Episode 242: TMBA 242: How 1,000 True Fans Can Work in Practice

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#793 Why Are So Many Founders Disappointed With Their Exits?: Why do so many founders feel sad, lost, and even depressed when they come into life-changing money from exiting their business? Dan contemplates why this happens and how to avoid it. Learn more at [dynamitecircle.com](dynamitecircle.com) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dynamitejobs.com/) [Follow us on Instagram](https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, by Tropical MBA: Entrepreneurship & Founder Lifestyle

19 min listen

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#792 The Changing Landscape of SEO and the Influence Equation: Dan discusses the shift in SEO and the decline of content sites, emphasizing the need for B2B niche content. He introduces the concept of the 'influence equation' and stresses the importance of creating engaging, long-form content to capture the audience's attention. Learn more at [dynamitecircle.com](dynamitecircle.com) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dynamitejobs.com/) [Follow us on Instagram](https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, Davi by Tropical MBA: Entrepreneurship & Founder Lifestyle

29 min listen

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#791 For Most Entrepreneurs This is Your Biggest Expense: One of the first questions Dan asks in his coaching sessions with 6 & 7-figure entrepreneurs is: would you re-hire your team today? Your team is likely your largest expense, so it’s critical that you know exactly how they’re driving revenue every step of the way. Dan goes through 10 questions that will help you make hard decisions with confidence and clarity. Learn more at [dynamitecircle.com](dynamitecircle.com) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dynamitejobs.com/) [Follow us on Instagr by Tropical MBA: Entrepreneurship & Founder Lifestyle

15 min listen

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#790 The 2024 Recap: Business Updates, Financial Insights & Family Matters: Dan and Ian reflect on their personal and business highlights from 2024, discussing parenting, travel, finance, making hard decisions in business and gaining clarity. They also dive into the systems and frameworks that have driven meaningful progress for them and their coaching clients over the past year. Learn more at [dynamitecircle.com](dynamitecircle.com) Chapters (00:00:27) New Year Reflections and Personal Updates (00:02:54) Exploring Relationships and Parenting Dynamics (00:08:00) Travel Goals: Family and Wifi (00:10:16) Year of Changing Views on Finance (00:15:01) What people who are making progress have in common (00:22:10) What those who are stagnating have in common (00:23:50) Are you the best person for this job? (00:25:14) Understanding your Ideal Customer Profile (00:29:23) Scoreboard discipline (clarity) (00:37:30) Crazy event schedule Connect with us: Dan: [@TropicalMBA](https://twitter.com by Tropical MBA: Entrepreneurship & Founder Lifestyle

48 min listen

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#789 You Already Have a Personal Brand—Here’s How to Make It Work for You: A personal brand is all about perception—everyone has one, whether you like it or not. So why not take control and shape it to your advantage? In this episode, Yota Trom shares actionable strategies for founders to overcome imposter syndrome, craft an authentic personal brand, and confidently integrate more of their true selves into their business. Start growing your 7-figure business alongside other ambitious and interesting founders from around the globe. Submit your application to join Dynamite Circle at [https://dynamitecircle.com/ ](https://dynamitecircle.com/) Links:[ https://www.yotatrom.com/](https://www.yotatrom.com/) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders]( by Tropical MBA: Entrepreneurship & Founder Lifestyle

49 min listen

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#788 Niche B2B Content = Big Revenue on YouTube: Shane Hummus reveals his proven strategy for turning YouTube into a reliable source of new clients and millions in revenue, showing how entrepreneurs can succeed even with modest view counts. Links: https://www.youtube.com/ShaneHummus Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dynamitejobs.com/) [Follow us on Instagram](https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, S by Tropical MBA: Entrepreneurship & Founder Lifestyle

44 min listen

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#787 10 Questions to Gain Clarity and Refocus: Dan and lan break down 10 essential questions to help you reflect on the year, align your priorities, and set your business up for success-no new books or business coaches required (yet). Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dynamitejobs.com/) [Follow us on Instagram](https://www.instagram.com/tropicalmba/) Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, M by Tropical MBA: Entrepreneurship & Founder Lifestyle

