Study of Hilton Corporation

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Table of Contents

No. Content Page

1. Introduction 2

2. Development of Hilton Corporation

2.1 Origin
2.2 Timeline
2.3 Key Personalities
2.4 Acquisition
2.5 Expansion
2.6 Key Events

3. Profile of all the Company Brands

3.1 Waldorf Astoria


3.2 Conrad
3.3 Hilton
3.4 Doubletree
3.5 Embassy Suites
3.6 Hilton Garden Inn
3.7 Hampton
3.8 Homewood Suites
3.9 Home2 Suites
3.10 Hilton Grand Vacations

4. Examples of Hotel Internationally


4.1 Waldorf Astoria- Casa Marina Resort at Key West
4.2 Design of Casa Marina Resort
4.2.1 External View of Hotel
4.2.2 Accommodations
4.2.2.1 Island Vista Room
4.2.2.2 Island Vista Accessible Room
4.2.2.3 Flagler Ocean Vista Room
4.2.2.4 Ocean Vista Room
4.2.2.5 Casa Grand Ocean Vista Room
4.2.2.6 Ocean Vista One Bedroom Suite
4.2.2.7 Island Vista One Bedroom Suite
4.2.2.8 Island Vista Two Bedroom Suite
4.2.2.9 Rooms at The Reach Resort
4.3 Quality of Casa Marina Resort
4.3.1 Casa Marina Services & Amenities
4.3.2 Casa Marina Wedding Facilities & Services
4.3.3 Casa Marina Meeting Facilities & Services

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4.4 Hilton
4.5Embassy
4.6 Hampton

5. Reference list

6. Annex

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1. Introduction

This report is about the study of Hilton Corporation. The areas this report
looks into are its development, Profile of all its brands and Examples of its
Hotel Internationally.

A history of its founder provides an opportunity to reflect on our heritage.


Learning about one of the founding giants such as Hilton allows us students of
the industry to discover the interesting lineage of hoteliers.

The study of the profile of its brands provides a look into its Concept, Services
and Distribution. Each brand is defined by its appearance and services. The
distribution helps us to realize the size and spread of the business.

Examples of Hotels Internationally examine some of more interesting hotels of


Hilton Corporation. From its design and quality of service, we seek to learn
what is special about them.

We hope the information in this report helps others to learn about the
Hospitality Industry.

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3. Profile of all the Company Brands

3.1 Waldorf Astoria Year: 1949-2009

3.1.1 Concept of Waldorf Astoria:


Luxury, Singular and Defining of Luxury

The Waldorf Astoria brand features architectural significance,


unique décor and original artwork, historic or landmark status
and a reputation for product and service excellence.

Services of Waldorf Astoria:


• Private entrances and elevators
• Dedicated concierge
• Valet
• Fine amenities
• Transportation eg. Complimentary limousine service
• E-Event booking of meeting room/s
• Full-Service Restaurant
• History tour of Arizona Biltmore
• Waldorf Astoria Golf Club
• Museums tours at Casa Marina Resort
• Spa
• Shopping Excursion
• Sea related tours at Key West :
Wave Runner Tour, Snorkeling Trips, Non Motorized Watersports,
a romantic Sunset Sail, or Jet Ski Rentals,Parasailing, and a
Dolphin Encounter Boat Tour
• Wedding Planning, Coordinating and Hosting
• Onsite Catering
• Audio-Visual Equipment for events such as meetings, weddings and
etc.
• Exquisite Accommodations
• Small Group Events
• Beach and Pool
• Casino
• Large Screen Displays
• Night Entertainment
• Specials and Packages
• Massage
• In-Room Safe
• Newspaper

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3.1.2 Distribution of Waldorf Astoria:

Number of Properties: 20

Number of Rooms: 8,800

United States of America:


1] The Waldorf=Astoria, NY- New York, NY
2] Waldorf Astoria Orlando- Orlando, Florida
3] Arizona Blitmore- Phoenix, Arizona
4] Boca Beach Club- Boca Raton, Florida
5] The Boca Raton Resort- Boca Raton, Florida
6] The Boulders Resort & Golden Door Spa-
Scottsdale, Arizona
7] Casa Marina Resort- KeyWest, Florida
8] Dakota Mountain Lodge & Golden Door Spa- Park
City,Utah
9] El Conquistador Resort & Golden Door Spa-
Fajardo,Puerto Rico
10] El San Juan Hotel & Casino- San Juan, Puerto
Rico
11] Grand Wailea Resort Hotel & Spa- Maui, Hawaii
12] La Quinta Resort & Club, California
13] Las Casitas Resort- Fajardo, Puerto Rico
14] Naples Grande Beach Resort- Naples, Florida
15] The Reach Resort- Key West, Florida
16] The Roosevelt- New Orleans, Louisiana

3 Hotels in Europe:
17] The Bentley Hotel- London, UK
18] Rome Cavalieri- Rome, Italy
19] Trianon Palace- Versailles, France

1 Hotel in the Middle East:


20] The Qsar Al Sharq, Jeddah, Saudi Arabi

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3.4 Doubletree Year: 1969-2009

3.4.1 Concept of Doubletree:


Full Service, CARE culture

Full service hotel brand that provides all the conveniences travelers
might expect, in a warm and welcoming environment. Comfortable
accommodations, extensive meeting facilities, delicious dining
options, health and fitness facilities and state-of-the-art technology
are just a sampling of the amenities and services guests enjoy
whether they stay for business or pleasure. Everything they do –
including welcoming millions of delighted hotel guests with their
warm signature chocolate chip cookies aat check-in is inspired by a
commitment to their CARE culture.

Services of Doubletree:
• Luxurious Accommodations
• Extensive Meeting & Event Facilities
• Healthy Foods from low-calorie to high-protein items
• Gourmet in-room coffee and tea service
• Modern Health & Fitness Facilities
• Signature Chocolate cookies at check-in
• Custom designed mattresses, plush pillows and luxurious linen
• High quality Bath and body products
• Spa
• Green Certified Hotel
• Environmental awareness and education
• Specials and Packages
• High Speed internet access
• Reservations for meetings and Groups
• Weddings Services
• Online planning tools

3.4.2 Distribution of Doubletree:

Number of Properties: 180 with 22 in development

Number of Rooms: 46,000

Countries that have Doubletree Hotels:

United States, Canada, Latin America, China, the United Kingdom & the
Caribbean

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3.10 Hilton Grand Vacations Year: 1992-2009

3.10.1 Concept of Hilton Grand Vacations:


Timeshare Resorts, This is the life

Headquarted in Orlando, Florida, Hilton Grand Vacations offers a


collection off spectacular resorts in renowned vacation destinations.
From Hawaii and Florida to Las Vegas and New York City, each
resort sets the stage for grand vacations and great get aways.
Comfortably elegant and accommodations and superb resort
amenities offer spacious havens of comfort and convenience…from
complimentary high-speed wireless Internet access and fully
equipped kitchens…to spectacular swimming pools and spa
treatments. Beyond resort development, marketing, and operation,
the company also manages two innovative club membership
programs, Hilton Grand Vacations Club and The Hilton Club
providing exclusive exchange, leisure travel, and reservation
services for more than 120, 000 Club Members.

Services & Amenities of Hilton Grand Vacations:

Vacation Ownership- Hilton Grand Vacations Club


• Point-based reservations and exchange system
• Exchanges throughout the Club system of resorts
• Enrollment in Resort Condominiums International (RCI)
• Vacation exchange options at more than 3,700 resorts worldwide
• Membership in the award-winning Hilton HHonors® guest reward
program

Accommodations:
• Studios and spacious 1, 2 and 3 bedroom

Business convenience:

• Audio/Visual Equipment Rental


• Business Center
• Fax

• Meeting Rooms
• Printer

Family’s comfort and convenience

• Babysitting Service

• Cribs

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Comfort and Convenience

• Automated Teller (ATM)


• Baggage Storage
• Coin Laundry
• Concierge Desk
• Elevators
• Gift Shop
• Guest Activity/Recreation Desk
• Laundry/Valet Service

