Gender and Men in Film
Gender and Men in Film
Gender and Men in Film
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Gender and Society
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WOMEN AND MEN IN FILM
Gender Inequality Among Writers
in a Culture Industry
DENISE D. BIELBY
WILLIAM T. BIELBY
University of California, Santa Barbara
Distinctive features of culture industries suggest that women culture workers face formidable barrie
to career advancement. Using longitudinal data on the careers of screenwriters, we examine gender
inequality in the labor marketfor writers offeaturefilms. We hypothesize and test three different mode
of labor market dynamics andfind supportfor a model of cumulative disadvantage whereby the gend
gap in earnings grows as men and women move through their careers. We suggest that the transition
screenwriting from a mixed to a male-dominated occupation parallels the "emptyfield" phenomeno
described in a study by Tuchman of nineteenth-century novelists. The institutionalization of male
dominance of the film industry in the 1930s and the typecasting of women writers has had a lastin
impact on gender inequality, which shows little change through the early 1990s.
AUTHORS' NOTE: This research was completed with support from the National Science Foundat
(SES 89-10039) and the Academic Senate of the University of California, Santa Barbara.
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Bielby, Bielby / WOMEN AND MEN IN FILM 249
the finished product, but it can only be evaluated post hoc; (3) career success is
largely dependent on a writer's current reputation among a small group of "brokers"
who match creative talent with commercial projects; (4) reputations are based on
perceptions of an artist's success in currently fashionable styles or genres; and (5)
the overwhelming majority of those who make decisions about matching creative
talent to commercial projects are men. Given the skewed sex-ratio, women's
marginal location within networks of decision makers, and the high levels of
ambiguity, risk, and uncertainty surrounding employment decisions, social simi-
larity and gender stereotypes are likely to have a strong impact on employment
decisions. Indeed, empirical results of that study show that compared to male
television writers of similar age, experience, and track record, women earn 11 to
25 percent less throughout their careers (Bielby and Bielby 1992).
This research examines whether a similar pattern of gender inequality exists
among writers for feature film. There are good reasons to expect that the findings
for television will apply to the feature film industry as well. The overall structure
of the two industries is quite similar-what DiMaggio (1977) calls "centralized
brokerage administration" and Faulkner and Anderson (1987) describe as "recur-
rent short-term contracting." Each of the five distinctive characteristics of television
production apply to feature film as well.
However, there are differences between film and television production in their
organization and business contexts, and some of these differences may be of
consequence for labor market dynamics of writers and other "culture workers."
First, the levels of ambiguity, risk, and uncertainty facing producers in feature film
are substantially greater in the film industry than in television. Production costs are
many times higher than in television, and predicting which film projects will
become hits is much more difficult than in television. In their study of the film
industry, Baker and Faulkner (1991, 286) observe, "Filmmaking is a tenuous
enterprise. It occurs in a business and technical environment characterized by high
stakes, risk, and uncertainty. It requires substantial investments of financial capital
for properties, artists, and support personnel. And it entails high personal and career
risks."
Compared to television network programmers, risk-adverse production execu-
tives in feature film might be more likely to imitate prior successful projects and
to rely on rules of thumb that tend to typecast women writers. For example, no one
wants to be the first to develop a script from a woman writer for a big-budget
action-adventure film. In a recent interview, Callie Khouri, who won an Academy
Award for her script for Thelma & Louise, put it this way:
There is a certain stigma, I think that there is a set of expectations that women write
a certain type of picture, so you don't look for an action movie that's written by a
woman. You don't look for a thriller. There are certain types of movies that you don't
expect to be written by a woman. People still call things "women's pictures." If it has
a female audience then there is always a somewhat derogatory connotation to a
so-called woman's picture. (Danquah 1994)
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250 GENDER & SOCIETY / June 1996
Carolyn Shelby who wrote Class Action has expressed similar sentiments:
You come in with an action project, and they see you're a woman, and you can
it's not something they're comfortable with. They're thinking "small picture" r
than Terminator 2 when you're sitting there talking to them. (Voland 1992)
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Bielby, Bielby / WOMEN AND MEN IN FILM 251
president of production at a film studio is not charged with working within a specific
film genre. And by 1990, women accounted for nearly one third of the executives
in the ranks of vice president or higher in the production divisions of the major film
studios (Bernstein 1990).
