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For more information on Nonprofit Organization, see Nonprofit organization.
See also: Non-profit journalism

Chalkbeat

Chalkbeat is a non-profit news organization committed to reporting education issues rooted in local American communities.[1] The mission is to "inform the decisions and actions that lead to better outcomes for children and families by providing deep, local coverage of education policy and practice." [2] It aims to increase influences on one of the essential stories in America: the effort to improve schools that have lacked access to quality education. Chalkbeat has seven bureaus where news is reported regularly: Chicago, Colorado, Detroit, Indiana, Newark, New York, and Tennessee. [3] Chalkbeat was founded as GothamSchools in 2008 by Elizabeth Green and Philissa Cramer. It merged with EdNews Colorado, founded by Alan Gottlieb in 2013 and then redesigned and relaunched the website to Chalkbeat one year later. [4][5] [2] Over the years, Chalkbeat has won patrons, supporters and awards, and had a solid base of financial support. In the process, Chalkbeat worked hard to navigate the ethics of non-profit funding and strived to measure the impacts of its reporting and respond to critics from the public. Chalkbeat's policy shifts and broader trend focused vision is to cover stories that might have fallen to the wayside in other newsrooms, with a grounding in local knowledge and relationships formed through beat coverage. Its goal is to bring its reporting to a broader audience. [6] In New York City, Chalkbeat has conservative competitors such as three daily newspapers and a public radio station with an education-focused blog. Another key online competitor is Capital Education that owned by Politico. [7]

Chalkbeat
Formation2014
FounderElizabeth Green, Philissa Cramer
Founded atAmerica
Merger ofGotham Schools, EdNews Colorado
TypeNon-Profit Organization
Region
Chicago, Colorado, Detroit, Indiana, Newark, New York, and Tennessee
Official language
English
Websitehttps://chalkbeat.org/
Flag of the United States
SHAPE community celebrates opening of US schools

History

GothamSchools, EdNewsColorado, and the other two soft-launch new venture sites in Memphis and Indianapolis were the predecessors of Chalkbeat that co-founded by Elizabeth Green and Philissa Cramer in 2014 officially. [8]The education news site was first launched in 2008 as GothamSchools, and it merged with EdNewsColorado in January 2013. They were then relaunched jointly as a new national network known as Chalkbeat. Elizabeth Green and Philissa Cramer began with their local New York City education blog in 2008, and both of them had reached a consensus to bring their model to local communities in the U.S. strived to increase news coverage of local school systems. Chalkbeat was initially funded by Open Plans, a technology non-profit founded by Mark Gorton and together with the rest of the Chalkbeat network, Chalkbeat managed to raise $2.2 million in revenue in 2013, most of the funds came from philanthropic funding, and one third were earned revenue from sponsored ads and job boards listings. With more exposures and the website expansion, they attracted more funding from foundational donors and individuals so that they have more tools and resources to staff up. [4]

Even though the original brand, GothamSchools, had a loyal following, but according to the interview with Green, "there is power in numbers. It made sense that we should all have one name." Green and her team decided to merge because they realised the difficulty in building a sustainable business around journalism. And they were struggling to find a way to invest in what they require over the long term. The Chalkbeat bureaus were decided and chosen if the places have a lot of changes or possibilities in their education policy and if local foundation support was presented to help to launch a new site. Right after the sites were merged, Chalkbeat was waiting for federal approval of its non-profit organisation status. At that time, Chalkbeat was still housed under another Colorado non-profit to handle functions such as human resources and served as the recipient of its grant funding. Chalkbeat had received grant fundings $200,000-$400,000 annually from the Bill & Melinda Gates Foundation and the Walton Family Foundation respectively and also from local foundations based in the states and cities where the Chalkbeat has sites, which led to criticism from some quarters.[6] Further expansion to more regions of communities was a goal for Chalkbeat, but they were cautious on their expansion pace because they want to do the current sites well. [8]

