Syndicate 1 Nike Cost of Capital Final

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Syndicate 1

Fakhri Arsyi Hawari 29119046


Intania Effendi 29119027
Muhammad Irfan Mu’afi 29119083
Riva Ayu Hanandiva 29119003

1. Single or multiple costs of capital?


Nike has a multiple business segments. Besides footwear, which is a main
segment, contributes about 62% to Nike’s revenue; Nike’s business segments include:
apparel (30% of revenue); sport balls, timepieces, eyewear, skates, bats, and other
equipment designed for sport activities (30% of revenue).
The risk rate. There are not significantly different between the risk rates that
every Nike’s segments stand because all of these segments are related to sport
business. Not only that with the management of Nike, the business activities such as
customer services, qualify guarantee, marketing, distribution channel, etc all of these
segments are set in the same state.
So based on that reason we agree with the use of single cost is sufficient for this
analysis instead of multiple cost of capital.

2. Methodology for calculating the cost of capital


Most companies use a combination of both debt and equity financing. Cost of capital
can be derived using the WACC by calculating the wighted average of all its capital
sources:
WACC = rD x (1-Tc) x (D/V) + rE x (E / V)

The WACC is used to discount future cash flows. Therefore must be a reflection of
the company’s future ability to raising capital.
Cost of capital based on market value not book value
Cohen is wrong to use book values as the basis for debt and equity weights; the
market values should be used instead. The reasoning of using market weights to
estimate WACC is that it is how much it will cause the firm to raise capital today.
Market value of equity (E) = Current Share Price x Average Shares Outstanding
  = $42.09 x 273.3mil
= $11,503mil. 

Market value of debt (D) = $1,291mil

Thus, Market value weight of equity (We):


= E / (D+E)
= 11,503mil / (11,503mil + 1,291mil)
= 89.9%
The weight for debt (Wd)
= D / (D+E)
= 1,291mil / (11,503mil + 1,291mil)
= 10.1%.
3. Cost of debt
The more appropriate cost of debt can be calculated by using data provided in Exhibit
4. We can calculate the current yield to maturity of the Nike’s bond to represent
Nike’s current cost of debt.
Nd = 95.6
Face value = 100 (assumed)
0.0675
Annual coupon rate = = 0.03375 → Coupon (I) = 100 × 0.03375=3.375
2
Bond issued in 07/15/96, its maturity is 07/15/21 => 25-year bond (or the bond was
issued 5 years ago, because now is year 2001). As result, we have n=2×(25-5) = 40
(paid semi-annually)
FV −Nd
(I + )
n
Rd=
Nd + Pv
2
100−95,6
3,375+(1+ )
40
Rd=
95,6+100
2
Rd = 3,563% (semi-annually) => Rd= 3,563 x 2 = 7,13% (annually)
Cost of debt (after tax): 
Rdt = Rd x (1-T)
= 7.13% x (1-38%) = 4.42%

4. Cost of equity
We estimated the cost of equity using the captital asset pricing model CAPM.
Using CAPM for calculate RE:
RE = RRF + (RM – RRF) x Beta
RE  = 5.74% + 5.9% x 0.69
= 9.811%
Given that
RRF = 5.74% (20 year yield on us treasuries)
RM-RRF = 5.9% (geometric mean)
Beta = 0.69 (most recent beta)

5. Putting it all together


Apply in to formula WACC: WACC = Wd x Rdt + We x Re
WACC = 10.1% x 4.42% + 89.9% x 9.81%
                                         = 0.45% + 8.82%
= 9.27%
6. Recommendation
To discount cash flows in exhibit 2 with the calculated wacc 9,27%, the PV equal
$58,13 per share, which is more than current market price $42.09. we think than
current growth is understated, due to that current growth rate used is 6%-7%, it
much lower than the estimated by manager 8%-10%. So we recommend to BUY.

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