Effective altruism
Altruism and rationality aren’t the most commonly accepted of bedfellows. Recent neurological studies show our brains are hardwired to want to help others without expecting anything in return. Scientists aren’t sure how this came to be, but selflessness is most often associated with emotion, not logic.
Biological theories to explain altruism include that such actions are limited to helping our family, social groups or those we need — or may need — to survive. Neurological and psychological research into generosity, meanwhile, has found it delivers a great sense of purpose, social rewards and a dopamine hit. When we’re choosing how to give, MRI technology shows the frontal lobes of the brain — the region that helps with social reasoning and decisions about what course of action to take — are active, but it’s the brain’s pleasure and reward circuits that really light up.
So we’re wired to give, and it makes us feel good. And, whatever the evolutionary roots of altruism, we mostly give to what tugs at the heartstrings.
The statistics agree. Aussies donated $10.5 billion to charities in 2016, according to data from the Australian Charities and Notfor-profits Commission. Some gave in a planned and strategic way, donating a large sum to an issue or organisation they cared deeply about. Most donors gave monthly donations to their favourite charity, or a one-off sum for causes such as a Christmas or disaster appeal. Meanwhile 2.9 million of us volunteered, mostly for religious, “other education”
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