Modernize FinalHandouts
Modernize FinalHandouts
Modernize FinalHandouts
Brought to You by
and
Wendy Enelow
&
Louise Kursmark
June 8, 2012
MODERNIZE
YOUR
RESUMES
&
COVER
LETTERS
4
Key
Steps
to
Modernize
Your
Resumes
&
Cover
Letters
Part
#1
Modernize
Resume
Content
Part
#2
Modernize
Contact
Information
Part
#3
Modernize
Structure
&
Format
Part
#4
Modernize
Cover
Letters
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 2
PART
#1:
MODERNIZE
RESUME
CONTENT
Content
of
Todays
Resume
Shorter,
less
detailed
Written
and
designed
for
skimmers
rather
than
readers
Written
in
a
more
telegraphic
writing
style
Written
with
multiple
media
in
mind
How
to
Write
Resumes
in
Todays
Style
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 3
n
n
n
Career
Summary
/
Career
Profile
Section
Keep
it
on
point/on
brand:
What
are
the
23
things
readers
need
to
know
about
your
client?
ACTION
ITEM
#1:
Transform
dense
paragraphs
into
short
branding
statements.
Example
#1:
Before
Global Corporate Development Executive
CEO / VP, Sales & Marketing
Bilingual (English/Spanish) Leader with demonstrated achievement including both top- and bottom-line growth in
domestic and international markets. Effective business builder and mentor with a keen insight to solving business
problems and creating synergies that drive multimillion-dollar growth regardless of economic environment.
Tenacious at identifying new revenue opportunities, securing customer loyalty, and forging solid relationships
with external and internal business partners.
Example
#1:
After
Global
Corporate
Development
Executive
Senior
Operating
Executive
|
VP
Sales
&
Marketing
Bilingual
(English-Spanish)
Business
Leader
Delivering
Top-
&
Bottom-Line
Growth
in
Multinational
Markets
Since
1998
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 4
ACTION
ITEM
#2:
Transform
long
bullet-point
summaries
into
short
paragraphs.
Example
#2:
Before
Master
of
Science
in
Accounting
Student
at
Baruch
College
(2012
expected
completion).
Bachelor's
Degree
in
International
Economics
&
Trade.
Strong
analytical
and
mathematical
talents.
Won
several
national
and
provincial
awards
in
native
China.
Quick,
dedicated
learner,
gaining
proficiency
in
basic
Japanese
reading
and
communication
in
less
than
6
months.
Superior
ability
to
learn
and
use
accounting
and
statistical
software
as
well
as
office
and
design
software.
Teamwork
experience
and
record
of
working
effectively
on
both
group
and
individual
projects.
Proven
ability
to
set
and
achieve
goals,
adapt
to
new
challenges,
devise
effective
solutions,
and
support/encourage
people
of
all
ages,
professionally
and
personally.
Example
#2:
After
ACCOUNTING & FINANCE
Passion for International Business
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 5
ACTION
ITEM
#3:
Use
headlines
for
immediate
impact
and
who-I-am
information.
Example
#3:
Before
PERSONAL PROFILE
Multilingual survey researcher with five+ years of internships/volunteerism in the nonprofit sector. Community-
and diversity-minded, with excellent analytical and interpersonal skills. Familiar with various methods of social
research and interviewing. Speak and read Spanish, Portuguese, German, and African Creole.
Example
#3:
After
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 6
ACTION
ITEM
#4:
Modernize
keyword/core
competencies
sections.
Example
#4:
Before
Global General Management New Market Development Start-ups / Turnarounds
P&L Accountability Sales & Marketing Global OEM & Strategic Alliances
Operational Excellence Working Capital Management New Product Development
Example
#4:
After
Start-ups
&
Turnarounds
|
Global
OEM
&
Strategic
Alliances
|
New
Product
&
Market
Development
US
|
Latin
America
|
South
America
|
Asia-Pacific
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 7
n
n
n
Experience
Section
Ditch
the
details:
What
can
you
say
to
succinctly
convey
action,
interest,
and
success?
ACTION
ITEM
#5:
Replace
full-sentence
paragraphs
with
scope
summaries
just
the
facts.
Example
#5:
Before
Galaxy Air Lines, Houston, TX 20082012
Senior Account Manager
Managed $300M territory, servicing Fortune 500 accounts such as Dell Computer, Midland Oil, and Shell as well
as large regional travel-agency accounts. Used solution-selling approach to drive continuous market-share
increases in a challenging and competitive environment. Built strong customer relationships based on
performance and trust.
Presented to and negotiated at all levels, from purchasing and travel managers to senior executives. Overcame
objections and devised creative strategies to retain business in an environment of severe cost competition and
travel alternatives.
(followed by accomplishment bullets)
Example
#5:
After
Galaxy Air Lines, Houston, TX 20082012
Senior Account Manager
$300M territory | Solution selling to Fortune 500 (Dell, Midland Oil, Shell) | C-level presentations & negotiations
(followed by accomplishment bullets)
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 8
ACTION
ITEM
#6:
Focus
on
big-picture
story
and
results
and
NOT
day-to-day
minutia.
Example
#6:
Before
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 9
ACTION
ITEM
#7:
Sharpen
bullet
points
to
make
impact/results
jump
off
the
page.
Example
#7:
Before
Redesigned organizations primary website (http://www.baystatecollege.edu) and earned customer accolades
and recognition by Northeast Education Consortium as best college website in 2011 and 2012.
Served as designer on team that delivered project for remake of organizations main, 4000-page website 2
months ahead of schedule; met deadlines on all other projects.
Enhanced quality of sites through improvements in architecture, elimination of redundancy, and
incorporation of user-friendly design; maintained quality and consistency by developing and implementing
style guidelines.
Developed canned procedures for frequently asked questions, thereby increasing productivity of website
support services.
Example
#7:
After
Awarded Best College Website by Northeast Education Consortium (165 universities), 2011 and 2012.
Designed and delivered 2 months ahead of schedule comprehensive remake of main, 4000-page website.
Improved architecture, eliminated redundancies, employed user-friendly designs, and created style guidelines.
