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The Lodging Industry: Managing Front Office Operations Seventh Edition (333TXT or 333CIN)

Explain how the travel and tourism industry can be categorized, and classify hotels in terms of their size and target markets. Describe characteristics of business, pleasure / leisure, group, and international travelers. Identify factors that affect travelersP buying decisions and describe what hotels can do to reward loyal guests.

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Chandrakant Sathwara
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© Attribution Non-Commercial (BY-NC)
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54 views8 pages

The Lodging Industry: Managing Front Office Operations Seventh Edition (333TXT or 333CIN)

Explain how the travel and tourism industry can be categorized, and classify hotels in terms of their size and target markets. Describe characteristics of business, pleasure / leisure, group, and international travelers. Identify factors that affect travelersP buying decisions and describe what hotels can do to reward loyal guests.

Uploaded by

Chandrakant Sathwara
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
Download as ppt, pdf, or txt
Download as ppt, pdf, or txt
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Chapter 1

The Lodging Industry


Managing Front Office Operations
Seventh Edition
(333TXT or 333CIN)

© 2005, Educational Institute


Competencies for
 
The Lodging Industry
1. Explain how the travel and tourism industry can be
categorized, and classify hotels in terms of their size
and target markets.
2. Classify hotels in terms of their levels of service, and
ownership and affiliation.
3. Describe characteristics of business, pleasure/leisure,
group, and international travelers.
4. Identify factors that affect travelers’ buying decisions
and describe what hotels can do to reward loyal
guests.
© 2005, Educational Institute 2
Hotel Size Categories
 Under 150 rooms

 150 to 299 rooms

 300 to 600 rooms

 More than 600 rooms

© 2005, Educational Institute 3


Types of Hotels
 

 Commercial hotels

 irport hotels

 Suite hotels

 Extended stay hotels

 Residential hotels

 Resort hotels

(continued)
© 2005, Educational Institute 4
Types of Hotels
(continued)

 Bed and breakfast hotels

 Vacation ownership and condominium hotels

 Casino hotels

 Conference centers

 Convention hotels

 Alternative lodging properties


 
© 2005, Educational Institute 5
Levels of Service
 World-class service
 Mid-range service
 Economy/limited service

© 2005, Educational Institute 6


Ownership and Affiliation Categories
 Independent hotels
 Chain hotels
 Management contract
 Franchise
 Referral group

© 2005, Educational Institute 7


Categories of Guests
 Business
 Pleasure/leisure
 Group
 International

© 2005, Educational Institute 8

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