Retrieved 2012-03-12.</ref>
Bullfrog Power currently has more than 8,000 residential customers and more than 1,300 commercial customers. Well-known residential customers include [[Kristina Groves]], [[Thomas Homer-Dixon]], and [[Nino Ricci]].<ref name="Bullfrog Founders Club">[http://www.bullfrogpower.com/powered/interviews.cfm Bullfrog Founders Club.] {{Webarchive|url=https://web.archive.org/web/20120312164428/http://www.bullfrogpower.com/powered/interviews.cfm |date=2012-03-12 }} Bullfrog Power. Retrieved 2012-03-12.</ref> Notable bullfrogpowered organizations include Unilever Canada, [[AutoShare]], and [[Lake Ontario Waterkeeper]].<ref name="bullfrogpowered Green Index">[http://www.bullfrogpower.com/powered/greenindex.cfm bullfrogpowered Green Index.] Bullfrog Power. Retrieved 2012-03-12.</ref>{{Non-primary source needed|date=July 2020}}


A number of environmental organizations support Bullfrog Power's renewable energy, such as [[Wwf canada|WWF-Canada]], the [[David Suzuki Foundation]] and the [[Pembina Institute]].
A number of environmental organizations support Bullfrog Power's renewable energy, such as [[Wwf canada|WWF-Canada]], the [[David Suzuki Foundation]] and the [[Pembina Institute]].
Line 47: Line 45:
==Transparency==
==Transparency==


Bullfrog Power is audited on an annual basis to confirm that as much green electricity has been injected onto the grid as its customers have used, and that it has retired all emissions credits related to customer contracts.<ref name="Bullfrog Power Green Energy Audits.">[http://www.bullfrogpower.com/about/audit.cfm Bullfrog Power Green Energy Audits.] Bullfrog Power. Retrieved 2012-03-12.</ref>
Bullfrog Power is audited on an annual basis to confirm that as much green electricity, natural gas, and fuel has been injected onto the system as its customers have used, and that it has retired all emissions credits related to customer contracts.<ref name="Bullfrog Power Green Energy Audits.">[http://www.bullfrogpower.com/about/audit.cfm Bullfrog Power Green Energy Audits.] Bullfrog Power. Retrieved 2012-03-12.</ref>


Bullfrog pioneered the concept of an annual audit for green electricity retailers when it launched in 2005. Bullfrog will undertake to deliver an annual green natural gas audit for its green natural gas offering, launched in 2011.
Bullfrog pioneered the concept of an annual audit for green electricity retailers when it launched in 2005.{{citation needed|date=July 2017}}


==B Corporation status==
==B Corporation status==


In 2011, Bullfrog Power announced its certification as one of Canada's founding B Corporations by B Lab.<ref name="Bullfrog Power becomes one of Canada's first Certified B Corporations">[http://www.bullfrogpower.com/11releases/bcorp.cfm Bullfrog Power becomes one of Canada's first Certified B Corporations.] {{Webarchive|url=https://web.archive.org/web/20120312153138/http://www.bullfrogpower.com/11releases/bcorp.cfm |date=2012-03-12 }} Bullfrog Power. Retrieved 2012-03-12.</ref> Certified B Corporations meet higher standards of social and environmental performance, transparency and accountability. Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment.
In 2011, Bullfrog Power announced its certification as one of Canada's founding B Corporations by B Lab.<ref name="Bullfrog Power becomes one of Canada's first Certified B Corporations">[http://www.bullfrogpower.com/11releases/bcorp.cfm Bullfrog Power becomes one of Canada's first Certified B Corporations.] {{Webarchive|url=https://web.archive.org/web/20120312153138/http://www.bullfrogpower.com/11releases/bcorp.cfm |date=2012-03-12 }} Bullfrog Power. Retrieved 2012-03-12.</ref> Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment.


