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Specifically, negative reviews cause a significant loss in sales for high-reputation sellers but are less detrimental for low-reputation sellers. In contrast, positive reviews can boost sales for low-reputation sellers but are less helpful for high-reputation sellers.
Jul 8, 2021
In other words, for high-reputation sellers, negative reviews are treated as a burden, and positive reviews are treated as a trifle. Along similar lines, we ask ...
PRODUCT REVIEWS: A BENEFIT, A BURDEN, OR A TRIFLE? HOW SELLER REPUTATION AFFECTS THE ROLE OF PRODUCT REVIEWS. Language: English; Authors: Hongpeng Wang1,2 ...
The sales effect of product reviews has been a contentious issue with competing perspectives about when product reviews serve as a benefit, a burden, ...
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Jun 26, 2021 · ... W., Qiu, L. & Fan, W., “Product Reviews: A Benefit, A Burden, or A Trifle? How Seller Reputation Affects The Role of Product Reviews”.
Product Reviews: A Benefit, a Burden, or a Trifle? How Seller Reputation Affects the Role of Product Reviews Hongpeng Wang, Rong Du, Wenqi Shen, Liangfei ...
Wang et al. Product reviews: a benefit, a burden, or a trifle? How seller reputation affects the role of product reviews. MIS Q. (2022). J.H. Huang et al ...
... Product Reviews: A Benefit, a Burden, or a Trifle? How Seller Reputation Affects the Role of Product Reviews Hongpeng Wang, Rong Du, Wenqi Shen, Liangfei ...
Product Reviews: A Benefit, a Burden, or a Trifle? How Seller Reputation Affects the Role of Product Reviews. Article. Full-text available. Jun 2021.
... Product Reviews: A Benefit, A. Burden, or A Trifle? How Seller Reputation Affects The Role of Product Reviews,” MIS Quarterly. (2022), 46(2), 1243-1272. (UTD ...