The metaverse

Image 4 of 6 from gallery of Defining The Impact of The Metaverse. Courtesy of Form4 Architecture and Downtown

It appeals to me simply because it’s a game. But it’s not just a game. The Metaverse seamlessly blends games, virtual reality, living-streaming, cryptocurrencies, and social media as players move…

$ynth3t1( w0rld, r3al 3(0n0my [Synthetic world, real economy]

As the metaverse expands, so do the possibilities for self-expression. Yuliana Safari, Associate Director, Marketing at R/GA, argues that, if the metaverse truly becomes a utopia of self-expression, not only will taboos be broken in this nascent reality, they will transcend to the real world, helping to create meaningful progress.

Connecting with customers in the metaverse is still in its early stages. We unpack best practices for beauty brands.

The brand experience is entering a new dimension—quite literally. Maybe you believe the metaverse is the future as we know it, or perhaps you think it’s merely a glorified video game. Either way, this cyberspace is as exciting as it is confusing. While it’s easy to dismiss the metaverse as Mark Zuckerberg’s ramblings, the metaverse […]

We've provided some hilarious videos as examples.

All the highlights from the 2023 Metaverse Fashion Week that took place on the Decentraland platform: which big brands brought their designs to this virtual world?

This guide is your ticket to understanding the ever-changing social media game. We'll cover everything from strategy to content and more.