Increased staff productivity by creating consistent procedures for FAQs.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 10
Example
#8:
Before
Strategic Planning & Leadership
Lead Corporate Strategist, working in partnership with CEO to define company's strategic direction and
drive forward critical strategic planning, organic growth, acquisition and organizational development
initiatives. First-ever Senior VP of Strategy & Business Development in company's history.
Guided strategic leadership of product, technology, and market development solutions to ensure
company's competitiveness within the changing, online-driven media landscape.
Created consistent strategic planning process for all businesses and specific strategies to strengthen
individual brands and increase market penetration.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 11
Roberto
Diaz
212-498-1107
[email protected]
http://www.linkedin.com/in/robertodiaz
http://vizibility.com/robertodiaz
Example
#10
LAURIE WILSON
Denver, CO 30039 [email protected] http://www.linkedin.com/in/lauriewilson 443.555.5555
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 12
Example
#11
Matthew J. Taylor
617-449-1291 http://www.linkedin.com/in/matthewtaylor [email protected]
Example
#13
DANA CASPER
New York Metro [email protected]
212-604-2910 http://vizibility.com/danacasper
Example
#14
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 13
Example
#15
F R A N K
D U R A Z O
World-renowned
15,000-sq.-ft.
dance
club:
$100K+
weekly
revenue,
top
DJs,
extensive
media
mention
Start-up
operations:
policies
&
procedures,
security
standards,
revenue
safeguards
Ongoing:
Finance
(budgets,
payroll,
inventory);
code
compliance;
building
maintenance;
VIPs;
42
staff
Site
selection
&
construction:
Assisted
owners
in
locating
and
selecting
site
in
up-and-coming
South
Beach
neighborhood.
Oversaw
building
construction
and
city
licensing.
Revenue
protection:
Established
foolproof
ticketing
system
that
eliminates
non-payers
and
guarantees
revenue
accountability.
Demand
high
standards
and
accountability
from
door
staff.
Guest
safety
&
security:
Created
effective
security
system
that
minimizes
use
of
illegal
substances
and
promotes
a
safe
environmentsince
launched,
zero
incidents.
Community
relations:
Instituted
street-side
crowd
control
to
minimize
neighborhood
disturbances.
Personally
visible
and
accessible
to
all
neighbors.
Staff
loyalty
&
reliability:
In
high-turnover
industry,
retained
staff
long
term.
Constantly
improve
staff
skills
through
training.
Create
a
positive,
team-oriented
culture.
Steady
advancement
from
busboy
to
manager
of
25,000-sq.-ft.
club
with
1,800-patron
capacity
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 14
ACTION
ITEM
#9:
Insert
QR
codes
(as
appropriate
for
your
clients).
Inserting
a
QR
Code
On
a
Resume
1.
Create
the
QR
code
through
Vizibility
or
another
QR
code
creator.
2.
Save
the
QR
code
as
a
graphic
(png
format).
3.
Open
your
resume
file
and
from
the
Insert
menu
choose
Photo
or
Picture
From
File.
Locate
the
png
file
and
click
Insert
and
the
graphic
will
appear
on
your
page.
4.
Select
the
graphic,
and
from
the
Format
menu
choose
Picture
and
use
the
Size
tab
to
re-size
the
QR
code
to
your
liking.
5.
Still
in
the
Format
Picture
dialog
box,
choose
the
Layout
tab,
and
click
the
boxes
for
your
desired
alignment.
6.
Click
OK
and
return
to
your
document.
Use
the
arrow
keys
on
your
keyboard
to
nudge
the
graphic
up,
down,
left,
or
right
to
position
it
where
you
want
it.
Putting
a
Box
Around
a
QR
Code
Use
the
Format
Picture
Lines
option
or
use
Borders
and
Shading.
Scanning
a
Vizibility
QR
Code
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 15
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 16
ACTION
ITEM
#11:
Optimize
each
resume
for
ATS.
Use
all
the
right
keywords
for
the
job
at
hand.
Use
common
headings
for
sections
e.g.,
Experience
or
Professional
Experience,
not
Career
Highlights
or
Career
Performance.
List
each
section
separately
Education,
Professional
Affiliations,
Technology
Qualifications,
Public
Speaking,
Community
Service,
Publications,
and
more.
Do
not
combine
under
an
umbrella
heading.
Put
company
name
and
job
title
on
separate
lines.
Ideally,
provide
a
text-only
(.txt)
version
for
your
clients
that
they
can
use
for
all
ATS.
ACTION
ITEM
#12:
Rethink
font
choices
(highly
subjective).
Be
careful
using
fonts
that
appear
old-fashioned:
Bookman,
Garamond,
Times New
Roman.
Most
frequently,
use
fonts
designed
for
reading
on-screen:
Calibri,
Cambria,
Georgia,
Trebuchet,
Verdana.
Sans
serif
fonts
appear
cleaner
and
crisper
(Calibri,
Tahoma,
Verdana,
Arial,
Gill Sans,
Trebuchet).
Use
common
fonts
to
avoid
problems!
See
Resources
at
the
end
for
a
link
to
a
website
that
lists
fonts
that
are
common
for
both
Windows
and
Mac.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 17
ACTION
ITEM
#13:
Get
creative
to
save
space
and
reduce
paragraph
density.
Consider
reducing
font
size
for
less-important
information.
Example
#16:
Before
RYDER
DEDICATED
LOGISTICS
(HQ
Dallas,
TX)
$420 million transportation company with 20,000+ global customers and 100,000+ employees working
in 106 countries throughout North America, South America, Europe, Asia, and Africa. Additional
services include dedicated logistics and global supply chain management.
Example
#16:
After
RYDER
DEDICATED
LOGISTICS
(HQ
Dallas,
TX)
$420M transportation, logistics & supply chain company with 20K+ clients and 100K+ employees in 106 countries worldwide
Make
blank
lines
a
smaller
font
size.
Consider
moving
bullet
text
closer
to
bullet
point.
Capture
extra
space
by
adjusting
margins.
Eliminate
widows
and
orphans.
