Scribd
Upload
122 views

Summer Training Report: A ON Expansion of Distribution Network

The document is a summer training report submitted as part fulfillment of an MBA degree. It provides an acknowledgment, table of contents, and SWOT analysis for Max New York Life related to a project on expanding their distribution network. The acknowledgment thanks various individuals who provided guidance and support. The table of contents outlines the document structure. The SWOT analysis identifies strengths, weaknesses, opportunities, and threats for the company.

Uploaded by

Shashank Singh
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
122 views

Summer Training Report: A ON Expansion of Distribution Network

The document is a summer training report submitted as part fulfillment of an MBA degree. It provides an acknowledgment, table of contents, and SWOT analysis for Max New York Life related to a project on expanding their distribution network. The acknowledgment thanks various individuals who provided guidance and support. The table of contents outlines the document structure. The SWOT analysis identifies strengths, weaknesses, opportunities, and threats for the company.

Uploaded by

Shashank Singh
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
You are on page 1/ 6

A

SUMMER TRAINING REPORT


ON

Expansion of Distribution Network


At Max New York Life

Prepared
By

ALKA KANOJIA
Max New York Life
Year 2008 – 2010
A report submitted in partial
fulfillment of
The requirement of
2 Year Full Time Master in Business
Administration
(MBA) at

SOCIETY OF ADVANCE MANAGEMENT STUDIES,


VARANASI

ACKNOWLEDGEMENT

I feel great pleasure to submit this project as


the culmination of my Guide efforts. This is the
step towards the path leading to a "Master in
Business Administration".

This project required hard work, sincerity and


devotion which I tried my best to put in this
project and in turn gained a lot of knowledge
and confidence from this project.

I am deeply grateful to my project guide Mr.


Gunjan Kumar Gupta (Sales Manager) who has
helped me in completion of this project. He has
been a constant guiding force and source of
illumination for me. The entire credit goes to
him for the final shape of this project. I would
like to thank him for his valuable advice and
guidance.

I would like to thank Mr. Uday Kumar Singh (Vice


Chairman, SAMS) for introducing such training in
our course that help me in building my
confidence & getting exposed to the corporate
environment prior to the final placement.

I would like to thank Mr. Pranay Srivastava


(Director, Placements) who allows me to do this
project in Max New York Life successfully.

TABLE OF CONTENTS

• Introduction

• Purpose

• Executive summary

• Objective of the project

• Methodology for the study of the market of


life Insurance agents

• Industry profile
1. Meaning of Life insurance
2. History of life Insurance
3. Nationalization of life insurance
4. Privatization of Life insurance

• Company Profile
1. About MNY
2. Board Of Directors
3. Management Team
4. Vision
5. Mission
6. Corporate Social Responsibility
7. Rewards & Recognition

• Strategies for expansion of network


1. Eligibility Model
2. Criteria for FA selection
3. Desirable Candidates
4. Development Strategies
5. Ways of Name Gathering
6. Activities
7. Experience
8. Cold/Warm/Hot
9. Scripts & handling Objections

• Expansion of network process


1. Recruitment Funnel
2. Description

• Recommendations
1. What did I learn from my Internship
2. Suggestions

• Conclusions
• Experience

• Limitation of the Project

• Bibliography

SWOT ANALYSIS

STRENGHTS:

• Experienced management team and other key personnel.


• Financial strength and discipline.
• Continuous learning environment.
• International quality standards and services.

WEAKNESSES:

• Dealing in only life insurance and health products.


• Biasness towards the result oriented action.

OPPURTUNITIES:

• To diversify and enter into the general insurance also.


• To expand the network of services in niche market.
• To grab no.1 position in the insurance sector .

THREATS:
• Economic slowdown in the market.
• Increasing competition among other insurance players in the
market.
• Fear of losing customers at the cost of other companies.

You might also like