Influence of Business Ethics Judgments of Malaysiaa Accountants
Influence of Business Ethics Judgments of Malaysiaa Accountants
Influence of Business Ethics Judgments of Malaysiaa Accountants
Access to this document was granted through an Emerald subscription provided by emerald-srm:394654 []
For Authors
If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service
information about how to choose which publication to write for and submission guidelines are available for all. Please visit
www.emeraldinsight.com/authors for more information.
About Emerald www.emeraldinsight.com
Emerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of
more than 290 journals and over 2,350 books and book series volumes, as well as providing an extensive range of online
products and additional customer resources and services.
Emerald is both COUNTER 4 and TRANSFER compliant. The organization is a partner of the Committee on Publication
Ethics (COPE) and also works with Portico and the LOCKSS initiative for digital archive preservation.
1. Introduction
Ethics is an intrinsic value of individuals which can potentially have an impact on
behavioural intentions and decisions. The importance of ethics in the business world
cannot be emphasized enough. Studies have shown that companies with higher ethical
commitment are engaged in less earnings management (Choi and Pae, 2011), have higher
market valuation (Verschoor, 1999; Choi and Jung, 2008), have higher firm performance
(Berrone et al., 2007; Donker et al., 2008) and are perceived to have higher corporate
financial performance (Jin et al., 2013). Ethics also have an impact on intellectual capital as
an ethical business approach has also been found to be associated with higher
organizational, social and human capital (Su, 2014).
Although issues on ethics have much been written in the academic literature, the
interests among academics and practitioners increase especially after the collapses of
big corporations such as Enron and Parmalat. There had been views that these
collapses could have been avoided if the business environment was more ethically
weathered. In the aftermath of this corporate malfeasance, a number of studies
examined the impact of introducing a business ethics course on ethical judgments.
Received 23 June 2014
Revised 16 September 2014
These studies include Adkins and Radtke (2004), Luthar and Karri (2005), Desplaces
Accepted 22 November 2014 et al. (2007), Nguyen and Biderman (2008) and Martinov-Bennie and Mladenovic
DOI 10.1108/JABS-06-2014-0042 VOL. 9 NO. 2 2015, pp. 147-161, Emerald Group Publishing Limited, ISSN 1558-7894 JOURNAL OF ASIA BUSINESS STUDIES PAGE 147
(2013). However, with the exception of a few studies, the majority of prior studies had
examined the perceptions of students on the effectiveness of ethics education on
ethical judgment. An opportunity arises for unveiling the relevance and value of
including an ethics course in a university curriculum from the practitioners point of
view. Hence, in further understanding the influence of ethics instruction on ethical
judgment, the present study examines the perceptions of practitioners, specifically
accountants, on two selected questionable business scenarios.
Malaysia provides an interesting avenue for research on the impact of ethics education
on ethical judgment for various reasons. Firstly, although the subject of business ethics
have been introduced in many of the university curriculum in Malaysia either as a
stand-alone course or integrated in several courses, in 2007, the subject was made
compulsory for the accounting undergraduate programmes offered by public
universities in Malaysia. Under the Halatuju 2[1] Reassessment Report on Accounting
Programme at Public Universities of Malaysia 2006, to instil professional ethical values,
good behaviour and high integrity among accountants and also in accordance with
International Accounting Standards 4 issued by the International Federation of
Accountants, of which the Malaysian Institute of Accountants (MIA) is a member, ethics
and corporate governance are to be made compulsory courses in the accounting
degree programme. Hence, the relevance of undertaking the present study in
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
RQ1. Does exposure to ethics education at the tertiary level influence ethical judgments
of Malaysian accountants?
RQ2. What are the demographic factors that influence ethical judgments of Malaysian
accountants?
RQ3. Do Malaysian accountants have stricter ethical judgment on illegal than legal
questionable business scenario?