Learn
how
low
you
can
go
in
each
font.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 18
Choose
and
mix
fonts
some
take
up
less
space,
others
have
stronger
impact.
Example
#17:
Option
1
PROFESSIONAL EXPERIENCE
Sales Manager | IBM Corporation | Greenville, SC | 2009 to Present
Top-producing sales manager on 152-person regional sales team. Captured 12 sales producer awards in 6 years.
(Verdana 12 pt)
Example
#17:
Option
3
The
Combination
Solution
PROFESSIONAL EXPERIENCE
Operations Manager
Building & Leading World-Class Manufacturing & Distribution Organizations
Lean Manufacturing Six Sigma (Black Belt) Continuous Process Improvement
Repeatedly turned around unprofitable operations and delivered continuous improvement in process, cost, quality,
safety, and productivity. Achieved impossible performance improvements in demanding industries by clearly
communicating vision, instilling team culture, and igniting competitive drive. Drove major projects, programs, and
initiatives from planning through tactical execution; mastered advanced methodologies, processes, and technologies
and aligned change efforts with business goals.
Professional Experience
BIGBOX, INC., Baltimore, MD 2009Present
Operations Manager / Six Sigma Black Belt
Turned around unprofitable business unit, aggressively applying Lean Manufacturing and Six Sigma (DFSS,
DMAIC, DFM/A) methodologies to reduce costs and increase both productivity and profitability in a QS 9000
production environment. Managed P&L, new business development, product development, manufacturing
engineering, strategic planning, and sales forecasting for $60M, 300-employee division producing climate-control
systems for major automotive accounts.
Slashed production costs for existing products; landed new business; reconfigured line from batch to lean
continuous flow for greater productivity. Results:
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 20
Meredith Rockwell 301-745-7299 [email protected]
Eradicated #1 cause of expansion-device warranty claims and shaved 10% off warranty costs.
Provided organizational leadership to downsizing initiative, driving $2M (15%) from operating cost per year with
minimal effect on customer satisfaction.
Prepared and presented numerous sales and technical presentations. Led team presentation to the divisions
largest customer that secured new programs valued at $32M.
Landed and successfully launched multiple programs for customers such as Daimler-Chrysler, GM, Ford,
Peterbilt, Kenworth, International, John Deere, and JCB.
Restored profitability, steadily improved operating performance, expanded market penetration, and
diversified product offerings for sustainable growth. Completed training at Toyota Supplier Support Center
and introduced Lean Manufacturing to the Group.
Led a team of 7 in new business development, manufacturing engineering, customer service and sales forecasting;
accountable for P&L.
Added $1.6M to the bottom line; improved product throughput 46% with only 25% increase in labor; eliminated
production set-up time.
Earned sole-supplier status with John Deere and built construction-equipment business from $0 to $3M yearly.
Eliminated an unprofitable OEM product line after aggressive attempts to revitalize the line were unsuccessful.
Maintained favorable relationship with the customer.
Managed 3-person staff in system design, development, testing, manufacture, and commercial input. Served as
primary customer contact in landing $1.3M in sales and a new customer for the division.
Spearheaded product redesign of an existing HVAC system for a key account. Reduced part count 40% through
DFM/A techniques and achieved $900K annual cost reduction.
Education
Black Belt, 2009: BigBox, Inc.
MBA, 2002: Loyola of Baltimore
BS Operations Management, 1997: University of Maryland
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 21
Example
#18
After
Operations
Manager
Building & Leading World-Class Manufacturing & Distribution Organizations
Lean Manufacturing Six Sigma (Black Belt) Continuous Process Improvement
Professional
Experience
BIGBOX, INC., Baltimore, MD 2009Present
Operations Manager / Six Sigma Black Belt
Productivity, safety, and quality for 1M-SF distribution center | 350+ employees | Six Sigma project leadership
Increased throughput 33% and order accuracy 44% via daily planning and a performance-review process.
Boosted order-picking productivity 12% by establishing performance expectations and accountability.
Led 2 Black Belt projects that delivered savings of $260K, reduced errors by 50%, and found a permanent
solution for a recurring problemsubsequently applied at 3 national distribution sites.
Met high-volume delivery goals with zero overtime and 52% improvement in accuracy by developing an
innovative learning-curve model for temporary associates during the peak holiday season.
Turned around unprofitable business unit through aggressive cost reductions and productivity gains.
Slashed production costs for existing products; landed new business; reconfigured line from batch to lean
continuous flow for greater productivity. Results:
Sales Pretax Net Profit Models Inventory Turns
2009 $31.8M 23.4% 8 100+
2007 $16.7M 10.4% 4 64
2005 $12.6M (3.4%) 4 36
Eradicated #1 cause of expansion-device warranty claims and shaved 10% off warranty costs.
Managed downsizing that drove $2M (15%) from annual costs without affecting customer satisfaction.
Secured new programs valued at $32M, leading team presentation to the divisions largest customer.
Landed and successfully launched multiple programs for customers such as Daimler-Chrysler, GM, Ford,
Peterbilt, Kenworth, International, John Deere, and JCB.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 22
Meredith
Rockwell 301-745-7299 [email protected]
P&L, new business development, manufacturing engineering, customer service, sales forecasting | team of 7
Restored profitability, expanded market penetration, and diversified product offerings for sustainable
growth. Introduced Lean Manufacturing to the Group.
Added $1.6M to the bottom line; improved product throughput 46% with only 25% increase in labor;
eliminated production set-up time.
Sales Pretax Net Models Model Average Lot Productivity
Profit Families Size
2002 $6.2M (9.3%) 3 2 7.4 79%
2005 $10.1M 10.1% 10 6 6.4 95.1%
Earned sole-supplier status with John Deere; built construction-equipment business from $0 to $3M yearly.
Eliminated an unprofitable OEM product line after aggressive attempts to revitalize the line were
unsuccessful. Maintained favorable relationship with the customer.
Served as primary customer contact in landing $1.3M in sales and a new customer for the division.
Education
Black Belt, 2009: BigBox, Inc.