28 min listen

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#786 Jay Clouse - Mastering Top-of-Funnel Growth in 2025: Dan welcomes back Jay Clouse, founder of Creator Science, for his third appearance on the podcast. Jay has grown Creator Science into a thriving media company, including a YouTube channel with over 100,000 subscribers. In this episode, they discuss recurring vs. one-time products, effective marketing funnels, channel viability, and the difference between discovery and nurture content. Jay’s transparent approach to building his business is truly inspiring. Catch the second part of this conversation on the Creator Science podcast. Links: [Part 2 of our convo on the Creator Science podcast](https://podcast.creatorscience.com/dan-andrews-2/) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](http by Tropical MBA: Entrepreneurship & Founder Lifestyle

46 min listen

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#785 Scaling to 8-Figures with Ruthless Focus and Unconventional Principles: Dan talks to Matthew Newton, CEO of Leatherback Travel, about his radically unconventional approach to scaling an 8-figure business. They dive into why it’s crucial to ruthlessly select your opportunities, along with key lessons learned—including when to pivot, balancing flexibility with structure, and ensuring that running a business is always engaging and fun. Lean into some of these insights as you work on your goals for 2025. Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your application to join Dynamite Circle at https://dynamitecircle.com/ Links: [Leatherback Travel ](https://www.leatherbacktravel.com/) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Chapters (00:00:30) Introduction to Leatherback Travel (00:04:05) Building a H by Tropical MBA: Entrepreneurship & Founder Lifestyle

38 min listen

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#784 “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue”: If you’re sleeping on LinkedIn, let this episode be your wake up call. Dan sits down with Dr. Alex Barker, a pharmacist-turned-entrepreneur who 10X’d his business using LinkedIn. A real LinkedIn success story, proving how this often-overlooked platform can be a game-changer for B2B businesses. If you’ve ever doubted LinkedIn’s potential, this conversation might just change your mind. Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your application to join Dynamite Circle at https://dynamitecircle.com/ Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Chapters (00:02:48) Introduction to Alex Barker's Journey (00:04:37) The Turning Point: Facing Business Challenges (00:11:59) The Power of Focus: Simplifying for Success (00:18:3 by Tropical MBA: Entrepreneurship & Founder Lifestyle

42 min listen

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#783 “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp: Dan and Ian traveled to Barcelona with 12 other CEOs and founders to spend the week with Scaling Up author Verne Harnish. They spent $20K+ to stay in a haunted villa and workshop their business 12 hours a day for 4 straight days. These are the 8 takeaways that you can apply to your own business… for free. Book mentioned is The Innovators Dilemma. Chapters: (00:00:21) Introduction (00:05:11) Insights from the Barcelona CEO Boot Camp (00:12:56) The Job to Be Done Framework (00:17:08) Using the Q4 Method for Customer Insights (00:19:12) Finding a 10X Cost Advantage (00:21:55) The Importance of Understanding Your Solution (00:22:31) Thinking Big: The 10x Mindset (00:28:31) Wealth Through Transactions (00:29:58) The CEO's Role in Increasing Valuation (00:32:33) Defining the Soul of the Company (00:35:59) Triage for Overwhelmed Companies (00:39:55) The Power of Scoreboards Useful links: [Connect with other entreprene by Tropical MBA: Entrepreneurship & Founder Lifestyle

40 min listen

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#782 Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence: Does your business feel stuck in 'idea mode,' constantly jumping from project to project? If you’re ready to get on track and build a more focused, scalable strategy for 2025, this episode is for you. Dan breaks down his proven 4-step framework for driving your next $1 million in revenue. These actionable steps can be implemented in just a few days, with results you’ll notice almost immediately. Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your application to join Dynamite Circle at [https://dynamitecircle.com/ ](https://dynamitecircle.com/) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan](https://twitter.com/AnythingIan) or [email protected] Chapters ● (00:00:25) Introduction ● (00:03:35) Financially grounded goals ● (00:06:46) Measured plans ● (00:12:52) Intentional cadence ● (00:14:46) Team alignmen by Tropical MBA: Entrepreneurship & Founder Lifestyle