Second, in television, advertising revenues are sold on the basis of the demo-
graphic composition of the audience. In television, who is watching can be as
important as how many people are watching. For example, an action-adventure
series in development at a network might be targeted to an 18- to 35-year-old male
audience, and advertising rates might be set based on a network guarantee regarding
the size of the audience within that age/gender group. In contrast, a film's profit-
ability depends on the number of people who pay to view it. Although the film
might be developed to appeal to a younger male audience, a ticket purchased by a
45-year-old woman earns the studio the same amount as one bought by a 19-year-
old man. Thus, the less intense age/gender targeting of film audiences may reduce
the incentive to typecast writers by gender. On the other hand, there is a tremendous
amount of typecasting of "on screen" talent in feature film, where there is a widely
held belief that a female star cannot successfully carry a big budget film. In the
words of one studio head:
It's almost impossible for a female to "open" a movie now. It just doesn't work. People
don't come. A movie like Ghost succeeded conceptually, on its own terms, not because
of Demi Moore. (Dutka 1990, 8).
Thus, it is reasonable to assume that the often explicit devaluation of female talent
on screen carries over to a devaluation of women's contributions to film off screen.
Overall, the similarities between television and feature film are probably more
consequential than the differences. Although distribution channels differ, the same
large corporations-the major studios-dominate production in both TV and
film, and with the advent of new technologies of production and distribution, the
distinctions between the two sectors of the entertainment industry are increasingly
blurred. To a significant extent, the two sectors draw on the same pool of writers;
in any given year, about one third of those writing for feature film are also employed
in television. Thus, we expect the structure and dynamics of labor markets in the
two sectors to be largely similar, although on balance, if there is a detectable
difference in the levels of gender inequality, we expect it to be somewhat larger in
film than in television.
Below, we first present an overview of women writers' participation in feature
film from the silent era to the present, relying on both historical scholarship and
quantitative data from the membership files of the Writers Guild of America, West.
Then we describe the data, measures, models, and hypotheses used to assess
alternative models of gender inequality in labor market dynamics among film
writers. Following the presentation of our results, we discuss the implications of
our findings for gender inequality in the mass media and in culture industries more
generally.
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252 GENDER & SOCIETY / June 1996
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Bielby, Bielby / WOMEN AND MEN IN FILM 253
6,000
~~6, ~~~000 ~Total
5,000 ----
E 3,000 ------
2000 hemales
E
1,000 ---- ----. -
35 40 450 "co00000000000000000
. 50 55 60 65 70 75 80 85 90
35 40 45 50 55 60 65 70 75 80 85 90
_ ~ ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~, , , _
producers and would supervise a dozen or so script readers who would evalua
books, plays, stories, or treatments for their cinematic potential. Studios gener
relied on their own staff of screenwriters to write the actual scripts, with others s
as continuity clerks and script clerks doing much of the routine work in processin
the filming of a script (Work Projects Administration, American Guide Seri
1941).
Some of the more established women writers of the silent era continued to thrive
under the studio system (Francke 1994; McCreadie 1994; Schwartz 1982). Among
them were Frances Marion, who was a founding member and first vice president
of the Screen Writers Guild (the predecessor of the Writers Guild of America), and
Anita Loos, whose credits range from Intolerance (1916) to Gentlemen Prefer
Blondes (1953). However, the male "invasion" of the profession was an accom-
plished fact by the mid-1930s. Membership statistics from the Writers Guild of
America, West, show that women accounted for less than 15 percent of those
working as screenwriters in the late 1930s (see Figures 1 and 2). In sharp contrast
to the early years of the industry-when the lines dividing production roles were
fluid and women moved with relative ease across the tasks of scenarist, editor,
director, and producer-under the studio system, women writers were likely to be
assigned to administrative or support roles such as reader or script supervisor
(Francke 1994) or as "corpse rougers" who "brightened the dialogue of other
people's scripts" (Mary McCall, Jr., quoted in McCreadie 1994, 111).
