by NNE digital | Nov 8, 2024 | Blog
Many businesses wonder which strategy delivers a better ROI: pay per click (PPC) or targeted digital ads. Both have value, but the right choice depends on your specific goals, budget, and audience. PPC: Fast Results, But Costs Are Rising PPC campaigns, like Google...
by NNE digital | Sep 27, 2024 | Blog
One of the most important elements of a successful campaign is targeting the right audience. Without targeting, even the best ads can miss their mark. But how do you identify that audience? Start by analyzing your existing customer base. Look for patterns in...
by NNE digital | Sep 22, 2024 | Blog
When putting together a digital campaign, one question always comes up: “How many impressions do I need?” Impressions (the number of times your ad shows up) are important because they help get your brand in front of people. So, how do you figure out how...
by NNE digital | Sep 13, 2024 | Blog
We know Connected TV (CTV) is revolutionizing television, creating opportunities for small businesses to reach engaged audiences in ways that may have been unreachable just a year ago. Now that inventory is more accessible and affordable than ever before, how do you...
by NNE digital | Sep 5, 2024 | Blog
In the advertising world, businesses are always looking for ways to engage their target audience quickly and effectively. Display ads are a powerful tool in driving conversions and brand awareness. But not all display ads are created equal-some drive engagement, while...
by NNE digital | Aug 22, 2024 | Blog
In marketing, simply launching a campaign isn’t enough. To truly understand its effectiveness, you need to measure its success. This requires an understanding of key performance indicators (KPIs) and metrics that align with your goals. Key Performance Indicators...
by NNE digital | Aug 15, 2024 | Blog
Recruiting the right talent has always been a challenge, but in today’s competitive job market, it’s more difficult than ever. The traditional methods alone may no longer suffice; instead, a blended approach using multiple channels is necessary to attract top...
by NNE digital | Aug 5, 2024 | Blog
In today’s digital world, achieving top-of-mind awareness (TOMA) is crucial for brands aiming to stand out. The tactics may have changed, but the objective remains the same: ensuring that when consumers think of a product or service, your brand is the first that...
by NNE digital | Jul 26, 2024 | Portfolio
FREE EDUCATIONAL CTV SEMINAR Key Aspects Covered Understanding CTV Targeted Advertising Interactive Ad Capabilities Analytics and Insights Reaching Cord Cutters Best Practices Join our digital seminar on Connected TV (CTV) to unlock the full potential...
by NNE digital | Jul 18, 2024 | Blog
Understand Your Target Audience Conduct research or analyze your current database to identify your target audience’s demographics, location, preferences, and behaviors. Set Clear, Measurable Goals Define specific, achievable objectives for your campaigns (e.g.,...
