Pricing strategies for information technology services: A value-based approach
While commoditization is creating opportunities for customers of information technology
services, it is creating new challenges for the service providers. Pricing strategies are one of
the most important challenges and decisions for today's IT service providers. Pricing
strategies for IT services have traditionally focused on covering costs, achieving desired
margins and meeting the competition. These pricing schemes range from simple
approaches, easily copied by competitors, to complex models with high management costs …
services, it is creating new challenges for the service providers. Pricing strategies are one of
the most important challenges and decisions for today's IT service providers. Pricing
strategies for IT services have traditionally focused on covering costs, achieving desired
margins and meeting the competition. These pricing schemes range from simple
approaches, easily copied by competitors, to complex models with high management costs …
[PDF][PDF] Pricing Strategies for InformationTechnology Services: A Value-Based Approach
N Auseklis, H Demirkan, R Harmond… - Proceedings of the 42nd …, 2009 - academia.edu
While commoditization is creating opportunities for customers of information technology
services, it is creating new challenges for the service providers. Pricing strategies are one of
the most important challenges and decisions for today's IT service providers. Pricing
strategies for IT services have traditionally focused on covering costs, achieving desired
margins and meeting the competition. These pricing schemes range from simple
approaches, easily copied by competitors, to complex models with high management costs …
services, it is creating new challenges for the service providers. Pricing strategies are one of
the most important challenges and decisions for today's IT service providers. Pricing
strategies for IT services have traditionally focused on covering costs, achieving desired
margins and meeting the competition. These pricing schemes range from simple
approaches, easily copied by competitors, to complex models with high management costs …
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