Dell XPS is dead — Dell just rebranded its entire PC lineup
Dell computers are getting all-new branding. Instead of familiar labels like XPS, Inspiron and Latitude (among others), the ...
Dell kills the XPS brand
Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.
Dell killing the XPS name is an unforced error
Dell announced a major rebrand for all of its PCs. And while the general intent is good, we think killing the XPS name is a ...
30 years later, XPS is dead. Here’s why Dell is killing its flagship brand
Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?