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The Naked Coach: Business Coaching Made Simple
The Naked Coach: Business Coaching Made Simple
The Naked Coach: Business Coaching Made Simple
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The Naked Coach: Business Coaching Made Simple

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Bestselling author David Taylor returns with his take on business coaching. No fuss. No jargon. Just great ideas.

The Naked Coach is the back-to-basics book on coaching that will make sense of coaching and place it back at the very heart of the business agenda. It will make understanding, learning and teaching coaching simple. The Naked Coach tells real, practical, fun, exciting and above all else relevant stories that you can apply straightaway. David Taylor strips away the hype, jargon and mystery to give coaching a clear definition in all its forms, including mentoring, training, facilitation and interventions of every kind. The Naked Coach explains coaching without being patronising, defines without being arrogant, and does it in a fun, accessible way. It is coaching from a different perspective – yours.

The fundamental principle of The Naked Coach is to be yourself – always. Find what works for you, and do it, again and again and again. Remember. No fuss. No Jargon. Just great ideas.

LanguageEnglish
PublisherWiley
Release dateFeb 4, 2010
ISBN9781907293924
The Naked Coach: Business Coaching Made Simple

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    Book preview

    The Naked Coach - David Taylor

    Journey One

    Coaching from a Different Perspective - Yours

    1

    YOU HERE, NOW

    When you were young, you believed in yourself, you were confident and happy. Those feelings have not been lost, they have not disappeared; they are simply buried within you, and whether you unleash them is your choice, and yours alone. Often, when I speak at conferences, I am introduced with the ‘striptease’ music. Every time I have to react as if it is the first time - like the Mars salesperson who hears the ‘Look, it’s the man from Mars’ a dozen times a day.

    They do this because they think I am the ‘naked’ leader, or coach.

    And I am not.

    They are.

    You are.

    Please be in no doubt, once and for always. Everything I write about is in the public domain. Everything I write about you already know, deep down. And everything I write about is obvious. All I have done is stripped away any jargon, mystery or hype.

    Because, as I have said many times before, and will say many more times in this book, it is not only your birthright to be successful, by your own definition, it is your birthright to know how to be successful, at any time, and anywhere.

    I read the books that you haven’t the time to, I gather the material so that you don’t have to. All I do is present it in a very simple way.

    Which I have to, as it is the only way I understand.

    The Naked Coach is about you:

    All of you - the you at home, the you at work, the you that leads you, and the you that follows you around. The you that already knows, deep down, what you want and need to do in your life, in your teams, in your organization.

    And what’s more, I don’t even mind if you believe me on this one. In fact, I would prefer if you don’t believe in me at all. I want to know if you believe in you.

    So, my first question: if not you, then who?

    If not you, then who?

    Are you in ownership of your life?

    Simple test to see if you are in ownership of your life - to do right now. Think about someone in your family, or in your team at work. Someone whom you talk about a lot, when they are not there. Next time you are with them, perhaps just the two of you, tell them what you think, to their face. Be pleasant, be respectful, be professional. However, it is time to stop speaking about that person, and speak to that person.

    This is a key moment in your journey of self-coaching - you can either do something about it, or simply read on. All you have to ask yourself, indeed the ultimate question of self-coaching, is -

    Does what I am thinking/feeling/doing serve me or others, or not?

    If you are not in ownership of your life, who is?

    We all want to be popular, well liked. However, do you take it one stage too far - do you need it? If you do, if other people or outside events dictate how you feel about yourself, you are not in ownership. Someone else is.

    You must be in ownership of your life, if you are going to coach yourself.

    You must be in ownership of your life, if you are going to coach others.

    And, most fundamentally, you must be in ownership of your life, if you are going to make your future, your choice.

    What do you think? Your Future - By Chance or … Your Future - Your Choice?

    Decide which you believe, right now. If you decided ‘Chance’, read on. If you decided ‘Choice’, do not read the next paragraph; go to the one beginning with ‘Choice’.

    Chance

    Congratulations - you are absolutely right, always have been and always will be. And each and every day, this thing we call ‘life’ will conspire to support your belief - if you believe that such moments are out of your control and only come along now and then, that is what will happen, because it will become self-fulfilling.

    OK, so you read that paragraph, anyway.

    Choice

    Congratulations - you are absolutely right, always have been and always will be. And each and every day, this thing we call ‘life’ will conspire to support your belief - if you believe that such moments are within your control and come along whenever you choose, that is what will happen, because it will become self-fulfilling.