18 min listen

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#781 “Build It Like You’re Gonna Sell It”: Dan revives his Re-Readables series with a discussion inspired by Frank Slootman's business book Amp It Up. He delves into the book's core arguments, such as the idea that execution trumps strategy, faster execution can drive better decision-making and growth, and the importance of building for investability. Plus, how exactly to improve your execution and boost your business’s performance. [Amp It Up](https://www.amazon.com/Amp-Unlocking-Hypergrowth-Expectations-Intensity/dp/1119836115/ref=asc_df_1119836115?mcid=3f957babb49c3cf4b060030bc82c3f64&hvocijid=12336327232821326462-1119836115-&hvexpln=73&tag=hyprod-20&linkCode=df0&hvadid=692875362841&hvpos=&hvnetw=g&hvrand=12336327232821326462&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9028277&hvtargid=pla-2281435177338&psc=1) by Frank Slootman Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your application to join Dynamite Circle by Tropical MBA: Entrepreneurship & Founder Lifestyle

20 min listen

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#780 How do you grow from 7 to 8 figures?: Dan & Ian talk to Lucas Peters, founder of [Journey Beyond Travel](https://www.journeybeyondtravel.com/), about his plans to get to $10M in 5 years. They break down the business and shift thinking from a project-oriented mindset to an approach rooted in financial analysis: What are your gross margins? What does it take to aquire a customer? What is your rebuy rate and LTV? They consider the highest leverage paths to growth. Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your application to join Dynamite Circle at [https://dynamitecircle.com/ ](https://dynamitecircle.com/) Chapters (00:03:08) Business Growth and COVID Impact (00:04:08) Unique Business Model and Market Positioning (00:04:47) Sales Process and Customer Engagement (00:09:04) Revenue Model and Pricing Strategy (00:13:02) Customer Retention and Repeat Business (00:13:55) Expansion Plans and Market Opportunities (00:14:43) Product by Tropical MBA: Entrepreneurship & Founder Lifestyle

41 min listen

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#779 The 3 hats of bootstrapping + Insights from DCBKK 2024: Dan and Ian discuss the importance of three key executive roles—CEO, COO, and CFO—within bootstrapped businesses, emphasizing the need for founders to embrace responsibilities beyond visionary tasks. They share insights from this year’s DCBKK and a sneak peek into the upcoming DC Black event in New York. (00:00:22) Welcome and Introduction (00:01:03) The Three Hats of Bootstrapping (00:09:51) Trends from DCBKK Event (00:12:34) The Importance of Financial Planning (00:19:30) LinkedIn as a Top Funnel Tool (00:22:50) Reflections and Future Events Useful links: [Access our free business resources](https://tropicalmba.com/subscribe) [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](https://remotefirstrecruiting.com/) [Find a remote job](https://dyn by Tropical MBA: Entrepreneurship & Founder Lifestyle

29 min listen

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#778 - Agencies vs. Products + What Happened in the Amazon Aggregator Space?: This week’s episode is for the business finance and idea nerds. We’re joined this week in a business breakdown session with Alexej Pikovsky of Alphawellbrands.com. Alexej raised 4MIL to build a CBD marketplace. They were forced to pivot and have currently acquired an Amazon FBA brand and started up a success agency in the process, the combined revenue of both is on track to be over 4MIL this year. We’ll dig into the Peter Paul problem– how to choose where to focus your energy when you have multiple businesses? We’ll also cover his perspective on what happened in the Amazon aggregator space. How did so much capital implode so quickly? (Thrasio raised 3 Billion dollars and provided exits to many TMBA listeners). Is there room for smaller roll-ups that work in 2024? Takeaways ● ● Transition from a CBD marketplace to an SEO agency and FBA brand. ● The aggregator model faced significant challenges post-CO by Tropical MBA: Entrepreneurship & Founder Lifestyle