The institutionalization of the male invasion of the screenwriting profession was
legitimated by the typecasting of women writers. Women's work on story adjust-
ments, scene polishes, and dialogue rewrites was regarded as the "tyranny of the
woman writer" by male writers of the time (Frances Marion, cited by McCreadie
1994, 28). Studio chiefs believed women were especially well suited for writing
for "women's films," for writing dialogue for female stars, and for infusing the
"women's angle" into films more generally (Francke 1994). Of course, the reality
is quite different; women screenwriters have been associated with successful scripts
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254 GENDER & SOCIETY / June 1996
20%
15% _ _ _ .
a,
5% -c- -... [
0% _- -------,--- I I
35 40 45 50 55 60 65 70 75 80 85 90
Year
in every film genre, and many "women's films" have been scripted by men.' B
the ideology that women's talents are best suited for women's themes or femal
stars (an ideology shared by many women writers themselves) legitimates the
notion that outside of narrow genres and specialties, screenwriting is men's wor
With men's dominance of screenwriting fully institutionalized, the decline o
the studio system and the trend toward independent production during the 195
had little impact on women's representation among screenwriters. From the 195
through the early 1960s, women continued to constitute about 12 to 13 percent
those entering the screenwriting profession. Perhaps not coincidentally, the declin
in women's representation among new screenwriters from 1962 through 1971 t
its lowest level in the history of the industry (see Figure 3) corresponds exactl
with the era feminist film critic Molly Haskell (1987, 323) calls "the most dishear
ening in screen history" regarding the portrayals and prominence of women.
Not until the early 1970s is there a noticeable increase in women's representation
among those entering the profession: from 1972 to the present, women have
accounted for about one in five screenwriters qualifying for membership in th
Writers Guild (Figure 3). It is not clear what accounted for the modest upturn
women's representation in the early 1970s. On the one hand, feminist themes we
beginning to appear in commercially successful films of the 1970s such as Klut
(1971), Alice Doesn't Live Here (1974), A Woman Under the Influence (1974), an
An Unmarried Woman (1977),2 and women in the industry began organizing
advance their interests through groups such as Women in Film and the Women
Committee of the Writers Guild of America. These developments may have bot
encouraged talented women to pursue careers in the industry and persuad
producers to be more open toward material from women screenwriters. On the oth
hand, the early 1970s also marked the beginning of the "blockbuster" era, whic
greatly increased the financial risk involved in pursuing projects with potential bo
office sales in excess of $100 million (Baker and Faulkner 1991). Increasingly, th
"blockbuster" mentality encouraged producers to seek out established directo
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Bielby, Bielby / WOMEN AND MEN IN FILM 255
100%
80% --
c
a)
40% --- -
2 0%
0% -, , , , , ,
60 65 70 75 80 85 90
writers, and actors who have track records of consistent success and forgo ser
consideration of writers who seek to transcend proven formulae and establi
genres. As a result, the salaries of a small group of elite screenwriters have b
bid up to levels in excess of $750,000 per film, while the gap in career trajecto
between this group and other screenwriters widens. Daily Variety analyst Pau
Young observes:
Why the red carpet? Studio executives and agents unanimously agree that a writer
can't "open" a film like a star. But veteran agents and producers alike say the trend
to shop at Tiffany reflects the paranoia felt by studio executives who don't read much
themselves, or who fear rocking the corporate boat. Says one high-profile producer
"I can't get the studio to pay a writer less than $750,000. It makes them nervous
Another producer with a studio deal explains, '"hey think an expensive writer will
get it right the first time. And if he doesn't, the executive has protected himself by
using a pre-approved writer" (Young 1995, 5, 18).
