Elements and Principles of Fashion
Elements and Principles of Fashion
Elements and Principles of Fashion
Submitted to :
Ms. Rakhi Wahee Pratap
Acknowledgement
Elements of fashion
The elements and principles of design are the building blocks used to create a
work of art. The elements of design can be thought of as the things that make
up a painting, drawing, design etc.
POINT
The point is the first and simplest element of visual design. It has a starting but
no extension.
LINE
Line can be considered in two ways. The linear marks made with a pen or
brush or the edge created when two shapes meet.
SHAPE
A shape is a self contained defined area of geometric or organic form. A
positive shape in a painting automatically creates a negative shape.
TEXTURE
Texture is the surface quality of a shape - rough, smooth, soft hard glossy etc.
Texture can be physical (tactile) or visual.
COLOUR
Colors play a large role in the elements of design with the color wheel being
used as a tool, and color theory providing a body of practical guidance to color
mixing and the visual impacts of specific color combination.
Point
Line
Characteristics of Line
Width thick, thin, tapering, uneven
Length long, short, continuous, broken
Direction horizontal, vertical, diagonal, curving, perpendicular,
oblique, parallel, radial, zigzag
Focus- Sharp, blurry, fuzzy, choppy
Feeling sharp, jagged, graceful, smooth
Vertical stripes create long lines, thus making you look, well, longer.
Shape
The overall shape of a garment is its form or silhouette, its overall outline.
The shape is created by the cut and construction of a garment. Clothes
can reveal or disguise the natural body contour. Clothing shapes that are
most flattering to a person emphasize his or her good features and hide
the less attractive ones.
Shapes in Fashion
Tertiary colors
Analogous Colors
Analogous colors are colors that are next to each other on the color wheel
Pastel colors.
Tops and bottoms of the same color create an uninterrupted vertical line,
making you look thinner and taller
Texture
Texture gives tactility and depth to otherwise flat designs.
Rough texture
Silky texture
Perforated Surface
Textured Surface
Embroidered Surface
Principles of Design
The Principles are concepts used to organize or arrange the structural
elements of design. Again, the way in which these principles are applied
affects the expressive content, or the message of the work.
The principles are:
Assymetric Skirt
Examples of Assymetric
Radial Pattern
Round Glasses
Proportion refers to the relative size and scale of the various elements in a
design. The issue is the relationship between objects, or parts, of a whole.
This means that it is necessary to discuss proportion in terms of the
context or standard used to determine proportions.
Proportion in fashion
Rhythm
A regular repetition of elements to produce the look and feel of
movement.
Rhythm in Fashion
Gradation
Harmony
Composition