53 min listen

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#777 Create and Communicate an Offer (That Doesn’t Suck) in 30 Minutes: Selling your product or service requires using words to convey what you offer. But words alone don’t convert on-the-fence prospects into paying customers. Great conversion copy is a mix of persuasion, UX, and decision-making psychology. Sound hard? We promise it isn’t. Chris, the founder of [Conversion Alchemy](https://christophersilvestri.com/), takes us for a deep dive into all things copywriting and how the power of your messaging can impact your business growth, for better or worse. Plus, he shares a simple five-step copy audit process that transforms agency websites into lead generation machines, with principles you can apply to improve your own marketing collateral. Tune in for writing tips, principles, and examples you can copy. [Newsletter subscribers](https://tropicalmba.com/subscribe) will get the 5-step worksheet to help you create your own offer in 30 minutes. Takeaways - Empathizing with the clien by Tropical MBA: Entrepreneurship & Founder Lifestyle

36 min listen

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#776 The 4 Most Eye-Opening Lessons I’ve Learned From My Coaching Clients: Dan and Ian talk to 100s of listeners a year via 1:1 coaching. In this episode they distill those calls into 4 breakthrough ideas that can change your quarter for the better. Newsletter subscribers will get our GPS (Goals/Plans/Systems) worksheet. [Sign up for the newsletter.](https://tropicalmba.com/subscribe) Takeaways ● Be sure you pack enough underwear for your next trip abroad. ● Getting aligned on goals is easy, but aligning on plans is hard. ● Hiring should be based on unique business needs, not generic roles. ● Confidence is essential for entrepreneurs, especially in challenging times. ● Discipline in financial management is crucial for sustainable growth. ● Regularly reviewing financials helps maintain business health. ● Accountability in coaching can drive significant progress. ● Sacrifices are often necessary to achieve business goals. ● Effective hiring requires a clear understanding of ROI. ● Fac by Tropical MBA: Entrepreneurship & Founder Lifestyle

30 min listen

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#775 A Business Idea That Might Actually Work: Dan considers why many of us are resistant to a certain type of business idea even when it’s been proved time and time again. He’ll also explore that often what stands between your business and positive change is some structured thinking. Lastly, we’ll hear from a listener who’s working to take his lifestyle brand to $1M and what his plans are to get there. Featured in this episode: Founder Robby McClung of the [McClumsy](https://mcclumsy.com/?srsltid=AfmBOoovUif485xIc7NQ559s51c7sWaSSF_z4jDBNR4eGd0yub7TWUmA) lifestyle brand. This week’s episode brought to you by [Smash Digital](https://smashdigital.com/). They’ll build you a scalable SEO growth strategy to earn the juiciest high-authority backlinks on earth. No, really. Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/ by Tropical MBA: Entrepreneurship & Founder Lifestyle

52 min listen

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#774 “You’re Gonna Mess It Up The Way Everybody Messes It Up”: Dan paid big money for a business coach who only gave him one piece of advice. Listen to the episode to find out what it was and if it worked. Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] Chapters (00:00:22) The Perfect Storm for Entrepreneurs (00:03:41) Introducing the System (00:05:37) Implementing the System in Your Business (00:06:50) Defining Roles and Outcomes (00:09:51) The Hiring Process Revolutionized (00:11:01) Performance Conversations and Team Dynamics (00:12:53) Leveraging the System for Business Growth (00:16:37) Recap and Final Thoughts Useful links: [Connect with other entrepreneurs](https://dynamitecircle.com/join-dc/) [Coaching for $250K+ founders](https://dynamitecircle.com/dc-accelerator) [Community for 1M+ founders](https://dynamitecircle.com/dc-black) [Hire remote talent](ht by Tropical MBA: Entrepreneurship & Founder Lifestyle

19 min listen

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#773 6 Keys to a Successful Bootstrapped Business: Dan & Ian get real about what it takes to create and maintain a successful business. They’ll walk you through their Goals/Plans/Systems (GPS) worksheet that’s specifically designed to help you plan for business growth. They use it with their coaching clients on a weekly basis. Newsletter subscribers can download and complete their very own GPS worksheet. Through completing this worksheet, you will: - Discover key insights about the state of your business that you probably didn’t realize before - Define clear goals for your business moving forward - Develop a plan based on your historical data and a cadence for tracking your progress regularly Plus: - Ian talks about his cool and expensive hobby. - We talk about a founder who doesn’t take meetings and still has a profitable business. - We share some insight on how we managed our business during a crucial operational tipping point. Connect with us: Dan: [@TropicalMBA](https://twitter by Tropical MBA: Entrepreneurship & Founder Lifestyle

