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WMBZ (FM)

Coordinates: 43°25′44″N 88°18′04″W / 43.429°N 88.301°W / 43.429; -88.301
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This is an old revision of this page, as edited by Wcquidditch (talk | contribs) at 00:21, 26 June 2014 (WBWI-FM sold to Magnum Communications.). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

WBWI-FM
Broadcast areaWest Bend/Milwaukee, Wisconsin
Frequency92.5 FM MHz
Branding"92.5 WBWI"
Programming
FormatCountry
Ownership
Owner
  • Bliss Communications
    (sale to Magnum Communications pending)
  • (West Bend Broadcasting Co.)
WBKV, WRJN, WEZY
History
First air date
September 1958
Former call signs
WBKV-FM (1958-1988)
Call sign meaning
West Bend, WIsconsin
Technical information
Facility ID71542
ClassB
ERP17,500 watts
HAAT164 meters
Links
WebcastListen Live
Websitewww.wbwifm.com

WBWI-FM (92.5 FM) is a country music-formatted radio station in West Bend, Wisconsin. They serve the greater Milwaukee area. WBWI is owned by Wisconsin-based Bliss Communications, along with sister WBKV and Racine-based WRJN and WEZY. Its studios are in West Bend and the transmitter site is in Addison.

History

The station was originally WBKV-FM, an easy listening station. It was later known as "V92" and featured an automated adult contemporary and country format. On September 16, 1988, the station picked up the WBWI-FM call letters. WBWI-FM flipped to its current country format in late 1989/early 1990. For a few years it was known as "92 Country Rock" then "92 Country" before it was renamed to "Pure Country", a name they kept until 2004, when they debuted their current branding.

On June 25, 2014, Bliss Communications announced that it would sell WBWI-FM and WBKV, along with WRJN and WEZY in Racine, to Magnum Communications. Bliss had owned WBWI and WBKV since 1970 (when WBWI was still WBKV-FM).[1]

43°25′44″N 88°18′04″W / 43.429°N 88.301°W / 43.429; -88.301

  1. ^ "Bliss Communications to sell West Bend, Racine radio stations". The Janesville Gazette. June 25, 2014. Retrieved June 26, 2014.