Call of the Mall: The Author of Why We Buy on the Geography of Shopping (2024)

वर्णन

The author of the international bestseller Why We Buy—praised by The New York Times as “a book that gives this underrated skill the respect it deserves”—now takes us to the mall, a place every American has experienced and has an opinion about.Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy, now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall—America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't.

वैकल्पिक शीर्षक

The Call of the Mall A Walking Tour Through the Crossroads of Our Shopping Culture

वैकल्पिक शीर्षक

Call of the Mall : The Author of Why We Buy on the Geography of Shopping

वैकल्पिक लेखक

Paco Underhill

वैकल्पिक प्रकाशक

Simon & Schuster, Incorporated

वैकल्पिक प्रकाशक

Beyond Words/Atria Books

वैकल्पिक प्रकाशक

Washington Square Press

वैकल्पिक प्रकाशक

Downtown Press

वैकल्पिक प्रकाशक

Pocket Books

वैकल्पिक प्रकाशक

Kaplan Books

वैकल्पिक प्रकाशक

Free Press

वैकल्पिक प्रकाशक

Touchstone

वैकल्पिक प्रकाशक

Scribner

वैकल्पिक संस्करण

First Simon & Schuster pbk. edition, New York, 2005

वैकल्पिक संस्करण

1st Simon & Schuster Pbk. Ed, Riverside, NJ

वैकल्पिक संस्करण

United States, United States of America

वैकल्पिक संस्करण

Riverside, 2004

वैकल्पिक संस्करण

Reprint, 2004

मेटाडाटा टिप्पणीहरू

lg2700752

वैकल्पिक विवरण

The author of the international bestseller Why We Buy -- praised by The New York Times as "a book that gives this underrated skill the respect it deserves"--Now takes us to the mall, a place every American has experienced and has an opinion about. Paco Underhill, the Margaret Mead of shopping, has run hundreds of research assignments in malls across the country (and in Tokyo and European capitals). He has visited them, observed his fellow mall-ers, looked long and hard for his car in mammoth parking lots, chatted up the staffers, gone hunting for jeans with adolescent girls and anniversary shopping with guys. The result is a bright, ironic, funny, and shrewd portrait of the mall -- America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. Call of the Mall is about desire and buying lingerie, about why the same camel hair coat costs twice as much in the women's department as it does in the boys'. It's about why shoes, handbags, and cosmetics are clustered, why Cartier is next to cut-rate, and why the movie theater is hard to find. It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom, and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't. Visiting the mall with Paco Underhill is a surprising and insightful tour through the American crossroads. Why We Buy changed the way we watch ourselves shop. Call of the Mall will deepen our understanding of how we live, work, play, and spend

वैकल्पिक विवरण

The author of the international bestseller Why We Buy —praised by The New York Times as "a book that gives this underrated skill the respect it deserves"—now takes us to the mall, a place every American has experienced and has an opinion about.
Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy , now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall—America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time.
It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't.

वैकल्पिक विवरण

The author of the international bestseller Why We Buy—praised by The New York Times as “a book that gives this underrated skill the respect it deserves”—now takes us to the mall, a place every American has experienced and has an opinion about. Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy, now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall—America’s gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. It’s about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn’t.

मिति खुला स्रोत गरियो

2021-08-28