36 min listen

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#772 “When is my LTV good enough?” + Founder Mode for Bootstrappers: “Manager mode is so tempting…” Dan & Ian discuss Paul Graham’s most recent essay titled “Founder Mode”, and how lifestyle bootsrappers can harness the power of founder mode to grow their businesses. They’ll also address a question they get asked all the time: “But when is my LTV good enough?” How to figure out your LTV to CAC ratio and more in this week’s episode. Subscribe to the newsletter to access Dan & Ian’s business resources used with their coaching clients. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) This week’s episode brought to you by [Remote First Recruiting](https://remotefirstrecruiting.com/). Hire your next team member in 30 days or less. From the episode: Paul Graham’s [Founder Mode](https://paulgraham.com/foundermode.html). ‘Old Man River’ reference from [The 5 Approaches for Getting Rich + Budgeting for Wealth](https://tropicalmba.com/episodes/5-approaches-getting-we by Tropical MBA: Entrepreneurship & Founder Lifestyle

29 min listen

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#770 You Don’t Have an Operations Problem. You Have a Sales & Marketing Problem.: Many founders think they have an operations problem - delivery, trust, staffing, leadership. But Dan thinks you might actually have a sales & marketing problem. Dan & Ian also talk about becoming better leaders and how to fight against the erge to control your team. Last but not least, Dan shares the invaluable relationship advice he learned from President Barack Obama and reflects on the benefits of owning a lifestyle business when it comes to parenting. Want to work through your current challenges with Dan & Ian? TMBA listeners can apply to get business coaching from Dan & Ian live on the pod (it’s free). [Apply here. ](https://14sd8k3d6c1.typeform.com/to/aX9YfmGH) Get access to Dan & Ian’s business resources that they use with their coaching clients when you sign up for the newsletter. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) This week’s episode brought to you by [R by Tropical MBA: Entrepreneurship & Founder Lifestyle

27 min listen

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#770 $30K a Month on Upwork in Less Than 2 Years: This founder started an Upwork agency less than 2 years ago and is making $30K a month… JUST on Upwork alone. We talk about how to take it to $80K a month and beyond in the next year. In this week’s newsletter, we include our ICP exercise. Your next breakthrough in under 30 minutes. TMBA email subscribers can also apply to get business coaching from Dan & Ian live on the pod (it’s free). [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Today’s guest is Phil Kuehnen, founder of [Rev Gravy](https://hey.revgravy.com/welcome). Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] Chapters (00:00:00) Introduction and Overview (00:00:35) Current Revenue and Pricing (00:05:11) Financial Goals and Challenges (00:05:32) Strategies for Revenue Growth (00:05:40) Acquiring and Retaining Customers (00:07 by Tropical MBA: Entrepreneurship & Founder Lifestyle

28 min listen

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#769 - $100K MRR in 12 Months… Can They Do It?: These co-founders want to more than triple their revenue in the next 12 months. Despite stagnation the past few years, they believe they can get there. Dan & Ian dissect their plans to achieve this goal and offer some counterintuitive advice. They cover repackaging a product for a higher cost, focusing on your premium customers, and how to lead a sales call. In this week’s newsletter, we include our favorite resources for getting started with sales calls. TMBA email subscribers can also apply to get business coaching from Dan & Ian live on the pod (it’s free). [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Today’s guests are Elburz Sorkhabi and Colin Gibson, founders of [The Interactive & Immersive HQ](https://interactiveimmersive.io/). Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] by Tropical MBA: Entrepreneurship & Founder Lifestyle

47 min listen

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#768 “Lifestyle Business” vs “Real Business”: Go from being trapped in the job you’ve built for yourself to building a wealth-generating machine. Dan & Ian challenge service businesses to determine their LTV to CAC ratio so they can improve their cashflow and run a “real” business that gives them the lifestyle they want. Calculating the LTV to CAC ratio may sound hard (and boring), but it’s no harder than solving all those other things you’re struggling with in your business. Also, Dan’s hot take on the digital nomad ratio and being “relatively” wealthy. Plus, one lucky listener (and email subscriber) will win a free ticket to this year’s DCBKK (over $1,000 value) in October. Details on how to enter in this week’s newsletter. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] Chapters: - (0 by Tropical MBA: Entrepreneurship & Founder Lifestyle

