A method based on Interactive Evolutionary Computation and fuzzy logic for increasing the effectiveness of advertising campaigns Q Madera, O Castillo, M García-Valdez, A Mancilla Information Sciences 414, 175-186, 2017 | 23 | 2017 |
Ad text optimization using interactive evolutionary computation techniques Q Madera, M García-Valdez, A Mancilla Recent Advances on Hybrid Approaches for Designing Intelligent Systems, 671-680, 2014 | 10 | 2014 |
Fuzzy logic for improving interactive evolutionary computation techniques for ad text optimization Q Madera, M Garcia, O Castillo Novel Developments in Uncertainty Representation and Processing: Advances in …, 2016 | 5 | 2016 |
Interactive evolutionary computation with adaptive mutation for increasing the effectiveness of advertisement texts Q Madera, O Castillo, M Garcia, A Mancilla 2016 IEEE Symposium Series on Computational Intelligence (SSCI), 1-6, 2016 | 3 | 2016 |
A method for optimizing a bidding strategy for online advertising through the use of intuitionistic fuzzy systems Q Madera, O Castillo, M García-Valdez, A Mancilla, E Sotirova, S Sotirov Notes on Instuitionistic Fuzzy Sets 22 (2), 99-107, 2016 | 3 | 2016 |
A Method Based on Interactive Evolutionary Computation for Increasing the Effectiveness of Advertisement Texts Q Madera, M García-Valdez, O Castillo, A Mancilla Proceedings of the Companion Publication of the 2015 Annual Conference on …, 2015 | 3 | 2015 |
Bidding strategies based on type-1 and interval type-2 fuzzy systems for Google AdWords advertising campaigns Q Madera, O Castillo, M Garcia, A Mancilla Nature-inspired design of hybrid intelligent systems, 99-113, 2017 | 2 | 2017 |
Bidding strategies based on type-1 and interval type-2 fuzzy inference systems for google adwords advertising campaigns Q Madera, O Castillo, M Garcia-Valdez, A Mancilla 2016 IEEE 8th International Conference on Intelligent Systems (IS), 133-138, 2016 | 1 | 2016 |