The results show that ethics instruction received during tertiary education have a significant
impact on both legal and illegal business scenarios. The findings provide preliminary
evidence of the relevance and importance of introducing the business ethics course in the
university curriculum. Hence, the subject should continue to be taught in the accounting
degree programmes offered by all institutions of higher learning and perhaps also to be
introduced in other degree programmes either as a stand-alone course or integrated into
a number of courses. In terms of demographic factors, working experience and
professional qualification are statistically significant (at the 5 per cent level) in the illegal
vignette, but only marginally significant (at the 10 per cent) in the legal vignette. Age and
gender do not appear to influence ethical judgments of Malaysian accountants.
Additionally, Malaysian accountants were also stricter in judging illegal business situation,
as evidenced in the statistically significant difference in the mean scores of the two
business vignettes.
The remainder of the paper is as follows. Section 2 discusses the theoretical framework of
the study. Section 3 reviews prior studies and, consequently, develops the research
hypotheses. Section 4 details the research method in selecting sample and collecting data.
Section 5 presents the data findings and analysis, while Section 6 concludes by
summarizing the paper, outlining the limitations and suggesting avenues for future
research.
The following sub-section discusses prior literature and, consequently, develops the
research hypotheses. In addition to ethics instruction received, demographic factors,
which are age, gender, work experience and professional qualification, are also included
in the research model. These are discussed in turn.
H2. There is a significant positive relationship between age and ethical judgments of
accountants
3.3 Gender
Gender is becoming an important agenda in Malaysia, given the recent announcement by
the government that women be given a 30 per cent stake in decision-making in top-level
posts in the corporate sector by 2016. Female participation has also been given recognition
in the revised Malaysian Code on Corporate Governance (2012) with companies having to
disclose their gender diversity policy and targets and measures taken to achieve those
targets. The increasing attention given to women participation can be seen as an effort
towards gender equality while at the same time expecting some positive results in terms of
enhanced corporate performance.
Studies looking at the impact of female directors on corporate boards have found
conflicting results. Female directors have been documented to have significant positive
impact on corporate performance by Campbell and Minguez-Vera (2008, 2010),
Luckerath-Rovers (2013) and Liu et al. (2014). On the other hand, Minguez-Vera and Martin
(2011) and Darmadi (2013) reported a significant negative impact.
In relation to ethical judgments, females have been found to be more ethically sensitive
(Ruegger and King, 1992; Luthar et al., 1997; Conroy and Emerson, 2004), demonstrated
higher levels of moral development than men (Landry et al., 2004) and have higher moral
reasoning than men (Desplaces et al., 2007). Males, on the other hand, were found to have
lower ethical attitudes (Emerson et al., 2007). Other studies, including Adkins and Radtke
(2004), showed that women perceive ethics in accounting education to be more important
than men, and Nguyen et al. (2008) documented that female students displayed a higher
level of ethical judgment than did men after controlling for age.
On the contrary, Hartikainen and Torstila (2004) did not observe a marked gender
differences in their study on finance profession judgment on business scenarios involving
moral choices. Likewise, Roozen et al. (2001) and Wang and Calvano (2013) also did not
find significant gender effect on judgments in business ethics dilemma. As the majority of
prior studies appear to observe a significant impact of gender on ethical judgments, the
following hypothesis is proposed:
not look at work experience per se, the longer a person is on the job, the higher the
possibility of learning or acquiring certain skills or expertise.
Interestingly, and in contrast to the above argument, Kidwell et al. (1987) observed that
those with longer work experience tend to exhibit more ethical responses in decision-
making. Additionally, Ziegenfuss (1999) also reported practitioners to have significantly
higher mean scores on ethical perception and judgment than accounting students when
deciding on ethical scenarios. Similarly, Weeks et al. (1999) documented higher ethical
judgments by practitioners who were in later career stages than those who were in their
early stages. These results imply that work experience influence ones ethical perception
and judgment.
There have also been studies that did not report work experience to be a significant factor
influencing ethical judgment. For instance, Ziegenfuss and Singhapakdi (1994) did not find
the number of years of auditing experience to be significantly correlated with ethical
perceptions of internal auditors. Likewise, Desplaces et al. (2007) also found no significant
association between years of working experience and both moral competence and moral
reasoning.