MBA, 2002: Loyola of Baltimore
BS Operations Management, 1997: University of Maryland
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 23
Example
#19
Before
PETER R. BELTON
10023 Belle Rive, Apt 614
Jacksonville, FL 33821
(904) 316-9158 [email protected]
Career Objective:
Position in inventory planning and management with a leading retailer offering opportunities for long-
term career planning and advancement.
Professional Experience:
Assistant General Manager and Branch Manager 2009 to Present
Graysons Furniture Stores, Jacksonville, Florida
Manage a retail sales organization with more than 160 employees at 6 retail stores that produce $35
million a year in sales. Duties include sales, merchandising, advertising, public relations, customer
service and satisfaction, profits, product management, merchandising, and all staffing, training and
leadership functions. Helped owners redesign purchasing operations, get new suppliers and reduce supply
costs by 3.5%.
Managed a large retail store with $12 million dollars in annual sales and 28 employees. Responsible for
all store operations, sales, hiring, training, firing, customer service, merchandising, product display, daily
accounting and business recordkeeping. Helped regional management to make business decisions on
acquiring computer technology, opening new stores and expanding product lines. Won 5 branch manager
of the month awards.
Managed daily operations of a retail store with $7 million dollars in yearly sales. Same responsibilities as
above. Winner of 6 branch manager of the month awards.
Same responsibilities as above for store with $4 million dollars in sales. Earned 1 branch manager award.
Assisted in managing retail store with $7 million dollars in annual sales. Allocated merchandise to
maximize square footage with plan-o-grams and market data.
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 24
PETER BELTON page 2
(904) 316-9158
[email protected]
Managed 13 stores in Maryland and Virginia with 150 employees. Responsible for sales, profits,
operations, merchandise allocation, purchasing, distribution, customer service, training and team
leadership. Was #4 in sales production out of 214 people and won 3 top sales awards. Introduced new
safety product that sold $2 million dollars in a year.
Assisted in managing specialty retail operation with 14 employees. Responsible for sales, customer
service, product display, store operations and daily store closings.
Education:
Bachelor of Arts Degree in Biology, 2003
University of Virginia, Charlottesville, Virginia
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 25
Example
#19
After
PETER R. BELTON
904.316.9158
[email protected]
http://www.linkedin.com/in/jackrsmith
Google Me http://vizibility.com/prbelton
PROFESSIONAL EXPERIENCE
GRAYSONS FURNITURE STORES 2007 to Present
Promoted rapidly through a series of increasingly responsible management positions based on strong financial, operating,
team building, and team leadership performance. Manage 160+ employees at 6 regional locations. Notable achievements:
Won 14 Branch Manager of Month and General Manager of Year awards for profit and revenue growth.
Achieved record sales in multiple markets (up to 40% sales growth and 31% margin improvement).
Reduced absenteeism 47% and turnover 35% with strategies to recruit, train, and retain quality employees.
Implemented next-generation POS technology. Reduced annual purchasing costs 3.5%.
Floating Manager (13-store district with 150 employees), VA/MD Regional District (2004 to 2007)
Assistant Manager, Newport News, VA (2003 to 2004)
Received 3 Top Sales Producer awards. Ranked #4 out of 214 sales associates nationwide.
Launched new safety product in response to regulatory requirements and closed $2M in 1st year revenue.
Drove sales growth through a strong focus on customer service, merchandising, and teamwork.
EDUCATION
Bachelor of Arts Degree, Cum Laude Graduate, University of Virginia, Charlottesville, VA, 2003
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 26
As Plant Manager for a division of Acme Healthcare, I led my facility to #1 in operational excellence
among 14 global sites, based on results like these:
Most recently, I led Lean/Six Sigma projects that delivered immediate savings of $150K and are
projecting more than $1M savings over 10 years.
I am very interested in your Manufacturing Operations Manager position. May we meet soon to
discuss how I can help your plants become leaner, more efficient, and more profitable?
Sincerely,
Stephen Park
***********
555-555-1234
[email protected]
@stephenjpark
http://www.linkedin.com/in/stephenpark
***********
Google Me http://vizibility.com/spark
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 27
Example
E-Note
#2
Subject: Heavy Equipment Operator
I am writing in response to your advertisement for a Heavy Equipment Operator. Highlights of my experience that
may be of interest to you include:
Hands-on experience operating forklifts, tractors, loaders, backhoes, motor graders, track loaders, bulldozers,
bobcat skid/steer loaders, and scrapers.
Completion of the Certified Heavy Equipment Operator course at Linn State Technical College.
My work-related skills are solid. I can read and interpret technical documents, drawings, maintenance manuals,
repair instructions, and more. In addition, I work independently, productively, and efficiently.
To have the opportunity to work for Ryland Homes would be a great opportunity, and I am most interested in
meeting with you as soon as your schedule allows. I will call Tuesday morning, October 17th, so that we can
coordinate a specific date and time for an interview. Thank you.
Sincerely,
Jason Baso
555-872-3242
[email protected]
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 28
Example
E-Note
#3
Im seeking a new opportunity in yacht sales bring more than 20 years of experience to Delta Yachts. The
three most important things you should know about me:
o I can sell. For 16 years, Ive ranked as a top sales producer/sales leader.
o I can manage effectively. For 10 years, Ive recruited, trained, and mentored other top producers.
o I build client partnerships. Nothing is more valuable than the long-term client relationships that
Ive built and retained despite intense competition.
Most recently, I orchestrated a 225% gain in annual sales revenues for Puget Sound Boating, all within the
past year. Previously, as General Sales Manager for Snohomish Yachts , I increased year-over-year sales by
an average of 162% for 5 consecutive years. The rest of my career will demonstrate the same strong results.
