Perfect Moment’s winter 2024 collection spotlights high-performance skiwear and fashion-forward style. The campaign features vibrant imagery full of snow. It highlights dynamic poses, showcasing the designs’ style and functionality. The prices range from $195 to $1,900.
Perfect Moment Winter 2024 Campaign
This season marks a significant milestone for the brand as it opens its first brick-and-mortar store in SoHo, NYC, running from now through April. The boutique offers an immersive experience that showcases Perfect Moment’s alpine heritage with modern innovation.
The winter 2024 collection introduces four distinct capsule edits, each inspired by iconic ski destinations. Chamonix captures retro-inspired bold prints, while Trojena embraces a futuristic edge with sleek designs. St. Moritz delivers elegant textures for a refined look, and Sun Valley blends nostalgic appeal with practical style.
The line-up includes knitwear crafted from 100% Merino wool and seamless base layers with strategic compression for ultimate performance. A standout is the Aurora ski pant, now available in three versatile fits, offering something for every skier.
Accessories also take center stage this season, with oversized and jumbo padded totes. According to Jane Gottschalk, Co-Founder & Creative Director, the collection is a celebration of skiing’s joy and freedom, fusing technical excellence with playful sophistication.