• Luggage Hold
• Multi-Lingual Staff
• News Stand
• On-Site Convenience Store
• Safety Deposit Box
• Snack Shop
• Tour Desk

Fitness and recreation convenience

• Fitness Room
• Jogging Track
• Pool

• Pool Table
• Sight Seeing Tours
• Walking Track
3.10.2 Distribution of Hilton Grand Vacations:

Number of Properties: 38

Number of Rooms: 4,500

Locations that have Hilton Grand Vacations:

California, Canada, Colorado, Florida, Hawaii, Mexico, Nevada, New York,


Portugal and Scotland.

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4. Examples of Hotel Internationally

4.1 Waldorf Astoria- Casa Marina Resort at Key West

A Water Lover's Paradise


Immerse yourself in this time-honoured Key West destination, surrounded in
Mediterranean ambiance and the breezy elegance of white-sand beach.
Escape to a world where the water is your playground - Casa Marina Resort,
The Waldorf Astoria Collection.

A Stunning Array Of Resort Activities


Boasting the largest private beach on the island, Casa Marina Resort is truly
a water lover's joy. Charter a boat for a thrilling deep-sea fishing excursion.
Spend the day kayaking, parasailing, scuba diving, or snorkeling. Explore
America's only living barrier reef. Pamper yourself poolside. Relax with a
facial or body treatment in our full-service massage studio. Dine by
candlelight, overlooking the rolling surf of the Atlantic Ocean. From scenic
beaches to exhilarating water sports, this classic beach resort places features
an entertaining array of activities.

Excellent. Perfect. Unsurpassed. Discover the quintessential Key West


experience at Casa Marina Resort, The Waldorf Astoria Collection- where old-
world elegance and legendary history blend to create an environment of
exceptional charms.

4.2 Design of Casa Marina Resort

4.2.1 External View of Hotel

An Unforgettable Key West Experience


Immerse yourself in legendary splendor at Casa Marina Resort, The Waldorf
Astoria Collection. Shrouded in Mediterranean influences and incomparable
natural beauty, this renowned "house by the sea" is a serene haven dedicated
to creating an unforgettable Key West experience.

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4.2.2 Accommodations

4.2.2.1 Island Vista Room

These spacious guest rooms are located on the northern side of the resort
and include the perfect blend of style and comfort. With beautiful views of
inland Key West, these rooms offer either one king bed or two full-size beds.
Spend the day at the largest private beach on the island, or at one of their two
tropical swimming pools. Bask in the soothing tranquility of the Island of Key
West in these deluxe accommodations with features, including:

• 275-350 square feet of space


• Non-smoking
• One king-sized bed or two double beds
• LXR Clear products, including shampoos, conditioners, soaps, and
lotions
• Wireless Internet access for a fee
• Modem/dataport
• Flat screen color television
• Monday - Friday New York Times Newspaper
• Nespresso Coffee Machine
• Bath Robes
• Power converters, for international guests
• Multi-line telephone
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.2 Island Vista Accessible Room

Located throughout the resort, our Island Vista Accessible Rooms are
designed to ensure the highest levels of convenience and security for all our
guests. These accommodations feature roll-in showers, grab bars and strobe
alarms, as well as their standard luxurious amenities such as flat-screen
televisions, clock radios with iPod docking stations, and wireless high-speed
Internet access. With ample space for up to four guests, these distinctive
guest rooms include:

• Up to 350 square feet of space


• Roll-in showers with grab bars
• Strobe alarms
• Non-smoking
• One king or two double beds
• Available with a connecting door to an Island Vista Room

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• LXR Clear products, including shampoos, conditioners, soaps, and
lotions
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Wireless Internet access for a fee
• Modem/dataport
• 26” LCD flat-screen color television
• Monday - Friday- The New York Times newspaper
• Power converters, for international guests
• Multi-line telephone
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.3 Flagler Ocean Vista Room