Sincerely,
Jack R. Smith
Seattle Metro
725.465.7700
[email protected]
http://www.linkedin.com/in/jackrsmith
Google Me http://vizibility.com/jrsmith
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 29
RESUME
PORTFOLIO
RWA E-Summit: Modernize Your Resumes & Letters 2012 Louise Kursmark & Wendy Enelow Page 30
DANA CASPER
New York Metro [email protected]
212-604-2910 http://vizibility.com/danacasper
Sales Leader
Media, Broadcasting & Retail industry Expertise Start-up & Established Companies
Sales Management Sales Training Team Motivation
Rapid Revenue Acceleration Market Share Gains New Concept Launch & Quick Market Penetration
Experience
SALES DIRECTOR BROAD MEDIA, Brooklyn, NY 2010Present
National accounts Sales of multimedia marketing & advertising TV, Web, print, nontraditional & new media
#1 in new business
#1 in ad agency sales
#1 in year-to-year growth, 2010 to 2011
#1 in new-to-Web media partners
#1 in sales (new sales record) for nontraditional revenue
#1 in new business
#1 in advertising sales
$2.5M annual sales
Sales Manager:
$0 to $5M sales revenue
75% year-to-year growth in market share
Individual Producer:
Top 1% in individual sales while managing entire sales function
#1 in new business sales
RWA E-Summit: Modernize Your Resumes & Letters 31 2012 Louise Kursmark & Wendy Enelow
JULIA BENEKE
[email protected]
207.870.3321
Ten years experience working in casual dining, fine dining and family dining restaurants, bars and taverns.
Excellent skills in all front-of-the-house operations combined with an outgoing and engaging personality
that attracts customers and builds a loyal and repeat clientele. Core competencies and qualifications include:
Consistently successful in up-selling customers, introducing new menu items, and increasing the dollar
amounts of food checks and bar tabs. Confidently and efficiently able to manage high-volume customer flow,
resolve customer complaints, and deliver best-in-class customer service to each and every guest.
EMPLOYMENT EXPERIENCE
EDUCATION
High School Athlete & State Track Champion; Water Polo Team Captain
RWA E-Summit: Modernize Your Resumes & Letters 32 2012 Louise Kursmark & Wendy Enelow
Daniel
K.
Holland
269-294-2570
[email protected]
http://www.linkedin.com/in/danielholland
http://www.vizibility.com/dkholland
ECONOMIC
ANALYST
MA
in
Applied
Economics
Research,
Analysis
&
Consulting
Experience
Project
&
Team
Leadership
Skills
Business
&
Statistical
Software
(MS
Excel,
SAS,
SPSS,
Statistix)
Proficiency
EDUCATION
Master
of
Arts,
Applied
Economics
2012
UNIVERSITY
OF
WASHINGTON,
Seattle,
WA
GPA:
3.7
/
4.0.
University
Graduate
Scholarship
and
Assistantship.
Relevant
Coursework:
Econometrics,
Microeconomics,
Macroeconomics,
Regional
Economics,
Cost-
Benefit
Analysis,
International
Trade,
Quantitative
Analysis.
Bachelor
of
Arts,
Economics
2010
SEATTLE
PACIFIC
UNIVERSITY,
Seattle,
WA
GPA:
3.2
/
4.0.
Selected
by
faculty
committee
to
participate
in
SPU
study-abroad
program;
studied
at
Regents
College,
London,
for
4
months
and
traveled
extensively
throughout
Europe.
Varsity
soccer
player,
4
years.
Volunteer
Service
Award,
Washington
Special
Olympics,
2008.
RELEVANT
EXPERIENCE
Co-founder
and
Principal
Investigator
20102012
APPLIED
ECONOMICS
RESEARCH
GROUP,
University
of
Washington
Department
of
Economics
Played
a
key
role
in
launching
consulting
practice
providing
economic
analysis
for
local
businesses
and
institutions.
Group
grew
from
initial
four
founders
in
2000
to
1015
investigators.
Developed
consulting
proposals
and
led
teams
in
research,
analysis,
and
report
preparation;
delivered
presentations
to
client
Board
of
Directors
or
management
team.
Completed
economic
analysis
for
major
national
retailer
exploring
entry
into
the
Seattle
market.
Performed
employment
analysis
for
economic-development
organization
studying
immigrant
labor
issues.
Established
scholarship
fund
to
channel
consulting
proceeds
to
graduate-level
economics
students.
Research
Assistant,
DEPARTMENT
OF
ECONOMICS,
University
of
Washington
20102012
Performed
research
for
professor
who
is
an
expert
consultant
and
published
writer
on
economic
ramifications
of
tax
schemes
and
financial
policies.
Read
and
summarized
relevant
articles;
assisted
in
paper
preparation
(credited
on
4
published
papers);
brainstormed
to
develop
new
research
topics.
RWA E-Summit: Modernize Your Resumes & Letters 33 2012 Louise Kursmark & Wendy Enelow
Daniel
K.
Holland
[email protected]
360-294-2570
Page
2
RWA E-Summit: Modernize Your Resumes & Letters 34 2012 Louise Kursmark & Wendy Enelow
JESSICA R. LUCIA
[email protected]
http://www.linkedin.com/in/jrlucia
Mobile: 650.430.8548
San Francisco Bay Area
Collaborative Project Manager who inspires, persuades, encourages, and delivers in every situation.
Author/Product Manager of 200+ traditional print and digital e-books (Kindle, iPad).
Creative Catalyst of innovative methods to illustrate complex concepts and technical equations.
Talented Trainer and Classroom Educator who excites students and adult learners to excel.
PROFESSIONAL EXPERIENCE
Recruited to early-stage e-publishing venture to orchestrate content development, writing, design, and
production of all scientific publications. Facilitate teams of writers, editors, subject matter experts, and
technologists collaborating on digital textbooks. Manage pipeline of 20 projects and $250,000 budget.
Delivered 2025 new titles each year, all on time and within/under budget.
Built portfolio of e-products distributed through Amazon (300,000+ Kindle downloads) and Apple
(45,000+ iPad downloads) and a series of FlexBooks in a strategic alliance with IBM.
Directed publication of several new products accepted for Massachusetts Learning Networks Free
Digital Textbook Initiative, part of Governors commitment to free and accessible education.
Collaborated with Math Division Editor to ensure consistency across product categories and with Wiki
team to provide content expertise for proprietary collaborative editing platform.
