Volkswagen Australia has announced a comprehensive range of accessories for its new 2023 VW Amarok, hoping to tempt buyers into leaving the showroom with a kitted-out dual-cab 4x4 ute rather than turning to the aftermarket.
The accessories can be fitted by any of Volkswagen’s 100-plus Australian dealers and are covered by the same five-year/unlimited-kilometre warranty as the vehicle.
Volkswagen found a growing market for dealer-fit accessories with its original Amarok, the average customer spend lifting from $1200 to $2500 over the vehicle’s life cycle. With a larger range now on offer, it’s aiming to lift that to an average of $3500 per vehicle.
At the recent launch of the new VW Amarok Life and Core models, Volkswagen displayed a pair of prototype vehicles including a lightly accessorised Aventura and a fully loaded PanAmericana showcasing the full range. See the bottom of this article for the full pricing rundown.
Canopies are available in a number of different styles and colours, as well as electric and manual rollercovers, soft tonneaus, a 300kg-rated cargo slide, self-lowering tailgate and a drawer system with fridge.
Exterior accessories include a bonnet protector, side weathershields, body-side mouldings, extended wheel-arch flares, roof bars, a platform and a two-person rooftop tent.
Those wishing to head well off-road are catered for by a 40mm lift kit front and rear (for standard or 300kg constant loading), a snorkel for V6 TDI600 variants, a nudge bar with integrated LED light bar, polymer underbody protection, Amarok-branded recovery boards and snatch kit bag set.
A number of the accessories are still in development but are expected to be available by the end of 2023.
2023 Volkswagen Amarok accessories:
* All prices include fitting and GST