palette
Flash Sales
Tarte Is Selling Custom Makeup Kits Worth $200 for Just $67
But you have to act fast.
By Sarah Han and Angela Trakoshis
G2GLOW
The Best Powder Highlighters for a Glow That Lasts All Day Long
Here we list our favorites to shop right now.
By Angela Trakoshis
CONTOUR CRAZE
The Best Contour Palettes for the Ultimate Chisled Complexion
Love the idea of contouring but don't know where to start? Start here with our favorite contouring palettes for highlighting and sculpting.
By Angela Trakoshis
MAKE A SPLASH
January's Makeup and Nail Launches Are All About Experimenting With Color
Out with the old and in with the bold.
By Lisa DeSantis
GLITZ AND GLAMOUR
Allure Editors Can't Stop Raving About This Viral Eye Shadow Palette
This holographic palette is anything but boring.
By Jennifer Hussein
Bejeweled Buys
November's Makeup and Nail Launches Are Packed With Holiday Party Essentials
Start experimenting with these festive eye shadows, press-ons, and lipglosses now, so you don't have to stress later.
By Devon Abelman
SEND NUDES
The Best Nude Eyeshadow Palettes for Every Budget
We rounded up our favorite nude eyeshadow palettes, a classic staple in every makeup bag.
By Angela Trakoshis
Sweater Weather Staples
October's Makeup Launches Will Make You Crave a PSL
Get ready for coppers, rusts, and terracottas galore!
By Devon Abelman
On Trend
September's Best New Makeup Launches Will Help You Achieve Fall's Biggest Trends
Sweater weather-ready sheer base makeup, black liners, and metallic shadows ahead.
By Devon Abelman
Essential Shopping
August's Best Makeup Launches Will Help You Switch Up Your Staples
Get ready to fall in love with your new favorite liner, skin tint, and eye shadow palette.
By Devon Abelman
Summer of Shimmer
Your Ultimate Guide to July's Best New Makeup Launches
This month is filled with surprises, grand returns, and lots of shimmer.
By Devon Abelman
Accessibility in Beauty
The Most Accessible Beauty Products for People Who Are Blind or Have Low Vision
We have a ways to go before products are universally accessible, but these makeup, skin-care, and hair products show we're moving in the right direction.
By Chloé Valentine Toscano
Cosmic Collaboration
This New Colourpop 1977 Star Wars Makeup Is the Collaboration You're Looking For
Of course it's launching on May 4.
By Marci Robin
Six Pack
Ilia Just Transformed Its Famous Multi-Sticks Into the Perfect Palette
Of the six pans of creamy lip and cheek color, three are brand-new shades.
By Marci Robin
Sweet Collaboration
E.L.F. Is Launching a Dunkin' Makeup Collection
I would've come up with a funnier headline for this, but I haven't had my Dunkin' iced coffee yet.
By Marci Robin
MAKEUP MYSTERIES
The Elusive World of Makeup Repair on TikTok
Who are the people who fix broken palettes and melt lipsticks?
By Alaina Demopoulos
Latest Launches
These March Makeup Launches May Be the Best New Beauty Products So Far This Year
Oddly enough, marshmallow treats played a major role in more than one of these colorful new cosmetics.
By Marci Robin
Petite Palette
Glossier Monochromes Are the Perfect Eye Shadow Palettes for Anyone Intimidated by Eye Shadow Palettes
One shade, three finishes, infinite gorgeousness — what's not to love?
By Marci Robin
Latest Launches
The Best New February Makeup Launches to Invite Into Your Beauty Bag
Foundation formulas are more skin-loving than ever before, and glowy lip tints are making their (kiss) mark this month.
By Marci Robin
Latest Launches
The Best New January Makeup Launches to Kick Off Your Year
Prime yourself for 2022 with some of the most exciting new primer formulas, and top them off with radiance-boosting foundations and setting powders.
By Marci Robin