Founded commercial printing company that grew into a diversified copywriting, typesetting, design, and
publishing company. Established strong presence in both corporate and academic markets with long-term
client relationships (e.g., Stanford University, Hewlett Packard, GE, IBM, Apple).
Built business from start-up into a profitable company with hundreds of clients annually. Increased sales
an average of 12% per year while maintaining costs at less than 40% of sales.
Wrote copy for clients corporate communications (e.g., ads, marketing pieces, promotions, PR).
Launched in-house publishing company, managed design and production, and coordinated book sales
and marketing programs. Authored business and how-to titles and a series of childrens books.
RWA E-Summit: Modernize Your Resumes & Letters 35 2012 Louise Kursmark & Wendy Enelow
JESSICA R. LUCIA
[email protected]
Mobile: 650.430.8548
Page 2
Managed a portfolio of book titles and educational products which were top-selling textbooks in their
category in the US. Prepared 18-month marketing and promotional plans for 68 major book launches each
year, in addition to managing an existing product line of 50+ active titles.
Facilitated cross-functional teams of editorial, design, sales, marketing, manufacturing, inventory, and
product management personnel that achieved/surpassed revenue goals for both product lines.
Collaborated with advertising manager to create promotional campaigns, print ads, give-aways, direct-
mail campaigns, and other incentives to drive book sales and market penetration.
Partnered with editorial team to coordinate market research for new titles, wrote product training
materials, and led product training seminars for in-house and third-party product sales reps.
Collaborated with college and university professors to develop content and define writing style for new
textbooks and with design, production, and marketing teams to facilitate acquisition and publishing.
EDUCATION
TECHNOLOGY SKILLS
Adobe InDesign; MS Office Suite; Google Docs; Wiki Editing; Math Type
RWA E-Summit: Modernize Your Resumes & Letters 36 2012 Louise Kursmark & Wendy Enelow
Diane T. Powers
73 Oak Street, Wellesley, MA 02181
617-750-2278 n [email protected] n http://vizibility.com/dianepowers
Professional Experience
MO MUSIC Cambridge, MA 20102012
Regional Marketing Director
Nonprofit Leadership: Elevated media coverage for Mo Music Foundation from local to national (print,
radio, television, web) and created complete corporate sponsorship plan to drive event fundraising.
Corporate Leadership: Defined strategic marketing plan and brand strategy for entire organization.
Reversed downward revenue trend in a soft cycle by driving up sales of non-core products. More than
replaced $200K dip in show revenues in one market.
United organization under a cohesive brand description that leveraged the companys most
distinguishing assets. Championed brand strategy to executive team.
Initiated and pursued co-branded programs with primary partners Disney, Marriott, and ESPN; created
win-win scenarios that boosted visibility at low/no cost.
n n n
SPORTS NETWORK Bristol, CT 20092010
Director, Media Sales
Nonprofit Leadership: Launched educational programs to attract children and families to the sport of
fishing; credited by American Sportfishing Association with stemming the tide of member attrition.
Corporate Leadership: Recruited to lead major corporate initiative to grow media sales for outdoors
division. Devised strategies to maximize sales revenue through market differentiation. Set clear goals,
created a strong sales team, and provided motivation and leadership to ensure goal attainment.
Built positive relationships with key advertisers and sponsors Evinrude, Yamaha, Oakley, Dicks
Sporting Goods, and other brands well known in the outdoors arena.
n n n
CABLEVISION Boston, MA 20012009
Advanced through progressive positions with Cablevision and subsidiaries Cable Sports Net and ModMusic.
Director of Marketing CABLE SPORTS NET NEW ENGLAND (20062009)
Nonprofit Leadership: Invigorated involvement with charitable foundations affiliated with sports teams
and players. In 3 years raised $500K+ for foundations of Red Sox, Patriots, Celtics, and Bruins players.
Targeted and captured high-profile new sponsors Pepsi, Subway, KFC, NASCAR, Old Spice and
forged strong, sustainable relationships with partners and affiliates.
RWA E-Summit: Modernize Your Resumes & Letters 37 2012 Louise Kursmark & Wendy Enelow
Diane T. Powers 617-750-2278 [email protected]
Nonprofit Leadership: Initiated educational programs through VH1/Save the Music and new Animal
Planet Expo secured World Wildlife Foundation sponsorship and raised $50K for local groups.
Corporate Leadership: Promoted to lead promotions and alliances, with emphasis on building strong,
sustainable relationships with sponsors and programmers. Directed entire scope of marketing and
promotional campaigns. Served as primary point of contact with partners.
Negotiated favorable co-sponsorship agreements and joint marketing campaigns with key brands
Target, American Express, BMG Music, Arista Records, Universal Music Group, 1-800-Flowers.com, Jeep,
Lycos, Apple, MasterCard, IKEA, VH-1, ModMusic, MTV, Nickleodeon, Animal Planet, Discovery Channel,
AMC, CNBC, Cartoon Network, Disney.
Grew customer base 35% by allying unknown product (3D TV) with an industry icon (BMW) and
emphasizing shared attributes in advertising/marketing campaign.
n n n
Director, Advertising Sales (20022005) Director, Direct Response (20012002) MODMUSIC
Nonprofit Leadership: Raised $650K+ to support the Wildlife Conservation Society, teaming to produce
Esplanade concerts and raising awareness of the organization to an international audience.
Corporate Leadership: Drove marketing, sales, partner development, and product development as key
member of start-up team for Cablevision JV that grew to $10M annual sales. Developed innovative
marketing strategies that enabled ModMusic to outdistance larger, more established industry players.
Generated 77% of all company revenue and 87% of ad sales through accelerated growth of advertising
sales as much as 70% yearly.
Conceived and led development of unique multi-platform (broadcast, broadband, Internet) programs,
working with Canadian partner to launch breakthrough events that included:
First live broadcast in U.S. for ModMusic services;
First outdoor rock/pop concert on Boston Esplanade;
Live coverage on Boston Common on New Years Eve 2003 and 2004.
n n n
Marketing Director MTV, New York, NY: One of first employees of cable television pioneer. Championed
groundbreaking programs, products, promotions, and partnerships; created program that generated $450M+
in merchandise sales, $50M+ in net profits, $47M revenue gain, and a database of 3.5M viewers.