As in the year 2016, Chalkbeat had approximately 250 thousand visitors per month, and most readers are education insiders. Among their readers, one-quarter work for education non-profits and another quarter are teachers, 10 per cent are researchers or policymakers and parents respectively, according to Green. This reflects Chalkbeat's policy-heavy approach with insiders being part of the target audience. Chalkbeat also wished to outreach to people that care about education inequality but not directly involved in it. [6]


Journalism Website Trend

See also: Digital journalism

Recent years, philanthropy has become a more conventional means of funding journalism, nonprofit news website such as Chalkbeat that covers education in seven cities had been benefiting from the practice. Some organisations have made local journalism a priority. In 2018, ProPublica announced that it intended to fund projects on government accountability to expand its local reporting network.[9] Moreover, a blockchain based start-up company, Civil Media aimed to help start 100 journalism outlets by the end of 2018, has provided grants to newsrooms in Chicago, Denver and the Hudson Valley. Furthermore, a $20 million local media transformation fund was announced by The John S. and James L. Knight Foundation and the Lenfest Institute for Journalism to expand the Table Stakes project helping to accelerate the digital transformation of major metro newsrooms in the U.S. The Knight Foundation and the Democracy Fund were contributing funding to the American Journalism Project, which aimed to act as a venture philanthropy firm by providing grants and consulting to local news outlets. The venture firm was still at its early stage, and it runs by Elizabeth Green, John Thornton (the founder of The Texas Tribune),[1] and a successful venture capitalist would sit on the board of directors. [10]


Elizabeth Green - Co-founder

Elizabeth Green is the co-founder, CEO, and editor-in-chief of Chalkbeat [11] [1]that is based in New York City.[8] Green had studied teaching methods in the U.S and Japan for six years. One of her published books, "Building a Better Teacher" launched with New York Times Magazine cover story discusses the principle behind the teaching skills and narrates how complicated teaching could be. She believes that "good teachers are not born, they are made" and teaching itself must be taught and the key is that appropriate techniques are being applied. It addresses policymakers on how to improve the skills of educators and the ability of teachers. [12] The book established Green as a leading voice in education. [13]Green worked for U.S. News & World Report magazine, and she covered New York City schools and wrote on education for the now-defunct New York Sun Newspaper previously. [14] [2] She realised the importance of covering news from pre-school education to higher education with issues existed or potentially exist from school policies to politics on a more local level. This is also why Chalkbeat focused on education problems mainly in the local communities.

Code of Ethics

Chalkbeat had unveiled and adopted code of ethics that covered all its bureaus since 2015. [15] [16] Its code of ethics draws inspiration from other nonprofit news organisations including the Marshall Project, ProPublica, Texas Tribune, and the Center for Investigative Reporting, and also from professional organisations for example, the Education Writers Association and the Society for Professional Journalists. [16]


Stories are accurate


News-gathering is conducted comprehensively, ethically, and transparently.


Journalism reflects independent conclusions


MORI: Chalkbeat’s Tracking Impact Platform

Further information: https://github.com/Chalkbeat/MORI/

MORI stands for Measures of Our Reporting's Influence is a WordPress plugin for tracking and reporting impact of an organisation's journalism that Chalkbeat developed in 2014. [17] [18] It is a plugin that has its own impact tracking and reporting system with deep ties to Google Analytics and as well as its own built-in taxonomies for detailed story and impact types. It was initially only utilised privately within the organisation. After two years, Chalkbeat announced the open source release of the fist product in the MORI Platform: The MORI Impact Tracker where users can download and install freely. [19] It allows users to record impacts individually, review impacts over time by searching and sorting them conveniently, and export lists of impacts to a spreadsheet for further data crunching and sharing. Users can attach impacts to a particular WordPress post or to a broader category or tag or stand alone. MORI also has a dashboard widget to display latest impacts posted where users can check regularly. [18] Journalists need to categorise the article by type, for example Analysis, Curation, Enterprise, Quick Hit, etc, and identify the target audience of the post, for example, general public, education participants, education professionals, influencers or decision makers before every article published.