    So, if you believe you need to wait for such moments to come along, then wait. When and if they do, please rejoin the book then. And, if you believe the second, what you read and what you do next will have a transformational impact on your life.

    I love those words ‘a transformational impact’. ‘Transformational’ is something way beyond ‘Change’. If you freeze water, it becomes ice. Yet, when melting it reverts to water. These are changes. Temporary shifts in state. If you burn a stick of wood, it becomes ashes. It can never become wood again. This is transformation. When a caterpillar - a slow, creeping, wormlike creature - undergoes metamorphosis, it emerges as a delicate and beautiful butterfly capable of flight. This is transformation. A permanent shift in state. And I suppose the biggest transformation of them all was the big bang, the transformation into the known universe.

    I use transformation as a description of the result of what you do.

    Only you can make that choice.

    Only you can make that transformation.

    Your life - your choice.

    The power of this book is yours - it is you, decided by, and only by you. This book is not about what you read, rather what you do with what you read. I believe there is one reason above all others that many, many books do not inspire people to take action - because most fall into one fundamental trap: they assume the power of any communication is with the communicator. And it is not.

    The power, and effectiveness, of any and all communication is with the receiver - you - and the action that you take as a result.

    Please don’t get me wrong. That decision and action may not be to travel to the moon. It may be simply to do nothing and relax, or to tell someone you love them, and mean it. Or to receive love provided by someone close to you.

    Love plays a massive part in preparing people for a leadership role. I’ve been helping my fiancée (Claire), who is about to take on a leadership role at work, to build upon her confidence. I could teach her all of the numerous techniques I’ve learned over the years. However, I found the most effective way was simply to show love and trust in her. Even when I thought she might stray off track, I let her; and I made sure that I was there if she fell.

    Tony Knill

    What is a ‘huge’ decision for some may be ‘small’ for others. It is your decision, your life, your adventure. So this is your book, not mine. Because being a Naked Coach is about being you - it is about coming home to be who you already are. It is about finding success, by finding yourself.

    Being successful, by being you.

    In a world that so wants us to be like everyone else - as thin as ..., as successful as ..., as ...

    Imagine that everything you have ever done, all that you have ever known, and each thought you have ever had, comes down to this very moment. As you read this. Because it does, and to every moment that you live.

    How powerful is that?

    And how powerful are you?

    Transformation, by being yourself. How cool is that? Having a transformational impact - on your own life - by simply being yourself.

    In your life I expect you have heard the following phrases:

    ‘You are good’

    ‘You are bad’

    ‘You are a great ... ’

    ‘You are not so good at ... ’

    And so the list goes on.

    The words and opinions you heard and took on board as truths from the day you were born right up to this very moment as you read this.

    I now offer you a different perspective:

    You are

    You are here, and now:

    Wherever you have come from

    Whoever you have met

    Whatever you have done

    And in that is a miracle so powerful and a truth so deep, that whatever you are thinking right now, as you simply realize that you are, perhaps you are filled with joy, energy and hope.

    Think about what made you: the timing, synchronicity (coincidence?), and delicate biological tuning - the whole process of making you - is perhaps the finest example of sub-conscious self-coaching ever. An ovum needed to be regularly released each month from your mother’s ovary, a process that could only proceed if a complicated cascade of hormonal events took place without interference. This egg then needed to be able to move freely along an unblocked Fallopian tube where it could be fertilized by a sperm and then reach the womb. The sperm had to be healthy, mobile and numerous, although only one ultimately penetrated the egg and formed an embryo with it. Think about that leading sperm, full of a desire for life - do you think it ever thought to itself, ‘I don’t feel like doing this today’ or ‘I think I’ll give up now’?

    The many processes that must occur at precisely the right moment for the creation of you, were, and are, astounding.

    And the miracle continues: the lining of the womb had to be receptive to this embryo so that it could embed itself within it and begin to produce the hormones necessary to maintain the pregnancy thereafter.

    Any one of these sensitive and essential components of fertility could easily be upset by a number of unfavourable factors that would have resulted in you not being here, and who you are, today.

    If what people say about you is important to you, as it is to many, your birth-day was a critical day for you. Everyone rejoiced. Everyone. They asked you your weight without adding the word ‘diet’. They looked at you and made ‘gaga’ noises without fear of their own embarrassment. And they loved you without condition. Without condition. And you so loved in return.

    Love conceived you, love made you in the warmth of your mummy, and you were loved on the day that you were born.

