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    A Demo Investors Pitch of Cosmety Paris by Aditya Khandelwal and Group For Corporate Communications

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    Aditya Khandelwal
    The document is a pitch by Div-F to investors seeking funding for their foot mask product business. It summarizes the problem of aging feet appearance, their solution in a foot peel mask using natural ingredients, and the business plan to sell the masks online and in stores. It provides financial projections showing profit per mask and projected revenues. The team is seeking Rs. 10 crore in funding in return for 11% equity to expand operations.

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    A Demo Investors Pitch of Cosmety Paris by Aditya Khandelwal and Group For Corporate Communications

    Uploaded by

    Aditya Khandelwal
    58 views22 pages
    The document is a pitch by Div-F to investors seeking funding for their foot mask product business. It summarizes the problem of aging feet appearance, their solution in a foot peel mask using natural ingredients, and the business plan to sell the masks online and in stores. It provides financial projections showing profit per mask and projected revenues. The team is seeking Rs. 10 crore in funding in return for 11% equity to expand operations.

    Original Description:

    A brief demo investor pitch on Cosmetic Paris's product Foot Peel Mask by Aditya Khandelwal.

    Original Title

    A Demo Investors Pitch of Cosmety Paris by Aditya Khandelwal and Group for Corporate Communications

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    The document is a pitch by Div-F to investors seeking funding for their foot mask product business. It summarizes the problem of aging feet appearance, their solution in a foot peel mask using natural ingredients, and the business plan to sell the masks online and in stores. It provides financial projections showing profit per mask and projected revenues. The team is seeking Rs. 10 crore in funding in return for 11% equity to expand operations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    58 views22 pages

    A Demo Investors Pitch of Cosmety Paris by Aditya Khandelwal and Group For Corporate Communications

    Uploaded by

    Aditya Khandelwal
    The document is a pitch by Div-F to investors seeking funding for their foot mask product business. It summarizes the problem of aging feet appearance, their solution in a foot peel mask using natural ingredients, and the business plan to sell the masks online and in stores. It provides financial projections showing profit per mask and projected revenues. The team is seeking Rs. 10 crore in funding in return for 11% equity to expand operations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 22

    ONBOARDING THE INVESTORS

    PITCH 2020
    A pitch by Div - F

    Nishita Kaur Pednekar K042

    Uday Chandgothia K059

    Aditya Khandelwal K060

    Adhish Laddha K061


    FUNDING ROUND F - INVESTOR’S PITCH

    ONLY VISION
    To be the market driver in
    the grooming and personal
    care product range and
    standing up to the fact that
    customer is the king.
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PROBLEM
    Journey starting with a
    young beautiful full of
    energy lady thinks of
    buying sandals for her
    upcoming anniversary
    party
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PROBLEM
    Goes to the mall to try
    on some sandals

    The shopkeeper
    observes the wrinkled,
    cracked, yellow looking
    odd heels
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PROBLEM
    The lady just before her 9th
    anniversary is highly self
    conscious and insecure about
    her looks thus ending up
    being sad because how her
    feet looked to other men
    FUNDING ROUND F - INVESTOR’S PITCH

    THE SOLUTION
    Surf web for a
    remedy to heal
    the wrinkled old
    looking foot and
    spot Cosmety
    Paris Foot Mask
    PLANNED WAY OF HOW PRODUCT SALE WOULD LOOK
    FUNDING ROUND F - INVESTOR’S PITCH

    THE SOLUTION
    BUY OUR NEW AGE
    Foot Peel Mask

    The unique French Formula with


    botanical extracts and healthy
    acids which can effectively help
    you with callus, dry and coarse
    feet skin.
    FUNDING ROUND F - INVESTOR’S PITCH

    THE SOLUTION
    Get the Cosmety Paris
    Foot Mask and apply the
    wholesome mask with
    multiple vitamins anti-
    oxidants and ageing
    formula
    FUNDING ROUND F - INVESTOR’S PITCH

    THE SOLUTION
    The beautiful lady now feels
    young and lively on her
    marriage anniversary, free of
    all the worries of being old.
    Instead she comes and flaunts
    her legs and young feet by
    tap dancing at the event with
    her husband!
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PRODUCT
    MADE WITH NATURAL INGREDIENTS
    The mask contains vitamins A, C, E
    and variety of B-group vitamins.
    Great ANTIOXIDANT for the skin
    and best ANTI-AGING treatment for
    feet
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PRODUCT
    GUARANTEED RESULT
    The unique French formula with
    botanical extracts and healthy acids
    can effectively help you with CALLUS,
    DRY & COARSE Feet Skin. It’s ideal for
    normal and sensitive skin.
    FUNDING ROUND F - INVESTOR’S PITCH

    THE PRODUCT
    ONE SIZE FITS ALL
    The mask comes in 2 PAIRS of
    foot peel hard skin remover
    socks and in universal size
    designed to fit all. Ideal for
    home SPA treatment.
    FUNDING ROUND F - INVESTOR’S PITCH

    THE BUSINESS DRIVERS

    Aditya Khandelwal Adhish Laddha


    Chief Marketing Officer Chief Financial Officer
    FUNDING ROUND F - INVESTOR’S PITCH

    THE TECH GEEKS

    Uday Chandgothia Nishita Pednekar


    Chief Technical Officer Chief Operations Officer
    FUNDING ROUND F - INVESTOR’S PITCH

    BUSINESS STRUCTURE - MOVING


    FROM OUTSOURCING TO INSOURCING

    Direct Control No Third Party Involvement Talent Management


    FUNDING ROUND F - INVESTOR’S PITCH

    MARKETING STRATEGY (PLANNED)


    Balancing brand story and design
    innovation

    Partnering with retail stores in the future

    Aspiration through sponsoring events

    Strong Integrated Marketing


    Communications

    Continuous R&D
    FUNDING ROUND F - INVESTOR’S PITCH

    MARKETING STRATEGY (PLANNED)


    Highlights advantages through a relatable story

    Ad campaign Pivot points : Uses humour

    Pivot points : Doesn’t use any stupid gimmicks

    Pivot points : Didn’t fall into the trap of competitor-bashing

    Pivot points : Educating and empowering the crowd

    The company boasts high brand loyalty and terrific repeat business
    FUNDING ROUND F - INVESTOR’S PITCH

    CURRENT COMPETITION
    FUNDING ROUND F - INVESTOR’S PITCH

    PER UNIT FINANCIALS FOR ONLINE SELLING


    Cost per Unit in INR ₹
    Direct Cost 70
    Labours 10
    Manufacturing 17
    Packaging 15
    Overheads 5
    Admin Costs 5 COST PRICE PER UNIT - 135/-
    Advertisement 13 SELLING PRICE PER UNIT - 200/-
    TOTAL COST PER UNIT 135 PROFITS - 65/-
    FUNDING ROUND F - INVESTOR’S PITCH

    PROJECTED REVENUES IN (CR.)


    Online Offline
    FUNDING ROUND F - INVESTOR’S PITCH

    FUNDING
    SEEKING FUNDING
    OF ₹10 CR IN
    RETURN OF 11%
    EQUITY

    PLAN FOR
    DEPLOYMENT
    FUNDING ROUND F - INVESTOR’S PITCH

    ANY QUESTIONS?

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