In 2012, Bullfrog Power was named to B Corporation's "Best for the World" list under the category "Best for the Environment."<ref>[http://www.bcorporation.net/news-and-media/annual-report-2012/best-for-the-world-list Best for the World]. B Corporation. Retrieved 2013-07-23.</ref>
In 2012, Bullfrog Power was named to B Corporation's "Best for the World" list under the category "Best for the Environment."<ref>[http://www.bcorporation.net/news-and-media/annual-report-2012/best-for-the-world-list Best for the World]. B Corporation. Retrieved 2013-07-23.</ref>
Line 59: Line 57:
In 2013, Bullfrog Power was once again named to B Corporation's "Best for the World" list, this time under the category "Best for Environmental Impact."<ref>[http://bestfortheworld.bcorporation.net/2013-best-for-the-world-environmental-honorees.html Best for the World]. B Corporation. Retrieved 2013-07-23.</ref>
In 2013, Bullfrog Power was once again named to B Corporation's "Best for the World" list, this time under the category "Best for Environmental Impact."<ref>[http://bestfortheworld.bcorporation.net/2013-best-for-the-world-environmental-honorees.html Best for the World]. B Corporation. Retrieved 2013-07-23.</ref>


In 2018, Bullfrog Power was recognized in the Environment,<ref>[https://bthechange.com/2018-best-for-the-world-environment-honorees-1bb43d8f5531 Best for the World]. B Corporation. Retrieved 2019-11-01.</ref> Workers,<ref>[https://bthechange.com/2018-best-for-the-world-workers-honorees-e285649d2514 Best for the World]. B Corporation. Retrieved 2019-11-01.</ref> and Governance categories.<ref>[https://bthechange.com/2018-best-for-the-world-governance-honorees-caa74013d570 Best for the World]. B Corporation. Retrieved 2019-11-01.</ref>
==Pembina Institute==
The [[Pembina Institute]] is partnering with Bullfrog Power to help promote green power for homes and businesses across Canada.<ref name="Learn more! Take Action! |Renewable Energy| Pembina Institute.">[http://www.pembina.org/re/take-action Learn more! Take Action! |Renewable Energy| Pembina Institute.] {{Webarchive|url=https://web.archive.org/web/20120309013609/http://www.pembina.org/re/take-action |date=2012-03-09 }} The Pembina Institute. Retrieved 2012-03-12.</ref>


Bullfrog also markets itself with the assistance of endorsement quotations from CEOs of The [[David Suzuki Foundation]] and WWF Canada ([[World Wide Fund for Nature]]. Formerly World Wildlife Fund). See external links below.


==References==
==References==

Latest revision as of 08:34, 9 April 2024

Bullfrog Power
Company typePrivately held
IndustryEnergy retailer
Founded2005
HeadquartersToronto, Ontario, Canada
Key people
Suha Jethalal (President), Tom Heintzman (co-founder), Greg Kiessling (co-founder)
ProductsGreen energy
ParentEnvest
Websitewww.bullfrogpower.com
Part of a series on
Renewable energy

Bullfrog Power, an Envest company, is a Canadian green energy retailer operating in Canada. Bullfrog offers green electricity from renewable energy sources such as wind, solar, and low-impact hydro, as well as green fuel and green natural gas, a renewable biogas product that serves as an alternative to fossil fuel-based natural gas. Bullfrog only sources electricity from generation sources that meet or exceed the federal government's Environmental Choice Program EcoLogo standard for renewable electricity.[1] Bullfrog's green natural gas product is produced at facilities that have met environmental standards as defined by ICF International.[2]

Across Canada, Bullfrog's electricity comes exclusively from wind, solar, and low-impact hydro facilities.

Less Emission is a subsidiary of Bullfrog "that works to limit the environmental impact of air travel–an important service for festivals and conferences across Canada."[3]

Operation

[edit]

Bullfrog Power does not inject the green electricity, green natural gas, or green fuel directly into a customer's home or facility, as doing so would require building parallel energy distribution systems, which are observed to be neither environmentally nor financially sound.

