Lancashire Lad offers a wide range of services, including drone content, social media management, 1-2-1 consulting and more – helping small businesses stand out online.
Founder Tom Pooley has been a full-time, freelance social media manager / content creator since April 2016.
Tom’s skillset includes:
- managing social media business accounts for global brands turning over £ millions per year in revenue, as well as supporting several small businesses with their social media, locally here in Lancashire.
- producing high quality content (including drone footage) for hundreds of brands across multiple industries including; hospitality, farming, running, cycling and other outdoor activities.
- mentoring small business owners helping them improve their social media marketing, providing honest audits of their channels and arranging 1-2-1 strategy meetings to discuss tactics / progress.
More than just a consultant…
Through his Instagram page @lancashirelad.walks alone, Tom has naturally become an ‘influencer’ for all things Lancashire, promoting the best walks in the county, as well as cafes, activities and accommodation.
He has also collaborated with hundreds of brands, providing them with high quality content and exposure across multiple social media platforms.
These brands have included Merrell, TOG24, Snugpak, INOV8, La Sportiva, Revolution Race and more.
Could Tom visit your business or use your products / services, providing you with content and awareness among a growing audience interested in Lancashire and the great outdoors?
More information on the services offered by Lancashire Lad
Drone Content
Back in January 2021 Tom became a fully licensed CAA certified drone pilot, and has since captured unique aerial content for clients all over Lancashire and beyond. Furthermore, Tom has over 9 years flight experience, having flown drones all over the world.
Video Content Is King
Video content has become a HUGE priority for businesses, especially since the pandemic in 2020. Whilst many people were stuck in, often resorting to consuming hours of content online each day, platforms like TikTok went from strength to strength, capturing more attention than any other platform through their short form video content.
Long form videos are also proving to attract higher conversion rates with customers vs static imagery on websites. Potential customers are influenced more after consuming memorable and informative video content vs reading text. Do you have a brand message that could be shared through video format on your socials or website?
See a recent video example Tom did for Wood End Alpacas –
A simple introduction to their Alpaca walking experience.
Find more examples of Tom’s videography work here.
Content Packages
Do you have the time to post on social media, but you’re struggling with content ideas? You might benefit one of our content packages, ranging from professional photography to short form videos suitable for Instagram and TikTok.
Get in touch to discuss content ideas, and Tom will suggest a customised content package, suited to your business.
Think there’s something Tom could do to support your business moving forward?
Tom continues to deliver impressive results for his clients, focused mainly on small businesses in and around his county of Lancashire. If you are a Lancashire business, or you’re located within 1-2 hours of the county, and you’re looking to improve your content, social media marketing and exposure online, get in touch with Tom below, to arrange a free consultation chat.
Wish to discuss ideas for your business with a marketing expert?
Get in touch via the email below.