38 min listen

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#767 “1,000 Customers from One Channel”: Dan & Ian talk to a listener who’s running a SaaS business that within one year got to $8K MRR. The business is full of potential and opportunities, but the risks involved with having all of your customers come from one channel looms heavily in the background. They discuss topics like how to build relationships with customers, increase average cart value, how to grow your business when you’re not a sales and marketing expert, and more. Dan & Ian brainstorm ideas about how this founder can future-proof his business while still maintaining his ideal lifestyle. TMBA email subscribers can submit their business to be reviewed with Dan & Ian on the pod. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Today’s guest is Pavel Schoffer, founder of[ Beaver Codes](https://beaver.codes/#:~:text=My%20name%20is%20Pavel%20Schoffer,our%20CTO%20and%20founder%20%E2%80%93%20Pavel.). Connect with us: Dan: [@TropicalMBA](https://twitter. by Tropical MBA: Entrepreneurship & Founder Lifestyle

49 min listen

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#766 “I’m Scared to Raise the Price”: Dan & Ian talk to a listener who’s running a $1M D2C e-commerce business about the challenges and opportunities he faces as he plans for future growth and a potential exit down the road. They discuss topics like decreasing customer acquisition costs, increasing profit margins, the absolutely essential role of a CFO, and not letting your passion for the product get in the way of your growth. At the end of the call, Dan & Ian will recommend key next steps this founder should take in order to scale their business effectively and aggressively. TMBA email subscribers can submit their business to be reviewed with Dan & Ian on the pod. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] Chapters: - (00:00:27) Introduction and Business Overview - (00:02:18) Transi by Tropical MBA: Entrepreneurship & Founder Lifestyle

37 min listen

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#765 Only 3 Ways to Grow…What Would Plato Do: Tackling one of the biggest problems entrepreneurs struggle with: separating their business from their own narrative and looking at it with fresh eyes. This episode will uncover the simple but hard truths to every business and reveal the three (and only three) ways to grow any business. We talk about customer acquisition, order value, retention, risk-free offers, and more. TMBA email subscribers will get access to the platonic business calculator discussed on today’s show. [Subscribe to the TMBA newsletter.](https://tropicalmba.com/subscribe) Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIa](https://twitter.com/AnythingIan)n or [email protected] Chapters: - (00:00:45) Introduction - (00:02:24) The Platonic Ideal of a Business - (00:04:18) Simplify, Focus, Execute - (00:10:27) The 3 Essential Ways to Grow a Business - (00:12:47) Understanding the Numbers - (00:29:07) Bett by Tropical MBA: Entrepreneurship & Founder Lifestyle

35 min listen

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#764 The 5 Approaches for Getting Rich + Budgeting for Wealth: We speak to hundreds of entrepreneurs every year through one-on-one coaching and live events. Many of those entrepreneurs have gone on to become very wealthy, and throughout our conversations with those people, we have found some common threads to the ways that wealthy people behave. This was one of our most popular episodes of 2019 so we’re bringing it back with updated thoughts. This week, newsletter subscribers will get Dan’s personal monthly budget template. [Sign up for our newsletter to receive TMBA-exclusive business-building resources weekly.](https://tropicalmba.com/subscribe) Chapters ● (00:02:20) Every Dollar Has a Job ● (00:09:30) Deals. People. Energy. Luck. ● (00:14:42) Strategic Identity Creation ● (00:21:22) Comprehensive Arbitrage ● (00:29:03) Old Man River ● (00:33:15) Shovel Stamper Connect with us: Dan: [@TropicalMBA](https://twitter.com/TropicalMBA) or [email protected] Ian: [@AnythingIan]( by Tropical MBA: Entrepreneurship & Founder Lifestyle

42 min listen

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Episode 242: TMBA 242: How 1,000 True Fans Can Work in Practice

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