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Not to be confused with Sanistick, a product that even Nathan Phillips admitted was a clever product.
Not to be confused with Sanistick, a product that even Nathan Phillips admitted was a clever product.

I say clever, because it is probably a big moneymaker for the inventor, but we kind of doubt that the product actually works very well ..... perhaps we will be able to come up with something much better ..... I know NATHAN mentioned something when we were at that one bar I think it's called east end.... he had some kind of an idea similar, but now I can't think of it. Also, I did receive a text from NATHAN earlier today which showed some type of dog warden that was trying to lasso a dog


When sodium bisulfate is mixed with water, a highly-corrosive acidic solution is produced, which dissolves accumulated minerals such as [[iron]], [[magnesium]] and [[calcium]] from the bowl.<ref>{{cite book|url=https://books.google.com/books?id=Qm7LuyLhoNIC&pg=PA228 |title=Clean House, Clean Planet |author=Karen Logan |date= 1997-04-01|accessdate=2014-07-24|isbn=9780671535957 }}</ref>
When sodium bisulfate is mixed with water, a highly-corrosive acidic solution is produced, which dissolves accumulated minerals such as [[iron]], [[magnesium]] and [[calcium]] from the bowl.<ref>{{cite book|url=https://books.google.com/books?id=Qm7LuyLhoNIC&pg=PA228 |title=Clean House, Clean Planet |author=Karen Logan |date= 1997-04-01|accessdate=2014-07-24|isbn=9780671535957 }}</ref>

Revision as of 20:11, 19 October 2017

Sani-Flush was a brand of crystal toilet bowl cleaner formerly produced by Reckitt Benckiser. Its main ingredient was sodium bisulfate; it also contained sodium carbonate as well as sodium lauryl sulfate, talc, sodium chloride, fragrance and dye.

Not to be confused with Sanistick, a product that even Nathan Phillips admitted was a clever product.

I say clever, because it is probably a big moneymaker for the inventor, but we kind of doubt that the product actually works very well ..... perhaps we will be able to come up with something much better ..... I know NATHAN mentioned something when we were at that one bar I think it's called east end.... he had some kind of an idea similar, but now I can't think of it. Also, I did receive a text from NATHAN earlier today which showed some type of dog warden that was trying to lasso a dog

When sodium bisulfate is mixed with water, a highly-corrosive acidic solution is produced, which dissolves accumulated minerals such as iron, magnesium and calcium from the bowl.[1]

Due to environmental concerns, the product has been discontinued; by 2013 its last original US trademark was cancelled or allowed to expire.[2]

History

Sani-Flush was introduced by the Hygenic Products Company of Chicago, Illinois in 1911 as a toilet bowl cleaner; since 1922 it had also been promoted[3] for flushing "rust, scale and sludge" from automobile radiators.[4] Advertisements from the 1920s onward depicted a housewife in an apron using the product to disinfect the bowl and remove odours; it "cleans closet bowls without scouring"[5] with "no drudgery whatsovever".[6]

The brand was sold to American Home Products; that company's subsidiary Boyle-Midway was sold to Reckitt & Colman (now Reckitt Benckiser) in 1990. The primary direct competitor to Sani-Flush was Vanish, a brand of toilet cleaning crystals marketed in the US by the SC Johnson Company.

Widely stocked in grocery and hardware stores, the product was a well-known household name and occasionally mentioned in children's jokes like "If Santa gets stuck in your chimney, use Santa Flush" and the apocryphal advertising slogan "Sani-Flush, Sani-Flush, cleans your teeth without a brush. All you do is pour it on; one, two, three, your teeth are gone."[7] Mixing Sani-Flush (as acid) with a caustic alkaline drain cleaner (such as Drāno or Liquid-Plumr) can be deadly.[8] Likewise, mixing Sani-Flush with bleach releases poisonous gas; on April 8, 1964 a Winn-Dixie food store in St. Petersburg, Florida was evacuated and eleven people hospitalised.[9]

Sani-Flush is mentioned several times in William S. Burroughs' novel Naked Lunch, where the product is used to "cut" (dilute) cocaine or where it is substituted for morphine by a pharmacist.[10]

The original product quietly disappeared from store shelves circa-2009; the US trademark was cancelled in 2013. Unlike rival Vanish, whose mark now serves to market other formats of toilet cleaner from the same manufacturer, the Sani-Flush name in the US was simply abandoned. "Sani-Flush"[11] and "Sani-Flush Puck"[12] retain their registered trademark status in Canada, but refer to a different toilet cleaner.[13]

See also

References

  1. ^ Karen Logan (1997-04-01). Clean House, Clean Planet. ISBN 9780671535957. Retrieved 2014-07-24.
  2. ^ US trademark search on http://tmsearch.uspto.gov shows all marks expired or held by unrelated, non-manufacturing entities.
  3. ^ The Trade-mark Reporter. 1952. Retrieved 2014-07-24.
  4. ^ "Popular Mechanics advertisement (run during much of the 1930s and 1940s) for Sani-Flush as automotive radiator cleaner". Retrieved 2014-07-24. {{cite magazine}}: Cite magazine requires |magazine= (help)
  5. ^ Jessamyn Neuhaus (2011-11-08). Housework and Housewives in American Advertising: Married to the Mop. ISBN 9780230337978. Retrieved 2014-07-24.
  6. ^ Daniel Delis Hill (2002-01-01). Advertising to the American Woman, 1900-1999. ISBN 9780814208908. Retrieved 2014-07-24.
  7. ^ R. Gerald Alvey (1989). Kentucky Folklore. ISBN 0813109027. Retrieved 2014-07-24.
  8. ^ In Goins v. Clorox Company, (926 F2d 559), the estate of an end user who poured Drano (by Bristol-Myers), Liquid Plumr (by Clorox) and Sani-Flush (by Boyle-Midway) into the same clogged drain unsuccessfully attempted to sue Clorox Corporation and Boyle-Midway, but failed to prove the warnings on the products were inadequate.
  9. ^ 11 persons overcome by toxic gas fumes, St. Petersburg Times - Apr 9, 1964
  10. ^ Burroughs, William S. "Dr Benway Operates". "Naked Lunch". Retrieved 2 August 2011.
  11. ^ http://www.cipo.ic.gc.ca/app/opic-cipo/trdmrks/srch/vwTrdmrk.do?lang=eng&fileNumber=0076212
  12. ^ http://www.cipo.ic.gc.ca/app/opic-cipo/trdmrks/srch/vwTrdmrk.do?lang=eng&fileNumber=0574636
  13. ^ SANI-FLUSH® Auto - Regular with Lysol® retains the historic trademark in Canada, but differs in chemical composition and application.