Ralph Burns and Lauren Petrullo are discussing a game-changing approach to lead generation. They talk about the pitfalls of chasing high volumes of leads and the importance of filtering out unqualified prospects right from the start. They are going to guide you on how to focus on attracting only those who truly matter to their business. If you’re wanting to refine your marketing tactics and maximize the effectiveness of your campaigns, then tune in to this episode. Rethink your lead generation and align your efforts with quality over quantity!Chapters:00:00:00 - Welcome to Perpetual Traffic: The Ultimate Guide for Smart Marketers00:01:00 - Unveiling the Wicked Smart Award: What's Behind the Win?00:03:00 - The Real Value of Leads: Why Quantity Isn't Everything00:04:31 - Mastermind Insights: Tactics That Drive Real Results00:05:42 - Lead Generation Revolution: Implementing Conditional Logic00:12:52 - Real-World Applications: How the Pros Do It00:15:16 - Maximizing Your Meta Campaigns: From Ads to Leads00:18:31 - Stop Wasting Time: Eliminate Delays in Your Sales Funnel00:19:21 - Case Study Spotlight: Beauty Brand & Acting Program Success00:20:24 - Delivering the Right Content: Tailoring to Your Audience00:22:40 - Counterintuitive Marketing: Strategies That Defy the Norm00:29:27 - Harnessing the Power of Algorithms: What You Need to Know00:32:46 - Wrapping Up: Key Takeaways and Final ThoughtsLINKS AND RESOURCES:Get Your Marketing Performance Indicators™ Checklist Now!Tier 11 on YouTubeHow to create a lead ad using Meta Ads ManagerDuct Tape Marketing Revised and Updated: The World's Most Practical Small Business Marketing GuideEpisode 575: The Duct Tape Marketing Method: Revamping Small Business Strategies with John JantschTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!