Our quantitative data on film writers' employment and earnings cover the y
1982 to 1992. This period is of interest because of potentially countervailing f
affecting the careers of women writers. On the one hand, by the mid-1980s
talent guilds for writers, directors, and actors were issuing statistical studi
documenting women's underrepresentation in the industry, and the industry
began giving widespread coverage to the issue of gender discrimination. An
noted above, during the same period, women were finally moving into the
executive ranks of the motion picture studios, paralleling women's gains in m
agement in other sectors of the economy. On the other hand, men's dominan
screenwriting (and all other aspects of the industry) had been fully institutionali
for half a century, and the business environment of the period appears not t
conducive to innovative ways of reaching out to groups previously excluded by
industry. Given these countervailing if not contradictory trends, it is not surpri
that many feminist film analysts look on the past decade as "the age of ambivale
(Haskell 1987; also see Francke 1994). Our data allow us to bring system
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256 GENDER & SOCIETY / June 1996
$500,000
$300,000 Males
. $200,000
2. 90th Percentile Females
, S100.0QO
o
(J $50.000Males
S30.000
w Meemaes
Mediari
$20,000
$10.000 , , r i i
82 83 84 85 86 87 88* 89 90 91 92
'Slrike year
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Bielby, Bielby / WOMEN AND MEN IN FILM 257
The data for our study describe the employment and earnings trajectories of
4,093 screenwriters who were employed at least once during the period from 1982
through 1992. These data are from the employment and membership records of the
Writers Guild of America, West (WGAW). Each quarter, guild members report
earnings from all employment covered by the "MBA," the WGAW's major collec-
tive bargaining agreement with producers. Because virtually all active producers
are signatory to the MBA, these earnings declarations cover nearly all writing for
feature films produced in Hollywood.
In their earnings declarations, members report total earnings; employing orga-
nization; type of employment; whether the writing is for screen, television, radio,
or pay-TV; the title of the film, series, or program; and its length. In most cases,
writers also report whether they worked on a first draft, polish, final draft, revision,
and so forth.
Our model is a pooled cross-section time series specification of the form:
where Yit is log earnings for the ith individual in cohort c in year t, an
defined as year admitted to membership in the Writers Guild of America
of individuals that do not vary over time (e.g., minority status) are inc
and individual traits that vary over time (e.g., years of experience) are
W,. The term Zc captures effects on earnings that are unique to a spec
over time, while d, captures year-specific effects on earnings. The dist
is assumed to have a mean of zero and constant variance and to be uncorrelated
with the other independent variables.
Minority status is represented by a binary variable coded 1 for minority writers
and 0 otherwise. Gender is coded 1 for females, 0 for males. Work experience is
measured in two ways. The first is years of membership in the WGAW. Because
less than half of all writers are employed in any given year, years of membership
does not equal years of employment experience. Consequently, in some models we
also include binary variables for lagged employment status one, two, and three
years prior to year t.
Age is measured as year t minus year of birth. Year effects are captured by 10
binary variables, with 1982 as the reference category. Cohort effects are captured
by two binary variables, the first coded 1 for those admitted to the WGAW prior to
1971 and the second coded 1 for those admitted between 1971 and 1975. Finally,
because many writers work in both television and film, our models include a binary
variable coded 1 if the writer received earnings from work in television during year t.
Descriptive statistics reporting gender differences in age, experience, and em-
ployment appear in Table 1. On average, women screenwriters employed at least
once between 1982 and 1992 are younger and have fewer years of experience than
their male counterparts. Just more than one third of the men and women screen-
writers were employed in feature film in 1992, and about 30 percent were employed
in television. Finally, Table 1 shows that writers of color are virtually absent in the
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258 GENDER & SOCIETY / June 1996
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Bielby, Bielby / WOMEN AND MEN IN FILM 259
Female - -
NOTE: Hypoth
negative relat
rate), ? = no r
gender, expe
Each assumes
that increase
earnings.
The three models of labor market dynamics, "cumulative disadvantage," "con-
tinuous disadvantage," and "declining disadvantage," are differentiated by their
implications for interaction effects by gender. We choose between the cumulative
disadvantage and continuous disadvantage models based on interaction effects
between gender and experience, between gender and prior employment, and
between gender and prior earnings.