The present study tests on the influence of working experience in accounting field on the
ethical judgment of Malaysian accountants. As the findings in prior studies on the impact
of work experience on ethical judgments are inconclusive, the following hypothesis is
proposed:
H6. Accountants judge an illegal business scenario significantly stricter than a legal
business scenario.
4. Research method
4.1 Sample selection and data collection
The target respondents for this survey were accountants registered with the MIA. In
December 2010, a total of 250 questionnaires were distributed to registered Malaysian
accountants. The questionnaires were hand-distributed by students who were attached to
accounting and auditing firms for six months compulsory internship. A total of 221
completed questionnaires, representing a response rate of 88.4 per cent, were collected
by the same students within a month after distributing the questionnaires.
1. Vignette 1 (legal): A company chairman found that a competitor had made an important
scientific discovery, which would sharply reduce the profits of his own company. He
then hired a key employee of the competitor in an attempt to learn the details of the
discovery.
2. Vignette 2 (illegal): A company paid RM100,000 consulting fee to an official of a
foreign country. In return, the official promised assistance in obtaining a contract that
will produce RM5 million profits for the contracting company.
4.2.2 Independent variables. The focus of this study is on the impact of ethics instruction
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
Dependent variables
LEJ Legal vignette
IEJ Illegal vignette
0 . . .. . . 5 Regression coefficients
Independent variables
EthIns Mean scores of ethics during tertiary education
Age 1 if 20 years;
2 20-29 years
3 30-39 years
4 40-49 years
5 50-60 years
6 60 years
Gender 1 if male; 2 if female
WorkExp 1 if 5 years working experience in the accounting field;
2 5 years or more
ProfQual 1 if with professional qualification; 0 otherwise
Error term
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
Gender
1 Male 61 (28)
2 Female 160 (72)
Work experience
1 5 years 161 (73)
2 5 years or more 60 (27)
Professional qualification (ProfQual)
1 with professional qualification 77 (35)
0 without professional qualification 144 (65)
Age 1
Gender 0.168* 1
WorkExp 0.649** 0.010 1
ProfQual 0.143* 0.027 0.173* 1
Ethins 0.098 0.032 0.035 0.006 1
Notes: **Correlation is significant at the 0.01 level (two-tailed); *correlation is significant at the 0.05
level (two-tailed)
The insignificance of age and gender in influencing ethical judgments has also been
reported in previous research. While age was not found to be significant in studies by Forte
(2004) and Nguyen et al. (2008), gender was found to be insignificant in studies by Roozen
et al. (2001), Swaidan et al. (2003), Hartikainen and Torstila (2004) and Wang and Calvano
(2013). Hence, it may be said that the findings in the present study are comparable and in
parallel with a number of prior studies.
6. Conclusions
The objectives of this paper were to examine the impact of ethics instruction received at a
tertiary level on ethical judgments. Additionally, the study also investigates demographic
factors influencing ethical judgments of Malaysian accountants and whether they are
stricter in evaluating illegal business scenario. The findings provide evidence on the
significance of ethics instruction on ethical judgments of Malaysian accountants in both the
legal (at the 5 per cent level) and illegal (at the 1 per cent level) vignettes. Additionally, work
experience and professional qualification are also significant in influencing ethical
judgment on the illegal scenario and marginally significant in the legal scenario. Age and
experience one has, the more ethical the person would be. This has implications for
employers in recruiting new accountants, as the results suggest that a more experienced
accountant would contribute to more ethical corporate decisions. Employers may require
certain number of relevant working experience before hiring new employees. However,
employers also need to understand that ethical values could also be inculcated by
promoting and ensuring an ethical organizational culture that is accepted and subscribed
to by all individuals in the organization. Employees, in turn, may be persuaded to remain in
an organization for a longer period if a conducive and ethical climate exists in the
organization.
Somewhat unexpected is the finding that accountants who hold professional qualifications
are less ethical in their decisions of questionable business scenario. In this regard, the
relevant professional bodies can play a role by perhaps requiring its members to allocate
certain hours for seminars or workshops on business ethics that discuss case studies
involving real corporate ethical issues. Participation in this type of seminars may help
improve or enhance Malaysian accountants ethical stance. In addition, penalties for
unethical behaviour should be reviewed to ensure that non-observance of the professional
ethics and conduct is dealt with severely so as to deter members from engaging in any
unbecoming behaviour. The professional bodies are also to make members aware of the
profession code of ethics. This can be done for new members by discussing the code
during the members induction week.