    ‘It comes like the waves in the ocean,’ my mother told me. ‘Powerful, strong and rhythmic. Unceasing. Wave after wave.’ She was right. In labour with my son, my first child, he and I are carried over crest and trough, and we let go, freeing ourselves to be swept into birth. I feel and see my body writhing, snakelike and sensual as the waves come, one following the other. My body responds, knowing what to do. I let go. ‘You can’t fight the waves. Just let them carry you.’ I hold her words in my mind, and, for one long holy moment, surrender myself to the magic, as I have never done before.

    Deirdre Pulgram Arthen

    Just four weeks after conception, your heartbeat could be detected! Your teeth buds appeared at 45 days after conception! Nine weeks after conception, your fingerprints, footprints and palm creases could be seen by ultrasound! On the day that you were born, you were ‘perfect’, and you still are, and always will be. Why do so many of us try to change perfection? And, more importantly, why do we so rarely accept perfection in ourselves?

    A little girl walked to and from school daily. Though the weather that morning was questionable and clouds were forming, she made her daily trek to the elementary school. As the afternoon progressed, the winds whipped up, along with thunder and lightning. The mother of the little girl felt concerned that her daughter would be frightened as she walked home from school and she herself feared that the electrical storm might harm her child.

    Full of concern, the mother quickly got into her car and drove along the route to her child’s school. As she did so, she saw her little girl walking along, but at each flash of lightning, the child would stop, look up and smile. Another and another were to follow quickly and with each, the little girl would look at the streak of light and smile. When the mother’s car drove up beside the child, she lowered the window and called to her, ‘What are you doing? Why do you keep stopping?’ The child answered, ‘I am trying to look pretty. God keeps taking my picture.’

    Paul Dinsmore

    If you think that being born with a disability makes you or someone else imperfect, that is only your point of view, or choice. Being born blind, or deaf, or whatever, does not make you imperfect, unless you decide that it does. Andrea Bocelli was born blind (‘No moments in my life have gone by without being filled with passion for music.’), as was Fanny Crosby (she wrote more than 8000 songs). Dummy Hoy, born deaf, was an outstanding player in Major League Baseball in the US. If you are dyslexic, you have a far greater statistical chance of being a millionaire. And so the list goes on.

    It is for us to pray not for tasks equal to our powers, but for powers equal to our tasks, to go forward with a great desire forever beating at the door of our hearts as we travel toward our distant goal.

    Helen Keller

    Deaf and blind author, activist, and lecturer

    Our only real disabilities are the disabling choices we make.

    On those days when you are feeling a bit down, or you feel like not giving or being your best, think about that moment when you emerged into the world. Did your mother say to herself on the day that you were born, ‘I don’t feel like giving birth today, so I don’t think I’ll bother’?

    Someone said to me at a conference, ‘I am a born cynic.’

    ‘Trust me,’ I told him, ‘you’re not. If you were a born cynic, you would never have come out of your mother in the first place.’

    ‘And,’ I added, ‘you have only decided that recently.’

    Please, show me a cynical child.

    As the birth of my first baby is nearly here (two months to go!), I wondered to myself what are the questions that might help him or her in life, so I decided to write this; maybe one day it will help my ‘little nipper’ …

    Dear Little Nip,

    In times of crisis, we empower, we have a go and we forget the word ‘can’t’. We seem to go beyond any boundaries or limitations we once thought we had.

    Take time to wonder at the possibilities you might create for yourself every day.

    At times we will think that we are ‘right’ and everyone else is ‘wrong’ and will go to great lengths to prove it. Friendships break down, families fall out and we even go to war to show that we are right and others are wrong … but at what cost? Idealism and getting the ‘right answer’ can be a great motivator and drive us forward; it can also get in your way and stop you from achieving anything at all.

    So my little baby - use these questions to help you as they have helped me to create the wonderful life and opportunity we are creating together:

    Limits - what limits?!

    Am I just trying to be ‘right’ or could I be creating new amazing possibilities for others and myself instead?

    Am I making the most of ‘now’?

    We only have now!

    Lots of love

    Mum xx

    Fleur Wilkinson - Re-Innovate Ltd

    Fleur works with a number of organizations, helping them

    to create business benefits through coaching and innovation

    cultures.

    And then we have the other extreme - how you will be remembered after you die.

    Tell me, have you ever been to a funeral where someone said, ‘He could have done much better in this area’ or ‘She was not good at that’? Or read in the local paper that a person who has just died was a ‘pain in the community who will not be missed’?

