Data Science For Business 2 PDF
Data Science For Business 2 PDF
Data Science For Business 2 PDF
risks
D ATA S C I E N C E F O R B U S I N E S S
Michael Chow
Assessment Research Lead, DataCamp
Common sources of data
Web events
Customer data
Logistics data
Financial transactions
Timestamps
User information
Restricted access
Audit logs
Michael Chow
Assessment Research Lead, DataCamp
Why do we solicit data?
Create marketing collateral
Monitor quality
Customer reviews
In-app questionnaires
Focus groups
Hypothetical Actions
On a scale of 1 - 5, how would you rate the quality of content on How would you rate
DataCamp? DataCamp?
On a scale of 1 - 5, how would you rate the quality of content on How would you rate
DataCamp? DataCamp?
Which of the following political issues is Which of the following controversial political issues is
most important to you? most important to you?
Rate your interest in each of the following products at Are you interested in Skill Assessment at
DataCamp. DataCamp?
Rate your interest in each of the following products at Are you interested in Skill Assessment at
DataCamp. DataCamp?
Have a hypothesis for each question. Ask a question just because it's interesting.
Michael Chow
Assessment Research Lead, DataCamp
Even more data
APIs
Public records
Mechanical Turk
Yahoo! Finance
Google Maps
Many more!
Michael Chow
Assessment Research Lead, DataCamp
Parallel storage solutions
Text
Web pages
Social media
Document Database
Document Database
Cloud provider:
Azure
AWS
Google Cloud