Supervising Senior Accountant / Auditor MAIN HURDMAN/KMG, New York, NY: Performed on-site audits
for Rolling Stones, David Bowie, radio station networks, and non-profit organizations.
Promotional Manager CBS (SONY) RECORDS, New York, NY: Initiated contact and persuaded Sony
Records to create new position of marketing representative to Boston-area college radio stations.
Education
BBA in Accounting Boston College, Chestnut Hill, MA
RWA E-Summit: Modernize Your Resumes & Letters 38 2012 Louise Kursmark & Wendy Enelow
E L L E N
R O C K P O R T
555.218.3387
[email protected]
Miami,
FL
http://www.linkedin.com/in/ellenrockport
Strategic
Market
Planning
&
Penetration
Product
Sourcing,
Development
&
Launch
Brand
Architecture
Design
Multi-Channel
Product
Distribution
Creative
Marketing,
Promotions
&
Packaging
Product
Licensing
&
Strategic
Alliances
Product
Portfolio
Management
&
Extension
Product
Relaunch
&
Revitalization
CAREER
PROGRESSION
DIRECTOR
PRIVATE
BRAND
DEVELOPMENT
LOWES,
Miami,
FL
2010Present
Revamped
brand
architecture
for
2,200
retail
stores
generating
$80
billion
in
annual
sales.
Rationalized
the
distillation
of
47
brands
into
8
mega
brands
for
Lowes
US,
Canadian,
Mexican,
and
Chinese
retail
operations.
} Laid
groundwork
for
additional
$2
billion
in
sales
with
launch
of
new
home
dcor
brand
in
2012.
} Negotiated
manufacturer
licensing
agreements
worldwide,
exceeding
corporate
expectations
60%.
} Leading
current
project
to
design
smart
phone
applications
compatible
with
multiple
Lowes
products.
RWA E-Summit: Modernize Your Resumes & Letters 39 2012 Louise Kursmark & Wendy Enelow
E L L E N
R O C K P O R T
555.218.3387
[email protected]
Page
2
of
2
VP
MARKETING/PRODUCT
DESIGN
DARWIN
INDUSTRIES,
Phoenix,
AZ
20022005
Grew
international
sales
for
multi-brand
portfolio
from
$2
million
to
$25
million.
Drove
year-1
revenues
from
start-
up
to
$8.5
million
through
branding,
product
development,
and
in-store
merchandising.
Reported
to
CEO.
} Produced
$8
million
in
add-on
annual
sales
with
key
retailers
in
DIY
markets
to
create/update
category.
} Revitalized
dormant
relationship
with
Walmart
US
and
boosted
sales
30%
over
2
years
($58
million).
Based
on
strong
account
performance,
selected
to
develop
and
manage
sales
relationship
with
Walmart
Germany.
} Developed
private
label
products
for
Bass
Pro
Shop,
Cabelas,
Dicks
Sporting
Goods,
and
Tractor
Supply.
MARKETING
MANAGER
GREEN
TOGS
(Division
of
Dover
Athletic
Corporation),
Tucson,
AZ
20002002
Surpassed
first-year
revenue
target
50%
and
built
$100
million
brand
over
2
years,
propelling
a
stagnant
product
line
with
zero
market
differentiation
into
a
high-volume
sales
producer.
} Generated
up
to
40%
of
total
business
revenue
and
introduced
20+
new
products
within
2
years
} Built/led
new
product
development
team
and
defined
new
go-to-market
strategy
to
accelerate
launches.
} Leveraged
existing
Walmart
relationship
to
expand
market
share,
attaining
40%
first-year
sales
growth.
EARLY
CAREER
PROFILE
BRAND
MANAGER
BRANDED
BEVERAGE
CONCEPTS
JOHNSON
&
JOHNSON,
Englewood
Cliffs,
NJ
Built
new
product
category
from
start-up
to
$7.5
million
in
first-year
direct/distributor
sales.
EDUCATION
RWA E-Summit: Modernize Your Resumes & Letters 40 2012 Louise Kursmark & Wendy Enelow
ROBERTO
DIAZ
212-498-1107
[email protected]
http://www.linkedin.com/in/robertodiaz
http://www.vizibility.com/robertodiaz
Professional
Experience
Water
Systems,
Inc.,
Rahway,
NJ
2009Present
Manufacturer
of
hand-held,
ultraviolet
(UV)-powered
water
purification
systems
SENIOR
VICE
PRESIDENT,
International
Recruited
to
augment
companys
international
presence.
Built
the
team,
developed
the
infrastructure,
and
led
the
strategic
initiative
to
target
Tier
One
global
markets.
Manage
full
P&L
and
all
global
market
development
activities.
Grew
international
business
from
7%
to
20%
of
total
company
revenue
in
2
years
Averaged
43%
CAGR
for
international
revenue
and
gross
margin.
Contracted
36
distributors
covering
90
countries.
Slashed
printing
costs
90%
and
speeded
up
the
sales
cycle
by
launching
an
online
International
Distributor
Center
that
made
product
and
marketing
collateral
available
in
real
time.
Data-Disk
Australia
&
New
Zealand
Pty.
Ltd.,
Sydney,
NSW,
Australia
20042008
Company
selling
consumer
and
business
data
storage
products
throughout
Australia,
New
Zealand,
and
Oceania
MANAGING
DIRECTOR
Promoted
to
lead
a
$45M
region
sales,
marketing,
finance,
administration,
customer
service,
HR,
and
technical
support.
Maintained
core
business
of
B2B
tape
while
positioning
company
to
sell
consumer
electronics
products
into
big-box
retailers.
Sourced
or
developed
new,
non-traditional
products
to
fuel
regional
growth.
Member,
Data-Disk
Asia-Pacific
Executive
Committee
and
Corporate
Leadership
Team.
Transformed
region
from
a
mediocre
performer
to
the
most
profitable
and
fastest
growing
worldwide,
with
a
compound
annual
growth
rate
of
21%
($23M
to
$45M)
and
compound
annual
operating
income
growth
of
38%
($2.1M
to
$7.8M).
