“I'm Not a Millionaire”: How Users' Online Behaviours and Offline Behaviours Impact Their Privacy

M Lutaaya, K Baig, S Maqsood… - Extended Abstracts of the …, 2021 - dl.acm.org
Extended Abstracts of the 2021 CHI Conference on Human Factors in Computing …, 2021dl.acm.org
Compromising the privacy of personally identifiable information (PII) can leave users
vulnerable to risks, such as identity theft. We conducted a study with 27 participants in which
we examined the types of publicly available PII they could locate on their social media
accounts, and through a web search. We interviewed participants about the online and
offline behaviours they employ to manage their PII. Participants leaked significant amounts
of PII through their online presence, and potentially further exposed it through their offline …
Compromising the privacy of personally identifiable information (PII) can leave users vulnerable to risks, such as identity theft. We conducted a study with 27 participants in which we examined the types of publicly available PII they could locate on their social media accounts, and through a web search. We interviewed participants about the online and offline behaviours they employ to manage their PII. Participants leaked significant amounts of PII through their online presence, and potentially further exposed it through their offline behaviours. Many were surprised at the amount of PII they came across, and immediately took rectifying actions.
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