Brand | RTIC |
---|---|
Color | Black |
Material | Vinyl |
Package Information | Box |
Capacity | 1.5 Gallons |
Product Dimensions | 10.24"D x 11.8"W x 11.8"H |
Item Weight | 2.54 Pounds |
Special Feature | Leak Proof, Floatable |
Included Components | shoulder strap |
Recommended Uses For Product | Camping, Outdoors |
Model Name | Soft Pack Cooler |
Product Care Instructions | Hand Wash |
Pattern | Letter Print |
Insulation Material | Closed-Cell Foam |
Chamber Depth | 13.5 Inches |
Chamber Height | 13.25 Inches |
UPC | 840008230777 |
Size | 12 Cans |
Manufacturer | RTIC |
Item Package Dimensions L x W x H | 13.2 x 12.2 x 11.6 inches |
Package Weight | 4.3 Pounds |
Item Dimensions LxWxH | 10.24 x 11.8 x 11.8 inches |
Brand Name | RTIC |
Warranty Description | RTIC warrants its Ultra-Tough Soft Coolers to be free from defects in material or workmanship under normal use and service for a period of one year from the date of original receipt. The warranty is valid for the original retail purchaser and is not transferable. |
Suggested Users | unisex-adult |
Number of Items | 1 |
Part Number | 14098 |
Add to your order
- Coverage for accidental damage including drops, spills, and broken parts, as well as breakdowns (plans vary)
- 24/7 support when you need it.
- Quick, easy, and frustration-free claims.
- No Additional Cost: You pay nothing for repairs – parts, labor, and shipping included.
- Coverage: Plan starts on the date of purchase. Drops, spills and cracked screens due to normal use covered for portable products and power surges covered from day one. Malfunctions covered after the manufacturer's warranty.
- Easy Claims Process: File a claim anytime online or by phone. Most claims approved within minutes. We will send you an e-gift card for the purchase price of your covered product. In some instances, we will replace or repair it.
- Product Eligibility: Plan must be purchased with a product or within 30 days of the product purchase. Pre-existing conditions are not covered.
- Terms & Details: More information about this protection plan is available within the “Product guides and documents” section. Simply click “User Guide” for more info. Terms & Conditions will be available in Your Orders on Amazon. Asurion will also email your plan confirmation with Terms & Conditions to the address associated with your Amazon account within 24 hours of purchase.
- Buy a lot of stuff on Amazon? Tons of items eligible for coverage, from the latest tech like Laptops, Game Consoles, TVs, Phones, and Cameras to major appliances, sporting goods, tools, toys, personal care, furniture, and more.
- Accidents Happen. That’s why for your portable products we cover accidental damage from handling such as drops, spills and cracked screens. We also cover electrical and mechanical malfunctions, power surges, and wear and tear.
- Past and Future Purchases covered. 30 days after you are enrolled, all eligible past purchases (up to 1 year prior to enrollment) and future eligible purchases made on Amazon will be covered by your plan as long as you are enrolled.
- Fast, easy claims. Frustration-Free claims, with most filed in minutes. We will fix it, replace it, or reimburse you with an Amazon e-gift card for the purchase price of your product (excluding tax). File at Asurion.com/amazon.
Add to your order
- Coverage for accidental damage including drops, spills, and broken parts, as well as breakdowns (plans vary)
- 24/7 support when you need it.
- Quick, easy, and frustration-free claims.