The stunning Deluxe Flagler Rooms - located inside the historic, signature
building built in 1920 by Henry Flagler, the visionary behind the overseas
railroad - offer nine-foot ceilings and unique shapes, providing gilded age flair.
Delight in the exclusive features of these restful guest rooms, including:

• 275-350 square feet of space


• Ceiling fans
• Non-smoking
• One king-sized bed
• LXR Clear products, including shampoos, conditioners, soaps, and lotions
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Wireless Internet access for a fee
• Modem/dataport
• Flat screen color television
• Monday - Friday New York Times Newspaper
• Power converters, for international guests
• Multi-line telephone
• Voicemail
• Hair dryer
• Ocean or courtyard view
• In-room safe
• Mini refrigerator
• iHome clock-radio
• Large picture window

4.2.2.4 Ocean Vista Room

Enjoy a spacious guest room overlooking Flagler’s Beach with your own
private balcony. The stunning, panoramic view is either directly of the beach
or overlooking the tropical pools with the beach just beyond. Make your Key

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West experience a memorable one - stay in their luxurious rooms with
generous features including:

• 275-350 square feet of space


• Non-smoking
• One king bed or two full-size beds
• LXR Clear products, including shampoos, conditioners, soaps, and lotions
• Private balcony or ground-level lanai
• Wireless Internet access for a fee
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Modem/dataport
• Flat screen color television
• Monday - Friday New York Times Newspaper
• Power converters, for international guests
• Multi-line telephone
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.5 Casa Grand Ocean Vista Room

Located within the 1920s historic building, our Casa Grand Ocean Vista
Rooms offer the best of an island escape. Revel in nine-foot ceilings, dark
hardwood floors, and splendid private balconies that overlook the sweeping
beachfront of Casa Marina. Indulgently spacious at 350 square feet, and
equipped with the most modern of conveniences, these king-bedded
accommodations are designed for the most discerning of travelers.

• 350 square feet of space


• Non-smoking
• One king bed
• LXR Clear products, including shampoos, conditioners, soaps, and lotions
• Spacious Private balcony
• Wireless Internet access for a fee
• Modem/dataport
• Nespresso Coffee Machine
• Plush bathrobes and linens
• 26” flat -screen color television
• Monday - Friday New York Times Newspaper
• Power converters, for international guests
• Multi-line telephone
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

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4.2.2.6 Ocean Vista One Bedroom Suite

Ocean View Suites feature your own private balcony, either directly on the
beach, or overlooking the tropical pools with the beach just beyond. Enjoy the
privacy of a separated living room and bedroom, each exquisitely furnished
and filled with thoughtful amenities. Our peaceful suites offer generous
features, including:

• 600 square feet of space


• Non-smoking
• King-sized bed and comfortable linens
• Full sofa bed, in living / dining room
• LXR Clear products, including shampoos, conditioners, soaps, and
lotions
• Private balcony or outdoor patio
• Wireless Internet access for a fee
• Modem/dataport
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Two flat screen color televisions
• Monday - Friday New York Times Newspaper
• Power converters, for international guests
• Two multi-line telephones
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.7 Island Vista One Bedroom Suite

Our contemporary One Bedroom Suite combines luxurious accommodation


with the privacy of a separated living room and bedroom - ideal for families
and for business travelers. With beautiful views of inland Key West, these
rooms offer one king bed and one full-size sofa bed. Delight in all the
exclusive features of these comfortably restyled suites, including:

• 600 square feet of space


• Non-smoking
• One king bed
• Full sofa bed, in living/dining room
• LXR Clear products, including shampoos, conditioners, soaps, and
lotions

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• Private balcony
• Wireless high-speed Internet access for a fee
• Modem/dataport
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Two flat screen color televisions
• Monday - Friday New York Times Newspaper
• Power converters, for international guests
• Two multi-line telephones
• Voicemail
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.8 Ocean Vista Two Bedroom Suite

These spacious suites offer a private master bedroom with a king bed,
upstairs loft bedroom with a queen bed, two full bathrooms, and a full size
sofa sleeper in the living room. These suites feature their own private balcony
with the most stunning views overlooking the Atlantic Ocean and tropical
pools. Delight in the soothing tranquility of our two-bedroom suites, featuring
amenities including:

• 900 square feet of luxurious space


• Non-smoking
• One king-sized bed and one-sized queen bed
• Full-sized sleeper sofa
• LXR Clear products, including shampoos, conditioners, soaps, and
lotions
• Private balcony
• Wireless Internet access for a fee
• Modem/dataport
• Nespresso Coffee Machine
• Plush bathrobes and linens
• Three flat screen color televisions
• Monday - Friday New York Times Newspaper
• Three multi-line telephones
• Voicemail
• Hair dryer
• In-room safe
• Mini refrigerator
• iHome clock-radio

4.2.2.9 Rooms at The Reach Resort

Retreat to one of the beautifully transformed guest rooms or suites at The


Reach Resort, The Waldorf Astoria Collection - providing the most intimate
Key West lodging experience. Their warm accommodations perfectly reflect
the stunning revitalization of the resort. Cool colors blended with a modern
sophistication are represented in chic furnishings and tranquil bedding.

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Indulge in the stunning views from your private balcony. Repose in this
peaceful beachfront hotel, offering refined Florida Keys lodging, including:

• 250-275 square feet of space


• Non-smoking
• One king bed, or two full-size beds
• Private balcony
• Flat screen color television with cable and in-room movies
• High-speed wireless Internet access, available for a fee
• LXR Clear products, including botanical-based shampoos, conditioners,
soaps, and lotions
• Mini refrigerator
• Hair dryer
• Multi-line telephone, with voicemail and dataport
• Bathrobe
• Monday - Friday New York Times Newspaper
• In-room safe
• Work desk, with lamp and spare electrical outlet
• Home radio with iPod docking station
• Wet bar
4.3 Quality of Casa Marina Resort

4.3.1 Casa Marina Services & Amenities

The Ideal Island Atmosphere For Key West Resort Vacations


Escape to Casa Marina Resort, The Waldorf Astoria Collection for a
rejuvenating and relaxing Key West resort vacation. Their elegant, beachfront
accommodations and thoughtful amenities provide an ideal destination for
business and leisure travelers alike. Enjoy a refreshing dip in one of our two
oceanfront pools. Drop by the fitness club for a vigorous workout. Seek
solitude in a poolside cabana. Take pleasure in the serene sunbathing and
exhilarating water sports - including a private beach and pier and an offshore
raft for sunning. From wireless high-speed Internet access in their guest
rooms and suites to wireless capabilities in our meeting and public areas –
their inviting Key West beach resort provides the ultra-modern amenities you
expect. Relax in an island atmosphere with pleasing services, including:

• Full-service massage studio, offering an array of treatments


• Beautiful onsite restaurant, featuring delicious cuisine
• 22,600 square feet of meeting space, featuring flexible indoor and
outdoor venues
• Two outdoor tropical pools, where your stress will melt away
• Wireless high-speed Internet access in all guest rooms and suites
• Wireless capabilities in meeting and public areas
• Private balconies, for panoramic ocean and beach views
• Onsite equipment rentals, includes bicycles, mopeds, and sports gear
• Overnight parking for $12 per day and Valet parking for $20 per day
• Airport Shuttle to simplify your arrival and departure is available for a
fee.

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4.3.2 Casa Marina Wedding Facilities & Services

Every Occasion Meticulously Planned


Experience breezy elegance in a legendary setting, artfully combined with
Mediterranean influences. With a stunning choice of venues and impeccable
attention to detail, every event is meticulously planned meeting all
expectations and creating lasting memories.