References

  1. ^ a b c G.A.P. (Dec 2018). "Saving Local News: Using venture philoanthropy, American Journalism Project seeks to sustain vital news coverage". Editor & Publisher. Vol. 151: p9-9 – via EBSCOhost Education Source. {{cite journal}}: |pages= has extra text (help); |volume= has extra text (help)
  2. ^ a b c Yang, Nu (Mar 2014). "Lesson Plans: Chalkbeat Journalists Cover Education Changes in the Community. (the A section)". Editor & Publisher. Vol. 147 Issue 3: p14-15 – via EBSCOhost Academic Search Ultimate. {{cite journal}}: |pages= has extra text (help); |volume= has extra text (help)
  3. ^ "Chalkbeat: Education News for America". Chalkbeat. Retrieved 2019-05-05.
  4. ^ a b Bhuiyan, Johana. "GothamSchools grows, goes national". POLITICO Media. Retrieved 2019-05-05.
  5. ^ "Start small, plan big: How two nonprofit education sites came together to build a network". Nieman Lab. Retrieved 2019-05-06.
  6. ^ a b c "How Chalkbeat is trying to build a bigger audience for education news". Columbia Journalism Review. Retrieved 2019-05-06.
  7. ^ Walsh, Mark (Aug 2015). "Chalkbeat's Model Extends Local Ed. News Via Web". Education Week. Vol.34(37): p.14 – via EBSCOhost Education Source. {{cite journal}}: |pages= has extra text (help); |volume= has extra text (help)
  8. ^ a b c Walsh, Mark. "Education News Network Is Now Chalkbeat". Education Week - Education and the Media. Retrieved 2019-05-05.
  9. ^ Ornstein, Charles (2018-10-01). "ProPublica's Local Reporting Network Is Looking for the Best Accountability Projects to Fund in 2019". ProPublica. Retrieved 2019-05-05.
  10. ^ Peiser, Jaclyn (2018-09-26). "Website Revs Up, With New York Magazine's Help, to Cover More Local News". The New York Times. ISSN 0362-4331. Retrieved 2019-05-05.
  11. ^ Walsh, Mark. "Education News Outlet Chalkbeat Is Expanding to Chicago, Newark in 2018". Education Week - Education and the Media. Retrieved 2019-05-05.
  12. ^ "AUTHOR, CHIEF EXECUTIVE OFFICER OF CHALKBEAT TO SPEAK AT INDIANA STATE UNIVERSITY". US Fed News Service, Including US State News. Oct 2018.
  13. ^ Green, Elizabeth (2015). Building a better teacher : how teaching works (and how to teach it to everyone). New York: New York : W W Norton & Company. pp. Page 4 of cover. ISBN 9780393351088.
  14. ^ "'Building A Better Teacher': Dissecting America's Education Culture". NPR.org. Retrieved 2019-05-05.
  15. ^ "Chalkbeat To Roll Out New Code Of Ethics". kappanonline.org. 2016-03-28. Retrieved 2019-05-25.
  16. ^ a b "Ethics". Chalkbeat. Retrieved 2019-05-25.
  17. ^ "MORI". Chalkbeat. Retrieved 2019-05-24.
  18. ^ a b The MORI Impact Tracker, from Chalkbeat. A WordPress plugin to help track and report the impact of your organization's journalism.: Chalkbeat/MORI, Chalkbeat, 2019-05-09, retrieved 2019-05-25
  19. ^ "Announcing the open source release of MORI, from Chalkbeat". Chalkbeat. 2016-09-28. Retrieved 2019-05-25.



Category:Organizations by legal status Category:Types of organization Category:Non-profit organizations based in New York City Category:Social economy Category:Types of journalism Category:News websites Category:Online journalism Category:Online journalists

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