-
-
-
-
-
-
-
6 VIDEOS
-

Image Unavailable
Color:
-
-
-
- To view this video download Flash Player
RTIC Ultra-Tough Soft Cooler 12 Can, Insulated Bag Portable Ice Chest for Lunch, Beach, Drink, Beverage, Travel, Camping, Picnic, Car, Trips, Floating Cooler Leak-Proof with Zipper
Purchase options and add-ons
Brand | RTIC |
Color | Black |
Material | Vinyl |
Package Information | Box |
Capacity | 1.5 Gallons |
Product Dimensions | 10.24"D x 11.8"W x 11.8"H |
Item Weight | 2.54 Pounds |
Special Feature | Leak Proof, Floatable |
Included Components | shoulder strap |
Recommended Uses For Product | Camping, Outdoors |
About this item
- MULTIPLE DAYS OF COOLING – The 12 can RTIC Ultra-Tough Soft Cooler is the perfect insulated cooler bag, featuring up to 1.5 inches of closed cell foam, to keep your food and drinks cool wherever needed for up to 2 days- when following RTIC’s Cooling Tips.
- IT FLOATS – It floats, so your drinks and snacks can go wherever you go. Ideal for a day at the pool or lake, no matter where the adventure takes you.
- LIGHTWEIGHT AND DURABLE – The ultra-tough soft pack cooler is lightweight, yet tough enough, to take on just about any adventure with its heavy-duty nylon shell.
- LEAK-PROOF WITH ZIPPER – This outdoor cooler is 100% leak-proof thanks to a durable zipper that prevents spills and leaks.
- MULTIPLE SIZES AVAILABLE– This Soft Pack comes in four sizes - 12 Can, 20 Can, 30 Can and 40 Can. Dimensions: 12 Can: 11 × 11 × 9.5; 20 Can: 13.5 × 13.75 × 9.5; 30 Can: 15.5 × 12.75 × 11.5; 40 Can: 18.5 × 17 × 12
Similar item to consider
Frequently bought together

Frequently purchased items with fast delivery
Top Brand: RTIC
From the brand

-
-
12, 20, 30, or 40 Can
-
-
20, 45, 65, 110, or 145 Quart
-
-
Heavy-Duty and Lightweight
-
-
Large and Small Tote Bags
-
We love the great outdoors. And we love those who love the great outdoors. That’s why we’ve dedicated ourselves to building outdoor gear you can rely on.
Product Description






Product Description
RTIC Ultra-Tough Soft Cooler The RTIC ultra tough soft insulated cooler is just what you need for a day trip at the lake, camping, picnic, fishing, a day on the beach, or at the pool. The perfect carry cooler bag to keep your food and drinks cool wherever needed for up to 24 hours. Not to mention it’s a floating cooler bag, it floats, so your drinks and snacks can go wherever you go. The cooler box has a zippered pocket and an adjustable shoulder strap for easy carrying. It Floats With You The cooling bag cooler is lightweight yet tough to take on any terrain with its heavy-duty nylon shell. It makes an ideal beverage cooler, travel cooler, beer can cooler, lunch box cooler, camp cooler, fishing cooler, boat cooler, beach cooler, and more. It’s a 100% leak-proof cooler bag thanks to a durable zipper that prevents spills and leaks. Features a puncture and tear-resistant liner. Comes in a 12 can cooler bag, 20 can cooler bag, 30 can cooler bag, and 40 can cooler bag size.THIS ITEM IS NOT INTENDED FOR USE BY CHILDREN 12 AND UNDER The Ultra-Tough Soft Cooler got a new name to reflect just how tough it is. Some packaging may still say "Soft Pack Cooler" to help us reduce waste during this transition.
Product information
Technical Details
Additional Information
ASIN | B09L9BP9B2 |
---|---|
Customer Reviews |
4.4 out of 5 stars |
Best Sellers Rank | #19,939 in Sports & Outdoors (See Top 100 in Sports & Outdoors) #132 in Camping Coolers |
Date First Available | November 10, 2021 |
Feedback
Videos
Videos for this product
1:30
Click to play video
My honest review of the rtic soft cooler!
Amazon Customer
Videos for this product
1:04
Click to play video
Unsponsored Review of my RTIC cooler!
🌵West Texas Reviews With Ash🌵
Looking for specific info?