A Perfect Setting For Idyllic Key West Weddings

Casa Marina Resort, The Waldorf Astoria Collectionis an enchanting


setting for unforgettable occasions. Nestled on the largest private beach on
the island, our inviting Key West wedding location offers an intimate setting for
wedding celebrations, honeymoons, anniversaries, and receptions. Make the
azure colored Atlantic your backdrop as you exchange vows on a private
beach. Treat your guests to awe-inspiring ocean views from our luxurious
Grand Ballroom Patio. Set amidst a glorious tropical garden, our West Lawn is
a stunning location for large or small events. Retreat to the restful atmosphere
of your elegantly appointed guest room or suite. Casa Marina takes great
pride and pleasure in providing the best stay possible and welcomes the
GBLT community. Come, explore the versatile event spaces at this luxurious
Key West beach wedding location, including:

• 22,600 square feet of flexible event space, providing stunning indoor and
outdoor venues
• Flagler's Ballroom, a breathtaking setting of 3,080 square feet of space
• The Keys Ballroom, offering 4,840 square feet of space
• Grand Ballroom, featuring 2,700 square feet of space, accommodating up to
274 for receptions and 216 for banquets
• Four outdoor receptions areas available, accommodating up to 200
• Five indoor room options available, perfect for any occasion

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4.3.3 Casa Marina Meeting Facilities & Services
Conduct your next Florida meeting in a legendary setting. Since 1920, this
historic hotel has enchanted guests with impeccable services for all occasions
- sales functions, group conferences, and awards banquets. Our newly
transformed ballrooms combine the laid back elegance of historic Key West
with the benefits of cutting-edge technology and functionality. Allow our
professional staff to create an atmosphere surpassing every expectation -
from providing the perfect venue to creating a delicious menu. Host a
conference and choose from our extensive selection of state-of-the-art
audiovisual services. When business is done, retire to your newly restyled
guest room or suite. This elegant beachfront hotel features a sophisticated
setting and helpful services for unforgettable Key West Florida events,
including:

• Audiovisual equipment available, for effective speeches and presentations


• Onsite catering available, satisfying all appetites
• High-speed Internet access, in all meeting rooms and public spaces
• Business center, with copy and fax services
• Airport shuttle service, to make your arrival and departure easier
• Shuttle services, to and from local attractions
• Group ValuDays option, for discounted prices

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5. Reference List

1] Hilton Corporation Brands


http://www.hiltonworldwide.com/ourbrands/index.htm

2] Hilton Hotel Corporation- Corporate Fact Sheet


http://www.docstoc.com/docs/14830450/HILTON-HOTELS-CORPORATION

3] Hotels History:

1] Waldorf Estoria- 1949-2009

http://www.hiltonworldwide.com/ourbrands/waldorfastoria.htm

2] Conrad- 1982-2009

http://conradhotels1.hilton.com/en/ch/brand/history.do

3] Hilton- 1919-2009

http://www.hilton.com/en/hi/brand/about.jhtml

4] DoubleTree- 1969-2009

http://doubletree.hilton.com/en/dt/promotions/dt_history/index.jhtml;jses
sionid=2AAKYA5LQG24QCSGBIYM22Q

5] Embassy Suites- 1984-2009

http://embassysuites.hilton.com/en/es/brand/about_factsheet.jhtml

6] Hilton Garden Inn- 2009

http://www.ameinfo.com/212346.html

7] Hampton 1984-2009
http://en.wikipedia.org/wiki/Hampton_Inn

8] homewoodsuites 1989-2009

http://homewoodsuites.hilton.com/en/hw/brand/historical_timeline.jhtml

9] Home 2 Suites 2009

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http://www.hiltonworldwide.com/ourbrands/home2suites.htm

10] Hilton grand vacations 1992-2009

http://www.hiltongrandvacations.com/hospitality-management-
company.php

4] Founder of Hilton Corporation: Conrad Nicholson Hilton

http://en.wikipedia.org/wiki/Conrad_Hilton

http://www.who2.com/conradhilton.html

5] The Waldorf Astoria Collection- Casa Marina Resort

http://www.casamarinaresort.com/resort_activities/

6] Guestrooms of Casa Marina Resort

http://www.casamarinaresort.com/guestrooms/

7] Services and Amenities of Casa Marina Resort

http://www.casamarinaresort.com/services_and_amenities/

8] Wedding and Facilities of Casa Marina Resort

http://www.casamarinaresort.com/weddings_and_social_events/

9]

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