The cumulative disadvantage model assumes that access to opportunity early in
the career pays off more for men than for women. As a result, the gender gap in
wages is expected to increase with experience. In other words, according to the
cumulative disadvantage model, the net returns to experience are expected to
be lower for women than for men (i.e., a negative interaction between gender
[coded 1 for female] and the experience variables). Similarly, if women have
more volatile careers and find it difficult to sustain career success from year to
year, then the impact of prior earnings and employment should be lower for women
than for men. Accordingly, the cumulative disadvantage model also predicts a
negative interaction between gender and the lagged employment and earnings
variables.
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260 GENDER & SOCIETY / June 1996
over the course of a career is the same for men and women, but women st
careers with a substantial earnings "penalty" and never catch up. Thus, the c
ous disadvantage model implies no interaction between gender and meas
experience, prior employment, and prior earnings; but it implies a stron
effect" of gender, with women earning significantly less than men with
levels of experience.
Neither the cumulative disadvantage nor the continuous disadvantage
provides an explicit prediction about trends over time in the aggregate ge
in earnings. Over time and net of all other factors in these two models, the
gap between men and women might be increasing, decreasing, or not cha
all. In contrast, according to the model of declining disadvantage, there is
toward an erosion of gender barriers and a resulting decline in the gende
earnings over time. According to this model, whether the underlying d
is one of cumulative or continuous disadvantage, forces are at work tha
slowly but surely dismantling the sources of that disadvantage. Th
declining disadvantage model predicts that the impact of gender declines o
(a negative interaction between gender [coded 1 for female] and year).
In sum, if we find strong evidence of lower returns among women than
men in the effects of experience, prior employment, and prior earning
negative interactions between gender and each of these traits), then the cu
disadvantage model will be favored over the continuous disadvantage m
contrast, if there is a large net effect of gender but no interaction of gende
measures of experience, prior employment, or prior earnings, then the co
disadvantage model will be favored. Regardless of the outcome of this com
a large negative interaction of female-by-year will provide evidence of d
disadvantage, that is, an erosion of gender barriers over time.3 Absence of
interaction will suggest that the barriers faced by women writers have p
throughout the 1980s and into the early 1990s, despite women's increasin
sentation in positions of power and responsibility, and despite increased a
to the problem of gender bias in the industry.
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Bielby, Bielby / WOMEN AND MEN IN FILM 261
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262 GENDER & SOCIETY / June 1996
Cohort
Pre-1971 0.163** 0.140* 0.532** 0.506**
1971-75 -0.057 -0.062 0.246** 0.240**
Year
1983 0.046 0.066
1984 0.205** 0.214
1985 0.330** 0.368**
1986 0.372** 0.420** 0.047 0.061
1987 0.471** 0.515** 0.150** 0.167**
1988 (strike year) 0.485** 0.494** 0.103* 0.081
1989 0.596** 0.596** 0.283** 0.258**
1990 0.702** 0.706** 0.413** 0.387**
1991 0.776** 0.792** 0.450** 0.426**
1992 0.777** 0.782** 0.436** 0.403**
Age 30-39 -0.063 -0.067 -0.159** -0.164**
Interactions, Female by
Experience -0.0374** -0.0389**
Employed-lag 1 -0.097
Employed-lag 2 0.057
Employed-lag 3 0.048
(continued)
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Bielby, Bielby / WOMEN AND MEN IN FILM 263
TABLE 3 Continued
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264 GENDER & SOCIETY / June 1996
Cohort
Pre-1971 0.074 0.049
1971-75 0.078 0.071
Year
1986 -0.142' -0.141*
1987 -0.060 -0.068
1988 (strike year) -0.130' -0.136*
1989 0.030 0.002
1990 0.117* 0.127*
1991 -0.085 -0.122*
1992 -0.069 -0.117
Age 30-39 -0.023 -0.023
Age 40-49 -0.119 -0.120
Age 50-59 -0.220** -0.221**
Age 60-64 -0.393** -0.397**
Age 65+ -0.274'* -0.280**
Age NA -0.068 -0.068
Experience 0.0050 0.0096
Experience -0.0001 -0.0002
Female -0.039 -0.060
Minority 0.009 0.010
TV employment -0.244** -0.279**
Lag TV employment 0.122** 0.129**
Employed-lag 3 0.062* 0.062*
Log eamings-lag 1 0.518** 0.519**
Log earnings-lag 2 0.267** 0.263**
Interactions, female by
Experience -0.0405*
Experience squared 0.0011*
1986 0.021
1987 0.084
1988 0.071
1989 -0.198
1990 -0.058
1991 0.302*
1992 0.347*
Minority --0.039
TV employment 0.248**
Employed-lag 3 - 0.0472
Log eamings-lag 1 -0.0189
Log eamings-lag 2 -0.019
Constant 2.526 2.556
Root mean squared error 0.968 0.967
Ft 0.500 0.502
N (person-years) 5,049 5,049
Tests df F ratio
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Bielby, Bielby / WOMEN AND MEN IN FILM 265
CONCLUSION
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266 GENDER & SOCIETY / June 1996
When we get a call for a writer, they'll say, "Who do you have who can wr
action-adventure piece?" If I suggest a woman, well they laugh at me. Ther
certain genres where a woman won't even be considered. By the same token, t
call and say, "What woman writers do you have for a piece on so-and-so" (Wri
Guild of America, West 1990, 12).