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers appreciate the ice chest's thick walls that keep food cold during hot summer months. They find it durable and water-proof. Many consider it a good value for money. The design, functionality, and weight are also appreciated. However, some customers have experienced issues with the zipper being difficult to use, such as breaking or not functioning properly. Opinions vary on the size.
AI-generated from the text of customer reviews
Select to learn more
Customers appreciate the ice retention of the cooler. They like the thick walls that keep food cold during hot summer months. The insulation is good, even in 100+ degree Texas summer days. Some find the soft shell size perfect for day trips.
"This cooler keeps the contents cold longer than any "soft" cooler I've used in the past...." Read more
"Cooler is the perfect size that keeps things cool for almost the same as a yeti for Half the price...." Read more
"...size for us to carry to the pool or beach, and it definitely keeps things cool...." Read more
"This is a great cooler, I love it, it keeps stuff cool. The only problem is the zipper pull...." Read more
Customers appreciate the ice chest's quality. They find it durable, keeps things cold, and water-proof. It's lightweight and a great bag to take to the beach.
"...Sturdy, effective, and at a great price, skip the trendy stuff and stick with RTIC." Read more
"...The quality of the cooler is great and the brand is a good one to show off, if you’re into that...." Read more
"...It is hard to open without the zipper pull. The one the model came with is flimsy...." Read more
"...Use the zipper lube and it will stay amazing for a long time! Would definitely buy these again, if mine ever wears out." Read more
Customers appreciate the value for money of this cooler. They find it a good buy, with great quality for the cost. It's a nice little piece of gear that can be used for work or play. The insulation is fantastic for keeping things cool, and it's an amazing companion.
"...Sturdy, effective, and at a great price, skip the trendy stuff and stick with RTIC." Read more
"Love this products quality and love the price even more" Read more
"...Very light and effective. A little highly priced, but worth it!" Read more
"Good value for your money. It's a pretty small cooler...." Read more
Customers like the design of the ice chest. They like the color scheme and find it looks and feels great. Some say the brand is good to show off.
"...The quality of the cooler is great and the brand is a good one to show off, if you’re into that...." Read more
"...I bought the teal one for my wife and she loves the color. Use the zipper lube and it will stay amazing for a long time!..." Read more
"Good design, drinks definitely stay cold but I can’t fit cans 3x4. It’s like the dimension is off." Read more
"...It’s beautiful and we want to keep it. But as other reviewers pointed out, the zip is defective...." Read more
Customers like the functionality of the ice chest. They mention it works well, is durable, and useful.
"...Sturdy, effective, and at a great price, skip the trendy stuff and stick with RTIC." Read more
"...as a gift and they have used it a lot... not a Yeti, but works nearly as well." Read more
"This is a great cooler! Very light and effective. A little highly priced, but worth it!" Read more
"The cooler is well made and does an excellent job on day trips." Read more
Customers find the cooler lightweight and portable. They are happy with their purchase.
"...I appreciate that it's on the lighter side (like a soft-sided cooler) but is much easier to clean that cooler bags...." Read more
"...Keeps everything cold for long term. Light weight. I recommend." Read more
"This is a great cooler! Very light and effective. A little highly priced, but worth it!" Read more
"...The cooler is very light weight and water proof. It has all the function of my prior Yeti Roadie, with out the bulk & weight." Read more
Customers have different views on the size of the cooler. Some find it suitable for their needs, with plenty of room and enough capacity to hold 20 cans of drinks. They say it's a great small cooler for carrying to the pool or beach and keeping things cool. Others mention it's too big for what they needed, too small for more than one person, and doesn't fit in the center of a golf cart as planned.
"...It holds a good amount of cans and is tall enough to add things on top...." Read more
"Cooler is the perfect size that keeps things cool for almost the same as a yeti for Half the price...." Read more
"...Unfortunately, it does not fit in the center of a golf cart where he was planning to have it...." Read more
"...It's the perfect size for us to carry to the pool or beach, and it definitely keeps things cool...." Read more
Customers find the zipper difficult to use. They mention it breaks easily, is defective, and hard to open and close.
