Our Story
Better Living was born in 2002 as a nationally syndicated lifestyle TV series with a simple mission: to help people discover better ways to live, travel, eat, and enjoy life.
From the start, we embraced innovation. While most TV shows remained solely on broadcast, Better Living expanded with a companion website and began streaming video content online in 2002—years before YouTube and before “blog” was a household word. This forward-thinking approach allowed us to reach a wider audience and become an early leader in digital video distribution.
As media shifted from traditional TV to digital platforms, Better Living evolved with it. Our TV show gradually transformed into OnBetterLiving.com, a comprehensive digital destination that upholds our original vision while embracing social media, long-form content, and multimedia storytelling.
Today, Better Living reaches over 400,000 monthly readers and 500,000+ social followers, earning recognition as a Google News Partner. But beyond the numbers, what truly defines us is our commitment to high-quality, authentic content that helps our audience discover better ways to experience food, travel, health, home, and lifestyle.
Our Approach
At Better Living, we believe in creating content that balances inspiration with authenticity.
When we showcase a luxury resort, you’ll see both the breathtaking lobby and the comfortable guest rooms. When we feature a restaurant, you’ll find both artfully plated dishes and honest opinions about the overall experience. And when we review products, we highlight both their beautiful design and practical functionality.
This balanced approach is reflected in our visual storytelling. We blend professional, magazine-quality photography with more authentic, in-the-moment captures to create a complete narrative—showing both the idealized version of a destination or product and the relatable moments that help you imagine yourself there.
Whether we’re exploring Maryland’s Eastern Shore, testing new kitchen gadgets, or sharing healthy recipes, our goal remains the same: to provide content that inspires, informs, and improves your life in meaningful ways.
Meet The Team
Eric Weiss
Founder | Digital Content Strategist & Creator
As the founder and creative force behind Better Living, Eric has spent over two decades at the forefront of content creation. His journey began in broadcast television, where he developed and produced nationally syndicated programming before pioneering early digital video content.
Eric has led content production for over 350 properties across 180 cities worldwide, with his work showcased on The Rachael Ray Show, Extra, Wheel of Fortune, BBC, and numerous other media outlets. His photography and video content have been used by some of the world’s leading hospitality brands, from Four Seasons and Disney to Hyatt and beyond.
A passionate storyteller and visual artist, Eric brings destinations, recipes, and products to life through his lens, always seeking to capture both their aspirational quality and authentic experience. Today, he leads Better Living’s content strategy, brand partnerships, and visual storytelling.
Heather LaCorte
Founding Editor & Content Director
Heather leads Better Living’s editorial direction, overseeing content strategy across travel, food, health, and lifestyle categories. Her keen eye for quality and authentic voice have helped shape Better Living into the trusted resource it is today.
A skilled writer and content creator, Heather has collaborated with hundreds of brands to develop compelling stories that resonate with audiences. She creates all of Better Living’s recipes and writes most of the health and travel articles, maintaining the perfect balance between informative content and engaging storytelling.
When not writing or editing, Heather can often be found exploring new destinations, testing recipes, or researching the latest wellness trends to share with Better Living readers.
Our Content Ecosystem
Better Living’s content reaches audiences through multiple channels:
OnBetterLiving.com: Our digital home features in-depth articles, guides, and reviews across travel, food, health, home, and lifestyle categories.
Social Media: With over 500,000 combined followers, our social platforms share daily inspiration, behind-the-scenes moments, and highlights from our featured content.
Google News: As a Google News Partner, our content is indexed quickly and featured prominently in news searches, extending our reach beyond our direct audience.
Brand Partnerships: Through collaborations with leading brands, our content appears on hotel websites, restaurant profiles, product pages, and marketing materials worldwide.
Broadcast Media: Our travel and destination content continues to be showcased on TV programs, expanding our impact beyond digital platforms.
Better Living By The Numbers
- 20+ Years creating premium lifestyle content
- 400,000+ monthly website visitors
- 500,000+ combined social media followers
- 350+ luxury properties filmed across 180 cities worldwide
- Thousands of recipes developed and photographed
- Hundreds of leading brands featured and reviewed
Our Values
Quality Over Quantity: We believe in creating fewer, better pieces of content rather than flooding our platforms with mediocre material.
Authenticity: While we work with brands and sponsors, we maintain editorial integrity and only feature products and experiences we genuinely recommend.
Balance: We showcase both aspirational and accessible content, recognizing that better living happens at all price points and in many different ways.
Expertise: We research thoroughly, test extensively, and share knowledgeably, providing content you can trust.
Evolution: We continually adapt to changing media landscapes and consumer preferences, embracing new technologies and platforms while maintaining our core mission.
Connect With Us
We love hearing from our readers! Connect with us on Instagram, Facebook, Pinterest, or Twitter.
For editorial inquiries or partnership opportunities, please email us at [email protected].
Thank you for being part of our journey to discover and share better ways to live!