Notes
1. The Hala Tuju 2 Report was prepared after a series of meetings and consultations among
representatives from the Ministry of Higher Education Malaysia, MIA and the accounting
departments of public universities in Malaysia to review the accounting degree programme.
The aims of the review were to raise the quality of the accounting programme so as to be
comparable to accounting programme at the international level and to ensure the curriculum meets
the current needs. The Hala Tuju 2 Report was issued in 2007.
2. However, the legality of the two business vignettes was not stated in the vignette, i.e. respondents
were not informed whether the vignettes were legally acceptable or otherwise.
3. The Likert scale takes a value of 1 always acceptable to 7 never acceptable.
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
4. The Likert scale for this question takes the value of 1 strongly disagree to 5 strongly agree.
References
Adkins, N. and Radtke, R.R. (2004), Students and faculty members perceptions of the importance of
business ethics and accounting ethics education: is there an expectation gap?, Journal of Business
Ethics, Vol. 51 No. 3, pp. 279-300.
Armstrong, M.B. (1993), Ethics and professionalism in accounting education: a sample course,
Journal of Accounting Education, Vol. 11 No. 1, pp. 77-92.
Berrone, P., Surroca, J. and Tribo, J.A. (2007), Corporate ethical identity as a determinant of firm
performance: a test of the mediating role of stakeholder satisfaction, Journal of Business Ethics,
Vol. 76 No. 1, pp. 35-53.
Bloodgood, J.M., Turnley, W.H. and Mudrack, P. (2008), The influence of ethics instruction, religiosity
and intelligence on cheating behavior, Journal of Business Ethics, Vol. 82 No. 3, pp. 557-571.
Bloodgood, J.M., Turnley, W.H. and Mudrack, P. (2010), Ethics instruction and the perceived
acceptability of cheating, Journal of Business Ethics, Vol. 95 No. 1, pp. 23-37.
Campbell, C. and Minguez-Vera, A. (2008), Gender diversity in the board room and firm financial
performance, Journal of Business Ethics, Vol. 83 No. 3, pp. 435-451.
Campbell, C. and Minguez-Vera, A. (2010), Female board appointments and firm valuation: short and
long-term effects, Journal of Management and Governance, Vol. 14 No. 1, pp. 37-59.
Choi, T.H. and Jung, J. (2008), Ethical commitment, financial performance, and valuation: an
empirical investigation of Korean companies, Journal of Business Ethics, Vol. 81 No. 2, pp. 447-463.
Choi, T.H. and Pae, J. (2011), Business ethics and financial reporting quality: evidence from Korea,
Journal of Business Ethics, Vol. 103 No. 3, pp. 403-427.
Conroy, S.J. and Emerson, T.L.N. (2004), Business ethics and religion: religiosity as a predictor of
ethical awareness among students, Journal of Business Ethics, Vol. 50 No. 4, pp. 383-396.
Darmadi, S. (2013), Do women in top management affect firm performance? Evidence from
Indonesia, Corporate Governance, Vol. 13 No. 3, pp. 288-304.
Davis, J.R. and Welton, R.E. (1991), Professional ethics: business students perceptions, Journal of
Business Ethics, Vol. 10 No. 6, pp. 451-463.
Deshpande, S. (1997), Managers perception of proper ethical conduct: the effect of sex, age, and
level of education, Journal of Business Ethics, Vol. 16 No. 1, pp. 79-85.
Deshpande, S.P., Joseph, J. and Prasad, R. (2008), Impact of managerial dependencies on ethical
behavior, Journal of Business Ethics, Vol. 83, pp. 535-542.
Donker, H., Poff, D. and Zahir, S. (2008), Corporate values, code of ethics, and firm performance: a
look at the Canadian context, Journal of Business Ethics, Vol. 82, pp. 527-537.
