At Yandex Ads, we celebrate women's wins every day, not just once a year! Our leaders Mira Agzamova, Nejla Bilge Atila, and Alexandra Orlova recently shared their stories with Marketing Türkiye, discussing their backgrounds, current roles, achievements, and thoughts on the future of ad tech and the importance of role models. I agree with Bilge's idea that no matter how much we innovate, the human touch in our work is something technology can't replace. This took me back to a challenging negotiation I recently faced. All the latest tech didn't make the difference in the end – it was the trust and personal connection we have built with the partners that did. And as a result we managed to scale up the partnership on a different level. Here's the link to the article: https://lnkd.in/eMTAAExS #YandexAds #YandexAdsTeam
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Achievement knows no gender. Behind every successful project at AlgoriX are women with vision, dedication, and the drive to innovate. In celebration of International Women's Day, explore the narratives of these leaders to discover how they're transforming the landscape of advertising technology: https://lnkd.in/gHe3_Rcs #WomenInTech #IWD2024 #adtech #programmaticadvertising #mobileadvertising
The Power of Women in Ad Tech: AlgoriX Celebrates International Women's Day - AlgoriX
https://www.algorix.co
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Next week I'm discussing #identityresolution with The Women in Programmatic Network's Angie Singh. How should the industry collaborate to solve for a Cookieless future? What solutions are out there? What does Identity Resolution solve for? How can success be measured and how should we prepare? #TWIPN #learning #career #rtb #privacymatters #programmatic
🔍 Are you ready for the cookieless future? Get ready with The Women in Programmatic Network as we delve into this exciting and timely topic! Join Simon Bennett for a discussion on Identity Resolution with Angie Singh on 12 March. We'll explore: 🍪 How does identity resolution help solve bridge the cookie gap 🌟 The different solutions available to programmatic practitioners 🏆 How to measure success 🧠 How publishers, adtech, agencies, and advertisers need to prepare #TWIPN #Programmatic #IdentityResolution #TheFutureisFemale #TheWomeninProgrammaticNetwork #CookielessFuture
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“Ad Whisperer.” Highly Sought Advisor to Agencies, CMOs and Brands on Adtech and The Future of Marketing ^^ Editor in Chief @ ADOTAT | AdTech | Marketing
Introducing MADWOMEN on The ADOTAT Show! Starting July 10th, we’re launching a 7-week series featuring the most trailblazing women in marketing, advertising, and adtech. Here’s the powerhouse lineup: Phoenix Ha: Setting the industry ablaze AdBeacon Angelina Eng: The adtech superstar at IAB Debra Fleenor: adtech maven ADAPEX Inc | the adtech of Datrix group Naama Manova-Twito: Adtech innovator Marie-Lou Penin: Creative genius at DanAds Tammy Johnson: Revenue wizard at Alpha Precision Media, Inc. Erin Hawryluk: Data diva Cadent This series isn't just about celebrating these incredible women but also shedding light on the challenges they face. Despite making up 57% of the adtech workforce, women hold only 33% of leadership positions. Gender bias, lack of visibility, and fewer career progression opportunities are just a few of the hurdles. We'll be tackling these issues head-on, discussing everything from overcoming gender discrimination to advancing in a male-dominated industry. Our aim is to inspire and empower the next generation of female leaders in adtech. Want to be part of this groundbreaking series? Looking to sponsor and align your brand with these industry trailblazers? Contact me at [email protected] for more info. Special thanks to Troutman Amin LLP and Puja J. Amin / Eric J. Troutman for supporting these series. Stay tuned, folks. This is going to be legendary! 🚀✨ #MADWOMEN #ADOTATShow #WomenInAdtech #MarketingMavens #AdvertisingAces #Trailblazers SUBSCRIBE HERE: https://lnkd.in/gGtTdPd4
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Hey everyone! 👋 We’ve just published another inspiring interview on our blog, this time with Hazel Broadley 🦙, the Content Lead at TWIPN Global. Hazel talks about the challenges women face in AdTech and how The Women in Programmatic Network supports them. Take a look and explore Hazel’s story!
Bridging Gender Gap in AdTech: Hazel Broadley Interview
teqblaze.com
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Focused educational opportunities for in-demand information technology (IT) job roles at NuPaths
The presence of Black women in the tech industry is not just important; it's crucial. Their perspectives, talents, and contributions bring invaluable diversity and innovation to the field. Recognizing and championing Black women in tech is not only a matter of equity but also a strategic imperative for building a more inclusive and successful technology landscape. #BlackWomenInTech #WomenInTech #DiversityInTech
TikTok · carena
tiktok.com
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🚀 Experienced Sales & Marketing Leader | Ads Specialist at Nextdoor | Driving Engagement & ROI through Tailored Digital Campaigns 📊
🌟 Excited to celebrate Women's History Month with X Ads! Did you know that during last year's Women's History Month, 𝕏 Ads saw a surge in engagement with millions of impressions, video views, and posts per day? It's the perfect time to leverage this cultural moment for your advertising efforts. Book a meeting to learn how you can make an impact during #WomensHistoryMonth and beyond!🌍 #XAds #Advertising #WomenEmpowerment
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How can brands reach women on TikTok? 👀⚡️ Check out TikTok for Business' latest report to learn how brands can craft impactful strategies to better engage with this demographic! It also features expert advice from our very own VP of Creative Strategy Lizzy Bilasano and #WhalarTalent Coco Mocoe. 🔥 Download here: https://lnkd.in/gfG5bKNB #Whalar #TikTok #CreatorEconomy
How To Reach Women On TikTok | TikTok For Business Blog
tiktok.com
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Check out the latest TMN Media Moments! This week, TikTok shared it's report on how to reach women effectively on the platform and X looked to smarten up it's feed 💅 Read the remainder of this week's digital updates and let us know your thoughts in the comments 👇 #digitalupdate #digital #socialmedia #paidsocial #threads #x #tiktok #digitalupdates
