Complementary usage of tips and reviews for location recommendation in yelp

S Gupta, S Pathak, B Mitra - Advances in Knowledge Discovery and Data …, 2015 - Springer
S Gupta, S Pathak, B Mitra
Advances in Knowledge Discovery and Data Mining: 19th Pacific-Asia Conference …, 2015Springer
Location-based social networks (LBSNs) allow users to share the locations that they have
visited with others in a number of ways. LBSNs like Foursquare allow users to 'check in'to a
location to share their locations with their friends. However, in Yelp, users can engage with
the LBSN via modes other than check-ins. Specifically, Yelp allows users to write 'tips' and
'reviews' for the locations that they have visited. The geo-social correlations in LBSNs have
been exploited to build systems that can recommend new locations to users. Traditionally …
Abstract
Location-based social networks (LBSNs) allow users to share the locations that they have visited with others in a number of ways. LBSNs like Foursquare allow users to ‘check in’ to a location to share their locations with their friends. However, in Yelp, users can engage with the LBSN via modes other than check-ins. Specifically, Yelp allows users to write ‘tips’ and ‘reviews’ for the locations that they have visited. The geo-social correlations in LBSNs have been exploited to build systems that can recommend new locations to users. Traditionally, recommendation systems for LBSNs have leveraged check-ins to generate location recommendations. We demonstrate the impact of two new modalities - tips and reviews, on location recommendation. We propose a graph based recommendation framework which reconciles the ‘tip’ and ‘review’ space in Yelp in a complementary fashion. In the process, we define novel intra-user and intra-location links leveraging tip and review information, leading to a 15% increase in precision over the existing approaches.
Springer
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