Douglas, P.C., Davidson, R.A. and Schwartz, B.N. (2001), The effect of organizational culture and
ethical orientation on accountants ethical judgments, Journal of Business Ethics, Vol. 34,
pp. 101-121.
Earley, C.E. and Kelly, P.T. (2004), A note on ethics educational interventions in an undergraduate
auditing course: is there an Enron effect?, Issues in Accounting Education, Vol. 19 No. 1,
pp. 53-71.
Emerson, T.L.N., Conroy, S.J. and Stanley, C.W. (2007), Ethical attitudes of accountants: recent
evidence from a practitioners survey, Journal of Business Ethics, Vol. 71, pp. 73-87.
Forte, A. (2004), Antecedents of managers moral reasoning, Journal of Business Ethics, Vol. 51 No. 4,
pp. 315-347.
Fritzsche, D. and Becker, H. (1982), Business ethics of future marketing managers, Journal of
Marketing Education, Vol. 4 No. 2, pp. 2-7.
Gautschi, F.H. III. and Jones, T.M. (1998), Enhancing the ability of business students to recognize
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
ethical issues: an empirical assessment of the effectiveness of a course in business ethics, Journal of
Business Ethics, Vol. 17, pp. 205-216.
Gujarati, D.N. (2003), Basic Econometrics, 4th ed., McGraw-Hill, West Point.
Harris, J. (1991), Ethical values and decision processes of business and non-business students: a
four-group study, Journal of Legal Studies Education, Vol. 9 No. 2, pp. 215-230.
Hartikainen, O. and Torstila, S. (2004), Job-related ethical judgment in the finance profession, Journal
of Applied Finance, pp. 62-76.
Hiltebeitel, K.M. and Jones, S.K. (1992), An assessment of ethics instruction in accounting education,
Journal of Business Ethics, Vol. 11 No. 1, pp. 37-46.
Jennings, M.M. (2004), Incorporating ethics and professionalism into accounting education and
research: a discussion of the voids and advocacy for training in seminal works in business ethics,
Issues in Accounting Education, Vol. 19 No. 1, pp. 7-26.
Jin, K.G., Drozdenko, R. and DeLoughy, S. (2013), The role of corporate value clusters in ethics, social
responsibility, and performance: a study of financial professionals and implications for the financial
meltdown, Journal of Business Ethics, Vol. 112, pp. 15-24.
Kelley, S.W., Ferrell, O.C. and Skinner, S.J. (1990), Ethical behavior among marketing researchers: an
assessment of selected demographic characteristics, Journal of Business Ethics, Vol. 9 No. 8,
pp. 681-688.
Kidwell, J., Stevens, R. and Bethke, A. (1987), Differences in the ethical perceptions between
male and female managers: myth or reality, Journal of Business Ethics, Vol. 6 No. 6, pp. 489-493.
Kohlberg, L. (1973), Continuities in childhood and adult moral development revisited, in Baltes, P.B.
and Schaie, K.W. (Eds), Life-Span Developmental Psychology: Personality and Socialization,
Academic Press, New York, NY.
Kohlberg, L. (1981), The Philosophy of Moral Development: Moral Stages and the Idea of Justice,
Harper & Row, San Francisco, CA.
Landry, R., Moyes, G.D. and Cortes, A.C. (2004), Ethical perceptions among Hispanic students:
differences by major and gender, Journal of Education for Business, Vol. 80 No. 2, pp. 102-108.
Lane, J.C. (1995), Ethics of business students: some marketing perspectives, Journal of Business
Ethics, Vol. 14, pp. 571-580.
Liu, Y., Wei, Z. and Xie, F. (2014), Do women directors improve firm performance in China?, Journal
of Corporate Finance, Vol. 28, pp. 169-184.
Longenecker, J.G., McKinney, J.A. and Moore, C.W. (1989), Ethics in small business, Journal of
Small Business Management, Vol. 27 No. 1, pp. 27-31.
Luthar, H.K., DiBattista, R. and Gautschi, T. (1997), Perception of what the ethical climate is and what
it should be: the role of gender, academic status and ethical education, Journal of Business Ethics,
Vol. 16 No. 2, pp. 205-217.