"...The zipper can be tough to manipulate, but that is due to the cooler being completely waterproof and floating...." Read more
"...My only negative is the zipper is hard to use and it does come with lubricant but doesn’t make it zip or unzip that much easier." Read more
"...I'm taking a star off because the zipper open/close isn't smooth...." Read more
"...I bought it August 2, 2023, used it about 6 times and the zipper pull just broke. It is hard to open without the zipper pull...." Read more
Reviews with images

Overbuilt - except for the most important piece...
Top reviews from the United States
There was a problem filtering reviews right now. Please try again later.
- Reviewed in the United States on September 5, 2024Color: TanVerified PurchaseThis cooler keeps the contents cold longer than any "soft" cooler I've used in the past. The zipper can be tough to manipulate, but that is due to the cooler being completely waterproof and floating. It does come with a tube of lubricant to put on the zipper, and this helps. Sturdy, effective, and at a great price, skip the trendy stuff and stick with RTIC.
- Reviewed in the United States on January 12, 2025Color: PatriotVerified PurchaseWe use this cooler to take drinks to friends and families houses for holidays and dinners. It holds a good amount of cans and is tall enough to add things on top. My only negative is the zipper is hard to use and it does come with lubricant but doesn’t make it zip or unzip that much easier.
- Reviewed in the United States on August 29, 2024Color: TanVerified PurchaseCooler is the perfect size that keeps things cool for almost the same as a yeti for Half the price. The quality of the cooler is great and the brand is a good one to show off, if you’re into that. The cooler provides space for the right amount of drinks for two people. However, that depends on what I’m drinking, which I’m never drink more then what the cooler provides (setting limitations). But if you’re a drinker or hangout with a group of friends a lot, then the next size would still be a good buy based on quality.
- Reviewed in the United States on July 16, 2024Color: TanVerified PurchaseI got this for my husband for father's day. It's the perfect size for us to carry to the pool or beach, and it definitely keeps things cool. I appreciate that it's on the lighter side (like a soft-sided cooler) but is much easier to clean that cooler bags. I'm taking a star off because the zipper open/close isn't smooth. It doesn't catch, you just have to really pull hard, and sometimes you want to just quickly get into the cooler without a lot of effort. I would not buy this cooler again for that reason.
- Reviewed in the United States on December 5, 2024Color: TanVerified PurchaseThis is a great cooler, I love it, it keeps stuff cool. The only problem is the zipper pull. I bought it August 2, 2023, used it about 6 times and the zipper pull just broke. It is hard to open without the zipper pull. The one the model came with is flimsy. I bought a replacement pull from Amazon it's a Jmoe USA Clippable Replacement T-Latch Zipper Pull and it works fine. Unless Rtic has made changes to the pull don't be surprised if it breaks after a few uses.
- Reviewed in the United States on December 22, 2024Color: Deep HarborVerified PurchaseThese little soft sided RTIC coolers are great. I take mine everywhere... beach, pool, cookouts, everywhere. I bought the teal one for my wife and she loves the color. Use the zipper lube and it will stay amazing for a long time! Would definitely buy these again, if mine ever wears out.
- Reviewed in the United States on May 4, 2024Color: Blue / GreyVerified PurchaseThe cooler is great and keeps items cold as well as other more expensive ones. The zipper is very difficult to use and I can see how others have had it fail. We are keeping it lubricated and hoping it lasts. The main reason I purchased this is for my husband to carry a few beverages when golfing. Unfortunately, it does not fit in the center of a golf cart where he was planning to have it. Just passing that along in case anyone else had the same idea.
- Reviewed in the United States on March 5, 2025Color: Deep HarborVerified PurchaseGreat quality. The zipper is a bit hard to use but insures a good seal. Keeps everything cold for long term. Light weight. I recommend.