Feasibility Study
Feasibility Study
BY:
May 2018
INTRODUCTION
Rationale
Nowadays, there are diverse options of transportation means around us, including manual
transportation and electric transportation. Nevertheless, manual transportation has been gradually
left behind by the people, although many of them still exist in several places here in our country.
Pedicab is an easy transportation in which services can be adjusted to the user's request and its
While pedicabs are not popular here in Borongan City, there is an increase in their use
and visibility in places like Eastern Samar State University (ESSU) as one of the widest
university in the province where approximately 6,000 students and employees is considered as
one of the best target market for transportation business. From the fact that buildings are far from
each other, and others have to walk from the gate to the different colleges, students and
employees have difficulties in walking especially that the dry season is opt to come. This urges
businessmen to put up business like in transportation to resolve the unending plea of commuters.
Considering the existence of motor vehicles, they do not entertain the requests of the
students to take them to their desired destination within the campus. Mainly because of the
consumption of gasoline which would be costly on their part and their route is specifically only
from downtown to ESSU and vice versa. With these observations, there is a need to create a
transportation business that will cater the students, employees and residents who demands for a
short ride.
Inasmuch as society’s movement towards cleaner forms of transportation, it is
understandable that the public will be looking for new ways to transport themselves. This is why
Business Description
A pedicab business is a small, pedal-driven vehicle operated by a driver. Just as with taxi
cabs, customers hire pedicabs to take them to a desired destination; however, pedicabs are better
suited for short trips, as the cab's fuel is limited by the strength and endurance of the driver.
Pedicab businesses provide a clean, quiet, alternative form of short distance transportation. They
help time management of every student or an employee who are in a hurry. This business is
ideal for conservationists who want to help reduce carbon emissions. Active people who enjoy
working outdoors and interacting with customers are particularly well-suited for it. Preferred
customers include anyone able to pay the fare. This will also offer special trips like strolling
around the campus and trips that are beyond the regular or usual trip of the pedicab driver with a
Business Name
The name of the proposed project is “U.Cab” with the tag line “PEDICABa? Sakay na!..”
The business will be sole proprietorship. The sole proprietorship is the simplest
business form under which one can operate a business. The sole proprietorship is a popular
business form due to its simplicity, ease of setup, and nominal cost. A sole proprietor need only
register his or her name and secure local licenses, and the sole proprietor is ready for business.
The key feature of the sole proprietorship definition is that unlike an incorporated
business or a partnership there is no legal separation between the business and the owner in a
sole proprietorship - the business is considered to be an extension of the owner and as such the
owner is personally responsible for any debts or liabilities incurred by the business.
The proposed project is located inside the campus of Eastern Samar State University,
Maypangdan, Borongan City. The project has its own terminal station wherein pedicabs are
stored and at the same time will serve as a starting point. However, it is in the discretion of the
pedicab driver to roam around the campus, where students and employees can easily access
them.
Project Background
Given the fact that the geographical area of Eastern Samar State University (ESSU) is
wide and spacious because it is not solely an academic institution for there are also people
residing within the campus. Consequently, the proponent of this project reprise that there is a
demand on transportation business (pedicab) in the university. Establishing this project will
actually have multiple effects because of the time they spent in walking from the gate to their
respective college buildings and houses. One factor why it needs to have a pedicab in the
university is that, it will help the students and employees to be on time considering the distances
of their college buildings as well as to those people residing within the campus to cater them to
Nationality: Filipino
Sources of funds:
Gerwin will invest P100, 000.00 as initial capital to start up the proposed project.
General Objectives:
Specific Objectives:
1. To be able to meet the needs of the students, employees and residents within
affordable transportation.