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    Make Your Mark: Branding Is About What You Say, Not How You Say It

    It can be funny or serious, but your brand has to be authentically you.
    by Amy Cosper Apr 01, 2016 1 minute
    Source: Eric Ray Davidson

    “To hell with facts! We need stories!” 

    -- Ken Kesey

    In case you haven’t noticed, storytelling has gotten a lot more fun. We can thank social media and a younger generation for a lot of this newfangled funny business -- memes,

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