Experience ID Public Relations Talent Intern (Los Angeles, CA) May 2014 August 2014 Covered for a publicists assistant by creating clients event and travel schedules, confirming hair/makeup/styling holds, and handling emails and phone calls Serviced press coverage, wrote bios, and created press kits, quote sheets, status reports, and press breaks for client teams Collaborated with the intern class to develop and deliver a new business presentation to the management team and company that was then circulated and implemented throughout the office Assisted the creative communications department develop the name, concept, and branding for a new client as well as strategized with the Chief Creative Officer in crafting and positioning the Netflix Dont Fall Behind 2014 Fall TV Guides verbiage, design, and layout Roger Eberts Film Festival Public Relations Director (Champaign, IL) October 2013 Present Initiated a 6-month strategic PR plan for the 2014 festival to expand its online presence, raise national awareness, and encourage festival pass and ticket sales which maintained a more consistent sales spread than in previous years Composed press releases to build interest and audiences, successfully pitching to over 500 national media outlets with story placements in Variety, IndieWire, Chicago Sun-Times, USA Today, among others Maintained continued relationships with valued media, handling all press inquires regarding the festival, publicity related calendars, archives, and lists Talent handled VIP guests during the festival (April 2014)
Mavrick Artists Agency Intern (Los Angeles, CA) June 2013 August 2013 Negotiated contract provisions during initial and renewal contract signings Managed relationships with clientele, casting directors, production studios, and representative teams via telephone, email, and in-person communications Entered and updated auditions, callbacks, and bookings into proprietary database, LAcasting, and Breakdown Services Scheduled appointments, coordinated day-to-day materials (proofs, submissions, etc.), and rolled a high volume of phone calls Chicago Sun-Times: SPLASH Events Intern (Chicago, IL) December 2012 January 2013 Arranged 40 media agreements between outside events and SPLASH to earn SPLASH sole print media sponsorship Organized SPLASHs 2013 Master Calendar of Events and assembled the 2013 Media Kit, outlining SPLASHs circulation, readership, contents, calendar and ad specs Doubled SPLASHs Facebook page followers from 1,500 to 3,000 and assisted with An Evening with the Chicago Bulls event Collaborated with the assistant editor to write the year-end cover issue focusing on Scottie Pippen (retired Chicago Bulls player)
Vince Camuto - Campus Manager (Champaign, IL) July 2012 -- June 2013 Acted as lead brand representative that developed the fashion-oriented Vince Camuto brand on Illinois campus Helped launch and drive traffic to the Vince Camuto on Campus Facebook page from zero to over 16,000 likes by producing weekly content of photo collages and videos Executed live tactics, digital sweepstakes, and digital contests by developing marketing plans and completing promotional visits
Education
University of Illinois at Urbana-Champaign August 2011 December 2014 B.S. in Advertising, Certificate of Public Relations, and Minor in Communication GPA: 3.89/4.00
The Illinois Chapter of Public Relations Student Society of America President (Champaign, IL) May 2013 August 2014 Led the Universitys sole PR organization to further develop the program, overseeing chapter operations for the 100+ members Corresponded with executive board members to plan bi-monthly meetings, workshops, events, and annual Chicago Networking Trip Secretary August 2012 May 2013 Co-founded the University of Illinois chapter of PRSSA to further enhance the current PR program Developed and distributed weekly newsletters and assembled meeting minutes for the 100+ member organization
Delta Gamma Fraternity (Womens) Iota Vice President Programming (Champaign, IL) November 2012 -- January 2014 Served as one of eight Head Officers of the Sorority and a guiding leader of the 200+ member organization Acted as Event Chairwoman structuring the semesters Master Calendar of events, coordinated and hosted Sisterhood Events and Chapter meetings, and monitored the Electronic Operations of the Chapter, including tracking Officers completed tasks Director of Senior Programming November 2011 - November 2012
Honors
Deans List (Fall 2011, Spring 2012, Spring 2013, Fall 2013, Spring 2014), James Scholar (January 2012 Present), National Society of Collegiate Scholars (January 2012 Present)