Luthar, H.K. and Karri, R. (2005), Exposure to ethics education and the perception of linkage between
organizational ethical behavior and business outcomes, Journal of Business Ethics, Vol. 61,
pp. 353-368.
Madison, R.L. and Schmidt, J.J. (2006), Survey of time devoted to ethics in accountancy
programs in North American colleges and universities, Issues in Accounting Education, Vol. 21
No. 2, pp. 99-109.
Marques, P.A. and Azevedo-Pereira, J. (2009), Ethical ideology and ethical judgments in the
Portuguese accounting profession, Journal of Business Ethics, Vol. 86, pp. 227-242.
Minguez-Vera, A. and Martin, A. (2011), Gender and management of Spanish SMEs: an empirical
analysis, The International Journal of Human Resource Management, Vol. 22 No. 14,
pp. 2852-2873.
Downloaded by Universiti Utara Malaysia At 01:28 20 February 2017 (PT)
Mohamed Saat, M., Porter, S. and Woodbine, G. (2010), The effect of ethics course on the ethical
judgment-making ability of Malaysian accounting students, Journal of Financial Reporting and
Accounting, Vol. 8 No. 2, pp. 92-109.
Nguyen, N.T., Basuray, M.T., Smith, W.P., Kopka, D. and McCulloh, D. (2008), Moral issues and
gender differences in ethical judgment using Reidenbach and Robins (1990) multidimensional
ethics scale: implications in teaching of business ethics, Journal of Business Ethics, Vol. 77,
pp. 417-430.
Nguyen, N.T. and Biderman, M.D. (2008), Studying ethical judgments and behavioral intentions using
structural equations: evidence from the multidimensional ethics scale, Journal of Business Ethics,
Vol. 83, pp. 627-640.
Roozen, I., De Pelsmacker, P. and Bostyn, F. (2001), The ethical dimensions of decision processes
of employees, Journal of Business Ethics, Vol. 33, pp. 87-99.
Ruegger, D. and King, E. (1992), A study of the effect of age and gender upon student business
ethics, Journal of Business Ethics, Vol. 11 No. 3, pp. 179-186.
Serwinek, P. (1992), Demographic and related differences in ethical views among small businesses,
Journal of Business Ethics, Vol. 11 No. 7, pp. 556-566.
Su, H.-Y. (2014), Business ethics and the development of intellectual capital, Journal of Business
Ethics, Vol. 119, pp. 87-98.
Swaidan, Z., Vitell, S.J. and Rawwas, M.Y.A. (2003), Consumer ethics: determinants of ethical beliefs
of African Americans, Journal of Business Ethics, Vol. 46 No. 2, pp. 175-186.
Tabachnick, B.G. and Fidell, L.S. (2001), Using Multivariate Statistics, 2nd ed., Allyn and Bacon,
Boston, MA.
Verschoor, C.C. (1999), Corporate performance is closely linked to a strong ethical commitment,
Business and Society Review, Vol. 104 No. 4, pp. 407-415.
Wang, L.C. and Calvano, L. (2013), Is business ethics education effective? An analysis of gender,
personal ethical perspectives, and moral judgment, Journal of Business Ethics, Vol. 126 No. 4,
pp. 591-602.
Weeks, W., Moore, C., McKinney, J. and Longenecker, J. (1999), The effects of gender and career
stage on ethical judgment, Journal of Business Ethics, Vol. 20 No. 4, pp. 301-313.
Ziegenfuss, D.E. (1999), Differences in personal ethical philosophy among accounting students
and between accounting students and practitioners, Southern Business Review, Vol. 25 No. 1,
pp. 1-9.
Ziegenfuss, D.E. and Singhapakdi, A. (1994), Professional values and the ethical perceptions of
internal auditors, Managerial Auditing Journal, Vol. 9 No. 1, pp. 34-44.
For instructions on how to order reprints of this article, please visit our website:
www.emeraldgrouppublishing.com/licensing/reprints.htm
Or contact us for further details: [email protected]