In the current technology landscape, wearables are touted as the next big thing. It succeeds the smartphone, in one way or the other, so a lot of companies that bet on the smartphone are betting on the smartwatch too. This includes Apple, who unveiled their idea of a Smartwatch, with a focus on making tech fashionable, rather than just utility-focused. The utility is achieved with software, and that’s where platforms come in to play. Just like Smartphones, there is already a battle of ecosystems brewing, in which Google is obviously a major player. As we had explained in our Pebble review, Smartwatches are basically companion devices to our Smartphones and it actually makes sense if both of them are tied together with highly coherent software. So naturally, a Google-blessed platform will work great with Android. Enter Android Wear.
