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    NZBusiness+Management

    IS DISCOUNTING THE WRONG MARKETING STRATEGY?

    Jan 20, 2022 2 minutes

    The temptation in contracting markets is to lower your prices to get more work in or sell more of the products you have on hand. However, I would urge you to robustly question this decision.

    Price is a factor in every decision. But it is not THE factor.

    Price is only an issue in the absence of value.

    The role of the.

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