Instead, Bullfrog ensures that the electricity being put onto the grid on its customers' behalf is from renewable sources. For every MWh of clean, renewable electricity that is produced and injected onto the grid by a green power generator, a corresponding Green Electricity Certificate (GEC) is created to represent the positive environmental benefits (such as emissions reductions) associated with producing that green power.

Bullfrog uses a customer's premium to secure and retire Green Electricity Certificates from wind, solar, or low-impact hydro generators on the customer's behalf. This entitles the customer to claim the green energy and associated emissions reductions.

Similar to the way its green electricity offering works, Bullfrog secures and retires Green Natural Gas Certificates on behalf of customers, enabling customers to claim the green energy and associated environmental benefits.

Bullfrog Power's sister company, Less Emissions Inc., provides CDM Gold Standard and VER+ Standard-certified carbon offsets.[4][5]

Customers and supporters

[edit]

Bullfrog Power currently has more than 8,000 residential customers and more than 1,300 commercial customers. Well-known residential customers include Kristina Groves, Thomas Homer-Dixon, and Nino Ricci.[6] Notable bullfrogpowered organizations include Unilever Canada, AutoShare, and Lake Ontario Waterkeeper.[7][non-primary source needed]

A number of environmental organizations support Bullfrog Power's renewable energy, such as WWF-Canada, the David Suzuki Foundation and the Pembina Institute.

Transparency

[edit]

Bullfrog Power is audited on an annual basis to confirm that as much green electricity, natural gas, and fuel has been injected onto the system as its customers have used, and that it has retired all emissions credits related to customer contracts.[8]

Bullfrog pioneered the concept of an annual audit for green electricity retailers when it launched in 2005.[citation needed]

B Corporation status

[edit]

In 2011, Bullfrog Power announced its certification as one of Canada's founding B Corporations by B Lab.[9] Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment.

In 2012, Bullfrog Power was named to B Corporation's "Best for the World" list under the category "Best for the Environment."[10]

In 2013, Bullfrog Power was once again named to B Corporation's "Best for the World" list, this time under the category "Best for Environmental Impact."[11]

In 2018, Bullfrog Power was recognized in the Environment,[12] Workers,[13] and Governance categories.[14]


References

[edit]
  1. ^ "EcoLogo Program Certified : Green Products : Electricity - Marketer, Residential Power". TerraChoice. Retrieved 2008-09-28.
  2. ^ Operating Criteria and Quantification Methodology for Green Natural Gas. Archived 2012-05-22 at the Wayback Machine ICF International. Retrieved 2012-03-12.
  3. ^ Morton, Tanner. "RAIC Report - Striving for Net-Zero". SABMag. Winter 2020 (66): 6. Retrieved 13 December 2020.
  4. ^ "ELEVATE Innovation and Less Emissions announce groundbreaking carbon offset commitment | Markets Insider". markets.businessinsider.com. Retrieved 2020-07-28.
  5. ^ "Reality check: Do carbon offsets work?". Global News. Retrieved 2020-07-28.
  6. ^ Bullfrog Founders Club. Archived 2012-03-12 at the Wayback Machine Bullfrog Power. Retrieved 2012-03-12.
  7. ^ bullfrogpowered Green Index. Bullfrog Power. Retrieved 2012-03-12.
  8. ^ Bullfrog Power Green Energy Audits. Bullfrog Power. Retrieved 2012-03-12.
  9. ^ Bullfrog Power becomes one of Canada's first Certified B Corporations. Archived 2012-03-12 at the Wayback Machine Bullfrog Power. Retrieved 2012-03-12.
  10. ^ Best for the World. B Corporation. Retrieved 2013-07-23.
  11. ^ Best for the World. B Corporation. Retrieved 2013-07-23.
  12. ^ Best for the World. B Corporation. Retrieved 2019-11-01.
  13. ^ Best for the World. B Corporation. Retrieved 2019-11-01.
  14. ^ Best for the World. B Corporation. Retrieved 2019-11-01.
[edit]
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