    Transformation, by being yourself

    I once shared this idea at a conference and the delegates and I had a thirty-minute debate on whether it was possible, whether it was logical and whether it was the correct use of English to say that one could transform by being oneself. Surely the term ‘to transform’ means to become something else? Frankly, fascinating though the discussion may be, it is irrelevant.

    You have little time on this earth - as it says in The Shawshank Redemption - it is time to get busy living, or get busy dying.

    We have talked and debated, and read and re-read enough, thank you very much. It is now time for action - to actually go out and take that first step towards your dream, your outcome, your result. And when you do that, and you succeed, if you want to call that success, or transformation, or a pair of curtains, I really don’t mind. And you don’t need to, either.

    We spend so much time talking action and not enough taking action. We chat and discuss and analyse what we should or should not do - we even have business events and round-table dinners to do this. And we all get together and put forward our points of view and experiences, and we hear others’ points of view and experiences.

    And then what? At worst, we make sure our point of view prevails - which is absolutely pointless as no-one else will do anything about it unless they have chosen to. At best we are inspired. To do what?

    There is no point in being inspired unless we actually do something with it. Inspiration is an energy that is just waiting to be used - and if it isn’t, then it will simply run out. Like one of those helium balloons; release it at maximum energy and off it goes, on its journey. Left in a house, it slowly deflates and gets lower each day until it lies crumpled on the floor. These discussions and events and training courses are pretty much like that.

    Up until now you either agree with me, or you don’t. If you agree, please put this book down now and go do something.

    I will say that again. You either agree with me, or you don’t. If you agree, please put this book down now and go do something. Mark the book where you are and rejoin me later.

    OK - you are not yet convinced, or you have taken that first step. Either way, that little voice in your head has started chatting away - and that little voice is most likely telling you to stop, to be careful, not to take a risk, not to make a mistake … Indeed, it is filling your mind with more reasons for inaction or why not to take the second step. And because it is your inner voice, and people tend to like to agree with themselves (otherwise madness quickly ensues), this voice is now sounding like the voice of reason.

    It is actually the Voice of Excuse. And it specializes in four main excuses above all others - and they are:

    • If you do that you, could lose everything - protect what you have

    • If success was this simple, everyone would be doing it - you need to be convinced

    • You need more information, more data and knowledge before you agree to make your first move

    • You do not know what you want to do, or where you want to be

    Four reasons for inaction, from the Voice of Excuse …

    Excuse One: If you do that you could lose everything - protect what you have

    I call this the fifty word excuse - and it goes something like this: At an entrepreneurial seminar, a fellow delegate said to the speaker after the event, ‘I wish I could do what you do,’ to which the speaker replied, ‘Why don’t you, then?’ And then the words came out - one on top of the other:

    ‘I’d love to and I couldn’t because I have a well paid job and a lovely family and I’d lose my career and my family and our house and be divorced and I’d be alone and then I’d be on the street and then I’d be desperate and have nothing to live for.’

    It’s always around fifty words, depending on how ‘low’ the low point - I call it the ‘I’d be’ paragraph of destruction - fifteen seconds from dream to despair while standing on the same spot. What wonderful games the mind can play.

    I was working at Allianz-Cornhill in Guildford, when one day I decided to resign and leave a well paid job, to pursue my dream of writing and spreading the word on leadership. I had no promise of work, and no guarantee of income. It was the bravest, most exciting and most stupid thing I have ever done, and if I had my time over, I would have found a different way of making my dream happen.

    A high-performing employee in our company was in a dialemma - part of him wanted to quit and ride a Harley across the American Midwest, the other part wanted to make a success of his new role - a very challenging one. We arranged for him to spend time with an external coach, and the coach worked with him over a few months to help him clarify his priorities in the new job, recognize what success looked like and contextualize the role in relation to his personal career development. He discovered for himself that he only wanted to ‘quit’ because in many ways that was the easier option. The result? A happy, at-ease employee who is once again performing to his potential and relishing the fresh challenges and opportunities that the role brings. Oh, and he will soon be taking an extended holiday to ride that bike …

    John Botia

    HR Director - Scottish & Newcastle UK

    The idea that to pursue your dream means giving up everything that is dear to you is nonsense.

    And that is the very last thing I would recommend you do, because:

    • Success does not necessarily mean leaving your present company - indeed, it may be to stay and grow and find fulfilment.

    • Success does not necessarily mean anything to do with work or your career.

    • Success is yours - it is yours to own and no-one else has any right to tell you that your

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