First
region
to
take
market
share
leadership
in
both
corporate
and
big-box
retail
segments.
Boosted
operating
income
300%
and
sales
100%
over
4
years
by
building
a
cohesive,
goal-oriented
team.
Grew
consumer
storage
products
from
30%
to
>50%
of
total
revenue
and
captured
25%
market
share,
displacing
competitors
such
as
Sony,
Verbatim,
and
HP.
Recouped
$3M$5M
in
annual
sales
from
competitors
(approximately
7%
increase
in
profitable
market
share)
by
conceiving
and
implementing
DataStore,
a
groundbreaking
and
innovative
reseller/VAR
program.
RWA E-Summit: Modernize Your Resumes & Letters 41 2012 Louise Kursmark & Wendy Enelow
ROBERTO DIAZ 212-498-1107
[email protected]
Professional
Profile
Education
Finance
&
Accounting
Certificate,
Harvard
Business
School,
Boston,
MA
BA,
Spanish
&
Economics,
Amherst
College,
Amherst,
MA;
National
Merit
Scholar
in
Spanish
RWA E-Summit: Modernize Your Resumes & Letters 42 2012 Louise Kursmark & Wendy Enelow
TIMOTHY L. BECKWITH
[email protected]
2727 NE 27th Drive
Chicago, IL 60609 http://vizibility.com/tbeckwith
Mobile: 555.888.7766 http://www.linkedin.com/in/tbeckwith
Senior Distribution Director with 15+ years P&L experience leading start-up, turnaround Multi-Site DC Operations
high-growth, and multinational distribution organizations, operations, and networks.
Multi-Partner Distribution
Moved >20B units in inventory throughout career in both retail and wholesale networks. Multi-Modal Transportation
Captured more than $75M in total cost savings over past 10 years. Integrated Logistics
Inventory Management
Worked extensively with WMS and ERP technologies, including McHugh International, Retek,
RedPrairie, and Manhattan. Vendor Negotiations
Third-Party Alliances
Gentle business leader able to build strong, talented, and customer-centric teams that
consistently exceed performance, productivity, efficiency, and quality goals. Strategic Planning
Senior Distribution Executive with full strategic planning, operating, and P&L responsibility for 900K sq. ft., highly
automated replenishment and distribution facility serving 500 retail and wholesale customers in the US and abroad. Lead a
team of 480 associates through 38 direct reports. Manage $154M annual operating budget.
Increased UPH 48% in first year and improved CPU 24%. Managed growth from 18.4M to 49M units per year.
Facilitated seamless integration of 5 distribution centers brands, customers, processes into Ohio operation.
Orchestrated selection, acquisition and implementation of agile ERP and WMS technologies.
Spearheaded safety improvement initiatives that reduced OSHA rate to 2.69 (versus 6.0 nationwide average).
Negotiated 3 union contracts with no interruption in operations by working collaboratively with union officials.
Led successful operational start-up of 1.2M sq. ft. distribution center and 2 off-site third-party warehouses servicing 15
pool locations supplying 600 retail stores in Southeastern US. Managed 900-employee workforce and $45M budget.
Transitioned from Greenfield into full-scale operation processing 245M units annually.
Collaborated with tech team to implement robust WMS technologies to meet peak production of 1.3M units daily.
Achieved lowest CPU of companys 3 distribution centers by end of year 2.
Maintained lowest accident frequency and severity rates in distribution center network.
RWA E-Summit: Modernize Your Resumes & Letters 43 2012 Louise Kursmark & Wendy Enelow
TIMOTHY L. BECKWITH [email protected] Mobile: 555.888.7766 Page 2
Selected from highly competitive pool of candidates for #1 distribution leadership position in company. Managed East
and West Coast distribution centers, all domestic traffic servicing 150 ABC Studio Stores, replenishment for 30+ franchise
stores throughout Europe and Asia, and full logistics support for online, catalog, and QVC fulfillment.
Achieved and sustained inventory control accuracy of 99.9% on 34M units annually.
Captured 7 cent/unit savings on all 34M units through implementation of assortment packaging and processing.
Reduced operating costs $1.2M through improved vendor sourcing/pricing. Cut transportation costs $1M.
Expanded in-house technology capabilities and implemented productivity, performance and quality incentives.
Recruited by Chairman/CEO to lead the turnaround of under-performing distribution facility 850K sq. ft. complex with
630 employees supplying 1250 stores nationwide. Identified and eliminated roadblocks negatively impacting productivity,
efficiency and profitability of the entire supply chain and distribution platform for company.
Increased processing volume 66% and units per hour productivity 30% in first year, far exceeding projections.
Slashed $3M+ from operating costs through a series of employee performance and quality incentives.
Promoted rapidly through early career positions with R.C Company, an exclusive retailer headquartered in Baton Rouge.
Advanced to Distribution Director managing 276K sq. ft. facility supplying 21 stores. Led team of 200.
EDUCATION
Bachelor of Arts Degree, University of Maryland, College Park, MD
PROFESSIONAL AFFILIATIONS
Member, Council of Supply Chain Management Professionals
Vice President of Public Relations (Past), Council of Logistics Management
Chairman, Vice Chairman & Member (Past), Solomon Committee for Distribution Managers
Member (Past), Logistics & Transportation Advisory Group, University of Maryland
RWA E-Summit: Modernize Your Resumes & Letters 44 2012 Louise Kursmark & Wendy Enelow
MODERNIZE
YOUR
RESUMES:
RESOURCES
Article:
Optimizing
Your
Resume
for
Scanning
&
Tracking
Systems
(OptimalResume.com)
http://www.montclair.edu/CareerServices/OptimalsScannedresumes.pdf
Article:
How
Your
Social
Media
Profile
Can
Make
or
Break
Your
Next
Job
Opportunity
http://www.forbes.com/sites/lisaquast/2012/04/23/your-social-media-profile-could-
make-or-break-your-next-job-opportunity/
Webinar:
How
to
Use
QR
Codes
in
Resumes
(with
Wendy
Enelow
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