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Bielby, Bielby / WOMEN AND MEN IN FILM 267
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268 GENDER & SOCIETY / June 1996
NOTES
1. Even feminist film critics are vulnerable to these stereotypes. McCreadie (1994) sugge
the rise of "women's films" in the 1940s opened new opportunities for women writers, wh
declined with the demise of that genre in the postwar period. But Writers Guild of Americ
membership statistics suggest that women's representation among screenwriters remained
about 13% from the mid-1930s to the early 1960s (Figure 2). Thus, although it is widely bel
women are best suited for writing almost exclusively for women's films, for approximatel
decades, women's representation among screenwriters remained constant regardless of the
genre of the day.
2. None of these films was written by a woman.
3. Strictly speaking, if the cumulative disadvantage model is favored over the model of co
disadvantage, then a process of declining disadvantage would imply a three-way interaction
time, gender, and the effects of experience, prior employment, and prior earnings.
4. Although the hypothesis that the year-by-gender interaction coefficients are jointly ze
be rejected, the point estimates seem to suggest a pattern of declining gender effects over
examine this possibility, we replaced the 10 binary interaction terms, female x (year - 1
provides a more powerful I degree of freedom test of the hypothesis that the gender gap in
declined linearly from 1982 to 1992. However, even with this more powerful test, the null h
of no interaction could not be rejected.
5. From the early 1980s to the early 1990s, there was a substantial shift in employment
younger writers. So by the end of the period covered by our study, the industry was relying mo
on writers who were just launching their careers. Because the gender gap in earnings is smal
writers who are early in their careers, this trend has the effect of attenuating the bivariate asso
gender and earnings, even though the net gender gap, controlling for experience, is not shrinkin
6. Moreover, inspection of collinearity diagnostics indicated that our failure to detect inte
not due to inflated levels of sampling variation and covariation.
7. As noted above, because so few minority women are employed as screenwriters, we ar
to obtain reliable estimates of the interaction of minority status and gender. In each of our m
interaction of female by minority status is negative (substantially so in model 1), suggesting that
women face additional barriers. However, due to the small number of cases, the test of the in
has very little power, and even a substantial gender-by-minority status interaction would f
detected as statistically significant in our models.
REFERENCES
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Bielby, Bielby / WOMEN AND MEN IN FILM 269
. 1989. The 1989 Hollywood writers' report: Unequal access, unequal pay. West Hollywood,
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Denise D. Bielby is Professor of Sociology at the University of California, Santa Barbara. Her
research interests include gender inequality, sociology of culture, and social psychology. Her
recent work in collaboration with William T Bielby focuses on the social organization of media
production in television and feature film. She is coauthor of Soap Fans: Pursuing Pleasure and
Making Meaning in Everyday Life with C. Lee Harrington (Temple University Press, 1995).
William T. Bielby is Professor and Chair of the Department of Sociology at the University of
California, Santa Barbara. His current research addresses the causes and consequences of
gender segregation in the workplace, focusing on the impact of organizational policies and
practices.
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